Paul Yoo

Head of Venture Studio and Licensing

40 past transactions

Antenna

Series A in 2022
Antenna Analytics, founded in 2020 and based in New York, specializes in market measurement and analytics services that focus on purchase behavior and subscription metrics. The company caters to various sectors, including video and audio streaming services, digital media subscriptions, and applications related to dating and fitness. Its analytical platform leverages customer transaction data to deliver valuable insights on growth, churn rates, and customer retention. By providing these metrics, Antenna Analytics aids subscription-based businesses in enhancing their measurement capabilities and fostering direct, long-term relationships with their clientele.

FitOn

Series C in 2022
FitOn Inc. is a fitness technology company that has developed a mobile application designed to facilitate health and fitness goals through access to various workout classes. Launched in 2018 and headquartered in Los Angeles, California, the FitOn app offers users unlimited participation in live and on-demand classes across diverse fitness disciplines, including yoga, Pilates, cardio, dance, and barre, without the need for any equipment. Additionally, the platform features social elements that allow users to invite friends and engage with other participants while exercising. FitOn also includes tools for tracking calories, monitoring collective statistics, and sharing progress, enhancing the overall user experience and community engagement.

Consensys

Series D in 2022
ConsenSys is a leading blockchain venture production studio focused on building a robust ecosystem of consumer-oriented products and enterprise solutions, primarily utilizing Ethereum technology. The company aims to facilitate the transition to Web 3.0, which it envisions as a foundation for more open, efficient, and accessible economic systems. ConsenSys identifies opportunities for software development and promotes collaboration among various ventures to enhance innovation and idea exchange. By creating platforms, applications, and tools that support Web 3.0, ConsenSys strives to ensure these solutions effectively meet customer needs. The organization also collaborates with blockchain experts and partners to develop open infrastructure, positioning itself at the forefront of technological advancements that have the potential to disrupt various industries.

Danvas

Seed Round in 2021
Danvas is advancing screens that will possess a fully dimensional interactive design that brings NFT art to life and will reinforce the authentic ownership of the artwork. Its premium, luxury digital art canvas aims to accelerate the world’s appreciation of digital artists and their artwork, and introduce art collectors to the value, and possibilities of the next wave of digital art.

MasterClass

Series F in 2021
MasterClass, founded in 2015, is an online education platform that offers video-based courses taught by prominent celebrities, athletes, and industry leaders. The platform allows users to learn from experts like Anna Wintour, Timbaland, and Serena Williams through hundreds of video lessons accessible anytime, anywhere. With an All-Access Pass, subscribers can engage with diverse content that includes interactive exercises and course materials, fostering both academic and professional growth. MasterClass aims to democratize learning by providing high-quality educational experiences, enabling individuals to enhance their skills and knowledge across various disciplines.

Cameo

Series C in 2021
Cameo is a marketplace that enables fans to book personalized video shoutouts from a wide range of celebrities and influencers. The platform focuses on providing authentic and tailored fan experiences by allowing users to connect with their favorite personalities for custom video messages. Cameo partners with thousands of talents across various fields, offering customers an opportunity to share unique, personalized content. The company's mission centers on enhancing fan engagement through these bespoke interactions, creating memorable experiences that resonate with users. Based in Chicago, Cameo is a key player in the technology and startup ecosystem, facilitating a creative outlet for both fans and celebrities.

Mojo Sport

Series A in 2020
Mojo Sport is a developer of a sports application aimed at enhancing the experience of sports for participants of all ages. The application features activities created by youth coaches and child development experts, providing quality coaching content and feedback from coaches and players after each practice. This platform facilitates the sharing of ideas and tips, promoting improvement and engagement in sports. By combining educational resources with user-friendly technology, Mojo Sport aims to make sports more enjoyable and accessible for everyone involved.

