Anthemis

Anthemis is a venture capital investment firm founded in 2010, with headquarters in London and a presence in New York. The firm focuses on early-stage investments, targeting pre-seed to growth-stage companies primarily in the financial technology and insurtech sectors across North America and Europe. Anthemis aims to drive change and innovation in financial services by cultivating diverse startups and fostering collaboration among entrepreneurs, investors, and academics. The firm operates with guiding principles of authentic collaboration, virtuous cycle outcomes, and a commitment to diversity and inclusivity. Over the years, Anthemis has managed several investment funds, completing a total of 179 investments and exiting from 16 of these, all while striving to address the pressing challenges within the financial services industry.

Ahmed Al-Darwish

Venture Partner

Jeremy Brown

Investment Principal

Archie Cochrane

Principal

Elizabeth Davis

Partner

Ruth Foxe-Blader

Partner

Ali Geramian

Partner

Georgia Haigh

Associate

JeeYoon Hong

Principal

Bree Ana Jones

Associate

Guan-Lun Liao

Associate

Kim Liermann

Partner and Chief of Staff

Mei Lim

CFO and Managing Partner

Vasiliki Manos

Partner

Alexander Mayall

Principal

Swarnali Mitra

Associate

Natasha Naidoo

Associate

Iason Nikolakis

Managing Director, Investments

Agata Leliwa Nowicka

Investor

Katie Palencsar

Partner

Henry Pascoe

Analyst

Ines Patricio

Investment Associate

Sherrise Pond

Investment Principal

Tom Ryan

Partner

Sachit Sachdev

Partner

Kate Sampson

Partner

Vinay Singh

Investor

Luís Torres

Associate

Bukie Umeano

Investment Principal

Gabby Wright

Principal

Gabrielle Wright

Principal

Erica Young

Principal

Past deals in Banks

Kasheesh

Seed Round in 2023
Kasheesh is a fintech company that specializes in providing innovative financial services. It has developed technology that allows users to split online payments across multiple debit and credit cards. This feature enables customers to allocate their spending according to the available balance on each card, helping them manage their finances more effectively. By facilitating the consolidation of payments, Kasheesh aims to enhance the overall transaction experience for consumers, making it easier for them to optimize their financial activities.

Kasheesh

Seed Round in 2022
Kasheesh is a fintech company that specializes in providing innovative financial services. It has developed technology that allows users to split online payments across multiple debit and credit cards. This feature enables customers to allocate their spending according to the available balance on each card, helping them manage their finances more effectively. By facilitating the consolidation of payments, Kasheesh aims to enhance the overall transaction experience for consumers, making it easier for them to optimize their financial activities.

Kinly

Series A in 2022
Kinly is a financial technology company focused on serving the unique needs of African-Americans and their allies. It provides a range of digital banking services designed to enhance financial literacy and promote responsible money management. Kinly offers tools for financial education, expense tracking, and goal setting, alongside debit cards linked to savings accounts. By delivering these resources, the company aims to empower users to develop positive financial habits, achieve their financial goals, and fulfill their aspirations.

Branch

Series C in 2022
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.

Ivella

Seed Round in 2022
Developer of banking and financial applications designed to help split expenses. The company's application maintains joint checking accounts and balances which will protect from untimely or unplanned withdrawals from respective balances and track the account's spending, enabling couples to see who made the transaction, how to split, and how much each paid towards the transaction.

Stax

Seed Round in 2022
Stax is all of your bank accounts, mobile wallets, crypto in a single app that works without mobile data.

Happy Money

Series D in 2022
Happy Money, Inc. is a financial services company that focuses on helping individuals pay off credit card debt and build savings. The company offers a range of products, including Payoff, which provides loans specifically for credit card repayment, and Joy, a mobile application that utilizes robotic Money Coaches to assist users in spending wisely and enhancing their savings. Additionally, Happy Money Score leverages psychological insights to guide users in making informed financial decisions. Established in 2009 in Costa Mesa, California, Happy Money was originally known as Payoff, Inc. before rebranding in March 2020. The company emphasizes a mission-driven approach to finance, aiming to transform the traditional banking model by promoting financial wellness and encouraging users to shift from borrowing to saving.

