Buffer, Inc. is a company that specializes in social media management tools designed for marketers and agencies. Founded in 2010 and based in San Francisco, California, Buffer offers a platform that allows users to schedule posts across various social networks, including Twitter, Facebook, LinkedIn, Google+, and Pinterest. The tool enables marketers to engage with multimedia content, create and plan posts, and collaborate with team members while gaining insights into their social media performance. Additionally, Buffer provides a feature called Pablo, which helps users design appealing images for their social media posts. The company's services cater to both businesses and non-profit organizations, focusing on enhancing their social media presence and audience engagement.