Founder Collective

Founded in 2009, Founder Collective is a private equity firm based in Cambridge, Massachusetts, with an additional office in New York. The firm specializes in seed-stage investments, primarily in technology-related companies across various sectors, including software and telecommunications. Founder Collective manages $50 million in capital and typically invests between $0.2 million and $2 million in early-stage ventures. The firm is comprised of a network of successful entrepreneurs who leverage their experience to identify promising startups. While the firm’s investment focus is geographically centered on the East Coast, it maintains a global investment outlook, targeting companies with a significant information technology component.

Nadia Boujarwah

Venture Partner

Raj De Datta

Partner

Joe Defilippi

Chief Financial Officer

David Frankel

General Partner

Noah Glass

Partner

Jack Groetzinger

Partner

Amanda Herson

General Partner

Zach Klein

Venture Partner

Eric Paley

General Partner

Andrew Palmer

Venture Partner

Brent Willess

Principal

Past deals in New York

Integrated Projects

Seed Round in 2023
Integrated Projects is a global building intelligence firm partnering with enterprise real estate owners and operators to lead the digital transformation of the built world. Our team of architects, engineers, reality capture specialists, and technologists believe designing through information modeling evolves how we optimize design delivery, build sustainably, and manage effectively our places of work, living and leisure.

Smalls

Series B in 2023
Smalls is a direct-to-consumer pet food company that produces human-grade and fresh food for cats. The company's cat food is prepared with human-grade ingredients and offers customized kits as per the cat's nutrition needs, enabling pet owners to get healthy and fresh food directly at their doorstep. It offers variants such as chicken and beef; freeze-dried chicken, and turkey and duck. In 2017, co-founders and best friends Matt Michaelson and Calvin headquartered the company in New York, New York.

Diagonal

Pre Seed Round in 2022
Diagonal is a non-custodial protocol for recurring payments on Ethereum.

Flume Health

Series A in 2022
Flume Health Inc., founded in 2018 and headquartered in New York, operates as a third-party administrator for health plans. The company focuses on making self-insured health plans more accessible and user-friendly. Flume Health enhances the experience for its members by providing exceptional customer support alongside innovative payment technology. This approach enables members to access healthcare providers at significantly reduced rates, typically 20-40% lower than those found in traditional network plans. Through its services, Flume Health aims to improve the affordability and usability of health insurance for its clients.

Toolio

Series A in 2021
Toolio is a cloud-based merchandising platform designed to assist retailers in navigating the complexities of the retail landscape. The platform automates essential workflows and provides real-time insights, enabling remote collaboration among teams. By leveraging machine learning and predictive analytics, Toolio offers valuable insights and facilitates streamlined merchandising operations, which helps retailers make informed, data-driven decisions regarding their merchandise. Founded by a team of former Walmart professionals, Toolio operates globally with headquarters in New York City and an office in Istanbul. The company is supported by prominent venture capitalists and apparel industry executives, reflecting its commitment to enhancing retail operations.

Tropic

Series A in 2021
Tropic Technologies, Inc. is a New York-based company that offers online software selection services through a specialized martech platform. Founded in 2019, Tropic assists individuals and organizations in evaluating and procuring software by enabling them to discover software vendors and assess their offerings based on specific requirements. The platform covers various software categories, including marketing, sales, data and analytics, e-commerce, creative design, collaboration, human resources, and cybersecurity. By acting as a tech-enabled procurement service for startups, Tropic manages contracts and negotiations with vendors on behalf of its clients. This approach helps to reduce software overspending, streamline contract management, and achieve better pricing through established vendor relationships. Additionally, Tropic provides a contractual guarantee of savings, offering clients a financial safety net if their expectations are not met.

Vitally

Series A in 2021
Vitally, Inc. is a New York-based company that specializes in developing an analytics platform tailored for B2B SaaS businesses. Founded in 2017, the platform enables companies to monitor essential product metrics that influence customer retention and assesses the effectiveness of their post-sales processes. Vitally provides comprehensive analytics tools that offer insights into customer engagement and help identify both opportunities and risks associated with customer transitions. The platform integrates various customer data to present a holistic view of key performance indicators, allowing businesses to establish health scores, set notifications, and implement automated workflows to enhance customer experience and reduce churn.

Ansel Health

Series A in 2021
Brella is modernizing supplemental health benefits to build a world where health hardship doesn’t mean financial hardship. Brella’s simple supplemental plan covers 13,000+ conditions and pays cash on the diagnosis that you can use for anything that is needed on the road to recovery. Brella Insurance was founded in 2019 and is based in Hoboken, New Jersey.

Kambr

Seed Round in 2021
Kambr Inc., founded in 2019 and based in Amsterdam, New York, provides advisory and software solutions tailored for the airline industry. The company aims to assist airlines in optimizing their commercial processes and increasing revenues through automation, insights, and intelligence. Kambr's name is inspired by "camber," referring to the wing shape that generates lift in flight. By establishing distinct units focused on Advisory, Media, and Solutions, Kambr seeks to drive thought leadership and enhance demand management within the aviation sector.

Levels

Seed Round in 2020
Levels Health Inc. is a New York-based company that specializes in health and wellness through its innovative biowearable device utilizing continuous glucose monitoring (CGM) technology. Founded in 2019, Levels offers a platform that tracks real-time blood glucose levels, allowing consumers to understand how their diet and exercise affect their metabolic health. Through its online application, the company provides users with actionable feedback to optimize their lifestyle choices for better metabolic fitness. As a remote-first organization, Levels aims to empower individuals to take charge of their health by leveraging technology to monitor and improve their metabolic well-being.

Levels

Seed Round in 2020
Levels Health Inc. is a New York-based company that specializes in health and wellness through its innovative biowearable device utilizing continuous glucose monitoring (CGM) technology. Founded in 2019, Levels offers a platform that tracks real-time blood glucose levels, allowing consumers to understand how their diet and exercise affect their metabolic health. Through its online application, the company provides users with actionable feedback to optimize their lifestyle choices for better metabolic fitness. As a remote-first organization, Levels aims to empower individuals to take charge of their health by leveraging technology to monitor and improve their metabolic well-being.

