Amplify.LA

Amplify.LA is a venture capital firm and startup accelerator based in Venice, California, established in 2011. The firm specializes in early-stage investments, focusing primarily on technology-related sectors such as social media, mobile applications, consumer internet, software as a service (SaaS), and digital media. Amplify.LA typically invests between $100,000 and $250,000 in its portfolio companies, acquiring an equity stake of eight to ten percent. The firm does not invest in hardware, cleantech, bio, or service-based businesses, and prefers to focus on opportunities within the United States, particularly in Southern California. In addition to financial support, Amplify.LA offers free workspace to its portfolio companies, helping them grow from pre-seed funding to successful exits. The firm has successfully backed numerous companies, which have collectively raised over half a billion dollars and achieved exits to major firms such as Apple and Google.

Paul Bricault

Managing Partner

Oded Noy

Managing Partner and Co-Founder

Amanda Schutzbank

Vice President

Connor Sundberg

Analyst

Past deals in Los Angeles, CA

Vendorflow

Pre Seed Round in 2021
Logistics software is extremely fragmented, where a logistics actor might interact with several TMS portals and mobile apps in day to accommodate their counter-party's needs. The outcome is high-friction ad-hoc communications spread across systems and capitulation to "lowest common denominator" channels (email, SMS, phone) which forfeits opportunity for automation and business intelligence on critical interactions and data exchange. We are developing an agnostic communication layer between logistics collaboration parties enriched with industry-specific workflows that both parties can participate in, and generate reports from. To prove the concept, our first product is a chrome extension where freight brokers can request trucking rates & capacity from their trucking carrier partners via a structured communications channel. A broker can deliver structured data to a group of carriers via omnichannel (email, SMS, robo-call) methods and collect feedback in a unified place. System captures critical business information such as trucking pricing and carrier preferences which can yield reporting & insights benefits.

Abstract

Pre Seed Round in 2020
Increasing Government Transparency

Manufactured

Seed Round in 2019
connected vendor and order management for consumer brands

ProGuides

Seed Round in 2019
ProGuides was founded with one mission: to help gamers take their play to a new level. Members access premium courses and on demand game coaching. ProGuides makes it possible for anyone to learn from and play with the best. ProGuides currently has 60+ courses (1000+ lessons) featuring 20+ of the best eSports pros from Fortnite, League of Legends, Hearthstone, Counter-Strike: Global Offensive, Super Smash Bros. Ultimate, Magic the Gathering: Arena, and Overwatch.

Ready, Set, Food!

Pre Seed Round in 2019
Ready, Set, Food! is a California-based company founded in 2017 that focuses on reducing the risk of food allergies in infants. The company manufactures and sells pre-measured daily packets designed to be mixed with breast milk, formula, or solid food, which contain allergist-developed blends of common allergens such as peanut, egg, and milk. By incorporating these packets into a child's diet, parents can significantly lower the risk of their baby developing allergies by up to 80%. Ready, Set, Food! distributes its products primarily through online channels, providing an accessible solution for parents seeking to promote food tolerance in their children from an early age.

Advekit

Pre Seed Round in 2019
Advekit, LLC operates an online platform designed to facilitate the connection between patients and mental health professionals. Established in 2017 and based in Venice, California, the platform utilizes users' zip codes, preferences, and insurance details to match them with suitable therapists. By streamlining the search process, Advekit enhances access to quality mental health treatment and allows individuals to better leverage their insurance benefits. Additionally, the platform offers a sliding-scale fee structure, accommodating users based on their financial capabilities. This approach empowers patients by simplifying the often complex journey of finding appropriate mental health support tailored to their needs.

SafeRide, Inc

Series A in 2019
SafeRide, Inc. is a San Francisco-based company that develops a digital health platform and mobile application designed to facilitate non-emergency medical transport (NEMT) for patients. The platform allows healthcare providers to efficiently book and manage transportation, addressing issues such as appointment no-shows and future scheduling needs. Key features include the ability to send appointment reminders, real-time text alerts, and ride tracking, ensuring patient safety and quality service. SafeRide also offers tools to identify and monitor at-risk patients before they require critical care. Since its founding in 2015, the company has expanded its service network to include major cities such as Los Angeles, Seattle, Portland, St. Louis, and the greater New York area.

Skylar

Series A in 2019
Skylar operates an online retail platform specializing in clean and consciously crafted fragrances designed to inspire happiness and empower women. The company offers a range of hypoallergenic perfumes made from natural ingredients, providing consumers with a refreshing alternative to traditional fragrances. By focusing on unique scents and a commitment to clean formulations, Skylar aims to cater to individuals seeking both quality and a sense of well-being in their fragrance choices.

