LunaCap Ventures

MarketMuse, Inc. is an AI-based content intelligence and strategy platform that assists users in researching, planning, creating, and optimizing content. Founded in 2013 and based in Boston, Massachusetts, the company provides a comprehensive suite designed for SEOs, content strategists, editors, and marketers. The platform analyzes vast amounts of online content to develop detailed blueprints that guide users on how to effectively cover topics. By assessing a customer's website and identifying topical gaps, MarketMuse recommends prioritized improvements within an SEO impact framework. This approach significantly accelerates content research and strategy formulation, enabling brands to achieve substantial increases in organic search traffic. Over 120 organizations, including notable names such as IBM and GSK, utilize MarketMuse to enhance their content marketing efforts.

Winky Lux is a New York-based company established in 2015 that specializes in the manufacture of color cosmetic products. The brand offers a diverse range of items, including lip kits, shadow palettes, lipsticks, complexion powders, whipped creams, and blushes, all made from high-quality, cruelty-free ingredients. Winky Lux emphasizes non-toxic formulations that are free from parabens and phthalates, ensuring a commitment to sustainability and ethical practices. The company markets its products both online and through various retailers, allowing it to provide luxury cosmetics at accessible prices. With a focus on unique and vibrant colors, Winky Lux aims to create standout products that appeal to consumers looking for high-quality cosmetics.

PantyProp is proprietary hygiene wearables with properly angled & built-in technology for incontinence and feminine care. PantyProp’s technology features smart, intuitive design. The best in the market. The built-in absorbent organic cotton gusset is perfectly angled to collect the flow immediately, ensuring stain-free comfort, and help stop front, back, or side leaks and stains. It can be worn with or without acup, tampon or additional pad depending on flow.

Paul Evans is a direct-to-consumer luxury footwear brand. It offers calf leather uppers, matching leather soles, leather lining. The company was founded in 2012 and is headquartered in New York.

Ovenly LLC is a Brooklyn-based bakery founded in 2010 that specializes in producing a diverse range of cakes, pies, pastries, and cookies. The company focuses on crafting inventive sweet, salty, and spicy treats made from natural ingredients, catering to various customer needs such as wholesale orders, corporate events, birthdays, and weddings. Ovenly's products are available through its physical bakeries and online, allowing for convenient delivery options. By emphasizing creativity and affordability, Ovenly aims to provide unique and satisfying bakery experiences to its customers across the United States.

Down the Road Brewery, Inc. is a craft beer company that specializes in producing a variety of European-style beers. Founded by Donovan Bailey in May 2013, the brewery is based in Everett, Massachusetts. Down the Road Brewery distributes its products through stores, restaurants, and drinking establishments, making its offerings accessible to a wide audience. With a focus on quality and craftsmanship, the company has established itself in the competitive craft beer market.