BR Venture Fund

BR Ventures, the venture capital arm of the S.C. Johnson Graduate School of Management at Cornell University, specializes in seed and early-stage investments across a wide range of industries, including infrastructure, communication, enterprise software, clean technology, life sciences, and consumer internet. Primarily focused on companies based in the Northeastern United States and affiliated with Cornell, BR Ventures typically invests between $50,000 and $200,000 in promising startups. The fund aims to connect intellectual properties with financial resources, facilitating the commercialization of Cornell technology and fostering entrepreneurship within the community. Established in 2000, BR Ventures is funded by donations to the University, with returns reinvested to expand its investment pool. The firm also engages in various initiatives, such as the Cornell Venture Challenge and partnerships with the university's technology transfer office, to strengthen its network and support local entrepreneurs.

Carlos Castro

Fund Manager

21 past transactions

GrapevineAI

Seed Round in 2020
GrapevineAI specializes in providing whitelisted social campaigns. It matches brands of all sizes with the right creators and turns articles, photos, and videos into ads that are ready to launch on paid social channels.

Flip CX, Inc.

Pre Seed Round in 2018
Flip CX, Inc. specializes in voice interaction technology designed to enhance call center operations by replacing traditional Interactive Voice Response (IVR) systems and automating phone calls. The company serves a diverse range of clients, including taxi, wheelchair, and medical transportation fleets, as well as transportation management brokers, agencies, and logistics organizations throughout the United States, Canada, and the United Kingdom. Founded in 2015 and initially developed at Cornell University's eLab Program, Flip CX, Inc. is headquartered in Dumbo, Brooklyn, New York.

Hue.Ai

Seed Round in 2018
Hue.Ai, a pioneering company in the optical and medical industry, is developing advanced artificial intelligence technologies to enhance human visual acuity and color perception. Through its proprietary software, MAIDAS, Hue.Ai creates innovative optical products such as lenses, coatings, and contact lenses, focusing on both performance and aesthetic appeal. The company offers products designed to address specific needs, including Color Vision Deficiency Correction Lenses, Blue-Light Blocking Lenses, and Progressive Lenses. By integrating machine learning with insights from chemistry, optics, and materials science, Hue.Ai aims to support eyewear manufacturers and optical designers in improving their product offerings while streamlining development processes and reducing costs. As part of Cyborg Industries, Hue.Ai is dedicated to transforming the optical landscape through intelligent design solutions.

Repairogen

Seed Round in 2017
Repairogen is developing premium anti-aging skincare ingredients and products based on a platform technology invented at an ivy-league medical research institution. Products incorporating its proprietary and scientifically proven technology will provide customers with healthier and younger-looking skin. It was founded in 2012 and headquartered in New York, United States.

Datalogue

Seed Round in 2017
Datalogue is a group of computer scientists, business leaders and designers with a passion for data but frustrated with the amount of work that it takes to prepare data experiments. They build data products that make our own lives as data scientists easier. They promise to always provide you with an unparalleled experience as you embark on your next data project.

Concertio

Pre Seed Round in 2017
Concertio Inc. specializes in artificial intelligence-driven system performance optimization software, enabling enterprises to enhance computing efficiency while minimizing infrastructure costs. Founded in 2016 and headquartered in New York, the company offers the Concertio Optimizer, which continuously monitors the interactions between applications and systems, automating parameter tuning throughout development and deployment. Its tools, including Optimizer Studio and Optimizer Runtime, cater to performance engineers and IT professionals by providing an optimization toolkit and a dynamic optimization framework that improve the performance of systems and components in real-time. Concertio's solutions are utilized by prominent industry players such as Intel and Marvell, transforming general-purpose systems into specialized, high-performance configurations tailored to specific workloads.

TeraPore

Seed Round in 2016
TeraPore Technologies, Inc. is a company based in South San Francisco, California, that specializes in developing membrane technology aimed at improving bioprocessing applications. Founded in 2013, TeraPore focuses on the purification of biological fluids through innovative solutions that combine uniform pores with high pore densities. This technology enables efficient and rapid purification processes, particularly for high-value products. By offering targeted and uniform nanofiltration capabilities, TeraPore addresses bioseparation challenges, providing biotech enterprises with membranes that exhibit desirable permeability, flow rates, and consistent pore sizes.