Tide

Series C in 2021
Tide Platform Limited is a mobile-first banking service based in London, United Kingdom, focused on serving small and medium enterprises (SMEs). Established in 2015, Tide allows business owners to open a bank account quickly and provides a range of financial services tailored to their needs. The platform not only facilitates business banking but also offers a suite of administrative tools, including invoicing, expense management, and integrations with accounting software. By leveraging advanced technology, Tide aims to streamline banking and administrative tasks for SMEs, helping them save time and money. The company's emphasis on understanding and addressing the specific requirements of SMEs positions it as a leader in the UK’s challenger banking sector.

Daylight

Seed Round in 2021
Developer of a digital banking platform designed to serve LGBTQ+ people. The company's platform offers prepaid cards, tools, advice, and cashback for spending at queer bars and allied businesses, enabling users to expand their financial skills and plan for their future while helping the LGBTQ+ community.

TreasurySpring

Series A in 2021
TreasurySpring Limited is a financial technology firm established in 2016 and headquartered in London, United Kingdom. The company operates an online platform designed to connect issuers and investors, specifically focusing on institutional short-term funding markets. TreasurySpring offers a range of fixed-term funds, including sovereign, financial, and corporate funds, which provide direct, segregated, and secured or unsecured exposure to investment-grade entities. By applying legal, financial, and operational technology, the platform enables cash-rich firms to access short-term investments that were previously unavailable, while also allowing institutions in need of funding to engage with a wider array of capital providers. This innovative approach aims to enhance security and yield for investors, diversifying their exposure to financial risk.

Branch

Series B in 2021
Branch Financial, Inc. is an insurance agency based in Columbus, Ohio, founded in 2017 by Steve Lekas and Joe Emison. The company specializes in home and auto insurance, offering a range of products including renters and umbrella insurance, which can be added to auto policies. Utilizing advanced technology, Branch streamlines the process of bundling home and auto insurance online, aiming to enhance accessibility and affordability for its customers. By leveraging community resources, Branch seeks to transform the insurance landscape, making it easier for individuals to obtain necessary coverage.

Mansa

Series A in 2021
Mansa Group SAS is a company that specializes in providing credit brokerage services through its online lending platform, designed specifically for freelancers and gig workers. Founded in 2019 and headquartered in Vincennes, France, Mansa facilitates access to loans by offering fair pricing and an intuitive user experience. The platform enables users to borrow money at competitive interest rates, complete instant identity verification, and sign loan agreements online. By focusing on the unique financial needs of freelancers, Mansa aims to empower them with the necessary credit financing to support their projects.

TrueLayer

Series C in 2020
TrueLayer Limited is a London-based company that offers a platform for building financial applications. Established in 2016, it provides a toolkit designed to connect to bank data, verify accounts, and access transactions in real-time. TrueLayer's software-as-a-service (SaaS) platform enables the development of various consumer and small-to-medium business applications in sectors such as payments, online lending, personal financial management, robot-advisors, insurance, investment services, peer-to-peer marketplaces, and cryptocurrencies. The company's solutions are utilized by fintech startups, online lenders, and personal finance managers, contributing to the growth of the open banking economy by facilitating the creation of innovative financial services and products.

NOW Money

Series A in 2020
NOW Money is a financial technology company that focuses on providing mobile banking solutions to the unbanked population in the Middle East, particularly targeting low-income migrant workers. The company offers a user-friendly application that enables users to access banking services, including accounts and low-cost remittance options. By leveraging mobile technology, NOW Money aims to enhance financial inclusion for individuals who are often excluded from traditional banking systems. This service not only facilitates international money transfers and currency conversion at reduced costs but also helps users achieve significant savings on remittances. Through its innovative approach, NOW Money strives to empower its users with full access to essential financial services.

Wollit

Seed Round in 2020
Wollit Ltd is a fintech company based in London, established in 2017, that focuses on enhancing the financial wellbeing of individuals engaged in flexible work, such as those on zero-hour contracts and irregular workers. The company's primary offering is the Wollit Income Promise, an innovative financial product designed to provide income stability by allowing users to take home a consistent amount each month, regardless of fluctuations in their working hours or earnings. By leveraging advanced technology and a commitment to ethical financial solutions, Wollit aims to address the gaps in financial services available to flexible workers, ultimately seeking to transform their financial experiences. The company has attracted investment from prominent technology investors in the UK and a leading global bank, positioning itself to make a significant impact in the fintech sector.