NTWRK

Series A in 2019
NTWRK is the definitive Video Commerce platform developed specifically for Gen Z and Millennials. NTWRK's innovative model of daily exclusive product drops, live videos, celebrity talent, native purchases and social distribution creates a high energy and wide-reaching experience for brands and users. NTWRK was launched in October 2018. Since launch, the platform has experienced meteoric growth and has received investments from some of the most successful entrepreneurs, brands and influential entertainers in the world including Live Nation, Foot Locker and Main Street Advisors, whose investors include Jimmy Iovine and LeBron James.

pocket.watch

Series B in 2018
Pocket.watch, Inc. is a media entertainment company focused on creating engaging content for children, including comedy shows and digital media. Established in 2016 and headquartered in Culver City, California, the company aims to develop global franchises centered around popular YouTube stars and characters appealing to Generation Alpha. In addition to its digital content, Pocket.watch offers a variety of lifestyle products such as toys, apparel, plush items, and games, designed to inspire and entertain kids and families. The company's approach combines entertainment with imaginative play, catering to the interests and preferences of its young audience.

IMGN Media

Series A in 2018
IMGN Media is a tech-media company that specializes in producing and programming social content tailored for Gen Z audiences. Established in 2015 and headquartered in New York, the company operates a portfolio of 14 distinct media brands, including Daquan, TryHard, and So Satisfying, collectively reaching over 40 million followers. IMGN Media has developed Viral Lab, a proprietary in-house data platform that supports its editorial team in scaling content curation, managing channels, and fostering audience growth. The company also has a research and development presence in Tel Aviv and receives backing from venture capitalists and angel investors.

Fatherly

Series A in 2017
Fatherly is a digital media brand focused on providing resources and support for fathers. Headquartered in New York City, it operates as a subsidiary of Some Spider Inc. The platform offers a variety of content, including original video series, podcasts, and in-depth reports, all aimed at empowering men to raise their children effectively and lead fulfilling lives. Fatherly covers topics such as parenting tips related to gear, health, work, and relationships, and also features products ranging from gifts for expecting fathers to toys and fitness equipment for various age groups. Through its expert advice and community-driven insights, Fatherly aims to enhance the parenting experience for men, guiding them through the challenges and rewards of fatherhood.

ART19

Series A in 2017
Art19 provides tools for hosting, distribution, and monetization of podcasts, bringing enhanced listening metrics and ad serving technologies to publishers and advertisers. Founded by software entrepreneur Sean Carr and podcast producer Matt Belknap with input from top ad agencies, the platform solves problems with ad targeting, ad replacement, and limited measurement in the space. Art19's technologies are helping agencies and brands leverage the increasingly popular medium and its highly engaged audiences.

Fatherly

Venture Round in 2017
Fatherly is a digital media brand focused on providing resources and support for fathers. Headquartered in New York City, it operates as a subsidiary of Some Spider Inc. The platform offers a variety of content, including original video series, podcasts, and in-depth reports, all aimed at empowering men to raise their children effectively and lead fulfilling lives. Fatherly covers topics such as parenting tips related to gear, health, work, and relationships, and also features products ranging from gifts for expecting fathers to toys and fitness equipment for various age groups. Through its expert advice and community-driven insights, Fatherly aims to enhance the parenting experience for men, guiding them through the challenges and rewards of fatherhood.

Lyft

Series G in 2017
Lyft is an on-demand transportation service that connects riders with drivers through a mobile application, allowing users to request rides and make payments seamlessly. Founded in June 2012 in San Francisco, Lyft has become the second-largest ridesharing provider in the U.S. and Canada, serving approximately 95 percent of the U.S. population. The platform offers various ride options, including traditional private rides, shared rides, and luxury vehicles. In addition to standard ride-sharing services, Lyft has expanded into the bike and scooter-sharing market, promoting multimodal transportation solutions. The service is particularly popular among college, university, and corporate communities, and it allows riders to schedule rides up to seven days in advance.

MasterClass

Series C in 2017
MasterClass, founded in 2015, is an online education platform that offers video-based courses taught by prominent celebrities, athletes, and industry leaders. The platform allows users to learn from experts like Anna Wintour, Timbaland, and Serena Williams through hundreds of video lessons accessible anytime, anywhere. With an All-Access Pass, subscribers can engage with diverse content that includes interactive exercises and course materials, fostering both academic and professional growth. MasterClass aims to democratize learning by providing high-quality educational experiences, enabling individuals to enhance their skills and knowledge across various disciplines.