Clair

Seed Round in 2020
Clair is a New York-based fintech startup that provides Instant Pay Access as a service for human capital management platforms and the gig economy. With Clair, employees and contractors get access to a digital bank account that allows them to get a portion of their earned wages as soon as they finish work. It aims to make every worker financially free. Banking services provided by Synapse’s partners, Member FDIC. The company was founded in 2019 and is based in New York, New York.

Talos

Venture Round in 2020
Talos Trading, Inc. is a technology provider focused on the institutional trading of digital assets, facilitating a comprehensive trading lifecycle that includes pre-trade price discovery, order routing, execution, and settlement. Founded in 2018 and based in New York, the company offers a platform that connects various participants in the crypto ecosystem, including institutional investors, prime brokers, exchanges, OTC desks, lenders, and custodians. This infrastructure enables clients to efficiently execute, analyze, and settle trades across spot, futures, and foreign exchange markets. Talos Trading's solutions support real-time price streaming, portfolio accounting, and liquidity access, catering to the needs of its diverse clientele in the rapidly evolving digital asset market.

Mulberry

Series A in 2020
Mulberry, founded in 2018 and based in New York, provides a platform for personalized product protection solutions, specializing in extended warranty coverage for e-commerce customers. The company utilizes artificial intelligence to facilitate connections between insurers, brands, and consumers, enabling the seamless signing of contracts and launching of warranty programs for various product categories, including electronics, furniture, jewelry, and fitness equipment. By offering a suite of integration options, Mulberry allows businesses to embed customized protection programs into their customer journeys, streamlining the process of product insurance and enhancing operational efficiency. Through its innovative approach, Mulberry aims to help brands unlock additional revenue while providing consumers with essential coverage for their purchases.

Smalls

Series A in 2020
Smalls is a direct-to-consumer pet food company that produces human-grade and fresh food for cats. The company's cat food is prepared with human-grade ingredients and offers customized kits as per the cat's nutrition needs, enabling pet owners to get healthy and fresh food directly at their doorstep. It offers variants such as chicken and beef; freeze-dried chicken, and turkey and duck. In 2017, co-founders and best friends Matt Michaelson and Calvin headquartered the company in New York, New York.

Ansel Health

Seed Round in 2020
Brella is modernizing supplemental health benefits to build a world where health hardship doesn’t mean financial hardship. Brella’s simple supplemental plan covers 13,000+ conditions and pays cash on the diagnosis that you can use for anything that is needed on the road to recovery. Brella Insurance was founded in 2019 and is based in Hoboken, New Jersey.

ClassTag

Seed Round in 2020
The free ClassTag service transforms the way teachers connect with parents, allowing them to save time and focus on classroom education and activities rather than preparing and distributing parent notes and communications. With ClassTag, teachers can reach parents in over 50 languages through any channel including online, via email or text message, and even paper printouts. The cloud-based ClassTag platform inspires and rewards parent engagement with ClassTag Rewards, full of classroom supplies and learning products for the classrooms.

Ansel Health

Seed Round in 2020
Brella is modernizing supplemental health benefits to build a world where health hardship doesn’t mean financial hardship. Brella’s simple supplemental plan covers 13,000+ conditions and pays cash on the diagnosis that you can use for anything that is needed on the road to recovery. Brella Insurance was founded in 2019 and is based in Hoboken, New Jersey.

Tropic

Seed Round in 2020
Tropic Technologies, Inc. is a New York-based company that offers online software selection services through a specialized martech platform. Founded in 2019, Tropic assists individuals and organizations in evaluating and procuring software by enabling them to discover software vendors and assess their offerings based on specific requirements. The platform covers various software categories, including marketing, sales, data and analytics, e-commerce, creative design, collaboration, human resources, and cybersecurity. By acting as a tech-enabled procurement service for startups, Tropic manages contracts and negotiations with vendors on behalf of its clients. This approach helps to reduce software overspending, streamline contract management, and achieve better pricing through established vendor relationships. Additionally, Tropic provides a contractual guarantee of savings, offering clients a financial safety net if their expectations are not met.

ClassTag

Seed Round in 2020
The free ClassTag service transforms the way teachers connect with parents, allowing them to save time and focus on classroom education and activities rather than preparing and distributing parent notes and communications. With ClassTag, teachers can reach parents in over 50 languages through any channel including online, via email or text message, and even paper printouts. The cloud-based ClassTag platform inspires and rewards parent engagement with ClassTag Rewards, full of classroom supplies and learning products for the classrooms.

Kambr

Seed Round in 2019
Kambr Inc., founded in 2019 and based in Amsterdam, New York, provides advisory and software solutions tailored for the airline industry. The company aims to assist airlines in optimizing their commercial processes and increasing revenues through automation, insights, and intelligence. Kambr's name is inspired by "camber," referring to the wing shape that generates lift in flight. By establishing distinct units focused on Advisory, Media, and Solutions, Kambr seeks to drive thought leadership and enhance demand management within the aviation sector.

Vitally

Seed Round in 2019
Vitally, Inc. is a New York-based company that specializes in developing an analytics platform tailored for B2B SaaS businesses. Founded in 2017, the platform enables companies to monitor essential product metrics that influence customer retention and assesses the effectiveness of their post-sales processes. Vitally provides comprehensive analytics tools that offer insights into customer engagement and help identify both opportunities and risks associated with customer transitions. The platform integrates various customer data to present a holistic view of key performance indicators, allowing businesses to establish health scores, set notifications, and implement automated workflows to enhance customer experience and reduce churn.

Hawthorne

Series A in 2019
Hawthorne creates personal care products using premium quality ingredients, data-driven algorithms, and smart subscriptions. It makes it easy to elevate consumers with premium quality products that work perfectly for them as an individual. With just a quick quiz, consumers will receive tailored products for all of their bathroom needs.

