Prehype

Prehype is a venture development firm founded in 2010 and headquartered in New York City, with additional offices in London, Copenhagen, Sydney, and Detroit. The firm collaborates with leading corporations and venture capitalists to create and nurture new businesses. Prehype conducts workshops for major companies, such as Diageo, NewsCorp, Mondelez, LEGO, and Verizon, where they identify challenges and opportunities that can be addressed through an entrepreneurial approach. The firm has successfully developed several ventures, including Bark & Co, basno.com, and Managed By Q, showcasing its capability in fostering innovation and facilitating early-stage investments.

Owen McFadzen

Partner

Philip Petersen

General Partner

14 past transactions

Proper

Seed Round in 2021
Proper is a company based in Copenhagen, Denmark, that offers a comprehensive platform for property management, catering to both property owners and tenants. Established in 2017, Proper's intelligent software automates the operational tasks related to the rental of various properties, including residential and commercial leases, garages, and parking lots. In addition to property management, Proper provides tools and APIs designed to assist businesses in managing their payment data across multiple providers. This integration allows for streamlined reconciliation and payment operations, enabling companies to enhance their financial accuracy and improve the efficiency of their financial infrastructure.

Hilma

Venture Round in 2021
Hilma is a New York-based company founded in 2019 by Hilary Quartner, Lily Galef, and Nina Mullen, dedicated to creating quality natural remedies that support health. The business focuses on developing clinical herbal products that combine scientific research with natural ingredients, ensuring that each formulation is backed by clinical studies and a scientific advisory board of practicing clinicians. Hilma's offerings are gluten-free, vegan, and soy-free, catering to consumers seeking effective health solutions without adverse side effects. The company emphasizes the synergy between science and nature, aiming to provide consumers with safe and reliable health remedies.

Catalina Crunch

Venture Round in 2020
Catalina Crunch produces keto-friendly, vegan, low-carb cereals, and sandwich cookies. The company uses breakthrough science and food technology to make food healthier while continuing to focus on exciting taste and texture profiles. Catalina's mission is to make healthier foods that are more accessible and convenient for various lifestyles while simultaneously delivering fantastic taste.

FLOWER CO

Seed Round in 2019
FLOWER CO is a cannabis wholesale membership club based in Arcata, California, that offers delivery of cannabis products to both medicinal and recreational consumers. Founded in 2018, the company aims to provide significant savings to its members, offering up to 40% off popular brands and products. By partnering with small businesses in various markets, FLOWER CO delivers premium cannabis directly to consumers at wholesale prices, eliminating middlemen and brokerage fees. The company's service currently reaches customers across several locations, including Alameda County, Vallejo, San Francisco, Los Angeles, Sacramento, and Marin. FLOWER CO believes that a modern cannabis economy can create high-quality jobs and foster equitable access to quality products.

Catch

Pre Seed Round in 2019
Catch is a Boston-based company that designs a personal benefits platform aimed at freelancers, contractors, and workers without employer-sponsored benefits. Established in 2016, Catch provides a range of financial solutions, including tax withholding, retirement savings plans, health insurance, and student loan refinancing. The platform allows users to conduct benefit checkups, link bank accounts, and create personalized financial plans, helping individuals build a comprehensive safety net for their financial stability and security. By leveraging data-driven insights, Catch enables users to take control of their financial needs and manage their wealth effectively in an evolving work landscape.

Radicle Labs

Venture Round in 2018
Radicle Labs is an insights business that equips leading companies with tools and proprietary intelligence to enhance decision-making in various domains, including partnerships, business incubation, investments, acquisitions, and market exploration. Its platform is designed to facilitate rapid decision-making by providing actionable insights into startups, emerging markets, and future trends. By improving the speed and efficiency of business launches and partner identification, Radicle Labs enables its clients to make informed choices that maximize operational efficiency and improve success rates in their strategic initiatives.

Ro

Seed Round in 2017
Ro is a healthcare technology company that offers a comprehensive telehealth platform designed to address a wide range of patient needs, from online diagnosis to the convenient delivery of medication. The company operates three specialized digital health clinics: Roman, which focuses on men's health; Rory, dedicated to women's health; and Zero, aimed at supporting individuals in overcoming addiction. By leveraging technology, Ro enables direct access to physicians, providing high-quality and affordable care tailored to individual circumstances. The platform facilitates personalized treatment options, including free medication delivery, thereby enhancing the overall patient experience and making healthcare more accessible.

Firstleaf

Series A in 2017
Firstleaf, a premier wine service launched by Penrose Hill, Limited, offers customers exclusive access to small-batch wines by eliminating the middleman. Founded in 2015 in Napa, California, Firstleaf operates under a subscription-based model that customizes wine shipments according to individual preferences, schedules, and budgets. The service empowers consumers to explore and enjoy wines tailored to their tastes. In partnership with Time Inc., Firstleaf leverages a diverse range of marketing channels and a broad subscriber base to enhance its reach and visibility in the competitive wine market. Through its innovative approach, Firstleaf aims to transform the wine experience for its members.

AND CO

Angel Round in 2015
AND CO is a smartphone-based application designed to assist freelancers and small businesses in managing their financial and project-related tasks. The application enables users to create invoices, track payments, and manage billing schedules. It connects with users' business bank accounts to automatically track, reconcile, and categorize expenses. In addition to these features, AND CO serves as a personal chief operator, simplifying tax preparation and invoicing, and providing automated expense tracking along with daily advice on deductions. By offering solutions for time tracking, contract creation, and task management, AND CO enhances the efficiency and organization of both online and offline freelancers, addressing common challenges faced in their work.

Amberjack

Seed Round in 2015
Amberjack Outfitters Inc. operates an online platform to discover and book fishing guides, charters, and lodges. It also allows various outfitters to list their services on its platform. The company was founded in 2014 and is based in New York City, New York.

Managed by Q

Angel Round in 2014
Managed by Q Inc. operates a comprehensive workplace management platform that simplifies office operations for businesses. Founded in 2013 and based in New York, the company provides a range of services including on-demand cleaning, maintenance, IT support, security, and supply replenishment. The platform serves as a central hub for managing various office needs, allowing users to schedule services, restock supplies, and request maintenance through a user-friendly application. Additionally, Managed by Q offers project management services such as vendor management, office design, and relocation assistance. As a subsidiary of Eden Technologies, Managed by Q is dedicated to creating economic opportunities, fostering good job creation for its operators, and supporting small businesses. With a presence in major cities like Los Angeles, Chicago, and San Francisco, the company is redefining workplace management and enhancing operational efficiency for its clients.

Sunrise

Series A in 2014
Sunrise is a free calendar app. Designed with love, Sunrise is a new experience that will make your life easier. Available on Android, iPhone, iPad & Web.
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