K2VC

K2VC is a venture capital firm founded in 2010 and based in Beijing, China. The firm specializes in angel and early-stage investments, primarily targeting the technology sector, including internet, e-commerce, mobile internet, and fintech. K2VC aims to promote change and technological progress by investing in innovative business models and lifestyles within Chinese technology start-ups.

Ke Yi Chen

Founding Partner

Keyi Chen

Founding Partner

Yuan Cui

Founding Partner

Tao Peng

Partner

Yunhai Wang

Partner

Yang Zhao

Managing Partner

Past deals in Asia Pacific

UNOMI

Seed Round in 2022
UNOMI provides peptide drinks, beauty products for the skin, calorie control, thermal slimming, urban health products, and medicines. It conducts research and development on the nutritional needs of the East Asian population and seeks out high-quality raw materials from around the world. It focuses on the nutritional needs of young people, with a focus on the three basic areas of skin beauty, urban health, and basic nutrition.

UNOMI Life

Seed Round in 2022
UNOMI Life offers beauty products made with natural ingredients and medicinal-grade production processes. The company utilizes artificial intelligence and scientific teams to create and reshape its products. UNOMI Life was founded in 2020 and is headquartered in Tokyo, Japan.

Mindverse

Angel Round in 2022
Mindverse is a cutting-edge AI technology company. Starting from the fusion technology of brain science and artificial intelligence, it creatively builds digital consciousness with autonomous consciousness and thinking ability, and integrates multi-disciplinary cutting-edge technologies to break through the current AI black box dilemma. Next-generation AI paradigm. While solving artificial general intelligence (AGI), build a new AI industry.

ProfoundBio

Series A in 2022
ProfoundBio is an oncology biotherapeutics company focused on the development of novel antibody-based therapeutics with curative potential for patients with cancer.

StarPony

Series A in 2022
StarPony, founded in August 2020, specializes in the design and sale of children's toy products, particularly focusing on innovative steam toys. The company aims to offer engaging and educational play experiences for children. Its business operations encompass both domestic and cross-border e-commerce, allowing it to reach a global audience. By integrating hardware and software elements into its product offerings, StarPony seeks to combine fun with learning, catering to the evolving interests of young consumers.

Niu Daji

Series A in 2022
Niudaji is a new community chain retail brand dedicated to providing daily fresh beef, fresh beef pre-made dishes, fresh beef snacks and other products for urban community residents. The direct connection mode ensures that the beef is freshly slaughtered in the early morning of the day and arrives at the store within 2 hours.

GluBio Therapeutics

Series A in 2022
GluBio Pharmaceutical focuses on molecular glue-targeted protein degradation and provides a multi-dimensional protein degradation screening platform, an innovative target validation platform, a molecular glue rational design platform, and a proprietary library of highly active molecules.

Orienspace

Funding Round in 2022
Orienspace develops serialized, diverse, and flight based aerospace transportation products. The company's products include recycled, reused, and manned ones, as well as low cost, large scale, and convenient launches. The company also provides launching, divisional brand advertising cooperation, and other marketing services.

Yinshi

Angel Round in 2022
Yinshi is a chain store catering brand of pre-prepared dishes and providing affordable and efficient catering solutions.

SUNRATE

Series C in 2021
Sunrate Solutions Limited, founded in 2016 and based in Central, Hong Kong, specializes in cross-border payment and exchange rate risk management services. The company caters primarily to small and medium-sized enterprises (SMEs) by offering a comprehensive platform that facilitates international payments, virtual corporate cards, global collection, and treasury management. By collaborating with both domestic and overseas banks, Sunrate provides efficient payment channels that simplify international trade for its clients. Additionally, the company distinguishes itself from traditional financial institutions by delivering market analysis and developing innovative financial products tailored to the needs of SMEs, thus enabling them to operate and expand globally.

CirCode

Seed Round in 2021
CirCode utilizes mRNA biotechnology to develop new biomedicine and drugs.

