One Better Ventures

One Better Ventures, founded in 2013 and located in Raleigh, North Carolina, is a venture capital firm focused on nurturing consumer brands that prioritize positive social and environmental impact. The firm advises, invests in, and incubates mission-driven ventures with innovative and sustainable business models. Their portfolio includes established brands such as Burt’s Bees and Seventh Generation, which they have successfully guided to profitable exits. Currently, One Better Ventures collaborates with emerging companies like Leesa Sleep and Filter Easy, acting as principled investors and operating partners. Committed to corporate citizenship, the firm contributes 10% of its profits to charitable causes and allocates another 10% to an employee bonus pool, reflecting its dedication to service and community involvement.

Pete Alberse

Partner

Joe Bowman

Director

Jim Geikie

Partner

Peter Graham

Partner

Doug Haensel

Partner

7 past transactions

Sakara Life

Series B in 2021
Sakara Life is an organic meal delivery and healthy living company. Its meals are nutritionally-designed and based on whole food and plant-rich diet that includes fresh, superfood-rich, and delicious ingredients. It also offers organic snacks and specialty wellness products in our Clean Boutique. Sakara Life was founded in 2012 and is based in New York, United States.

Second Nature

Series C in 2020
Second Nature is a consumer goods company that specializes in providing air filters. It offers a web-based platform that enables people to purchase online its services include shipping, installation, and maintenance that helps their client to improve their indoor air quality and protect the HVAC system. The company was founded in 2012 and headquartered in North Carolina, United States.

Disruptive Enterprises

Series A in 2019
Disruptive Enterprises, LLC is committed to advancing health and wellness by helping people replace processed food carbohydrates in their diets through convenient and great tasting high-fat alternatives and pioneering ketone therapies. Through their subsidiary operating companies -- Disruptive Nutrition, LLC, KetoLogic, LLC, and Love You Foods, LLC (makers of FBOMB® macadamia nut butters and premium oils) -- they conduct research, develop intellectual property, and formulate, market, and distribute consumer packaged goods designed to help people live healthier, happier lives.

Second Nature

Series B in 2018
Second Nature is a consumer goods company that specializes in providing air filters. It offers a web-based platform that enables people to purchase online its services include shipping, installation, and maintenance that helps their client to improve their indoor air quality and protect the HVAC system. The company was founded in 2012 and headquartered in North Carolina, United States.

Disruptive Enterprises

Venture Round in 2018
Disruptive Enterprises, LLC is committed to advancing health and wellness by helping people replace processed food carbohydrates in their diets through convenient and great tasting high-fat alternatives and pioneering ketone therapies. Through their subsidiary operating companies -- Disruptive Nutrition, LLC, KetoLogic, LLC, and Love You Foods, LLC (makers of FBOMB® macadamia nut butters and premium oils) -- they conduct research, develop intellectual property, and formulate, market, and distribute consumer packaged goods designed to help people live healthier, happier lives.

Leesa

Series B in 2017
Leesa Sleep, LLC specializes in the design and manufacture of luxury mattresses and sleep-related products, including pillows, bed frames, sheets, mattress protectors, duvet inserts, and mattress toppers. Founded in 2014 and headquartered in Virginia Beach, Virginia, the company operates in the United States, United Kingdom, Ireland, and Canada. Leesa's mattresses are crafted with a three-layer foam structure that promotes stability, durability, and core support, featuring a perforated comfort layer for airflow and a memory foam middle layer for pressure relief. The company sells its products exclusively online, offering a 100-night risk-free trial, free shipping, and easy returns, ensuring a customer-friendly experience.