Ethyca

Seed Round in 2019
Ethyca Inc. is a New York-based company that specializes in software solutions for automating customer data compliance processes. Founded in 2018, Ethyca provides data privacy and risk management tools designed to help businesses manage sensitive consumer information effectively. Its flagship product, Ethyca Pro, is a cloud-based self-service privacy solution that automates essential tasks such as data mapping, data subject request management, and consent management in accordance with regulations like the California Consumer Privacy Act (CCPA). The platform also offers developers and product teams tools to ensure consumer data privacy throughout the design of applications and services. By enabling organizations to discover sensitive data and providing mechanisms for users to manage their data, Ethyca aims to enhance trust in data-driven business practices and facilitate compliance with privacy regulations across various jurisdictions.

Flume Health

Seed Round in 2019
Flume Health Inc., founded in 2018 and headquartered in New York, operates as a third-party administrator for health plans. The company focuses on making self-insured health plans more accessible and user-friendly. Flume Health enhances the experience for its members by providing exceptional customer support alongside innovative payment technology. This approach enables members to access healthcare providers at significantly reduced rates, typically 20-40% lower than those found in traditional network plans. Through its services, Flume Health aims to improve the affordability and usability of health insurance for its clients.

Toolio

Venture Round in 2019
Toolio is a cloud-based merchandising platform designed to assist retailers in navigating the complexities of the retail landscape. The platform automates essential workflows and provides real-time insights, enabling remote collaboration among teams. By leveraging machine learning and predictive analytics, Toolio offers valuable insights and facilitates streamlined merchandising operations, which helps retailers make informed, data-driven decisions regarding their merchandise. Founded by a team of former Walmart professionals, Toolio operates globally with headquarters in New York City and an office in Istanbul. The company is supported by prominent venture capitalists and apparel industry executives, reflecting its commitment to enhancing retail operations.

Perksy

Seed Round in 2019
Perksy, Inc. is a consumer research platform that provides brands with valuable insights through an online and mobile-based application. Founded in 2015 and based in New York, Perksy allows users to create custom research questions and analyze feedback from respondents, offering companies a way to enhance customer engagement and improve their marketing strategies. The platform rewards users with points for their opinions, incentivizing participation. Additionally, Perksy offers an enterprise-grade solution known as Perksy Alpha, which facilitates detailed analysis and delivers targeted insights. Through its innovative approach, Perksy aims to bridge the gap between companies and consumers, ultimately supporting brand growth and customer satisfaction.

SelfMade

Series A in 2019
SelfMade is a venture backed start-up located in downtown Manhattan. They work at the intersection of technology and digital art, empowering individuals and brands to grow their business through social media. Their members' only app uses AI and proprietary technology to connect members with professional image editors and social strategists -- allowing them to build a powerful brand at an affordable price. SelfMade is democratizing an experience once reserved for celebrities and brands.

Smalls

Seed Round in 2019
Smalls is a direct-to-consumer pet food company that produces human-grade and fresh food for cats. The company's cat food is prepared with human-grade ingredients and offers customized kits as per the cat's nutrition needs, enabling pet owners to get healthy and fresh food directly at their doorstep. It offers variants such as chicken and beef; freeze-dried chicken, and turkey and duck. In 2017, co-founders and best friends Matt Michaelson and Calvin headquartered the company in New York, New York.

ClassTag

Seed Round in 2018
The free ClassTag service transforms the way teachers connect with parents, allowing them to save time and focus on classroom education and activities rather than preparing and distributing parent notes and communications. With ClassTag, teachers can reach parents in over 50 languages through any channel including online, via email or text message, and even paper printouts. The cloud-based ClassTag platform inspires and rewards parent engagement with ClassTag Rewards, full of classroom supplies and learning products for the classrooms.

Scroll

Series A in 2018
Scroll is a subscription-based service that provides users with an ad-free online journalism experience. Headquartered in the United States, the company aims to present high-quality content to engaged readers while minimizing distractions from advertisements. By allowing users to access articles on participating news sites without ads, Scroll creates a sustainable revenue model that benefits both users and publishers. This approach not only enhances the reading experience but also supports journalism by sharing revenue with the publishers, thereby fostering a more informed and engaged audience. Through its innovative platform, Scroll seeks to address the challenges posed by the distraction economy and filter bubbles, encouraging readers to focus on meaningful content.

Ask Lorem

Seed Round in 2018
Lorem is an on-demand freelance marketplace that connects non-technical business owners with high-quality web developers and designers in less than 10 minutes. Our goal is to empower the modern day business owner to succeed and enable freelance as the Future of Work with our global network of experts. We’re hiring! Head over to our jobs page to learn more: https://angel.co/loremtech/jobs Funded by Flybridge Capital & Techstars

Blissfully

Seed Round in 2018
Blissfully helps companies discover, integrate, and manage the right technologies by providing hands-on IT as a Service and complementary software. Blissfully was proudly founded in 2016 by serial technology-entrepreneurs. Previously, they founded Boundless, an education company that creates online textbooks and learning tools. Boundless raised over $10M in venture capital, reaches millions of students and teachers every month, and was acquired in 2015.

Mulberry

Seed Round in 2018
Mulberry, founded in 2018 and based in New York, provides a platform for personalized product protection solutions, specializing in extended warranty coverage for e-commerce customers. The company utilizes artificial intelligence to facilitate connections between insurers, brands, and consumers, enabling the seamless signing of contracts and launching of warranty programs for various product categories, including electronics, furniture, jewelry, and fitness equipment. By offering a suite of integration options, Mulberry allows businesses to embed customized protection programs into their customer journeys, streamlining the process of product insurance and enhancing operational efficiency. Through its innovative approach, Mulberry aims to help brands unlock additional revenue while providing consumers with essential coverage for their purchases.