Currencycloud

Series E in 2020
Currencycloud is a global payments platform that simplifies the process of moving money across borders. It offers businesses an API-based infrastructure that allows developers to create customized payment solutions tailored to their specific needs. The platform facilitates seamless transactions in multiple currencies, providing automated end-to-end payment processes, collection and conversion services, and digital currency management. By handling the complexities and regulatory requirements of cross-border payments, Currencycloud enables clients to integrate financial services into their operations, empowering them to operate more effectively in the digital economy.

Wollit

Pre Seed Round in 2019
Wollit Ltd is a fintech company based in London, established in 2017, that focuses on enhancing the financial wellbeing of individuals engaged in flexible work, such as those on zero-hour contracts and irregular workers. The company's primary offering is the Wollit Income Promise, an innovative financial product designed to provide income stability by allowing users to take home a consistent amount each month, regardless of fluctuations in their working hours or earnings. By leveraging advanced technology and a commitment to ethical financial solutions, Wollit aims to address the gaps in financial services available to flexible workers, ultimately seeking to transform their financial experiences. The company has attracted investment from prominent technology investors in the UK and a leading global bank, positioning itself to make a significant impact in the fintech sector.

Tide

Series B in 2019
Tide Platform Limited is a mobile-first banking service based in London, United Kingdom, focused on serving small and medium enterprises (SMEs). Established in 2015, Tide allows business owners to open a bank account quickly and provides a range of financial services tailored to their needs. The platform not only facilitates business banking but also offers a suite of administrative tools, including invoicing, expense management, and integrations with accounting software. By leveraging advanced technology, Tide aims to streamline banking and administrative tasks for SMEs, helping them save time and money. The company's emphasis on understanding and addressing the specific requirements of SMEs positions it as a leader in the UK’s challenger banking sector.

NOW Money

Series A in 2019
NOW Money is a financial technology company that focuses on providing mobile banking solutions to the unbanked population in the Middle East, particularly targeting low-income migrant workers. The company offers a user-friendly application that enables users to access banking services, including accounts and low-cost remittance options. By leveraging mobile technology, NOW Money aims to enhance financial inclusion for individuals who are often excluded from traditional banking systems. This service not only facilitates international money transfers and currency conversion at reduced costs but also helps users achieve significant savings on remittances. Through its innovative approach, NOW Money strives to empower its users with full access to essential financial services.

TrueLayer

Series C in 2019
TrueLayer Limited is a London-based company that offers a platform for building financial applications. Established in 2016, it provides a toolkit designed to connect to bank data, verify accounts, and access transactions in real-time. TrueLayer's software-as-a-service (SaaS) platform enables the development of various consumer and small-to-medium business applications in sectors such as payments, online lending, personal financial management, robot-advisors, insurance, investment services, peer-to-peer marketplaces, and cryptocurrencies. The company's solutions are utilized by fintech startups, online lenders, and personal finance managers, contributing to the growth of the open banking economy by facilitating the creation of innovative financial services and products.

Flux Systems

Series A in 2018
Flux Systems develops software platform that keeps a track of payment receipts by automatically linking them to payment cards. The company was built with bank level security. They store and process data using third party servers located in secure data centers in Europe, that are protected by firewalls and have restricted access in compliance with applicable regulations. Flux was founded in 2016 and is based in London, England. Its major partners include Barclaycard, Costa, pod, EAT., Barclays, and Starling Bank.

Tide

Convertible Note in 2018
Tide Platform Limited is a mobile-first banking service based in London, United Kingdom, focused on serving small and medium enterprises (SMEs). Established in 2015, Tide allows business owners to open a bank account quickly and provides a range of financial services tailored to their needs. The platform not only facilitates business banking but also offers a suite of administrative tools, including invoicing, expense management, and integrations with accounting software. By leveraging advanced technology, Tide aims to streamline banking and administrative tasks for SMEs, helping them save time and money. The company's emphasis on understanding and addressing the specific requirements of SMEs positions it as a leader in the UK’s challenger banking sector.