Urethane Tinglan

Angel Round in 2021
Tinglan Urethane focuses on the research and development of novel materials and cross-field applications.

Weijian Technology

Series A in 2021
Weijian Technology is a building intelligent robotics product company for the construction industry through robots, IoT, and AI algorithms.

Rongke Hydrogen

Series B in 2021
Rongke Hydrogen is a hydrogen fuel cell R&D company, mainly engaged in hydrogen fuel cell research, manufacturing, and sales.

Hard Library Technology

Seed Round in 2021
Hard Library Technology is an industrial Internet platform focused on providing hardware, mechanical, electrical and building materials.

Tendfo

Series A in 2021
Tendfo is a company focused on the development and manufacturing of advanced medical devices specifically designed for interventional therapy related to pulmonary embolism. The organization is dedicated to research and development, as well as the production and sale of high-quality medical devices aimed at venous vascular intervention. Tendfo offers its products at competitive prices while also providing technical consultation, technology transfer, and related services in the medical device sector. Additionally, the company is involved in the import and export of medical devices and technologies, contributing to the advancement of interventional medical solutions.

Shuangqi Beverage Technology

Seed Round in 2021
Infinite Spectrum starts from the new beverage "Coffee with Steam" of bubble + juice + coffee, and builds a product matrix around ready-to-drink beverages. In the future, it will expand various categories such as bubble lactic acid bacteria.

ProfoundBio

Series A in 2021
ProfoundBio is an oncology biotherapeutics company focused on the development of novel antibody-based therapeutics with curative potential for patients with cancer.

ProfoundBio

Seed Round in 2021
ProfoundBio is an oncology biotherapeutics company focused on the development of novel antibody-based therapeutics with curative potential for patients with cancer.

StarPony

Angel Round in 2021
StarPony, founded in August 2020, specializes in the design and sale of children's toy products, particularly focusing on innovative steam toys. The company aims to offer engaging and educational play experiences for children. Its business operations encompass both domestic and cross-border e-commerce, allowing it to reach a global audience. By integrating hardware and software elements into its product offerings, StarPony seeks to combine fun with learning, catering to the evolving interests of young consumers.

Mubai Keji

Angel Round in 2020
Shanghai Mubai Network Technology Co., Ltd. offers industrial information solution. The company was founded in 2015 and is based in Shanghai, China.

Dingdong Class

Series B in 2020
Dingdong Ketang is an intelligence (AI)driven online english language learning platform.

Points

Series A in 2020
Points Technology is a Beijing-based enterprise that specializes in blockchain and artificial intelligence, focusing on developing a configurable and secure data collaboration framework aimed at empowering governments. Established in 2017, the company offers a scalable blockchain data collaboration protocol that serves as a next-generation credit service network. Points Technology emphasizes high-performance and decentralized financial services, enhanced by AI capabilities, to ensure secure and efficient data circulation for enterprises across various industries. Through its privacy computing and blockchain technologies, the company provides reliable solutions that enhance data security while facilitating value creation in enterprise data exchange.

Die Teng Technology

Angel Round in 2020
Die Teng Technology is an AI-based smart energy solution provider with HVAC system knowledge to save energy and increase efficiency.

Tea Buds

Seed Round in 2019
Tea Buds is a tea brand.

VIPFIT

Seed Round in 2019
VIPFIT is an online live-action fitness personal education service platform that provides users with custom-made courses, post-natal recovery courses, sports rehabilitation courses, body shaping courses, and muscle-reduction courses. The content is mainly based on various overseas selected group lessons. The main live broadcast class, TT live fitness also joined friends to do tasks, fight group and other gameplay. The details of the course are also optimized for the family scene, such as splitting some courses into The 3-4 minute temperance is more suitable for users who exercise in the family scene.

Haitun Dingnai

Series A in 2019
Dolphin ordering milk is a mobile-based application platform that allows its users to order domestic milk. Its software platform integrates consumer demand for milk it connects domestic and foreign milk production enterprises.