Shopshops

Seed Round in 2018
ShopShops is a livestream shopping platform that connects consumers with brick-and-mortar retailers across the globe, allowing users to shop from diverse stores directly through their mobile devices. Founded in 2016 by Liyia Wu, the company operates from its headquarters in New York City and Beijing. The platform offers an interactive experience, enabling customers to browse efficiently by location and access authenticated products from various brands and stores. By breaking down geographical barriers, ShopShops provides a unique shopping experience that combines curation and interaction, allowing fashion-savvy consumers to explore global retail offerings conveniently and affordably.

CultureIQ

Venture Round in 2018
CultureIQ, Inc. specializes in culture management software that assists organizations in assessing and enhancing their workplace culture. Founded in 2013 and headquartered in New York, the company offers tools that enable continuous employee feedback through customizable surveys, including pulse and trend questions. By analyzing employee responses, CultureIQ helps organizations track key culture metrics and derive actionable insights. The platform facilitates effective communication of results and supports the implementation of culture initiatives, ultimately aiming to improve employee engagement and organizational success.

Hawthorne

Seed Round in 2017
Hawthorne creates personal care products using premium quality ingredients, data-driven algorithms, and smart subscriptions. It makes it easy to elevate consumers with premium quality products that work perfectly for them as an individual. With just a quick quiz, consumers will receive tailored products for all of their bathroom needs.

PROPS

Venture Round in 2017
PROPS is a new cryptocurrency that grants access to features, content and status across media apps that share a currency and identity layer, and whose users benefit from the PROPS rewards pool.

SelfMade

Series A in 2017
SelfMade is a venture backed start-up located in downtown Manhattan. They work at the intersection of technology and digital art, empowering individuals and brands to grow their business through social media. Their members' only app uses AI and proprietary technology to connect members with professional image editors and social strategists -- allowing them to build a powerful brand at an affordable price. SelfMade is democratizing an experience once reserved for celebrities and brands.

Ask Lorem

Seed Round in 2017
Lorem is an on-demand freelance marketplace that connects non-technical business owners with high-quality web developers and designers in less than 10 minutes. Our goal is to empower the modern day business owner to succeed and enable freelance as the Future of Work with our global network of experts. We’re hiring! Head over to our jobs page to learn more: https://angel.co/loremtech/jobs Funded by Flybridge Capital & Techstars

Blissfully

Seed Round in 2017
Blissfully helps companies discover, integrate, and manage the right technologies by providing hands-on IT as a Service and complementary software. Blissfully was proudly founded in 2016 by serial technology-entrepreneurs. Previously, they founded Boundless, an education company that creates online textbooks and learning tools. Boundless raised over $10M in venture capital, reaches millions of students and teachers every month, and was acquired in 2015.

Bedly

Seed Round in 2017
Bedly is revolutionizing the rental market by offering a modern housing solution designed for today's renters. The company specializes in month-to-month room rentals within shared apartments, providing a more affordable alternative to traditional one-bedroom apartments while eliminating long-term lease commitments. Bedly aims to simplify the rental process, making it as straightforward as booking a hotel room. By streamlining the apartment search and living experience, Bedly allows individuals to focus on their personal and professional pursuits, all while enjoying the flexibility and convenience of on-demand housing.

Universe

Venture Round in 2017
Universe is a mobile-based website builder established in 2014 and headquartered in Brooklyn, New York. The platform aims to empower users to create customized websites quickly and easily, catering to the needs of small business owners and individuals who prefer mobile solutions. By offering a unique approach that eliminates complicated templates, Universe utilizes customizable website filters that allow users to arrange photos, videos, and icons on a grid pattern through a simple drag-and-drop interface. This enables users to build mobile-optimized websites in just minutes using the company's iOS app, providing them with full control over their online presence.

CoverWallet

Series A in 2016
CoverWallet, Inc. is an online platform that simplifies the management of business insurance policies for small and medium-sized enterprises. Established in 2015 and based in New York, the company offers a comprehensive suite of insurance products, including general liability, workers' compensation, commercial property, professional liability, and cyber liability, among others. CoverWallet enables clients to compare rates, access certificates, receive advice, and obtain claims assistance, all through a user-friendly digital wallet. The platform serves a diverse range of industries, including agriculture, construction, healthcare, finance, and technology, providing businesses with the tools they need to understand, purchase, and manage their insurance needs efficiently. CoverWallet operates as a subsidiary of Aon Plc, enhancing its capabilities in the insurance sector.

Scroll

Seed Round in 2016
Scroll is a subscription-based service that provides users with an ad-free online journalism experience. Headquartered in the United States, the company aims to present high-quality content to engaged readers while minimizing distractions from advertisements. By allowing users to access articles on participating news sites without ads, Scroll creates a sustainable revenue model that benefits both users and publishers. This approach not only enhances the reading experience but also supports journalism by sharing revenue with the publishers, thereby fostering a more informed and engaged audience. Through its innovative platform, Scroll seeks to address the challenges posed by the distraction economy and filter bubbles, encouraging readers to focus on meaningful content.

Bumpers, Inc.

Seed Round in 2016
Bumpers develops an iOS app that allows users to make apodcast direct from their mobile devices, using the phone's built-in microphones.

Dia&Co

Venture Round in 2016
Dia&Co sells clothing and accessories to women who wear plus-sized apparel via a try-on-at-home model. Customers take an online survey to explain their tastes and then are shipped a five-item box of clothing and accessories. They buy the pieces they like and ship the rest back for free.Each box comes with a $20 styling fee that can be used as a credit toward a purchase of an item in the box. If a customer buys every item in a box, they receive a 25 percent discount.

Troops

Series A in 2016
Troops.ai offers a salesforce automation platform designed to enhance the efficiency of sales teams by providing real-time transparency of Salesforce data. Acting as a Slackbot, it enables users to configure Salesforce reports, communicate deal wins, and access both standard and custom objects directly through Slack. This integration streamlines communication and improves the accessibility of vital sales information, facilitating better decision-making and collaboration among team members. Troops.ai has attracted investment from notable firms such as First Round Capital, Founder Collective, and Next View Ventures, among others.

