Forerunner Ventures

Forerunner Ventures is a venture capital firm based in San Francisco, California, founded in 2007. It specializes in early-stage investments in consumer-oriented and technology sectors, focusing on high-growth, privately-held branded companies. The firm seeks to partner with ambitious entrepreneurs addressing the evolving landscape of digital commerce. Representative investments include notable brands such as Dollar Shave Club, Warby Parker, and Glossier. Forerunner Ventures primarily targets seed stage and Series A funding opportunities, with typical initial investments ranging from $250,000 to $500,000, and aims to increase its stake in successful companies through follow-on rounds. The firm favors investments in the Bay Area but also considers opportunities in New York and Los Angeles, preferably alongside active local investors.

Fawzi Itani

Investor

Nicole Johnson

Partner

Eurie Kim

Partner

KJ Sidberry

Principal

Priyanka Suri

Investor

Past deals in Fashion

fabric

Series C in 2022
Fabric is a cloud-based e-commerce development platform that enables businesses to create tailored online shopping experiences for both direct-to-consumer and B2B markets. Founded in 2017 and headquartered in Bellevue, Washington, with additional offices in Vancouver and Bengaluru, the company offers a range of services, including an infrastructure platform for software as a service, personalized digital content, product information management, and multi-channel order management. With its open and modular design, Fabric allows brands to implement solutions quickly, enhancing performance and supporting growth while replacing outdated legacy systems. Notable clients such as BuildDirect, ABC Home & Carpet, GNC, and Universal Lacrosse rely on Fabric for its intuitive applications that cater to retail buyers, planners, and marketers.

Glossier

Series E in 2021
Glossier, Inc. is a direct-to-consumer beauty company based in New York, founded in 2010. It specializes in manufacturing and selling a variety of beauty products, including skincare, makeup, body care, and fragrances. Glossier engages with its customers through a content-driven approach, featuring a blog that provides beauty advice, interviews with models and makeup artists, and insights into product usage. The company operates primarily through its website, allowing customers in the United States, Canada, Sweden, and the United Kingdom to shop directly. Additionally, Glossier has a showroom in New York City. Its product offerings are designed to meet the needs of everyday women, emphasizing accessibility and real-life beauty solutions.

Shopshops

Series B in 2021
ShopShops is a livestream shopping platform that connects consumers with brick-and-mortar retailers across the globe, allowing users to shop from diverse stores directly through their mobile devices. Founded in 2016 by Liyia Wu, the company operates from its headquarters in New York City and Beijing. The platform offers an interactive experience, enabling customers to browse efficiently by location and access authenticated products from various brands and stores. By breaking down geographical barriers, ShopShops provides a unique shopping experience that combines curation and interaction, allowing fashion-savvy consumers to explore global retail offerings conveniently and affordably.

CUUP

Series A in 2020
CUUP Inc. is a New York-based company that designs and manufactures bras for women, focusing on a direct-to-consumer model. Founded in 2017 by Kearnon O'Molony and Abby Morgan, CUUP aims to provide a collection of flattering, comfortable, and unrestrictive bras that cater to women of all sizes. The company's products emphasize support, fit, and aesthetic appeal, prioritizing customer comfort without compromising on design. CUUP's offerings are primarily sold online, making them accessible to a broad audience.

11 Honore

Series A in 2019
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Shopshops

Series A in 2019
ShopShops is a livestream shopping platform that connects consumers with brick-and-mortar retailers across the globe, allowing users to shop from diverse stores directly through their mobile devices. Founded in 2016 by Liyia Wu, the company operates from its headquarters in New York City and Beijing. The platform offers an interactive experience, enabling customers to browse efficiently by location and access authenticated products from various brands and stores. By breaking down geographical barriers, ShopShops provides a unique shopping experience that combines curation and interaction, allowing fashion-savvy consumers to explore global retail offerings conveniently and affordably.

Glossier

Series D in 2019
Glossier, Inc. is a direct-to-consumer beauty company based in New York, founded in 2010. It specializes in manufacturing and selling a variety of beauty products, including skincare, makeup, body care, and fragrances. Glossier engages with its customers through a content-driven approach, featuring a blog that provides beauty advice, interviews with models and makeup artists, and insights into product usage. The company operates primarily through its website, allowing customers in the United States, Canada, Sweden, and the United Kingdom to shop directly. Additionally, Glossier has a showroom in New York City. Its product offerings are designed to meet the needs of everyday women, emphasizing accessibility and real-life beauty solutions.

