Wareness Studio

Wareness.io operates as a venture capital firm and startup studio based in San Francisco, California, with an additional office in New York, New York. Founded in 2013, it specializes in seed capital investments primarily in the hardware, wearable technology, and software sectors. The firm invests between $0.02 million and $0.1 million, with a total investment goal of $6 million. Wareness.io is recognized for its innovative marketing consultancy, having successfully built iconic brands from the ground up, including Coin, Sproutling, and Tile. Its portfolio companies have collectively generated over $120 million in direct consumer revenue and secured more than $200 million in follow-on funding. This unique combination of investment and branding expertise positions Wareness.io as a significant player in the startup ecosystem.

Vijay Chattha

Founder and CEO

14 past transactions

Nanit

Seed Round in 2016
Nanit is a company that specializes in developing advanced monitoring devices utilizing artificial intelligence and computer vision to track and analyze baby sleep behavior and patterns. Their innovative products include a camera that provides real-time monitoring and analysis of sleep, offering parents valuable insights, behavioral analysis, expert advice, and nightly video summaries. This technology is designed to enhance the parenting experience by delivering smarter and safer solutions for caring for infants. The Nanit team is composed of experts from diverse backgrounds, including scientists, designers, and professionals from prominent companies, all dedicated to creating tools that support parents during the early months of a child's life.

goTenna

Series A in 2016
goTenna, Inc. is a company based in Brooklyn, New York, that specializes in developing communications devices that allow users to send messages and share GPS locations using smartphones without relying on centralized connectivity. Its flagship product, the goTenna device, utilizes a cognitive digital radio and a mobile app to create its own signal and automatically connect with other devices within range. The goTenna mesh networking protocol, known as Aspen Grove™, enables low-cost, lightweight devices to provide long-range connectivity in off-grid situations, making it suitable for various applications, including public sector, enterprise, and IoT markets. This technology emerged as a solution following the disruptions caused by Hurricane Sandy in 2012, highlighting the need for resilient communication systems. goTenna's approach allows clients to send data and messages without depending on traditional internet or cellular services. The company has attracted investment from notable firms such as Founders Fund and Union Square Ventures.

goTenna

Series A in 2016
goTenna, Inc. is a company based in Brooklyn, New York, that specializes in developing communications devices that allow users to send messages and share GPS locations using smartphones without relying on centralized connectivity. Its flagship product, the goTenna device, utilizes a cognitive digital radio and a mobile app to create its own signal and automatically connect with other devices within range. The goTenna mesh networking protocol, known as Aspen Grove™, enables low-cost, lightweight devices to provide long-range connectivity in off-grid situations, making it suitable for various applications, including public sector, enterprise, and IoT markets. This technology emerged as a solution following the disruptions caused by Hurricane Sandy in 2012, highlighting the need for resilient communication systems. goTenna's approach allows clients to send data and messages without depending on traditional internet or cellular services. The company has attracted investment from notable firms such as Founders Fund and Union Square Ventures.

Teforia

Seed Round in 2015
Teforia Company specializes in the manufacture and sale of advanced tea-making machines, primarily the Teforia Infuser, which utilizes proprietary Selective Infusion Process (SIP) technology to optimize the brewing of various tea types. Founded in 2014 and based in San Francisco, California, Teforia's device combines traditional tea knowledge with modern technology to ensure the ideal brewing conditions regarding time, temperature, and water. It offers a selection of herbal, oolong, black, and yellow teas, as well as related accessories, which can be purchased online. The infusion device is internet-connected and allows users to brew both pre-packaged and loose teas through a companion app, making the tea experience more accessible and customizable.

b8ta

Seed Round in 2015
b8ta, Inc. is a retail company founded in 2015 and headquartered in San Francisco, California. Originally known as Beta Retail, the company specializes in providing a platform for consumer electronics and innovative home goods through experiential retail showrooms. b8ta focuses on enhancing the customer experience by allowing individuals to discover, try, and learn about the latest technology products in a hands-on environment. The company operates on a retail-as-a-service model, empowering product makers by offering them direct access to physical retail spaces, which facilitates a more engaging connection between creators and consumers. This approach aims to simplify the complexities of retail while promoting unbiased access to new products in the market. b8ta also has a presence in Austin, Texas, and is a subsidiary of The Macerich Partnership.

Olio Devices

Series A in 2015
Olio Devices is a company based in San Francisco, California, specializing in luxury lifestyle products tailored for modern professionals. Founded in 2013, the company focuses on developing smart wearable devices, particularly wristwatches, that combine precision craftsmanship with advanced technology. Their flagship product, the Olio Model One, was introduced in March 2015 and is designed to seamlessly integrate with both Apple and Android smartphones. In addition to their timepieces, Olio Devices provides associated software, hardware, and a cloud-based platform that supports third-party services, enhancing the functionality and user experience of their smart watches.