Rebag

Series A in 2016
Rebag, a destination for buying and selling the most coveted designer handbags, watches, jewelry and accessories, is an e-commerce company reimagining the role of luxury in the secondary market. Rebag has opened a world of endless access to luxury, with a unique business model that puts the seller first, offers upfront payment, and makes the resale experience smooth and clutter-free. Since its inception, Rebag has catered to a rapidly growing segment of consumers who are exploring ownership of luxury goods in a sustainable and affordable way. The company operates online and in stores, with locations in Los Angeles, New York, and Miami. Founded in 2014 by a team out of Harvard Business School, Rebag is backed by prestigious venture capital investors including General Catalyst, Novator, Crosslink, and FJLabs, and has raised $68m in funding to date. In 2020, Rebag was named one of Fast Company’s Most Innovative Companies. Rebag has been featured in the New York Times, Business of Fashion, VOGUE, TechCrunch, and more.

Bedly

Seed Round in 2016
Bedly is revolutionizing the rental market by offering a modern housing solution designed for today's renters. The company specializes in month-to-month room rentals within shared apartments, providing a more affordable alternative to traditional one-bedroom apartments while eliminating long-term lease commitments. Bedly aims to simplify the rental process, making it as straightforward as booking a hotel room. By streamlining the apartment search and living experience, Bedly allows individuals to focus on their personal and professional pursuits, all while enjoying the flexibility and convenience of on-demand housing.

CultureIQ

Seed Round in 2015
CultureIQ, Inc. specializes in culture management software that assists organizations in assessing and enhancing their workplace culture. Founded in 2013 and headquartered in New York, the company offers tools that enable continuous employee feedback through customizable surveys, including pulse and trend questions. By analyzing employee responses, CultureIQ helps organizations track key culture metrics and derive actionable insights. The platform facilitates effective communication of results and supports the implementation of culture initiatives, ultimately aiming to improve employee engagement and organizational success.

adHawk

Seed Round in 2015
AdHawk, now operating as Broadlume, is a leading provider of digital technology tailored specifically for the flooring industry. Founded in 2015 and based in Boulder, Colorado, the company aggregates advertising data and integrates it with revenue metrics, offering organizations valuable insights into their sales performance. Broadlume encompasses several companies, including FloorForce, Creating Your Space, Bridgeway Interactive, and FlooringStores, collectively working to transform the purchasing and selling processes within the flooring market.

Transfix

Series A in 2015
Transfix, Inc. is a prominent trucking brokerage service provider based in New York, offering digital solutions for freight transportation in the United States. Established in 2010, the company has developed an application that connects shippers with a network of contracted carriers, enabling real-time shipment tracking and performance insights. Transfix serves various industries, including retail, food, beverage, and manufacturing, delivering competitive pricing and reliable service. By leveraging deep industry knowledge and advanced logistics software, Transfix aims to optimize supply chains for its clients. The company has gained recognition for its innovative approach, with notable partnerships that include several top retailers and major food and beverage brands in America.

Hickory

Seed Round in 2015
We're a fast-growing Y-Combinator (S15) backed startup, based in New York. Hickory is the only training tool focused on retention, turning Sales and Customer Service staff into brand experts. The app predicts when a rep will forget what they’ve learned, and schedules review exercises tailored to their strengths and weaknesses to prevent that from happening.

Rebag

Seed Round in 2015
Rebag, a destination for buying and selling the most coveted designer handbags, watches, jewelry and accessories, is an e-commerce company reimagining the role of luxury in the secondary market. Rebag has opened a world of endless access to luxury, with a unique business model that puts the seller first, offers upfront payment, and makes the resale experience smooth and clutter-free. Since its inception, Rebag has catered to a rapidly growing segment of consumers who are exploring ownership of luxury goods in a sustainable and affordable way. The company operates online and in stores, with locations in Los Angeles, New York, and Miami. Founded in 2014 by a team out of Harvard Business School, Rebag is backed by prestigious venture capital investors including General Catalyst, Novator, Crosslink, and FJLabs, and has raised $68m in funding to date. In 2020, Rebag was named one of Fast Company’s Most Innovative Companies. Rebag has been featured in the New York Times, Business of Fashion, VOGUE, TechCrunch, and more.

Socure

Debt Financing in 2015
Socure Inc. specializes in digital identity verification solutions through its Socure ID+ platform, which utilizes predictive analytics, artificial intelligence, and machine learning to authenticate identities in real-time. The platform aggregates data from various online and offline sources, such as emails, phone numbers, and social media, to support compliance with customer identification programs, know your customer guidelines, and anti-money laundering regulations. In addition to the Socure ID+ platform, the company offers tools like Aida, an AI-driven bot for identity validation, Docv for document verification, and Sigma Synthetic Fraud, which addresses synthetic identity fraud. Socure enhances financial inclusion by approving a significant percentage of millennial and thin-file consumers while substantially reducing fraud in online account openings. Founded in 2012 and headquartered in New York, Socure serves a diverse clientele, including software firms, financial institutions, and integration partners, and has established a strategic partnership with ForgeRock.

NS1

Series A in 2015
NS1 is an internet company that specializes in providing precise control over application delivery through an advanced traffic management platform. Their technology utilizes real-time data from users, networks, and infrastructures to enable businesses to create customizable routing setups for complex applications. This capability allows organizations to adapt to changing conditions in their digital environments, ensuring optimal performance and reliability. NS1 emphasizes customer interaction and support in digital transformation initiatives, delivering a fully API-driven platform that integrates seamlessly with leading DevOps tools. The company's Managed DNS Network serves a diverse clientele, including notable companies such as Imgur, MaxCDN, Dropbox, and Salesforce, highlighting its commitment to enhancing application delivery and infrastructure automation.

ToutApp

Series B in 2015
ToutApp, Inc. develops and delivers a sales communications software platform. Its platform helps various sales teams to streamline communications; and close deals by tracking, templates, and real-time lead scoring. The company offers its solution for enterprises and non-profit organizations. ToutApp, Inc. was founded in 2010 and is based in New York, New York. As of April 19, 2017, ToutApp, Inc. operates as a subsidiary of Marketo, Inc.