Thankful

Seed Round in 2019
Thankful, Inc. develops an artificial intelligence platform known as Thankful which deflects queries. The platform allows modifying scripts, managing the team, and monitoring thankful's accuracy and impact over time. Its features include questions and answers auto replies, information gathering, ticket routing, e commerce actions, advanced scripts, and team management. Thankful, Inc. is headquartered in Los Angeles, California.

Upwards

Seed Round in 2018
WeeCare empowers caregivers to create sustainable home daycare businesses, while making affordable, quality childcare accessible to all families. The WeeCare platform provides caregivers, educators and parentprenuers the tools and support needed to start a licensed home daycare, fill to capacity and effortlessly manage operations so they can focus on caregiving. Families using WeeCare have access to safe, affordable and curriculum-based daycare.

ProGuides

Pre Seed Round in 2018
ProGuides was founded with one mission: to help gamers take their play to a new level. Members access premium courses and on demand game coaching. ProGuides makes it possible for anyone to learn from and play with the best. ProGuides currently has 60+ courses (1000+ lessons) featuring 20+ of the best eSports pros from Fortnite, League of Legends, Hearthstone, Counter-Strike: Global Offensive, Super Smash Bros. Ultimate, Magic the Gathering: Arena, and Overwatch.

Manufactured

Seed Round in 2018
connected vendor and order management for consumer brands

Manufactured

Pre Seed Round in 2018
connected vendor and order management for consumer brands

Fama

Series A in 2018
Fama is an AI-based solution that identifies and offers an opportunity to address problematic behavior among potential hires and current employees by analyzing publicly available online information. This type of content can ultimately lead to brand risk and toxic culture, and is often missed in the hiring and management process.

Thankful

Pre Seed Round in 2018
Thankful, Inc. develops an artificial intelligence platform known as Thankful which deflects queries. The platform allows modifying scripts, managing the team, and monitoring thankful's accuracy and impact over time. Its features include questions and answers auto replies, information gathering, ticket routing, e commerce actions, advanced scripts, and team management. Thankful, Inc. is headquartered in Los Angeles, California.

Skylar

Seed Round in 2018
Skylar operates an online retail platform specializing in clean and consciously crafted fragrances designed to inspire happiness and empower women. The company offers a range of hypoallergenic perfumes made from natural ingredients, providing consumers with a refreshing alternative to traditional fragrances. By focusing on unique scents and a commitment to clean formulations, Skylar aims to cater to individuals seeking both quality and a sense of well-being in their fragrance choices.

Kulagy

Pre Seed Round in 2018
In home physical therapy, covered by medicare or your insurance

Skylar

Pre Seed Round in 2017
Skylar operates an online retail platform specializing in clean and consciously crafted fragrances designed to inspire happiness and empower women. The company offers a range of hypoallergenic perfumes made from natural ingredients, providing consumers with a refreshing alternative to traditional fragrances. By focusing on unique scents and a commitment to clean formulations, Skylar aims to cater to individuals seeking both quality and a sense of well-being in their fragrance choices.

SafeRide, Inc

Seed Round in 2017
SafeRide, Inc. is a San Francisco-based company that develops a digital health platform and mobile application designed to facilitate non-emergency medical transport (NEMT) for patients. The platform allows healthcare providers to efficiently book and manage transportation, addressing issues such as appointment no-shows and future scheduling needs. Key features include the ability to send appointment reminders, real-time text alerts, and ride tracking, ensuring patient safety and quality service. SafeRide also offers tools to identify and monitor at-risk patients before they require critical care. Since its founding in 2015, the company has expanded its service network to include major cities such as Los Angeles, Seattle, Portland, St. Louis, and the greater New York area.

Vetted PetCare

Seed Round in 2017
Vetted PetCare, Inc. is an online platform that connects pet owners with veterinarians for in home care of their pets in Los Angeles. The company also provides exams, treatment, vaccinations, blood work, post-hospital care, and video follow ups for the pets. The company was founded in 2015 and is based in Venice, California.

