Merit Incentives
Series B in 2025
Merit Incentives is a company focused on enhancing customer and employee engagement in the MENA region through innovative technologies. It offers a comprehensive platform that includes customer loyalty programs, employee motivation tools, and sales incentives, along with rewards fulfillment and program design services. By leveraging these offerings, Merit Incentives aims to help businesses strengthen client relationships and attract new customers, ultimately driving motivation and engagement among employees.
Quantum Platform
Seed Round in 2024
Quantum Platform is a business-to-business product platform that specializes in providing data-driven sampling solutions. The company utilizes intelligent e-process integration to offer targeted sampling services, specifically designed to engage active online shoppers based on defined criteria, thereby driving conversion rates. Quantum collaborates with global fast-moving consumer goods companies and a range of exclusive online businesses, ensuring that samples are delivered directly to the target audience's doorstep. In addition to its core sampling solutions, the company also develops specialized targeted market research and product testing campaigns, leveraging intelligent matching, feedback, and analytics to help enterprises improve their business outcomes and profitability.
Simplified Financial Solutions Company
Seed Round in 2024
Simplified Financial Solutions Company offers startups and SMEs financial management solutions including the ability to issue virtual and physical corporate cards, manage spending and automate expense reporting.
Merit Incentives
Series B in 2024
Merit Incentives is a company focused on enhancing customer and employee engagement in the MENA region through innovative technologies. It offers a comprehensive platform that includes customer loyalty programs, employee motivation tools, and sales incentives, along with rewards fulfillment and program design services. By leveraging these offerings, Merit Incentives aims to help businesses strengthen client relationships and attract new customers, ultimately driving motivation and engagement among employees.
MBUZZ
Venture Round in 2022
MBUZZ servers, storage devices, and software are deployed by clients to digitally transform their services. To ensure that their customers' critical applications run constantly, perform properly, and grow with business needs, they offer a range of hardware, software, analytics, and services.
Retailo is an online B2B marketplace focused on digitizing the retail supply chain in the MENAP region. Founded in July 2020 by former Careem executives, the company is headquartered in Riyadh, Saudi Arabia. Retailo has rapidly emerged as a leading startup, serving over 35,000 active retailers who can access more than 2,000 stock-keeping units (SKUs) through its app, with deliveries made within 24 hours of order placement. The company operates multiple warehouses across various cities in the MENAP region, managing a vast inventory from hundreds of brands, including direct partners. With a workforce of over 500 employees, Retailo processes tens of thousands of orders each month. Its mission is to simplify retail operations and enhance supply chain accessibility, aiming to unlock the earning potential of 10 million small and medium-sized enterprise retailers across the region and contribute to the overall economic growth.
Merit Incentives
Series A in 2021
Merit Incentives is a company focused on enhancing customer and employee engagement in the MENA region through innovative technologies. It offers a comprehensive platform that includes customer loyalty programs, employee motivation tools, and sales incentives, along with rewards fulfillment and program design services. By leveraging these offerings, Merit Incentives aims to help businesses strengthen client relationships and attract new customers, ultimately driving motivation and engagement among employees.
Gathern is a vacation rental marketplace based in Riyadh, Saudi Arabia, founded in 2016. The platform provides users with the ability to easily book a diverse range of accommodations, including chalets, villas, apartments, farms, caravans, desert cottages, and campsites. It caters to travelers and adventure seekers looking for unique lodging options while also enabling property owners to monetize their assets without the complexities of obtaining a rental license. Gathern's user-friendly website and application facilitate direct interactions between guests and hosts, streamlining the booking process and enhancing the overall travel experience.
Quantum Platform
Seed Round in 2021
Quantum Platform is a business-to-business product platform that specializes in providing data-driven sampling solutions. The company utilizes intelligent e-process integration to offer targeted sampling services, specifically designed to engage active online shoppers based on defined criteria, thereby driving conversion rates. Quantum collaborates with global fast-moving consumer goods companies and a range of exclusive online businesses, ensuring that samples are delivered directly to the target audience's doorstep. In addition to its core sampling solutions, the company also develops specialized targeted market research and product testing campaigns, leveraging intelligent matching, feedback, and analytics to help enterprises improve their business outcomes and profitability.