Tide

Convertible Note in 2018
Tide Platform Limited is a mobile-first banking service based in London, United Kingdom, focused on serving small and medium enterprises (SMEs). Established in 2015, Tide allows business owners to open a bank account quickly and provides a range of financial services tailored to their needs. The platform not only facilitates business banking but also offers a suite of administrative tools, including invoicing, expense management, and integrations with accounting software. By leveraging advanced technology, Tide aims to streamline banking and administrative tasks for SMEs, helping them save time and money. The company's emphasis on understanding and addressing the specific requirements of SMEs positions it as a leader in the UK’s challenger banking sector.

TrueLayer

Series B in 2018
TrueLayer Limited is a London-based company that offers a platform for building financial applications. Established in 2016, it provides a toolkit designed to connect to bank data, verify accounts, and access transactions in real-time. TrueLayer's software-as-a-service (SaaS) platform enables the development of various consumer and small-to-medium business applications in sectors such as payments, online lending, personal financial management, robot-advisors, insurance, investment services, peer-to-peer marketplaces, and cryptocurrencies. The company's solutions are utilized by fintech startups, online lenders, and personal finance managers, contributing to the growth of the open banking economy by facilitating the creation of innovative financial services and products.

Meniga

Venture Round in 2018
Meniga Ltd is a digital banking platform that specializes in developing white-label solutions for banks, businesses, and individuals to manage their financial data effectively. Founded in 2013 and based in London, the company offers a range of products, including personal finance management tools, data aggregation, and transaction-based insights. Meniga's solutions encompass automated real-time notifications, predictive analytics, and personalized user engagement, as well as marketing products that provide card-linked offers and consumer data analytics. By focusing on modular and customizable solutions, Meniga aims to enhance the financial technology landscape, enabling clients to leverage big data and analytics to improve their services.

Flux Systems

Seed Round in 2017
Flux Systems develops software platform that keeps a track of payment receipts by automatically linking them to payment cards. The company was built with bank level security. They store and process data using third party servers located in secure data centers in Europe, that are protected by firewalls and have restricted access in compliance with applicable regulations. Flux was founded in 2016 and is based in London, England. Its major partners include Barclaycard, Costa, pod, EAT., Barclays, and Starling Bank.

Abaka

Seed Round in 2017
ABAKA Holdings Ltd. is a London-based company that operates an intelligent savings platform aimed at enhancing the financial wellbeing of employees. The platform, known as ABAKA, allows employers to increase awareness of employee benefits and engage directly with their staff. It empowers employees by providing tailored financial guidance and personalized nudges to improve their financial literacy. Additionally, ABAKA is recognized as the world's first digital saving and retirement enterprise SaaS platform, utilizing artificial intelligence to support financial institutions in delivering scalable advice on pensions, savings, and investments. Its suite of modular applications enables functionalities such as conversational AI, intelligent behavioral nudges, and digital financial dashboards. With over 9 million users benefiting from its technologies, ABAKA's solutions are licensed by leading banks, pension providers, and asset managers globally. The company also maintains a strategic partnership with Avaloq Group AG and has been operational since its incorporation in 2016.

Tide

Series A in 2017
Tide Platform Limited is a mobile-first banking service based in London, United Kingdom, focused on serving small and medium enterprises (SMEs). Established in 2015, Tide allows business owners to open a bank account quickly and provides a range of financial services tailored to their needs. The platform not only facilitates business banking but also offers a suite of administrative tools, including invoicing, expense management, and integrations with accounting software. By leveraging advanced technology, Tide aims to streamline banking and administrative tasks for SMEs, helping them save time and money. The company's emphasis on understanding and addressing the specific requirements of SMEs positions it as a leader in the UK’s challenger banking sector.

TrueLayer

Series A in 2017
TrueLayer Limited is a London-based company that offers a platform for building financial applications. Established in 2016, it provides a toolkit designed to connect to bank data, verify accounts, and access transactions in real-time. TrueLayer's software-as-a-service (SaaS) platform enables the development of various consumer and small-to-medium business applications in sectors such as payments, online lending, personal financial management, robot-advisors, insurance, investment services, peer-to-peer marketplaces, and cryptocurrencies. The company's solutions are utilized by fintech startups, online lenders, and personal finance managers, contributing to the growth of the open banking economy by facilitating the creation of innovative financial services and products.

