Pride Capital Partners

Pride Capital Partners is a private equity firm based in Amsterdam, Netherlands, established in 2014. The firm specializes in providing mezzanine loans, which are subordinated loans used to finance growth, acquisitions, and management buy-outs. Pride Capital Partners primarily targets small and medium-sized enterprises (SMEs) within the information and communication technology (ICT) sectors in the Netherlands and Germany. Additionally, the firm seeks investment opportunities in companies across the Benelux, Nordics, and DACH regions, focusing on the software and information technology industries.

Nick Bootsma

Associate

Priscilla Putz Garcia

Associate

Lars van 't Hoenderdaal

Managing Partner

Floris Kool

Partner

Joris Molenaar

Co-Head Benelux / Senior Investment Manager

Anthony van Praet

Associate

Philipp Urbach

Co-Head Germany / Senior Investment Manager

Bas Welten

Co-Head Nordics / Investment Manager

Past deals in Amsterdam

Spotzer

Private Equity Round in 2021
Spotzer Media Group B.V. specializes in providing online marketing solutions to small and local businesses through partnerships with various resellers, including publishers and telecom providers. Founded in 2006 and headquartered in Amsterdam, the company supports businesses in enhancing their online presence across websites, mobile platforms, and social media. Spotzer offers a comprehensive range of services, including website design, video production, and management of paid search, social media, and SEO campaigns. Its solutions are designed to improve visibility and engagement, featuring ongoing support to optimize content and search rankings. With a presence in multiple countries, Spotzer has successfully created online profiles for over 50,000 small businesses, leveraging technology to deliver effective marketing services.

Blue Field Agency

Debt Financing in 2019
Blue Field Agency is a technology and data-driven marketing company that focuses on delivering strategic solutions for its clients. The agency specializes in developing and implementing custom dashboard solutions that provide insights into marketing efforts. By leveraging data collection and analysis, Blue Field Agency transforms raw data into actionable business intelligence, enabling organizations to achieve distinctiveness and sustainable growth. With a comprehensive approach that integrates strategy, technology, design, research, and data science, the agency aims to enhance its clients' marketing effectiveness and overall business performance.
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