Tamara
Pre Seed Round in 2020
Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded in September 2020 by Abdulmajeed Alsukhan and his partners, the company aims to revolutionize shopping, payment, and banking experiences. With a workforce of over 350 employees, Tamara operates additional offices in the UAE, Egypt, Germany, and Vietnam. The platform empowers merchants by providing flexible payment solutions, including installment options, through its application programming interfaces and plugins. This functionality enhances customer experiences and boosts sales for merchants. Tamara has established a robust customer base of 6 million and collaborates with over 15,000 partner merchants, which include both leading global brands and local small and medium enterprises. The company has successfully raised significant funding, highlighting its strong market presence and growth potential.
Crowd Analyzer
Series A in 2019
The 1st media and digital crowd monitoring, analytics and activation by which brands and agencies can understand people's opinions on social, analyze their content, ask them questions, and incentive them to do digital actions.
Bayzat LLC is a technology company based in Dubai, United Arab Emirates, that specializes in providing online insurance and human resources solutions to businesses. Founded in 2011, it operates a platform that allows companies and individuals to compare and purchase health insurance policies, while also offering services such as car insurance. The company's Bayzat Benefits platform enables users to manage their insurance policies, track benefits, and access information about healthcare providers. Additionally, Bayzat provides human resource software that helps businesses manage employee records, track time off, and administer health insurance plans. By automating these processes, Bayzat aims to enhance employee experiences and streamline HR administration for small and medium-sized enterprises. The company currently supports over 80,000 employees across various organizations.
Foodics is a technology company based in AlKhobar, Saudi Arabia, founded in 2014. It specializes in developing a cloud-based restaurant management system designed for iPads, catering to the needs of restaurants, food trucks, cafes, and fast-food chains across the Middle East. The platform offers comprehensive solutions including point-of-sale transactions, inventory management, employee scheduling, loyalty programs, e-commerce integration, and real-time operational oversight through a user-friendly dashboard. Foodics aims to enhance revenue generation and customer relationships for its clients by providing high-tech, easy-to-use tools that streamline restaurant operations.
Mumzworld
Secondary Market in 2019
Mumzworld.com is the largest e-commerce platform in the Middle East focused on products for mothers, babies, and children. Serving over 2 million mothers across the MENA region, the company offers a vast selection of more than 200,000 products from over 2,000 local and global brands, making it a comprehensive resource for families. Mumzworld.com has established itself as a leader in online retail for childcare products, providing an easy-to-navigate platform that allows users to search, compare, and purchase a wide range of items, including gear for newborns and educational toys. The company has gained recognition as the "Amazon for moms," and has partnered with major FMCG brands, securing exclusive distribution rights for many products. With a commitment to enhancing the shopping experience for mothers, Mumzworld.com has shipped over 60 tons of products to more than 20 countries, continually striving to be an essential online resource for families in the region.
Alfan Group is a digital media company founded in 2011 and headquartered in Dubai, United Arab Emirates, with an additional office in Toronto, Canada. It operates as a content creator solutions platform, providing a multifunctional network designed to support content creators in managing their businesses. The company equips creators with tools to understand their audience, track earnings, and identify new opportunities for growth. Alfan collaborates with over 30 social platforms, including YouTube, TikTok, Spotify, and Instagram, facilitating connections between creators, brands, and their fans. Through its services, Alfan aims to enhance revenue opportunities for creators while streamlining the content creation process.
The Luxury Closet
Series C in 2018
The Luxury Closet is a pioneering online marketplace in the GCC region dedicated to the buying, selling, and consignment of luxury items, with a focus on pre-owned products. By ensuring the authenticity and integrity of each item, the platform allows customers to purchase designer goods at discounted prices. With its significant market reach and impressive scalability, The Luxury Closet has experienced rapid growth, achieving double-digit monthly increases in sales since its inception. The platform serves as a trusted venue for individuals seeking to access authentic luxury items while promoting a sustainable approach to fashion consumption.
Globitel
Venture Round in 2009
Globitel, founded in 1996 and based in Amman, Jordan, specializes in providing comprehensive telecom and customer care solutions to mobile operators and call centers both locally and internationally. The company offers a diverse range of services, including roaming solutions such as IP Roaming, which facilitates GSM-to-IP and IP-to-GSM services, and tools like the Bill Shock Preventer that alerts users about spending. Globitel also provides value-added services, including a platform for number portability, customizable ringback tones, call screening, and a call collect service for prepaid subscribers. Additionally, its network solutions encompass data rating and charging capabilities, as well as SMS filtration and management. On the customer care front, Globitel offers solutions such as SpeechLog for recording interactions, Workforce Management for scheduling, and a Performance Management Platform for evaluating call center performance. With its presence extending across more than 25 countries and additional offices in Saudi Arabia and East Africa, Globitel emphasizes its commitment to addressing the varied needs of the telecom industry.