Persistence Partners

Persistence Partners, formerly known as Great Pacific Capital, is a venture firm focusing its investments on young technology-related startups in the east coast region.

David R. Gross

Co-Founder, Principal and Managing Partner

Rusty Reed

Co-Founder & Managing Partner

7 past transactions

BioIQ

Venture Round in 2009
BioIQ, Inc., a healthcare engagement and quality care company, develops health measurement software solutions to individuals. The company offers humanize analytics, analytics and omnichannel communications, and care navigation ecosystem for health plans, employers, and government. It serves national laboratories, diagnostics companies, digital health solutions, etc. The company was founded in 2005 and is based in Atlanta, Georgia.

Procore

Series B in 2007
Procore Technologies, Inc. provides cloud-based construction management platform and related software products. Its platform and related software products enable stakeholders in the construction industry, such as owners, general contractors, specialty contractors, architects, and engineers, to collaborate on construction projects. The company serves customers, including owners, general contractors, and specialty contractors operating in the commercial, residential, industrial, and infrastructure segments of the construction industry. Procore Technologies, Inc. primarily sells subscriptions to access its products on computers, smartphones, and tablets through any web browser or from its mobile application available for iOS and Android platforms through its direct sales team. It has operations in California, New York, Texas, Minnesota, and Oregon in the United States; and in Australia, Canada, England, and Mexico. The company was founded in 2002 and is headquartered in Carpinteria, California.

Connexity

Seed Round in 2010
Connexity, Inc. operates a platform for price comparison shopping and marketing. It offers Connexity that connects retailers to shoppers across the globe, as well as manages customer acquisition channels on behalf of retailers through various acquisition channels, including consumer touchpoints across the company’s publisher and social influencer networks. The company’s Connexity helps online retailers to find new customers and drive sales; provides a managed service that simplifies access to incremental sales and new customers; and enables publishers to access to CPC monetization that rewards partners. Connexity, Inc. was formerly known as Shopzilla, Inc. and changed its name to Connexity, Inc. in September 2014. The company was founded in 1996 and is based in Santa Monica, California with additional offices in London, United Kingdom; and Karlsruhe, Germany.

Connexity

Seed Round in 2012
Connexity, Inc. operates a platform for price comparison shopping and marketing. It offers Connexity that connects retailers to shoppers across the globe, as well as manages customer acquisition channels on behalf of retailers through various acquisition channels, including consumer touchpoints across the company’s publisher and social influencer networks. The company’s Connexity helps online retailers to find new customers and drive sales; provides a managed service that simplifies access to incremental sales and new customers; and enables publishers to access to CPC monetization that rewards partners. Connexity, Inc. was formerly known as Shopzilla, Inc. and changed its name to Connexity, Inc. in September 2014. The company was founded in 1996 and is based in Santa Monica, California with additional offices in London, United Kingdom; and Karlsruhe, Germany.

BioIQ

Venture Round in 2010
BioIQ, Inc., a healthcare engagement and quality care company, develops health measurement software solutions to individuals. The company offers humanize analytics, analytics and omnichannel communications, and care navigation ecosystem for health plans, employers, and government. It serves national laboratories, diagnostics companies, digital health solutions, etc. The company was founded in 2005 and is based in Atlanta, Georgia.

Invoca

Series A in 2009
Invoca is an AI-powered call tracking and conversational analytics company that brings the depth of marketing analytics traditionally limited to digital consumer interactions. The company specializes in the fields of inbound call marketing, call tracking, call intelligence, and pay-per-call advertising.

Sirigen

Venture Round in 2010
Harnessing the power of novel light-harvesting polymeric materials, Sirigen’s amplification technology offers High Sensitivity Fluorescence™ (HSF™) detection to the Diagnostic and Life Science marketplaces. Sirigen’s versatile and HSF™ technology simplifies sample processing and instrumentation requirements in both immunodiagnostic and nucleic acid based applications, and facilitates high volume screening in theradiagnostics and other personal care applications.