Currencycloud

Series D in 2017
Currencycloud is a global payments platform that simplifies the process of moving money across borders. It offers businesses an API-based infrastructure that allows developers to create customized payment solutions tailored to their specific needs. The platform facilitates seamless transactions in multiple currencies, providing automated end-to-end payment processes, collection and conversion services, and digital currency management. By handling the complexities and regulatory requirements of cross-border payments, Currencycloud enables clients to integrate financial services into their operations, empowering them to operate more effectively in the digital economy.

Happy Money

Series C in 2016
Happy Money, Inc. is a financial services company that focuses on helping individuals pay off credit card debt and build savings. The company offers a range of products, including Payoff, which provides loans specifically for credit card repayment, and Joy, a mobile application that utilizes robotic Money Coaches to assist users in spending wisely and enhancing their savings. Additionally, Happy Money Score leverages psychological insights to guide users in making informed financial decisions. Established in 2009 in Costa Mesa, California, Happy Money was originally known as Payoff, Inc. before rebranding in March 2020. The company emphasizes a mission-driven approach to finance, aiming to transform the traditional banking model by promoting financial wellness and encouraging users to shift from borrowing to saving.

Moven

Series B in 2015
Moven is a financial technology company founded in 2011 and headquartered in New York, United States. It specializes in providing a mobile money-management application designed to modernize banking for the digital age. Moven's platform allows banks and non-bank partners to enhance their customer acquisition, engagement, and retention strategies. Through its app, debit card, and contactless payment sticker, Moven delivers real-time spending insights that encourage users to make more informed financial decisions and save effectively. The company offers a range of data-driven services and patented digital financial wellness tools that transform user engagement into actionable insights, ultimately aiming to improve customers' overall financial health.

Currencycloud

Series C in 2015
Currencycloud is a global payments platform that simplifies the process of moving money across borders. It offers businesses an API-based infrastructure that allows developers to create customized payment solutions tailored to their specific needs. The platform facilitates seamless transactions in multiple currencies, providing automated end-to-end payment processes, collection and conversion services, and digital currency management. By handling the complexities and regulatory requirements of cross-border payments, Currencycloud enables clients to integrate financial services into their operations, empowering them to operate more effectively in the digital economy.

Vericash

Venture Round in 2015
Vericash is a developer of a financial platform that aims to provide digital financial services to diverse markets, including both banked and unbanked communities. The platform specializes in mobile payment solutions and features a range of services such as multi-wallet programs, e-payment, e-integration services, and agency management. By facilitating wide connectivity and offering value-added services, Vericash enables banks and financial institutions to enhance their profitability while effectively serving their customers' needs. The focus on innovative digital financial services positions Vericash as a key player in the collaborative mobile financial services space.

Fidor Solutions

Venture Round in 2015
Fidor Solutions AG develops software products and offers digital services for digital banking. The company designs and develops fidorOS, a modular banking, payment, and community software program that provide optimal support to digital customer groups. Fidor Solutions AG was formerly known as Fidor AG in February 2017. The company was founded in 2007 and is based in Munich, Germany. As of December 31, 2020, Fidor Solutions AG operates as a subsidiary of Sopra Banking Software SA.

Atom Bank

Venture Round in 2014
Atom Bank plc is a mobile banking institution based in Durham, United Kingdom, with an additional office in London. Established in 2013 and rebranded from Crossco (1337) plc in 2015, Atom Bank provides a variety of banking services accessible through smartphones, tablets, and other internet-connected devices. Its offerings include personal and business banking products such as fixed deposits, mortgage options, and various types of loans. The bank's mobile application, launched in March 2014, features advanced security measures like face and voice recognition for user authentication. Additionally, Atom Bank assures customers of continuous support through its 24/7 customer service team.

Moven

Series A in 2014
Moven is a financial technology company founded in 2011 and headquartered in New York, United States. It specializes in providing a mobile money-management application designed to modernize banking for the digital age. Moven's platform allows banks and non-bank partners to enhance their customer acquisition, engagement, and retention strategies. Through its app, debit card, and contactless payment sticker, Moven delivers real-time spending insights that encourage users to make more informed financial decisions and save effectively. The company offers a range of data-driven services and patented digital financial wellness tools that transform user engagement into actionable insights, ultimately aiming to improve customers' overall financial health.