TetraScience

Venture Round in 2016
TetraScience, Inc. develops hardware and software solutions designed to monitor and manage research experiments while logging data in the cloud. The company provides a range of products including sensors for temperature, humidity, and acceleration, as well as cameras for viewing experiments, electric switches, and adapters for connecting various hardware tools such as syringe pumps and wave generators. TetraScience's solutions cater to the needs of scientists, engineers, managers, and safety officers, enabling efficient data management in various research applications including bioprocessing and analytical chemistry. Established in 2014 and headquartered in Boston, Massachusetts, TetraScience has formed a strategic partnership with Dotmatics Limited to enhance its offerings.

ProofPilot

Seed Round in 2016
ProofPilot, Inc. operates a Software as a Service platform designed for users to participate in, create, and manage research studies online. Established in 2014 and based in New York, the platform facilitates the design of randomized cohort studies that incorporate various arms and activities across multiple study sites. Users can build surveys, identify tests, add interventions, and set measurement intervals, along with recruiting participants through both online and offline methods. The platform also includes features for secure data collection, participant reminders, and recruitment of additional participants. As data is collected, users can access real-time indicators and utilize statistical analysis and graphing tools for reporting. ProofPilot serves researchers in a variety of sectors, including academia, pharmaceutical, healthcare, government, and consumer goods, allowing them to evaluate diverse initiatives such as behavior changes, healthcare treatments, and new product developments.

Caper

Seed Round in 2016
Caper is a company that develops an AI-powered shopping cart aimed at enhancing the grocery shopping experience. By integrating technologies such as image recognition and sensor fusion, Caper's smart cart allows shoppers to conveniently add items to their cart and self-checkout without the need for cashiers. This plug-and-play system captures images of items and scans barcodes, facilitating an automated checkout process. Caper's innovative approach seeks to transform physical retail by enabling existing grocery stores to adopt a kiosk-less shopping experience, thereby streamlining operations and improving customer satisfaction.

Itellio

Series A in 2014
iTellio, LLC is a digital place-based advertising exchange that specializes in the retail Automated Teller Machine (ATM) industry. Founded in 2011 and headquartered in Long Island City, New York, the company operates a software-as-a-service (SaaS) platform that allows for the remote management of digital advertising on ATM screens and digital touchscreen toppers. With a network of over 8,000 screens, iTellio utilizes advanced facial and mobile detection technology to target specific audience segments in real-time, enhancing the advertising capabilities for brands and maximizing revenue opportunities for ATM operators. The platform connects advertisers with targeted demographics, reaching approximately six million people daily and enabling clients to measure audience engagement effectively.

Venga

Series A in 2014
Venga, Inc. is a business intelligence and customer relationship management platform tailored for restaurants and fitness studios. Founded in 2010 and headquartered in Washington, D.C., Venga leverages data and analytics to help businesses understand and engage with their customers more effectively. The platform enables restaurants to track customer purchases, habits, and preferences, creating detailed profiles that facilitate targeted marketing and personalized service. Key features include VengaIntel Reserve, which integrates reservation systems with point-of-sale data, and Venga Instant Feedback, allowing guests to provide real-time feedback during their visit. Additionally, VengaIntel Engage connects guests through mobile devices, enabling them to track loyalty points and offer actionable feedback. With a database encompassing over 100 million customers and $6 billion in consumer purchases, Venga enhances customer satisfaction and retention through its comprehensive solutions. The company has established preferred partnerships with OpenTable and Mindbody, further solidifying its position in the industry. In 2019, Venga became a subsidiary of Booking Holdings Inc.

FunnelFire

Seed Round in 2013
FunnelFire, Inc. operates an online sales intelligence platform designed for marketers, enabling users to filter and access relevant online data about prospects. Incorporated in 2012 and based in East Hanover, New Jersey, FunnelFire's software automates research processes typically performed by sales professionals. By gathering comprehensive data on potential clients and companies, the platform provides insights that help users understand customer needs and company strategies. This functionality allows for more effective communication and tailored pitches, ultimately facilitating quicker deal closures. In addition to enhancing sales effectiveness, FunnelFire significantly reduces the time spent on research, empowering users to focus on building relationships and closing business.