Rockets of Awesome

Series C in 2019
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Birdies

Series A in 2019
Birdies, Inc., founded in 2015 by Bianca Gates and Marisa Sharkey, is a footwear brand based in Sacramento, California, specializing in stylish and comfortable shoes for women and girls. Initially created to meet the demand for fashionable indoor footwear, Birdies has expanded its offerings to include versatile options suitable for everyday wear. The brand is known for its signature styles that blend the support of sneakers, the softness of slippers, and the elegance of designer flats. Central to Birdies' appeal is its exclusive 7-layer comfort technology, which enhances the comfort and luxury of its products. By focusing on both design and functionality, Birdies aims to provide customers with a range of footwear that meets diverse lifestyle needs.

Choosy

Seed Round in 2018
Choosy is an on-demand social shopping platform where users influence every collection to match their favorite style inspirations. Through social tagging and a team of Style Scouts, Choosy identifies and manufactures trend-driven fashion delivered to shoppers in as little as two weeks. It’s the modern-day equivalent of the ultimate window-shopping experience, creating a new generation of social commerce. All looks are designed and produced in-house, so women sizes 0-20 can get today’s most covetable looks without the ticket price of labels. You see it, you like it, we make it - it’s time to #GetChoosy with your wardrobe.

Shopshops

Seed Round in 2018
ShopShops is a livestream shopping platform that connects consumers with brick-and-mortar retailers across the globe, allowing users to shop from diverse stores directly through their mobile devices. Founded in 2016 by Liyia Wu, the company operates from its headquarters in New York City and Beijing. The platform offers an interactive experience, enabling customers to browse efficiently by location and access authenticated products from various brands and stores. By breaking down geographical barriers, ShopShops provides a unique shopping experience that combines curation and interaction, allowing fashion-savvy consumers to explore global retail offerings conveniently and affordably.

11 Honore

Series A in 2018
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Outdoor Voices

Series C in 2018
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

Glossier

Series C in 2018
Glossier, Inc. is a direct-to-consumer beauty company based in New York, founded in 2010. It specializes in manufacturing and selling a variety of beauty products, including skincare, makeup, body care, and fragrances. Glossier engages with its customers through a content-driven approach, featuring a blog that provides beauty advice, interviews with models and makeup artists, and insights into product usage. The company operates primarily through its website, allowing customers in the United States, Canada, Sweden, and the United Kingdom to shop directly. Additionally, Glossier has a showroom in New York City. Its product offerings are designed to meet the needs of everyday women, emphasizing accessibility and real-life beauty solutions.

Birdies

Seed Round in 2017
Birdies, Inc., founded in 2015 by Bianca Gates and Marisa Sharkey, is a footwear brand based in Sacramento, California, specializing in stylish and comfortable shoes for women and girls. Initially created to meet the demand for fashionable indoor footwear, Birdies has expanded its offerings to include versatile options suitable for everyday wear. The brand is known for its signature styles that blend the support of sneakers, the softness of slippers, and the elegance of designer flats. Central to Birdies' appeal is its exclusive 7-layer comfort technology, which enhances the comfort and luxury of its products. By focusing on both design and functionality, Birdies aims to provide customers with a range of footwear that meets diverse lifestyle needs.

11 Honore

Seed Round in 2017
11 Honoré is a size-inclusive shopping site that for the first time ever, gives more women the option to experience the best designer clothing and celebrate and honor their bodies, beauty and style. Through listening to you, we are building an exciting new space that is reflective of the fact that style has no size and that everyone who appreciates luxury and designer clothing should and now does have access to it. Welcome to the new runway. One where the traditional fashion playbook is being re-written and where we are working hard to create a platform for change and the wardrobe you’ve been waiting for.