Raze

Series A in 2017
Raze is a production company and digital media platform that specializes in creating Latin-centered television and web series for diverse audiences, particularly bi-cultural Latinos. Founded in 2016 by Sofia Vergara, Luis Balaguer, and Emiliano Calemzuk, Raze is headquartered in Beverly Hills, California, and operates as a subsidiary of Turner Latin America, Inc. The company produces premium, franchisable content, offering both short and long-form programming. Its programming is designed for distribution across its own channels as well as through third-party media outlets, focusing on news, lifestyle, and beauty content that resonates with Hispanic viewers. By centering on Latin American stories and culture, Raze aims to provide a dedicated platform for Latino audiences.

pocket.watch

Series A in 2017
Pocket.watch, Inc. is a media entertainment company focused on creating engaging content for children, including comedy shows and digital media. Established in 2016 and headquartered in Culver City, California, the company aims to develop global franchises centered around popular YouTube stars and characters appealing to Generation Alpha. In addition to its digital content, Pocket.watch offers a variety of lifestyle products such as toys, apparel, plush items, and games, designed to inspire and entertain kids and families. The company's approach combines entertainment with imaginative play, catering to the interests and preferences of its young audience.

Cloud9

Seed Round in 2017
Cloud9 Esports, Inc. operates as an eSports team organization, which organizes matches for e-games. It also sells pullover hoodies, jersey, jackets, hoodies, track jackets, long sleeve T-shirts, T-shirts, plushies, tank tops, V-neck clothing, shorts, hats, beanies, posters, mousepads, keychains, sunglasses, bracelets, wristband sets, pins, stickers, and gift cards online. The company was founded in 2013 and is based in Santa Monica, California.

Dreamscape Immersive

Series A in 2017
Dreamscape Immersive, Inc. specializes in location-based virtual reality entertainment, offering innovative experiences that blend cinematic storytelling with the excitement of theme parks. Founded in 2016 and headquartered in Culver City, California, the company has developed a platform called Dreamscape, designed to deliver immersive narratives that can be enjoyed with family and friends. With locations in Los Angeles, Dallas, Columbus, and Dubai, Dreamscape provides audiences with access to both original content and franchised experiences, catering to a diverse range of VR enthusiasts. The company's approach aims to redefine mainstream entertainment by creating engaging and interactive environments.

Radish

Seed Round in 2017
Radish Media, Inc. operates a mobile platform that focuses on serialized storytelling, allowing readers and writers to engage in a community-driven experience. The platform offers a mobile application where users can read and publish bite-sized fiction stories across various genres, including romance, fantasy, and mystery. Authors can manage their writing schedules, publish original works, and even revitalize older titles for a younger audience. This model enables immediate compensation for writers while allowing them to retain copyright over their content. Additionally, readers have the opportunity to connect with their favorite authors through live community chat rooms, enhancing the interactive experience. Established in 2015, Radish is headquartered in New York, with an additional office in Seoul, South Korea.

Chorus

Venture Round in 2016
Chorus makes the hard work of being healthy a lot more fun.

OneUp Sports

Venture Round in 2016
OneUp Sports operates as a premier digital network specializing in hyperlocal sports content, providing in-depth insider reporting. The company has secured highlight rights to nearly all major sports leagues and boasts a network of over 1,000 reporters strategically positioned in 50 domestic markets. This extensive team offers unparalleled access to players, teams, and locker rooms, ensuring that die-hard sports fans receive the latest and most relevant news. OneUp Sports amplifies local stories that resonate with global audiences, distributing its content through more than 2,100 local digital publishers via mobile apps and websites. By focusing on localized reporting, OneUp enhances the editorial voice of its reporters, creating a vibrant platform for sports enthusiasts.

