Momentive

Momentive Inc., formerly known as SurveyMonkey, is an experience management company specializing in cloud-based software solutions. The company provides tools for gathering insights across various domains, including brand, market, product, employee, and customer experiences. Momentive empowers organizations to develop online surveys easily, enabling them to collect and analyze feedback efficiently. Their platform supports a range of services, from customizable surveys to advanced data analysis and bias elimination tools. With a global user base of over 16 million, Momentive is dedicated to helping organizations measure, benchmark, and act on the opinions that influence their success. Founded in 1999 and headquartered in San Mateo, California, Momentive continues to innovate in the online survey and questionnaire space.

Tim Maly

COO, CFO, COO and CFO

10 past transactions

GetFeedback

Acquisition in 2019
GetFeedback's mission is simple: to help companies understand and improve their customer experience with beautiful, easy-to-use software. Salesforce executives [Kraig Swensrud](/person/kraig-swensrud) and [Sean Whiteley](/person/sean-whiteley-2) founded GetFeedback in 2013, and today it’s the trusted survey provider of some of the world's most innovative brands. GetFeedback has grown to become the leader in customer experience surveys for the Salesforce ecosystem. GetFeedback is now the top-rated customer feedback solution on the Salesforce AppExchange, and was recently recognized as a leader in survey software by G2Crowd.

Usabilla

Acquisition in 2019
Usabilla B.V. provides web site usability tools. It offers usabilla, a web-based usability testing tool that enables marketers, analysts, designers, and usability experts to collect visual feedback on their websites. The company’s usabilla is used for remote usability testing, as well as for detect usability issues, measuring task success, and collect feedback. Usabilla B.V. was founded in 2009 and is based in Amsterdam, the Netherlands. As of April 1, 2019, Usabilla B.V. operates as a subsidiary of SVMK Inc.

Apptentive

Series A in 2016
Apptentive, Inc. develops a mobile customer engagement software/customer feedback and analytics platform that helps companies to listen to, engage with, and retain their customers. Its software gives brands a way to identify who to talk to, engage user segments, and mobilize customers to take action through in-app messages, surveys, ratings prompts, notes, and analytics. The company was founded in 2011 and is based in Seattle, Washington.

TechValidate Software

Acquisition in 2015
TechValidate is a web-based marketing content automation software platform. The application enables b2b organizations to auto-generate a wide range of marketing content, all sourced directly from their customers. TechValidate content is leveraged in demand generation, marketing and sales efforts by its clients. Customers include HP, IBM, Dell, Symantec, EMC, Hitachi, F5, Infor, Ping Identity, SAP & Box amongst hundreds of others.

Renzu

Acquisition in 2015
Renzu, Inc. provides application software for data analytics. The company was incorporated in 2014 and is based in San Francisco, California. As of December 31, 2015, Renzu, Inc. operates as a subsidiary of SurveyMonkey Inc.

Apptentive

Series A in 2014
Apptentive, Inc. develops a mobile customer engagement software/customer feedback and analytics platform that helps companies to listen to, engage with, and retain their customers. Its software gives brands a way to identify who to talk to, engage user segments, and mobilize customers to take action through in-app messages, surveys, ratings prompts, notes, and analytics. The company was founded in 2011 and is based in Seattle, Washington.

Fluidware

Acquisition in 2014
Fluidware is a new age enterprise software company specializing in web-based applications that empower clients to make better decisions through the collection and analysis of business critical data. Fluidware creates two software products: 1) FluidSurveys.com: Online Survey Software 2) FluidReview.com: Software to accept and review online applications & submissions

MarketTools

Acquisition in 2011
MarketTools, Inc. was acquired by MetrixLab BV. MarketTools, Inc. designs, develops, and offers online marketing research software and services. The company offers market research software suite, including Survey Manager, an online market research survey process that allows users to build online surveys, deploy them, collect the results, analyze the data, and share findings with their colleagues; Panel Manager, a panel management software to create an online market research panel; and Community Manager, a market research online community. It also provides brand, media, and advertising research solutions, including advertisement creative test, interactive and advertisement campaign evaluation, cross media optimization, brand and campaign tracking, brand health monitoring, and advertisement concept creation; innovation and shopper research, such as market exploration, innovation, and in-store activation; eBusiness performance research in the areas of Website performance monitor, in/out lab usability test, in home usability test, usability expert review, Website competitor benchmark, focus group panel, Website concept test, and interactive campaign evaluation; and customer experience management solutions. It serves banks, insurance companies, consumer goods companies, and many others in the United States and internationally.

Wufoo

Acquisition in 2011
Chris Campbell, Kevin Hale and Ryan Campbell founded Infinity Box Inc. on the belief that forms were the starting point for building anything useful on the web. The problem they saw was that one of the most efficient and used interfaces for collecting data, wasn't very efficient to create. After presenting their solution to Y Combinator, a venture firm that specializes in funding very early stage startups, they received the initial seed funding needed to work on their idea full time and get their project off the ground. After 6 months of development, the three founders built Wufoo, a web application that removed the inefficiency and tediousness out of the form building process. Wufoo reduced what used to take days (if not weeks) by trained professionals into something that could be done by anyone in minutes. Infinity Box is the second company created by the three founders. Their first, Particletree Inc, is responsible for the web development blog, Particletree, and the monthly PDF web development magazine, Treehouse.

Precision Polling

Acquisition in 2010
Precision Polling offers automated phone surveys and polls to assist in research for political campaigns, non-profits, and conferences. The service allows users to create their own survey, add personalized audio, upload a specific phone list, run the survey in a designated time period, and generate detailed results with charts and analysis. Precision Polling was founded by Gaurav Oberoi and Chuck Groom, two Internet startup veterans and longtime friends.