Upwards

Seed Round in 2017
WeeCare empowers caregivers to create sustainable home daycare businesses, while making affordable, quality childcare accessible to all families. The WeeCare platform provides caregivers, educators and parentprenuers the tools and support needed to start a licensed home daycare, fill to capacity and effortlessly manage operations so they can focus on caregiving. Families using WeeCare have access to safe, affordable and curriculum-based daycare.

unGlue

Seed Round in 2017
unGlue, Inc. is a company focused on providing parental control solutions through its unGlue app, which enables parents to effectively manage their children's online activity across various devices such as smartphones, tablets, and computers. Founded in 2014 and based in Venice, California, the app allows parents to create internet schedules and restrict the time spent by their children on video streaming, social media, and gaming. Additionally, it offers features that enable parents to block the installation of new applications, ensuring a comprehensive approach to managing digital consumption. By empowering parents with tools to regulate their children's internet usage, unGlue aims to promote healthier online habits.

SafeRide, Inc

Pre Seed Round in 2016
SafeRide, Inc. is a San Francisco-based company that develops a digital health platform and mobile application designed to facilitate non-emergency medical transport (NEMT) for patients. The platform allows healthcare providers to efficiently book and manage transportation, addressing issues such as appointment no-shows and future scheduling needs. Key features include the ability to send appointment reminders, real-time text alerts, and ride tracking, ensuring patient safety and quality service. SafeRide also offers tools to identify and monitor at-risk patients before they require critical care. Since its founding in 2015, the company has expanded its service network to include major cities such as Los Angeles, Seattle, Portland, St. Louis, and the greater New York area.

Estify

Series A in 2016
Estify Inc. offers web-based estimate management solutions tailored for the collision repair industry. Founded in 2012 and based in Los Angeles, the company provides software that automates the integration of estimate data between automobile insurance companies and body shops. This innovative tool aims to enhance the efficiency and safety of automotive repairs, simplifying everyday business practices for collision shop owners and their employees. Estify's origins trace back to the Wasatch Mountains of Utah, where the founders identified a critical problem within the collision industry. Their early success in business competitions attracted investors, leading to the company's relocation to California and the subsequent expansion of their team with industry experts. Estify is committed to supporting the people-based economy and improving the operational dynamics within collision repair centers.

unGlue

Convertible Note in 2016
unGlue, Inc. is a company focused on providing parental control solutions through its unGlue app, which enables parents to effectively manage their children's online activity across various devices such as smartphones, tablets, and computers. Founded in 2014 and based in Venice, California, the app allows parents to create internet schedules and restrict the time spent by their children on video streaming, social media, and gaming. Additionally, it offers features that enable parents to block the installation of new applications, ensuring a comprehensive approach to managing digital consumption. By empowering parents with tools to regulate their children's internet usage, unGlue aims to promote healthier online habits.

Winc

Series B in 2016
Winc, Inc. is a wine production company founded in 2012 and based in Los Angeles, California. It offers an online subscription wine delivery service that aims to simplify the wine purchasing experience for consumers. With a focus on creating custom experiences, Winc has developed popular wine brands such as Summer Water and Folly of the Beast, which are well-regarded for their quality and appeal. The company leverages consumer insights to drive brand development and has established a presence in both premium retail locations and progressive restaurants across the United States. Recently, Winc introduced Winc Shares, a crowdfunding initiative that allows a broader audience to invest in the company, democratizing access to investment opportunities in the wine industry. With a price point of approximately $13 per bottle, Winc continues to innovate within the $220 billion wine market.

MedRepublic, Inc

Seed Round in 2016
Healthcare is confusing. A lack of up-front pricing, little choice of doctors, and several levels of bureaucracy stand between you and the care you need. Patients are often in the dark about most of the process.MedRepublic takes great pride in screening each and every medical provider individually. Only highly-qualified physicians and providers are invited to participate, because we want you, the patient, to have the best possible outcome.

The Bouqs Co.

Series B in 2016
The Bouqs Company owns and operates an Internet based flowers, and bouquet retail platform. It offers bouquets and flowers for weddings, events, business services, and more. The Bouqs Company was founded in 2012 and is based in Marina Del Rey, California.

Fama

Seed Round in 2015
Fama is an AI-based solution that identifies and offers an opportunity to address problematic behavior among potential hires and current employees by analyzing publicly available online information. This type of content can ultimately lead to brand risk and toxic culture, and is often missed in the hiring and management process.

Iconery

Seed Round in 2015
Iconery, Inc. operates an online marketplace for jewelry fanatics in the United States. It offers stud earrings, stackable rings, and necklaces. The company was founded in 2014 and is based in Venice, California. As of April 11, 2019, Iconery, Inc. operates as a subsidiary of Heartbeat.

HelloTech

Series A in 2015
HelloTech is changing the way consumers purchase and get support for new technology. Utilizing a background-checked, vetted on-demand workforce, HelloTech provides in home support and consultation for consumers looking to manage and upgrade the technology within their home.