MikMak

Seed Round in 2016
MikMak helps brands better understand consumers by connecting digital investments to online retailer insights. It offers a dashboard that aggregates the eCommerce customer journey across any number of digital channels and retailers. Brands get standardized reporting and benchmarks, so users can act on unbiased insights in real-time. It was founded in 2014 and headquartered in Brooklyn, New York.

waggle

Venture Round in 2016
Waggle is a media company focused on curating dog friendly locations, hotels, products, and experiences. It supports happy, social, and active relationships between people and their dogs by curating original content from experts and enthusiasts. Waggle has built a platform of curated resources to help dogs and their owners. It was founded in 2014 by Roman Garcia and is based in New York, N.Y.

True Anthem

Venture Round in 2016
True Anthem is an AI-Powered Content Distribution Platform for media companies and publishers. Clients use their Platform to drive significant increases in monetization by efficiently distributing their most popular stories across social media. They pioneered the use of artificial intelligence to identify the right content for social audiences and then automatically post it at the right time. Unlike legacy scheduling tools and manual social media processes, the resulting increases in traffic, revenue, and efficiency, typically result in a 300% lift in ROI for our clients. The company partner with-local media and global news organizations including Tribune, Hearst, and Reuters; feature publishers such as Meredith, and online giants including CBS Interactive. True Anthem is based in San Francisco, California.

Stem Disintermedia

Seed Round in 2016
Stem Disintermedia helps creators, artists, and musicians to collect digital revenue and enables them to track and share their earnings. It develops a platform intended to provide distribution and payments solution for artists and their teams. The platform aggregates cross-platform earnings, create contracts, and honor splits with collaborators, disburse payments and statements to all stakeholders in a project and visualizes performance data for each platform, enabling businesses to bring clarity to the complicated process of revenue management and ensure everyone involved in the creative process gets paid. Milana Rabkin, Tim Luckow, and Jovin Cronin-Wilesmith formed Stem Disintermedia in Los Angeles, California in 2015.

Captiv8

Seed Round in 2015
Captiv8 Inc. is an analytics platform and marketplace that facilitates connections between marketers and influencers across various social media platforms, including Instagram, Twitter, YouTube, and Facebook. The company utilizes artificial intelligence to help brands discover and match with influencers based on real-time audience data, considering factors such as geography, income, ethnicity, age, and gender. This enables brands to identify the influencers most likely to generate impactful results. Founded in 2014 and headquartered in San Mateo, California, with additional offices in Los Angeles and New York, Captiv8 also provides insights that allow companies to better understand their audiences, optimize content, benchmark against competitors, and expand their reach globally.

Thrive Market

Series A in 2015
Thrive Market, Inc. is a membership-based online shopping platform that aims to make healthy living accessible and affordable. Founded in 2014 and based in Culver City, California, the company offers a wide range of over 5,000 organic and non-GMO products, spanning categories such as food, health, beauty, and home essentials. Thrive Market provides customers with the ability to shop using various filters that cater to specific diets and lifestyles. In addition to serving residential customers, it also caters to commercial clients across the United States. The company has a philanthropic initiative, Thrive Gives, which matches every paid membership with a free one for individuals in need, and has raised significant funds for food access and environmental sustainability causes. During the COVID-19 pandemic, Thrive Market established a relief fund to support families affected by the crisis.

Houseparty

Series B in 2015
Houseparty is an internet company that features an online platform that serves as a social network that brings empathy to online communication. The company specializes in the fields of internet, social network, and video chat. It was founded in 2011 and headquartered in San Francisco, California.

MikMak

Pre Seed Round in 2015
MikMak helps brands better understand consumers by connecting digital investments to online retailer insights. It offers a dashboard that aggregates the eCommerce customer journey across any number of digital channels and retailers. Brands get standardized reporting and benchmarks, so users can act on unbiased insights in real-time. It was founded in 2014 and headquartered in Brooklyn, New York.

Pluto TV

Series A in 2014
Pluto TV is a free streaming television service that offers over 100 live channels and a vast library of on-demand movies. Founded in 2013 and headquartered in Los Angeles, California, the platform partners with major television networks, movie studios, publishers, and digital media companies to provide a diverse range of content, including news, sports, lifestyle programming, cartoons, and trending digital series. Accessible via mobile apps, web browsers, and connected TV devices, Pluto TV attracts millions of viewers each month, making it a leading choice for free entertainment in the United States. As a subsidiary of Viacom International Inc., Pluto TV continues to expand its offerings and reach a broad audience.

