DSG Consumer Partners

DSG Consumer Partners is a venture capital firm established in 2013, headquartered in Mauritius, with a focus on investing in consumer businesses across India and Southeast Asia. The firm primarily targets minority equity positions in unlisted companies, although it may pursue control deals when aligned with capable management teams. DSG Consumer Partners is flexible in providing growth capital and enabling liquidity for founders and shareholders through secondary transactions. The founders have a long-term investment approach, typically spanning six to ten years, and have a history of supporting notable brands since 2004, including Sula Wines, Cleartrip, and Redmart. The firm concentrates on consumer-facing sectors, leveraging its expertise to foster the growth of emerging brands in the region.

Hein Hun Leong

Vice President

Sameer Mehta

Investment Director

Nadim Muzayyin

Associate

Hariharan Premkumar

Investor

Deepak Shahdadpuri

Managing Director & Founder

Past deals in Dietary Supplements

Frontier Nutrition

Series B in 2021
Frontier Nutrition, Inc. is a company that develops and manufactures nutritious food products aimed at addressing the dietary needs of families in low-income communities globally. Established in 2016 and based in Dover, Delaware, Frontier Nutrition focuses on creating innovative and appealing packaged food items that cater to the specific nutritional requirements of these communities. The company's offerings are grounded in advanced research in pediatric nutrition and behavioral marketing, ensuring that the recipes are tailored to traditional diets while optimizing for taste, nutrition, and affordability. Through its strategic initiatives, Frontier Nutrition strives to make a meaningful impact on the health and well-being of underserved populations.

Nutrova

Seed Round in 2020
Nutrova provides evidence-based information and nutritional products that simplify good health.

Aesthetic Nutrition

Seed Round in 2020
Aesthetic Nutrition is markets and sells chewable dietary supplements under the brand Power Gummies.

YOU (Youvit)

Series A in 2018
YOU is a health and lifestyle company providing multivitamins for adults with delicious fruit flavors. With various variants for beauty, women's health, children's multivitamins, and other functions, YOUVIT is now one of the most popular multivitamin supplements among millennials in Indonesia. The multivitamins is packaged in the form of gummy candy and are available in various pharmacies, stores, mini markets, and supermarkets and can also be purchased online on its company website or in various well-known online shops and marketplaces. Wouter van der Kolk founded the company in Jakarta, Jakarta Raya in 2015.