Memoir

Series A in 2014
Memoir transforms your photos, the places you go, and your social media into memories that can be relived when they’re most interesting to you. As soon as you request them, the photos your friends choose to share with you become part of your Memoir seamlessly. You can find memories and photos by people, places, dates, context, and more - no tagging or organization required. Memoir discovers photos and memories wherever they were created - iPhone cameras, DSLR's, Instagram, Facebook, Foursquare - even on your computer. With Memoir, all of your photos and memories are backed up securely to the cloud.

Socure

Series A in 2014
Socure Inc. specializes in digital identity verification solutions through its Socure ID+ platform, which utilizes predictive analytics, artificial intelligence, and machine learning to authenticate identities in real-time. The platform aggregates data from various online and offline sources, such as emails, phone numbers, and social media, to support compliance with customer identification programs, know your customer guidelines, and anti-money laundering regulations. In addition to the Socure ID+ platform, the company offers tools like Aida, an AI-driven bot for identity validation, Docv for document verification, and Sigma Synthetic Fraud, which addresses synthetic identity fraud. Socure enhances financial inclusion by approving a significant percentage of millennial and thin-file consumers while substantially reducing fraud in online account openings. Founded in 2012 and headquartered in New York, Socure serves a diverse clientele, including software firms, financial institutions, and integration partners, and has established a strategic partnership with ForgeRock.

Media Radar

Venture Round in 2014
MediaRadar was created to help publishers in all formats to improve sales and client management. We do it by putting the most up-to-date, relevant information, analysis and advice directly onto the desktop of every member of the sales team. MediaRadar is like a Bloomberg terminal for the publishing industry. Today we serve over 1,200 publishers. Whether you're about to pick up the phone, walk into a meeting, or draw up your plan for the week, the analysis you need should never be more than a click away

Transfix

Seed Round in 2014
Transfix, Inc. is a prominent trucking brokerage service provider based in New York, offering digital solutions for freight transportation in the United States. Established in 2010, the company has developed an application that connects shippers with a network of contracted carriers, enabling real-time shipment tracking and performance insights. Transfix serves various industries, including retail, food, beverage, and manufacturing, delivering competitive pricing and reliable service. By leveraging deep industry knowledge and advanced logistics software, Transfix aims to optimize supply chains for its clients. The company has gained recognition for its innovative approach, with notable partnerships that include several top retailers and major food and beverage brands in America.

Spring

Series A in 2014
Spring is a retail company that offers a diverse selection of products, including apparel and home and garden items. It operates as a shopping application designed for iOS devices, allowing users to follow their favorite brands and purchase new arrivals, exclusives, and unique products. Originally founded as Jello Labs, the company rebranded to Spring in July 2014. The founders of Spring are David Tisch, Alan Tisch, and Octavian Costache, and the company is based in New York.

SeeMe

Venture Round in 2014
SeeMe is an online platform that connects contemporary emerging artists with a global audience, facilitating the sale of limited edition prints and original artwork. The platform allows artists to showcase a diverse range of images, appealing to various tastes and interests. Through its website and mobile app, users can engage with creators by leaving comments and likes, and they can also purchase eco-friendly postcards and unique apparel featuring the artwork. SeeMe employs intuitive discovery tools and predictive algorithms to help collectors find and support top artists, fostering a community where hundreds of thousands of creators are connected with millions of art enthusiasts worldwide.

Bond Street

Seed Round in 2014
Bond Street is a startup focused on transforming small business lending through technology, data, and design. Small business owners are the foundation for growth in the economy, and yet today’s banking system has left them behind. It is building a better future where access to financing is simple, transparent, and fair. The company was founded in 2013 and is headquartered in New York, New York.

Quire

Series A in 2014
Quire Communities Inc. is a New York-based company that specializes in developing web-based project and task management software. Originally established as Alphaworks, Inc. in 2013, the company rebranded in April 2015. Quire focuses on enhancing productivity through its online report-writing platform, which aims to improve report quality, streamline workflow management, and facilitate data analytics. The company's vision emphasizes collaboration and ownership, seeking to engage individuals as active participants in the businesses they support. By identifying companies with strong community backing and meaningful missions, Quire fosters a vibrant ecosystem where users can contribute to a shared purpose.

Contently

Series B in 2014
Contently is a technology company focused on helping enterprise organizations produce effective content. By offering a combination of advanced technology, a network of vetted creative professionals, and industry expertise, Contently aims to enhance the content creation process. The company seeks to bridge the gap between businesses and consumers through storytelling, while also supporting creatives in their craft. Its overarching mission is to foster a more effective media landscape that benefits both businesses and the audiences they serve.

Oyster

Series A in 2014
Oyster is a subscription service for ebooks and ebook retailer. Oyster also publishes the Oyster Review, an editorial magazine. Oyster was founded by Eric Stromberg, Andrew Brown, and Willem Van Lancker in 2012 and is based in New York, the United States.

Plated

Series A in 2014
Plated is a meal kit delivery service founded in 2012 and based in New York, United States. The company specializes in providing fresh food ingredients along with chef-designed recipes, allowing customers to prepare home-cooked meals easily. Plated aims to cater to individuals who are enthusiastic about cooking, enabling them to create exceptional dishes and share enjoyable dining experiences with family and friends. Through its subscription model, Plated focuses on the convenience of delivering quality ingredients directly to consumers' doors.

makr

Seed Round in 2013
Makr is a design app for next-generation makers: the creative entrepreneur, the DIYer, the next-level home entertainer. Headquartered in Williamsburg, Brooklyn, we’re inspired every day by our local maker community. We developed Makr specifically for iPad to bring DIY to the 21st century, using digital tech to enrich the handmade movement and our shared love of old-fashioned craft. Makr provides sophisticated design tools – exclusive to professional studio use until now – to the local maker’s workshop and DIYer’s home.