Fama

Convertible Note in 2015
Fama is an AI-based solution that identifies and offers an opportunity to address problematic behavior among potential hires and current employees by analyzing publicly available online information. This type of content can ultimately lead to brand risk and toxic culture, and is often missed in the hiring and management process.

Repost Network

Seed Round in 2015
Repost Network, Inc. operates a multi-channel SoundCloud network that enables users to monetize their music. It offers Repost, a SoundCloud network that facilitates users to monetize their channel in the form of advertising for owned content; monetize third-party uploads of music on YouTube and videos on the users’ channel; track earnings and channel progress through an analytic dashboard; and sell music on iTunes, Amazon, Spotify, and other online stores. The company is based in Venice, California. As of May 23, 2020, Repost Network, Inc. operates as a subsidiary of SoundCloud Inc.

HelloTech

Seed Round in 2015
HelloTech is changing the way consumers purchase and get support for new technology. Utilizing a background-checked, vetted on-demand workforce, HelloTech provides in home support and consultation for consumers looking to manage and upgrade the technology within their home.

HelloTech

Seed Round in 2015
HelloTech is changing the way consumers purchase and get support for new technology. Utilizing a background-checked, vetted on-demand workforce, HelloTech provides in home support and consultation for consumers looking to manage and upgrade the technology within their home.

DSTLD

Series A in 2014
DSTLD [‘distilled’] designs and delivers premium denim and luxury essentials without retail markup, offering premium product for about 1/3 the traditional price, thanks to its direct-to-consumer business model. As its name suggests, DSTLD is careful to introduce only the most perfect and fundamental pieces within a highly edited color palate - only black, white, grey, and denim - to reinforce its mission to ‘distill’ the business of luxury essentials. It’s focused on crafting items that coincide with the LA denim culture but with a restrained, modern feel. Accordingly, the label maintains an edgy, clean, and sophisticated aesthetic, and boasts the highest level of premium design. All of DSTLD’s products are produced in the most sought after facilities in North America and Italy utilizing the finest materials from Japan, Italy, and the United States.

GreenShield

Seed Round in 2014
GreenShield is a financial platform that provides employees with benefit programs. GreenShield was founded by Mike McGlade and Taylor Ballenger and is based in California.

RadPad

Seed Round in 2013
RadPad is a developer of a property searching mobile application used to find new apartments, condos, or homes. It is an end-to-end rental marketplace focused around people. Renters use RadPad to find a place, sign their lease, and pay rent. Landlords use RadPad to list places, sign leases electronically, and accept rents.

The Bouqs Co.

Seed Round in 2013
The Bouqs Company owns and operates an Internet based flowers, and bouquet retail platform. It offers bouquets and flowers for weddings, events, business services, and more. The Bouqs Company was founded in 2012 and is based in Marina Del Rey, California.

Open Me

Seed Round in 2013
Open Me, Inc. is a greeting card company based in Los Angeles, California, founded in 2013. The company specializes in providing customers with the ability to send both printed greeting cards and eCards, featuring a wide range of occasions such as birthdays, baby announcements, expressions of love, and messages of encouragement. Customers can personalize their cards with photos and personal notes, which adds a thoughtful touch to their communications. Open Me collaborates with talented artists globally to design unique cards, offering various customization and delivery options. As of May 2015, Open Me operates as a subsidiary of Rowl, Inc.

Estify

Seed Round in 2013
Estify Inc. offers web-based estimate management solutions tailored for the collision repair industry. Founded in 2012 and based in Los Angeles, the company provides software that automates the integration of estimate data between automobile insurance companies and body shops. This innovative tool aims to enhance the efficiency and safety of automotive repairs, simplifying everyday business practices for collision shop owners and their employees. Estify's origins trace back to the Wasatch Mountains of Utah, where the founders identified a critical problem within the collision industry. Their early success in business competitions attracted investors, leading to the company's relocation to California and the subsequent expansion of their team with industry experts. Estify is committed to supporting the people-based economy and improving the operational dynamics within collision repair centers.

RadPad

Pre Seed Round in 2013
RadPad is a developer of a property searching mobile application used to find new apartments, condos, or homes. It is an end-to-end rental marketplace focused around people. Renters use RadPad to find a place, sign their lease, and pay rent. Landlords use RadPad to list places, sign leases electronically, and accept rents.

