Gannett

Gannett is a prominent international media and marketing solutions company based in the United States, recognized as one of the largest and most geographically diverse local media organizations in the country. It engages over 110 million people monthly through a comprehensive portfolio that includes both digital and print products. Gannett's notable brands, such as USA TODAY and CareerBuilder, provide advertisers with extensive reach and innovative marketing solutions. The company operates 82 daily publications and 443 non-daily local publications, reaching millions of readers and unique visitors across its digital platforms. Gannett also owns or manages 46 television stations, making it one of the largest independent TV station groups in major U.S. markets. With a strong digital presence, Gannett helps businesses enhance their marketing strategies through G/O Digital, its digital marketing services organization, which offers a suite of localized solutions. Additionally, Gannett's subsidiary Newsquest serves as a leading regional news provider in the United Kingdom, further broadening its reach and impact in the media landscape.

Focus

Media Digital Media Outdoor Advertising Digital Marketing Acquisition Show more

http://gannettdigital.com

http://www.gannett.com

https://crunchbase.com/organization/gannett

https://facebook.com/gannettcompany

https://linkedin.com/company/gannett

https://twitter.com/gannett

https://www.capitaliq.com/CIQDotNet/company.aspx?companyId=288323225

https://www.privateequityinternational.com/database/#/profile?id=1022

Amber Campbell Allman

Vice President, Corporate Events and Communications

Stacy Cunningham

Vice President, Financial Planning and Investor Relations

Michael Dickerson

Vice President, Investor Relations and Real Estate

Robert Dickey

President and Chief Executive Officer

Bob Dickey

President and Chief Executive Officer

Alison Engel

Senior Vice President and Chief Financial Officer and Treasurer

Jeff Heinz

Director, Investor Relations

Brinlea Johnson

Investor Relations

Lori Locke

Vice President, Corporate Controller and Chief Accounting Officer

Alex Meza

Vice President and Corporate Development

Minakshi Sundaram

Vice President and Treasurer

Past deals in Traditional Marketing

ReachLocal

Acquisition in 2016

ReachLocal, Inc. specializes in providing online marketing solutions for small and medium-sized businesses across various regions, including North America, Europe, and Asia-Pacific. The company offers a comprehensive suite of services, including search engine marketing, search engine optimization, display advertising, and retargeting strategies to enhance online visibility. Key products include ReachSearch for search engine advertising, ReachDisplay for display ads, and ReachRetargeting for engaging past website visitors. Additionally, ReachLocal's ReachEdge software helps businesses convert leads into customers and analyze their marketing return on investment. Other offerings encompass web presence management, reputation management, and social media marketing tools. The company also provides a managed local listings service and the TotalLiveChat widget for real-time customer interaction. Founded in 2003 and headquartered in Woodland Hills, California, ReachLocal operates as a subsidiary of Gannett Co., Inc. and continues to support local businesses in optimizing their digital marketing efforts.

Cofactor

Acquisition in 2008

While marketers have made strides in figuring out the “how” and the “where” to target an audience, they continue to struggle with delivering the “what” to impact the advertising metric that matters most – a sale. Cofactor - formerly Shoplocal + PointRoll - helps marketers easily onboard ALL their content, activate it, and then dynamically distribute it to drive sales. Marketers now can “micro-message” customers with the same precision and efficiency that they currently “micro-target” customers. Through the industry’s first Content Activation Engine™, Cofactor helps bridge the divide between digital and physical worlds, and enables brands to intelligently deliver content everywhere, driving sales locally. Welcome to Cofactor, a TEGNA company. Online. In-store. In sync.™