Outdoor Voices

Venture Round in 2017
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

M.Gemi

Series C in 2017
M.Gemi is a luxury brand specializing in handcrafted shoes and bags, produced in esteemed, family-owned artisan factories across Italy. The company focuses on merging traditional craftsmanship with modern accessibility, offering a diverse range of limited edition styles released weekly. By selling directly to consumers, M.Gemi is able to provide high-quality Italian artistry at more attainable prices. This approach challenges conventional luxury retail practices, making it possible for a wider audience to appreciate the blend of exceptional craftsmanship and fashionable design. M.Gemi's commitment to quality and innovation positions it as a distinctive player in the consumer fashion market.

Stadium Goods

Series A in 2017
Stadium Goods is an online marketplace specializing in the retail of premium sneakers and streetwear apparel, catering to a global audience. Founded in 2015 by John McPheters and Jed Stiller, the company operates both an e-commerce platform and a physical store located in Soho, New York City. By curating a selection of authentic footwear and apparel for men, women, and children, Stadium Goods aims to provide a comprehensive shopping experience for sneaker enthusiasts. The company became a subsidiary of Farfetch Limited in 2019, further enhancing its market presence and operational capabilities.

Rockets of Awesome

Series A in 2017
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Rockets of Awesome

Seed Round in 2016
Rockets of Awesome is a direct-to-consumer kids' apparel brand, designing and selling over-the-top clothes. Rockets of Awesome is reinventing the way parents shop for kids by leveraging technology, data, brand, personalization, and exceptional merchandise.

Outdoor Voices

Series B in 2016
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

M.Gemi

Series B in 2015
M.Gemi is a luxury brand specializing in handcrafted shoes and bags, produced in esteemed, family-owned artisan factories across Italy. The company focuses on merging traditional craftsmanship with modern accessibility, offering a diverse range of limited edition styles released weekly. By selling directly to consumers, M.Gemi is able to provide high-quality Italian artistry at more attainable prices. This approach challenges conventional luxury retail practices, making it possible for a wider audience to appreciate the blend of exceptional craftsmanship and fashionable design. M.Gemi's commitment to quality and innovation positions it as a distinctive player in the consumer fashion market.

Outdoor Voices

Series A in 2015
Outdoor Voices, Inc. is a retailer specializing in athletic apparel, offering a range of products for both men and women, including sports bras, tops, leggings, shorts, and jackets. Founded in 2012 and headquartered in Austin, Texas, the company promotes an active lifestyle by encouraging individuals to engage in recreational activities with others. Outdoor Voices sells its clothing through physical retail stores and online platforms across the United States, Canada, the United Kingdom, and Australia. The brand is committed to making technical apparel that supports comfortable movement, aiming to redefine recreation as an integral part of everyday life.

Draper James

Series A in 2015
Draper James is a Southern inspired retail brand that embodies the personal style and sensibility of its Founder and Creative Director, Reese Witherspoon. The website launched a direct to consumer business in May 2015. The first store is slated to open in Nashville later this month. Designed in-house, the collection consists of ready-to-wear, accessories, and home decor. A large portion of the product is manufactured in the US, specifically in the South.

Umano

Convertible Note in 2015
Umano operates as an experiential shopping platform that focuses on showcasing children's artwork as a form of artistic expression. The company aims to connect consumers with the inspiring stories behind its unique products, which include a range of clothing for men and women featuring designs based on kids' drawings. By celebrating and promoting children's creativity, Umano not only provides a marketplace for these distinctive items but also fosters a social mission to empower young artists. Through its offerings, Umano encourages consumers to appreciate and support the artistic talents of children while enjoying stylish apparel.

M.Gemi

Series A in 2015
M.Gemi is a luxury brand specializing in handcrafted shoes and bags, produced in esteemed, family-owned artisan factories across Italy. The company focuses on merging traditional craftsmanship with modern accessibility, offering a diverse range of limited edition styles released weekly. By selling directly to consumers, M.Gemi is able to provide high-quality Italian artistry at more attainable prices. This approach challenges conventional luxury retail practices, making it possible for a wider audience to appreciate the blend of exceptional craftsmanship and fashionable design. M.Gemi's commitment to quality and innovation positions it as a distinctive player in the consumer fashion market.