ToutApp

Series A in 2013
ToutApp, Inc. develops and delivers a sales communications software platform. Its platform helps various sales teams to streamline communications; and close deals by tracking, templates, and real-time lead scoring. The company offers its solution for enterprises and non-profit organizations. ToutApp, Inc. was founded in 2010 and is based in New York, New York. As of April 19, 2017, ToutApp, Inc. operates as a subsidiary of Marketo, Inc.

Happify

Seed Round in 2013
Happify is a behavior change technology company that drives personal, business, and healthcare outcomes through improved emotional health. It features science-based activities and games that tackle topics such as resilience and mindfulness, as well as conditions ranging from depression and anxiety to chronic pain and insomnia.

Tulip

Seed Round in 2013
Tulip Retail, Inc. is a developer of a cloud-based mobile platform designed specifically for retail store associates. Founded in 2013 and based in Toronto, Canada, with additional offices in Kitchener, London, Caerano di San Marco, and New York, Tulip aims to enhance the in-store experience by empowering associates with a suite of intuitive mobile applications. The platform offers features such as assisted selling, clienteling, and a comprehensive checkout system, allowing associates to access product and customer information seamlessly. Retailers use Tulip's solutions to provide an enriched omnichannel shopping experience, streamlining operations and communications while elevating customer service. Notable clients include Saks Fifth Avenue, Kate Spade, and Coach, among others.

YouNow

Series A in 2013
YouNow, Inc. is a live social network that allows users to broadcast and express themselves to a global audience in real time. Founded in 2011 and based in New York, the platform enables users to discover talented broadcasters, watch live streams, and engage in video chats through devices such as iOS, Android, and web browsers. YouNow operates PROPS, a blockchain-based platform that supports a decentralized economy for many-to-many video applications, where users can purchase virtual currency and content creators earn revenue based on audience engagement. Additionally, YouNow offers various products, including Rize, which connects broadcasters with engaged viewers, and the WTF game show application, allowing teams to participate in live video chat contests. The platform emphasizes the potential of human creativity and aims to fuse broadcasting, gaming, and social networking to create interactive content in real time.

Paddle8

Series B in 2013
Paddle8, Inc. is an online auction house that connects buyers and sellers of fine art and collectibles across the Internet. It offers monthly themed and benefit auctions. The company was incorporated in 2010 and is based in New York, New York with additional offices in New York and Los Angeles. As of June 20, 2016, Paddle8, Inc. operates as a subsidiary of Auctionata AG. On March 16, 2020, P8H Inc. filed a voluntary petition for reorganization under Chapter 11 in the U.S. Bankruptcy Court for the Southern District of New York.

flok

Series A in 2013
flok LTD is a customer engagement and loyalty platform that offers a mobile application for iOS and Android, allowing users to access loyalty programs and rewards from various vendors across multiple industries, including food and drink, beauty, retail, health and fitness, entertainment, and services. Originally launched in 2011 as a digital punch card app, flok has since expanded its services to include customer relationship management features, chatbots, automated messaging, and proximity marketing campaigns. The platform serves a diverse range of clients, from major retailers to small businesses, enabling them to foster meaningful customer relationships through a rewards-based system. Based in New York City with an additional office in Tel Aviv, flok is supported by notable investors and operates as a subsidiary of Wix.com Ltd.

CompStak

Series A in 2013
CompStak, Inc. is a New York-based company that operates a crowd-sourced online database specializing in commercial lease comparisons. Founded in 2011, CompStak provides a platform where brokers, landlords, appraisers, and researchers can exchange detailed information on completed commercial lease transactions. The database includes essential data such as tenant names, addresses, rental rates, square footage, landlord concessions, and broker details. This comprehensive information is utilized by various stakeholders, including real estate private equity firms, banks, asset managers, REITs, and hedge funds, to conduct valuations and analyses of potential investments. Additionally, institutional property owners leverage CompStak's data to benchmark their assets against the market. The company has established a strategic partnership with Knowledge Cubed to enhance its data offerings.

ToutApp

Seed Round in 2013
ToutApp, Inc. develops and delivers a sales communications software platform. Its platform helps various sales teams to streamline communications; and close deals by tracking, templates, and real-time lead scoring. The company offers its solution for enterprises and non-profit organizations. ToutApp, Inc. was founded in 2010 and is based in New York, New York. As of April 19, 2017, ToutApp, Inc. operates as a subsidiary of Marketo, Inc.

Plated

Seed Round in 2013
Plated is a meal kit delivery service founded in 2012 and based in New York, United States. The company specializes in providing fresh food ingredients along with chef-designed recipes, allowing customers to prepare home-cooked meals easily. Plated aims to cater to individuals who are enthusiastic about cooking, enabling them to create exceptional dishes and share enjoyable dining experiences with family and friends. Through its subscription model, Plated focuses on the convenience of delivering quality ingredients directly to consumers' doors.

Locality

Seed Round in 2013
Locality does for local services what Kayak does for air travel. Locality shows consumers every service that’s available around them in a way that makes it easy to find the right one for them. Whether it’s finding the best yoga class in a new city or searching for a spontaneous mani-pedi near the office, Locality connects consumers to services for everyday life, giving them the power to find services wherever they are, whenever they need information.

Tutorspree

Venture Round in 2013
Tutorspree is an online platform that offers web based tuition services for the U.S students on various subjects. It provides tutoring services in the fields of math, social studies, language, science, programming, and English. Tutorspree solves the discovery, matching, scheduling, and payment inefficiencies in a $7B domestic market by combining its deep and growing roster of over 5000 active tutors with technology that creates ideal unions between students and tutors. Tutorspree was established in 2010 and is based in New York, N.Y.

Kitchensurfing

Seed Round in 2013
Kitchensurfing, Inc. operates an online marketplace of chefs that connects them with people all over the world. Its platform allows users to find chefs to cook at their homes, parties, and anniversary dinners, as well as for cooking lessons. Kitchensurfing, Inc. was incorporated in 2012 and is based in New York, New York.