Navdy

Series A in 2015
Navdy, Inc. is a company that specializes in the development of head-up display (HUD) solutions for vehicles, operating both in the United States and internationally. The flagship product, Navdy, is an aftermarket car console that connects to smartphones via Bluetooth and Wi-Fi, allowing drivers to access various applications while maintaining focus on the road. This device supports functionalities such as Google Maps navigation, notifications for texts and social media, call management, and music playback, compatible with both iPhone and Android devices. Navdy's technology aims to enhance driving safety by minimizing distractions, enabling drivers to keep their attention forward rather than looking down at their phones. Established in 2013 and headquartered in San Francisco, California, the company collaborates with Harman International Industries, furthering its mission to reinvent the driving experience.

Twist Home

Seed Round in 2014
Twist Home is a consumer electronic company that creates simple smart home experiences that improve quality of life. The company focused on redefining the smart home experience by creating easy-to-use plug-and-play devices. Their products require no installation, no new infrastructure, and no new wireless networks. Twist Home is developing a series of smart home devices redesigned to fit into the form factor of a lightbulb, delivering wireless solutions that are as easy to install as changing a lightbulb. The company's first product, the Twist Speaker, is a connected lightbulb that combines LED efficiency, time-sensitive adaptive lighting technology, and wireless audio in one product.

Navdy

Seed Round in 2014
Navdy, Inc. is a company that specializes in the development of head-up display (HUD) solutions for vehicles, operating both in the United States and internationally. The flagship product, Navdy, is an aftermarket car console that connects to smartphones via Bluetooth and Wi-Fi, allowing drivers to access various applications while maintaining focus on the road. This device supports functionalities such as Google Maps navigation, notifications for texts and social media, call management, and music playback, compatible with both iPhone and Android devices. Navdy's technology aims to enhance driving safety by minimizing distractions, enabling drivers to keep their attention forward rather than looking down at their phones. Established in 2013 and headquartered in San Francisco, California, the company collaborates with Harman International Industries, furthering its mission to reinvent the driving experience.

Olio Devices

Seed Round in 2014
Olio Devices is a company based in San Francisco, California, specializing in luxury lifestyle products tailored for modern professionals. Founded in 2013, the company focuses on developing smart wearable devices, particularly wristwatches, that combine precision craftsmanship with advanced technology. Their flagship product, the Olio Model One, was introduced in March 2015 and is designed to seamlessly integrate with both Apple and Android smartphones. In addition to their timepieces, Olio Devices provides associated software, hardware, and a cloud-based platform that supports third-party services, enhancing the functionality and user experience of their smart watches.

MotionSavvy

Venture Round in 2014
MotionSavvy is developing a translation tool for the Deaf and Hard of hearing by working with gesture recognition technology Leap Motion along with various mobile devices which targets sign language users for improved accessibility. Our goal is the 370 million deaf and hard of hearing market worldwide with a cost affordable product against current competitors.

Mark One

Seed Round in 2014
Mark One is a consumer brand based in San Francisco, California, focused on creating products that encourage healthier lifestyle choices. Co-founded by Justin Lee and Yves Behar, along with the fuseproject team, the company introduced its flagship product, Vessyl, a smart cup designed to automatically track liquid consumption in real time. This innovative device helps users monitor their hydration levels effectively, aligning with the brand's mission to engage and inform individuals about their dietary habits.

Olio Devices

Convertible Note in 2014
Olio Devices is a company based in San Francisco, California, specializing in luxury lifestyle products tailored for modern professionals. Founded in 2013, the company focuses on developing smart wearable devices, particularly wristwatches, that combine precision craftsmanship with advanced technology. Their flagship product, the Olio Model One, was introduced in March 2015 and is designed to seamlessly integrate with both Apple and Android smartphones. In addition to their timepieces, Olio Devices provides associated software, hardware, and a cloud-based platform that supports third-party services, enhancing the functionality and user experience of their smart watches.

goTenna

Seed Round in 2013
goTenna, Inc. is a company based in Brooklyn, New York, that specializes in developing communications devices that allow users to send messages and share GPS locations using smartphones without relying on centralized connectivity. Its flagship product, the goTenna device, utilizes a cognitive digital radio and a mobile app to create its own signal and automatically connect with other devices within range. The goTenna mesh networking protocol, known as Aspen Grove™, enables low-cost, lightweight devices to provide long-range connectivity in off-grid situations, making it suitable for various applications, including public sector, enterprise, and IoT markets. This technology emerged as a solution following the disruptions caused by Hurricane Sandy in 2012, highlighting the need for resilient communication systems. goTenna's approach allows clients to send data and messages without depending on traditional internet or cellular services. The company has attracted investment from notable firms such as Founders Fund and Union Square Ventures.
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