Into The Gloss

Venture Round in 2014
Into The Gloss is a web-based platform that features insights, trade secrets, and inspiration shared by stylists, models, editors, and other specialists. It specializes in the fields of fashion, lifestyle, and retail. Into The Gloss was founded in 2010 and headquartered in New York, United States

Glossier

Series A in 2014
Glossier, Inc. is a direct-to-consumer beauty company based in New York, founded in 2010. It specializes in manufacturing and selling a variety of beauty products, including skincare, makeup, body care, and fragrances. Glossier engages with its customers through a content-driven approach, featuring a blog that provides beauty advice, interviews with models and makeup artists, and insights into product usage. The company operates primarily through its website, allowing customers in the United States, Canada, Sweden, and the United Kingdom to shop directly. Additionally, Glossier has a showroom in New York City. Its product offerings are designed to meet the needs of everyday women, emphasizing accessibility and real-life beauty solutions.

Bonobos

Series D in 2014
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Chloe+Isabel

Series C in 2014
Chloe and Isabel, Inc manufactures and markets hand-crafted jewelry for women. It offers necklaces, earrings, bracelets, rings, charms and chains, hair products, pins, beauty and home products, bags, and accessories. The company sells its products through merchandisers in the United States, as well as online. Chloe and Isabel, Inc was incorporated in 2010 and is based in New York, New York.

Into The Gloss

Seed Round in 2013
Into The Gloss is a web-based platform that features insights, trade secrets, and inspiration shared by stylists, models, editors, and other specialists. It specializes in the fields of fashion, lifestyle, and retail. Into The Gloss was founded in 2010 and headquartered in New York, United States

JOOR

Series B in 2013
JOOR, Inc. operates a global online fashion marketplace that facilitates wholesale buying by connecting brands and retailers through a digital platform. Founded in 2010 and headquartered in New York, JOOR has expanded its presence with offices in major cities such as Los Angeles, London, Milan, Paris, and Sydney. The company serves over 12,500 brands across 53 categories and connects with more than 300,000 retailers in 144 countries, managing a substantial gross merchandise volume of $1.5 billion each month. JOOR's client base includes prominent retailers like Neiman Marcus and Harrods, as well as notable brands such as Tory Burch and Alexander McQueen. Backed by investors including Battery Ventures and Canaan Partners, JOOR is recognized for its innovative approach and diverse workforce, which includes a noteworthy representation of women in leadership and technical roles. The company is committed to transforming wholesale management in the fashion industry.

Pickwick & Weller

Venture Round in 2013
Pickwick & Weller, located in Los Angeles, specializes in designing and selling boutique t-shirts. The company focuses on creating modern workwear with sharp designs and a meticulous fit, emphasizing the development of beautifully crafted basics. With a commitment to quality, Pickwick & Weller aims to redefine contemporary apparel, one t-shirt at a time.

Bonobos

Venture Round in 2013
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Trendabl

Venture Round in 2012
Trendabl, Inc. is a New York-based company that operates a fashion-focused photo-sharing platform. Launched in 2012, Trendabl allows users to capture and upload images related to fashion while tagging them with details such as brand, price, and retail availability. The platform encourages a community of fashion enthusiasts, enabling users to share their posts with friends and followers, as well as follow their favorite fashion icons, designers, and influencers. By providing a space for users to engage with fashion content and trends, Trendabl aims to foster a vibrant online community dedicated to style and aesthetics.

Pickwick & Weller

Seed Round in 2012
Pickwick & Weller, located in Los Angeles, specializes in designing and selling boutique t-shirts. The company focuses on creating modern workwear with sharp designs and a meticulous fit, emphasizing the development of beautifully crafted basics. With a commitment to quality, Pickwick & Weller aims to redefine contemporary apparel, one t-shirt at a time.

JOOR

Series A in 2012
JOOR, Inc. operates a global online fashion marketplace that facilitates wholesale buying by connecting brands and retailers through a digital platform. Founded in 2010 and headquartered in New York, JOOR has expanded its presence with offices in major cities such as Los Angeles, London, Milan, Paris, and Sydney. The company serves over 12,500 brands across 53 categories and connects with more than 300,000 retailers in 144 countries, managing a substantial gross merchandise volume of $1.5 billion each month. JOOR's client base includes prominent retailers like Neiman Marcus and Harrods, as well as notable brands such as Tory Burch and Alexander McQueen. Backed by investors including Battery Ventures and Canaan Partners, JOOR is recognized for its innovative approach and diverse workforce, which includes a noteworthy representation of women in leadership and technical roles. The company is committed to transforming wholesale management in the fashion industry.