UPROXX

Venture Round in 2014
UPROXX is a digital media company founded in 2008, based in the United States, that focuses on bridging web culture with traditional entertainment. It operates an online platform that fosters community discussions and provides editorial and video content. UPROXX covers a range of subjects including entertainment, music, sports, and current events, appealing primarily to young male audiences. Its flagship site, Uproxx.com, features original programming such as HUMAN, LUMINARIES, UNCHARTED, and UNDERBELLY, which explore various aspects of culture and humanity. Furthermore, UPROXX facilitates live Q&A sessions for celebrities and content creators to engage with audiences about their latest projects. Through its innovative storytelling and digital video production, UPROXX seeks to impact culture and highlight stories often overlooked by mainstream media.

Realty Executives of Nevada

Venture Round in 2014
Realty Executives International is one of the largest real estate franchise systems in the world today, with over 8,000 agents & 500 offices

Patreon

Series A in 2014
Patreon Inc. operates a membership platform designed to help content creators and artists fund their work. Founded in 2013 and based in San Francisco, California, Patreon.com facilitates connections between users and provides access to various types of content, including videos, photographs, artwork, audio clips, and more. The platform allows patrons to pledge support to their favorite creators on a recurring basis, thereby empowering a new generation of artists to earn a living from their passions. By enabling direct financial support from fans, Patreon fosters a sustainable ecosystem for creative individuals to thrive.

Victorious

Series A in 2014
Victorious empowers creators to distribute all of their multimedia content in their own apps, interact more deeply and directly with their fan communities, and unlock new revenue streams. The company was founded in 2013 and is based in Santa Monica, California.

Crowdrise

Series A in 2014
Crowdrise, Inc. operates an online fundraising platform that enables individuals and organizations to raise money for a variety of causes, including medical expenses, personal emergencies, educational needs, and charitable projects. Launched in 2009 and based in Royal Oak, Michigan, Crowdrise provides users with tools to create fundraisers, discover friends, and connect with charities and events. The platform has gained prominence as a leading solution for nonprofits, corporate foundations, and event fundraising, collaborating with well-known partners such as the American Cancer Society, Red Cross, and major events like the New York City Marathon. Crowdrise's integration with GoFundMe enhances its capabilities, allowing users to tap into a vast community of donors. The platform supports a wide range of causes, from animal welfare to social justice, and has facilitated the raising of significant funds for positive social missions. Recognized for its impact, Crowdrise has been acknowledged as one of the best online fundraising websites.

Splash

Seed Round in 2014
Billions of dollars are spent on worldwide events each year, making them one of the most expensive aspects of the marketing budget. Splash is the world's first tool that optimizes and validates that spend - featuring a fully integrated platform that empowers event producers to design beautiful event pages, own every lead, sell tickets and seamlessly manage communications to deliver maximum ROI.

Hello Giggles

Venture Round in 2014
HelloGiggles is an entertainment and lifestyle brand founded by actress/musician Zooey Deschanel, producer Sophia Rossi and writer Molly McAleer in May 2011. The website is geared toward smart women (although men are always welcome) and covers topics in pop culture, love, friendship, female empowerment, careers, style, food and daily news important to women's lives. HelloGiggles.com is a positive online community with a strict "no gossip" policy. Reader contributions are welcome and published daily.

AwesomenessTV

Series A in 2012
AwesomenessTV Holdings, LLC is a multi-platform media company based in Santa Monica, California, primarily targeting the global Gen Z audience. It operates as a subsidiary of Viacom International Inc. The company encompasses a variety of brands and services, including AwesomenessTV, a prominent source of original programming, and the ATV Network, which functions as a community-based multi-channel network featuring over 90,000 channels. AwesomenessTV also includes Big Frame, an influencer talent management company, as well as DreamWorksTV, Awestruck, and Awesomeness Films. In addition to its content offerings, the company is involved in consumer products, music, and branded entertainment. Founded by Brian Robbins and Joe Davola, AwesomenessTV has established itself as a significant player in the digital media landscape.
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