Currencycloud

Series B in 2014
Currencycloud is a global payments platform that simplifies the process of moving money across borders. It offers businesses an API-based infrastructure that allows developers to create customized payment solutions tailored to their specific needs. The platform facilitates seamless transactions in multiple currencies, providing automated end-to-end payment processes, collection and conversion services, and digital currency management. By handling the complexities and regulatory requirements of cross-border payments, Currencycloud enables clients to integrate financial services into their operations, empowering them to operate more effectively in the digital economy.

Happy Money

Series A in 2013
Happy Money, Inc. is a financial services company that focuses on helping individuals pay off credit card debt and build savings. The company offers a range of products, including Payoff, which provides loans specifically for credit card repayment, and Joy, a mobile application that utilizes robotic Money Coaches to assist users in spending wisely and enhancing their savings. Additionally, Happy Money Score leverages psychological insights to guide users in making informed financial decisions. Established in 2009 in Costa Mesa, California, Happy Money was originally known as Payoff, Inc. before rebranding in March 2020. The company emphasizes a mission-driven approach to finance, aiming to transform the traditional banking model by promoting financial wellness and encouraging users to shift from borrowing to saving.

Moven

Seed Round in 2012
Moven is a financial technology company founded in 2011 and headquartered in New York, United States. It specializes in providing a mobile money-management application designed to modernize banking for the digital age. Moven's platform allows banks and non-bank partners to enhance their customer acquisition, engagement, and retention strategies. Through its app, debit card, and contactless payment sticker, Moven delivers real-time spending insights that encourage users to make more informed financial decisions and save effectively. The company offers a range of data-driven services and patented digital financial wellness tools that transform user engagement into actionable insights, ultimately aiming to improve customers' overall financial health.

Currencycloud

Series A in 2012
Currencycloud is a global payments platform that simplifies the process of moving money across borders. It offers businesses an API-based infrastructure that allows developers to create customized payment solutions tailored to their specific needs. The platform facilitates seamless transactions in multiple currencies, providing automated end-to-end payment processes, collection and conversion services, and digital currency management. By handling the complexities and regulatory requirements of cross-border payments, Currencycloud enables clients to integrate financial services into their operations, empowering them to operate more effectively in the digital economy.

Fidor Solutions

Venture Round in 2011
Fidor Solutions AG develops software products and offers digital services for digital banking. The company designs and develops fidorOS, a modular banking, payment, and community software program that provide optimal support to digital customer groups. Fidor Solutions AG was formerly known as Fidor AG in February 2017. The company was founded in 2007 and is based in Munich, Germany. As of December 31, 2020, Fidor Solutions AG operates as a subsidiary of Sopra Banking Software SA.

Simple

Series B in 2011
Simple is a web and mobile application that consolidates various banking accounts into a single, user-friendly bank card. It offers built-in budgeting and saving tools, focusing on enhancing financial management for its users. Instead of generating revenue through traditional fees, Simple shares the net interest margin with its partner banks, which fosters a transparent and straightforward banking experience without the pressure of upselling complex products. Since its launch in January 2009 by Alex Payne, Shamir Karkal, and Josh Reich, Simple has grown to serve over 100,000 customers, processing $1.7 billion in annual transactions and achieving remarkable customer growth of 330%. The company is headquartered in Portland, Oregon.

Simple

Series A in 2010
Simple is a web and mobile application that consolidates various banking accounts into a single, user-friendly bank card. It offers built-in budgeting and saving tools, focusing on enhancing financial management for its users. Instead of generating revenue through traditional fees, Simple shares the net interest margin with its partner banks, which fosters a transparent and straightforward banking experience without the pressure of upselling complex products. Since its launch in January 2009 by Alex Payne, Shamir Karkal, and Josh Reich, Simple has grown to serve over 100,000 customers, processing $1.7 billion in annual transactions and achieving remarkable customer growth of 330%. The company is headquartered in Portland, Oregon.

Simple

Seed Round in 2009
Simple is a web and mobile application that consolidates various banking accounts into a single, user-friendly bank card. It offers built-in budgeting and saving tools, focusing on enhancing financial management for its users. Instead of generating revenue through traditional fees, Simple shares the net interest margin with its partner banks, which fosters a transparent and straightforward banking experience without the pressure of upselling complex products. Since its launch in January 2009 by Alex Payne, Shamir Karkal, and Josh Reich, Simple has grown to serve over 100,000 customers, processing $1.7 billion in annual transactions and achieving remarkable customer growth of 330%. The company is headquartered in Portland, Oregon.
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