Appinions

Series A in 2012
Appinions Inc. is a software-as-a-service company offering an influence marketing platform tailored for B2B businesses to effectively manage and assess their marketing initiatives. Utilizing linguistic analysis and big-data analytics, the platform processes diverse sources, such as news articles, blog posts, and social media updates, to identify and evaluate influential opinions through proprietary algorithms. Appinions provides various modules, including a Thought Leadership module aimed at enhancing brand awareness and recognition, and a Launch Marketing module that facilitates influencer feedback during the product development phase. The company serves a wide range of sectors including technology, financial services, and media, catering to Fortune 1000 clients, agencies, and strategic consultants. Founded in 2007 and based in New York City, Appinions was previously known as Jodange, Inc. and became a subsidiary of Scribble Technologies Inc. in 2015.

Aitia

Venture Round in 2012
Aitia is a big data analytics company that specializes in providing solutions for the healthcare industry. The firm utilizes advanced analytics to uncover effective treatments and identify the right patient populations. Aitia's Reverse Engineering and Forward Simulation Technology enables the automated extraction of causal network models from observational data, facilitating high-throughput simulations to generate new insights. The company offers real-world outcomes solutions derived from various data sources, including electronic health records and claims data, and supports product development for biopharmaceutical firms, diagnostic companies, and medical device manufacturers. Aitia serves a diverse clientele, including pharmaceutical and biotechnology companies, health plans, hospitals, and accountable care organizations. Founded in 2000 and based in Cambridge, Massachusetts, Aitia operates as a subsidiary of Via Science, Inc.

ScribbleLive

Series A in 2011
ScribbleLive is a content cloud provider based in Toronto, Ontario, that specializes in managing the entire lifecycle of content for businesses. Founded in 2008, the company offers a comprehensive suite of services designed to help global brands create premium content at scale. These services include content strategy, creative services, implementation, integration, and IT support, as well as managed services that provide program and campaign coverage with detailed dashboards and reporting. ScribbleLive's content experience platform enables businesses to leverage data and creativity to produce effective content that drives predictable results. It supports real-time content creation, live blogging, and on-the-fly storytelling, allowing clients to innovate their approach to content management.

ScriptPad

Seed Round in 2010
ScriptPad transforms the iPad and iPhone into a digital prescription pad allowing doctors to write prescriptions faster and safer than their current paper process. ScriptPad eliminates deadly prescription writing mistakes that contribute to over 7000 deaths each year and sends the prescription directly to the pharmacy where it will be waiting for the patient to pick up.

Jodange

Seed Round in 2009
[Jodange](http://www.jodanage.com) provides business tools for predicting outcomes and planning strategy by publishing the opinions of holders' sentiments over time.

Semprae Laboratories

Venture Round in 2009
Semprae Laboratories

PacBio

Series B in 2004
Pacific Biosciences designs, develops, and manufactures advanced sequencing systems that address complex genetic challenges. Utilizing single molecule real-time (SMRT) sequencing technology, it enables the real-time detection of biological processes at the single-molecule level. The company offers products such as the PacBio RS II and Sequel Systems, which are capable of conducting, monitoring, and analyzing biochemical reactions in real time. In addition to sequencing systems, Pacific Biosciences provides consumables like SMRT cells and various reagent kits essential for template preparation, binding, and sequencing. Its diverse customer base includes research institutions, commercial laboratories, genome centers, and various sectors such as pharmaceuticals and agriculture. The company markets its products through a direct sales force in North America and Europe, along with distribution partners in Asia, the Middle East, and Latin America. Founded in 2000, Pacific Biosciences is headquartered in Menlo Park, California.

SightSpeed

Venture Round in 2003
SightSpeed is a peer-to-peer Internet video and voice calling service that offers free SightSpeed-to-SightSpeed calls. The service also provides users to the ability to call and receive calls from mobile and landline phones. SightSpeed is the first consumer VoIP software provider to allow as many as 9 simultaneous participants in a video conference. Dell Video Chat powered by SightSpeed is a bundled video chat service provided free to Dell consumers users and their friends.
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