Wanelo

Venture Round in 2012
Wanelo, Inc. operates a social media shopping platform that connects users with a vast array of products from over 350,000 online stores, including both well-known brands and independent boutiques. Founded in 2010 by Deena Varshavskaya, the company is based in San Francisco, California. Wanelo, which stands for "Want, Need, Love," functions as a mobile shopping experience that allows users to discover, buy, and sell unique items curated by the community. Millions of users actively engage with the platform, posting tens of thousands of new products daily. Wanelo aims to transform the retail landscape by reinventing the online shopping experience, making it easier for individuals to find and purchase items that align with their personal styles.

Threadflip

Series A in 2012
Threadflip was an online platform designed for women to buy and sell clothing, fostering a peer-to-peer shopping experience. The marketplace aimed to transform how women styled their wardrobes by providing a collaborative and inspirational environment that emphasized efficiency and cost-effectiveness. Although Threadflip ceased operations in January 2015, it had established a partnership with Le Tote, which may have continued its vision in some capacity.

Threadflip

Seed Round in 2012
Threadflip was an online platform designed for women to buy and sell clothing, fostering a peer-to-peer shopping experience. The marketplace aimed to transform how women styled their wardrobes by providing a collaborative and inspirational environment that emphasized efficiency and cost-effectiveness. Although Threadflip ceased operations in January 2015, it had established a partnership with Le Tote, which may have continued its vision in some capacity.

Bonobos

Venture Round in 2012
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Chloe+Isabel

Series A in 2011
Chloe and Isabel, Inc manufactures and markets hand-crafted jewelry for women. It offers necklaces, earrings, bracelets, rings, charms and chains, hair products, pins, beauty and home products, bags, and accessories. The company sells its products through merchandisers in the United States, as well as online. Chloe and Isabel, Inc was incorporated in 2010 and is based in New York, New York.

JOOR

Series A in 2011
JOOR, Inc. operates a global online fashion marketplace that facilitates wholesale buying by connecting brands and retailers through a digital platform. Founded in 2010 and headquartered in New York, JOOR has expanded its presence with offices in major cities such as Los Angeles, London, Milan, Paris, and Sydney. The company serves over 12,500 brands across 53 categories and connects with more than 300,000 retailers in 144 countries, managing a substantial gross merchandise volume of $1.5 billion each month. JOOR's client base includes prominent retailers like Neiman Marcus and Harrods, as well as notable brands such as Tory Burch and Alexander McQueen. Backed by investors including Battery Ventures and Canaan Partners, JOOR is recognized for its innovative approach and diverse workforce, which includes a noteworthy representation of women in leadership and technical roles. The company is committed to transforming wholesale management in the fashion industry.

Chloe+Isabel

Seed Round in 2011
Chloe and Isabel, Inc manufactures and markets hand-crafted jewelry for women. It offers necklaces, earrings, bracelets, rings, charms and chains, hair products, pins, beauty and home products, bags, and accessories. The company sells its products through merchandisers in the United States, as well as online. Chloe and Isabel, Inc was incorporated in 2010 and is based in New York, New York.

Bonobos

Series B in 2010
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.

Bonobos

Seed Round in 2009
Bonobos is a men's clothing brand established in 2007, known for its focus on fit, customer experience, and a fresh approach to menswear. Initially launched online with a signature line of better-fitting pants, Bonobos has grown to become the largest apparel brand built on the web in the United States. The product range includes pants, shorts, shirts, suits, sweaters, outerwear, shoes, and various accessories such as belts, bags, and watches. To enhance customer engagement, Bonobos opened Guideshops, which provide personalized shopping experiences. The brand also expanded its reach through partnerships with retailers like Nordstrom. With a commitment to delivering stylish menswear, Bonobos has garnered recognition for its innovative shopping experience and energetic brand spirit. The company is headquartered in New York and operates an e-commerce platform, making its offerings accessible to a wide audience.
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