Olo

Series B in 2013
Olo Inc. provides managed Software-as-a-Service platform for multi-unit restaurants of various locations. It provides digital ordering for multi-location restaurants through online and mobile ordering applications. The company was founded in 2005 and is based in New York, New York. As of November 16, 2020, Olo Inc. operates as a subsidiary of Kin Slips.

Picturelife

Series A in 2012
The Picturelife team is a group of accomplished software engineers and designers that came together to solve a frustrating problem that everyone has: keeping our pictures safe and secure. It takes a fraction of a second to capture a memory that's meant to last forever, but just an instant to lose it to a thief, data corruption, or natural disaster. That’s why we built Picturelife. We’ve been working hard to make Picturelife the service we always wanted. We want our pictures safely backed because we're afraid of losing them. We value our privacy so we built Picturelife to be private and secure by default. And we're always on the go, so we made Picturelife accessible from any computer or device with an Internet connection.

Oyster

Seed Round in 2012
Oyster is a subscription service for ebooks and ebook retailer. Oyster also publishes the Oyster Review, an editorial magazine. Oyster was founded by Eric Stromberg, Andrew Brown, and Willem Van Lancker in 2012 and is based in New York, the United States.

SeatGeek

Venture Round in 2012
SeatGeek, Inc. operates a mobile ticketing marketplace and search engine for live sports, concerts, and theater events, allowing fans to buy and sell tickets. Founded in 2009 and headquartered in New York, the company also has offices in the United Kingdom, Israel, the Netherlands, Australia, and Italy. SeatGeek aggregates ticket listings and employs a data engine that helps consumers identify attractive ticket deals. One of its key features, known as 'Deal Score', assigns a score from 0 to 100 to ticket listings, helping users evaluate the value of tickets for specific events. Additionally, SeatGeek provides an event discovery tool that generates personalized recommendations based on user preferences, such as favorite teams and artists, through its Columbus event calendar and Spotify applications.

Kitchensurfing

Venture Round in 2012
Kitchensurfing, Inc. operates an online marketplace of chefs that connects them with people all over the world. Its platform allows users to find chefs to cook at their homes, parties, and anniversary dinners, as well as for cooking lessons. Kitchensurfing, Inc. was incorporated in 2012 and is based in New York, New York.

Meddik

Seed Round in 2012
Meddik is a better way to search for health information and find support. It is a place to 1. ask questions and get answers from people who've been there 2. share your wisdom and stories with those who need advice 3. learn from the collective experience of people like you We're all connected by our health experiences -- when we get sick, when we're injured, or when we care for a loved one. Now what if you could tap into each other's experiences and difficulties? What if you could learn what a procedure would be like before you went through it? Or if you could best know what product to buy from people who've been there? What if by sharing your experience and a small amount of advice, you could prevent millions of other people from going through the struggles you did? When information is democratized, everyone gets better, faster. Join us.

Moat

Series B in 2012
Moat is a free search engine for display ads. Moat also offers heatmap analytics and resources for creative. Online ads tend to be transient: visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident. Enter: Moat. Moat Ad Search is a search engine that focuses entirely on ads instead of other kinds of online content. Similar to traditional search engines, its results are compiled using a web crawler that is specifically tuned to look for ads on the web and index them for later retrieval. Moat also accepts submissions from advertisers and agencies that wish to have their ads included.

Domino

Series A in 2012
Domino Media Group, Inc. operates an online portal and publishes a home and style magazine in both print and digital formats. Founded in 2012 and based in New York, the company focuses on providing content related to home decoration, shopping, entertainment, and travel. Its website serves as a resource for individuals seeking inspiration and guidance on stylish living. As of June 2018, Domino Media Group, Inc. functions as a subsidiary of Multiply.

SeeMe

Seed Round in 2012
SeeMe is an online platform that connects contemporary emerging artists with a global audience, facilitating the sale of limited edition prints and original artwork. The platform allows artists to showcase a diverse range of images, appealing to various tastes and interests. Through its website and mobile app, users can engage with creators by leaving comments and likes, and they can also purchase eco-friendly postcards and unique apparel featuring the artwork. SeeMe employs intuitive discovery tools and predictive algorithms to help collectors find and support top artists, fostering a community where hundreds of thousands of creators are connected with millions of art enthusiasts worldwide.

Happify

Venture Round in 2012
Happify is a behavior change technology company that drives personal, business, and healthcare outcomes through improved emotional health. It features science-based activities and games that tackle topics such as resilience and mindfulness, as well as conditions ranging from depression and anxiety to chronic pain and insomnia.

Paddle8

Series A in 2012
Paddle8, Inc. is an online auction house that connects buyers and sellers of fine art and collectibles across the Internet. It offers monthly themed and benefit auctions. The company was incorporated in 2010 and is based in New York, New York with additional offices in New York and Los Angeles. As of June 20, 2016, Paddle8, Inc. operates as a subsidiary of Auctionata AG. On March 16, 2020, P8H Inc. filed a voluntary petition for reorganization under Chapter 11 in the U.S. Bankruptcy Court for the Southern District of New York.

Recurse Center

Seed Round in 2012
Recurse Center is a three-month, project-based retreat for programmers. Recurse Center is an independent educational institution, combining a retreat for computer programmers with a recruiting agency.

Tutorspree

Seed Round in 2011
Tutorspree is an online platform that offers web based tuition services for the U.S students on various subjects. It provides tutoring services in the fields of math, social studies, language, science, programming, and English. Tutorspree solves the discovery, matching, scheduling, and payment inefficiencies in a $7B domestic market by combining its deep and growing roster of over 5000 active tutors with technology that creates ideal unions between students and tutors. Tutorspree was established in 2010 and is based in New York, N.Y.

Chloe + Isabel

Series A in 2011
Chloe and Isabel, Inc manufactures and markets hand-crafted jewelry for women. It offers necklaces, earrings, bracelets, rings, charms and chains, hair products, pins, beauty and home products, bags, and accessories. The company sells its products through merchandisers in the United States, as well as online. Chloe and Isabel, Inc was incorporated in 2010 and is based in New York, New York.