The company was acquired in 2014. BCKSTGR™ was a technology platform developed for leading brands and media properties to uniquely engage and influence today's mobile and socially connected consumer. BCKSTGR delivered a toolbox of digital solutions that included online loyalty rewards, virtual currency, and gamification, that gathered data intelligence and behavioral information for use in predictive analytics and real time marketing campaigns. United MileagePlus retained a significant ownership stake in BCKSTGR and was a partner in its consumer facing (namesake) platform.
Kintera is leader and pioneering provider of Software as a Service (SaaS) solutions to the nonprofit and government sectors. They are a leading provider of software that enables nonprofit organizations to use the Internet to bring their employees, volunteers and donors together in online, interactive communities that increase donations, reduce fundraising costs and build affinity for an organization's cause.
Atari SA is a global company specializing in interactive entertainment and licensing products, headquartered in Paris, France. Founded in 1972, Atari develops, publishes, and distributes video games across various platforms, including consoles, personal computers, and mobile devices. The company's portfolio includes approximately 200 games and franchises, such as Asteroids, Centipede, Missile Command, Pong, and RollerCoaster Tycoon. Atari also engages in the monetization of games through diverse channels, multimedia production, and the licensing of its brand, including activities related to regulated online casino games and blockchain initiatives like the Atari Token. Additionally, the company has introduced the Atari VCS, a hybrid system that combines features of a personal computer and a console. Atari's products are distributed in over 60 countries through an international network and direct sales via its website.
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