Winc

Venture Round in 2013
Winc, Inc. is a wine production company founded in 2012 and based in Los Angeles, California. It offers an online subscription wine delivery service that aims to simplify the wine purchasing experience for consumers. With a focus on creating custom experiences, Winc has developed popular wine brands such as Summer Water and Folly of the Beast, which are well-regarded for their quality and appeal. The company leverages consumer insights to drive brand development and has established a presence in both premium retail locations and progressive restaurants across the United States. Recently, Winc introduced Winc Shares, a crowdfunding initiative that allows a broader audience to invest in the company, democratizing access to investment opportunities in the wine industry. With a price point of approximately $13 per bottle, Winc continues to innovate within the $220 billion wine market.

The Kive Company

Seed Round in 2012
The Kive Company develops online applications under the names Artkive and Tastemaker Mom. Artkive is an application that allows parents to save their kids' artwork and turn that art into photo books or keepsakes. Tastemaker Mom is an online community for women to share their opinions, products, and favorite brands to reach a wider audience. The Kive Company was incorporated in 2012 and is based in Los Angeles, California.

Winc

Seed Round in 2012
Winc, Inc. is a wine production company founded in 2012 and based in Los Angeles, California. It offers an online subscription wine delivery service that aims to simplify the wine purchasing experience for consumers. With a focus on creating custom experiences, Winc has developed popular wine brands such as Summer Water and Folly of the Beast, which are well-regarded for their quality and appeal. The company leverages consumer insights to drive brand development and has established a presence in both premium retail locations and progressive restaurants across the United States. Recently, Winc introduced Winc Shares, a crowdfunding initiative that allows a broader audience to invest in the company, democratizing access to investment opportunities in the wine industry. With a price point of approximately $13 per bottle, Winc continues to innovate within the $220 billion wine market.

Estify

Convertible Note in 2012
Estify Inc. offers web-based estimate management solutions tailored for the collision repair industry. Founded in 2012 and based in Los Angeles, the company provides software that automates the integration of estimate data between automobile insurance companies and body shops. This innovative tool aims to enhance the efficiency and safety of automotive repairs, simplifying everyday business practices for collision shop owners and their employees. Estify's origins trace back to the Wasatch Mountains of Utah, where the founders identified a critical problem within the collision industry. Their early success in business competitions attracted investors, leading to the company's relocation to California and the subsequent expansion of their team with industry experts. Estify is committed to supporting the people-based economy and improving the operational dynamics within collision repair centers.

Kingmaker

Seed Round in 2012
!

Look.io

Seed Round in 2012
Look IO is a plugin for iPhone, iPad & Android apps that overlays a live chat session with a sales or support agent. The core features are: - Visual Assist: View your user's screen & 'click-in' to provide visual feedback - Live Chat: Support sales & users by answering questions immediately - Chat Anywhere: Connect your account to iChat, gTalk or a mobile chat app - Easily Integrate: Get customer data from & to Zendesk, Assistly, Salesforce, etc

Look.io

Convertible Note in 2011
Look IO is a plugin for iPhone, iPad & Android apps that overlays a live chat session with a sales or support agent. The core features are: - Visual Assist: View your user's screen & 'click-in' to provide visual feedback - Live Chat: Support sales & users by answering questions immediately - Chat Anywhere: Connect your account to iChat, gTalk or a mobile chat app - Easily Integrate: Get customer data from & to Zendesk, Assistly, Salesforce, etc

Winc

Seed Round in 2011
Winc, Inc. is a wine production company founded in 2012 and based in Los Angeles, California. It offers an online subscription wine delivery service that aims to simplify the wine purchasing experience for consumers. With a focus on creating custom experiences, Winc has developed popular wine brands such as Summer Water and Folly of the Beast, which are well-regarded for their quality and appeal. The company leverages consumer insights to drive brand development and has established a presence in both premium retail locations and progressive restaurants across the United States. Recently, Winc introduced Winc Shares, a crowdfunding initiative that allows a broader audience to invest in the company, democratizing access to investment opportunities in the wine industry. With a price point of approximately $13 per bottle, Winc continues to innovate within the $220 billion wine market.

Ship Mate

Seed Round in 2011
The Ship Mate cruise app is owned and operated by brothers, Jan and Mike Jirout. The venture started in 2009 before our biennial-family-reunion-cruise as a way to keep track of our herd. Ship Mate was the very first cruising app and we’re dedicated to remain the most comprehensive and valuable source of mobile information for our users. We welcome all questions, comments, complaints, and even praise (seriously… it happens). The best way to reach us is through the app (in the “Info” section) so that way we can see what version you’re using. You can also email us here: support@shipmateapp.com Please sign up for our free newsletter. We send out a note once every couple of weeks or so if there is a particularly interesting cruise story, feature update, or noteworthy item.