Laiyifen

Shanghai Laiyifen E-Commerce Co., Ltd. is a private company specializing in the snack food industry in China. It operates as an omnichannel brand, focusing on providing a diverse range of snack products, including nuts, meat products, dried fruits, pastries, and chocolates, among others. Laiyifen emphasizes delivering both delicious and healthy options while ensuring a convenient shopping experience through its integrated network of nearly 2,700 stores and online platforms. With over 27 million members, the company aims to meet consumer demands for quality snacks that can be purchased anytime and anywhere. Laiyifen is committed to maintaining high product standards and fostering a value-driven approach to its operations, which includes a focus on ethical enterprise management and professional division within the snack food sector.