Plum

Series B in 2019
Plum is an e-commerce platform for second-hand fashion products. It works as a one-stop consignment service platform that provides filming, sales, customer service, sale, and a full set of consignment services. Plum was founded on 2015 and is headquartered in Beijing, China.

MixX Laboratory

Series A in 2019
MixX Laboratory is a beauty skin care brand that focuses on user-individualized blending and blending solutions based on skin conditions

Haoyiku

Series C in 2019
Haoyiku, founded in 2017 by Qiangqiang Wu and based in Hangzhou, China, operates as a community-based e-commerce platform specializing in apparel. The company is part of the Webuy/Jingling Group, which includes various brands and focuses on social e-commerce. Haoyiku allows merchants to share links to items for sale through WeChat, enabling customers to make direct purchases within the app. This business model leverages social media to enhance the shopping experience and facilitate connections between merchants and consumers.

Hujing Tiaoyue

Series A in 2019
Beijing Hujing Tiaoyue Technology Co., Ltd. provides artificial intelligence (AI) sales solutions based on WeChat marketing scenarios. Its AI technology automatically filters the intended users, and provides sales ideas navigation and speech reminders in real time to improve sales efficiency and conversion rate. The company was founded in 2017 and is based in Beijing, China.

Duyaya

Series A in 2019
An English learning app for children aged 0-6, Du Fu AI English learning machine enlightenment version. This product is aimed at preschool children, the core is to solve three problems: First, time, parents have no ability or time to teach children to learn English; second, content accuracy, parents do not know how to filter out a large number of English content suitable for children Content, and a set of customized teaching system to teach children; Third, the content is interesting, the existing teaching content and system on the market does not adapt to preschool children, boring content can not afford children's interest, no The law allows children to continue to learn for a long time.

FOF Weekly

Series A in 2019
FOF Weekly operates a media service platform tailored for limited partners and general partner companies in the global fund industry. Established in 2017 and based in Beijing, the company focuses on providing a comprehensive communication platform that facilitates information exchange among LP and GP institutions. FOF Weekly offers a range of services, including data analysis, industry dynamics, and in-depth reports, which aim to enhance the knowledge and development of the fund sector. Additionally, the company organizes community activities such as training sessions, matchmaking meetings, and industry summits to foster collaboration and professional growth within the community. Through its media-driven approach, FOF Weekly supports the advancement of the vertical fund industry.

Teller Live

Seed Round in 2019
Bring faith, courage and hope to users. Building a global Live streaming platform to help people consult with astrologers, tarot readers, life coaches, and mentors on a global level. We were founded in 2019 and landed millions of investments in both seeds round and Series A from top-tier VCs. We set our sights on the global market, devoting to provide better tarot reading, mental wellness, meditation, and yoga experience to users from all over the world. Empowered by the latest Live streaming and AI technology, we are here to redefine the online Spiritual Wellness industry.

CBD logistics

Series B in 2019
Meal Beidou is a Chinese catering logistics supply chain brand. The company focused on the operation of the food chain cold chain logistics field, with efficient logistics information system and lean logistics solutions as tools, order-driven cold chain warehousing operations and cold chain transportation resources integration.

Yunzhi Softcom

Angel Round in 2019
Yunzhi iSoftStone is based on 5G wireless communication technology, and is oriented to smart factory and intelligent manufacturing-oriented enterprise application scenarios. It provides low-cost, low power consumption and high flexibility industrial enterprise wireless network connection products and services to help customers in In the future, the 5G and Industry 4.0 era will realize intelligent transformation.

Block 12 Culture

Series B in 2019
Block 12 Culture creates and owns emojis. The company creates digital cartoon characters for mobile communication. Its emojis include Budding Pop, Freeze Girl, My Immortal Buddy, Pore Rabbit, and Serious Men. Additionally, it creates, markets, and licenses intellectual property, online and offline. The company sells toys and dolls using a dispensing machine. The company was founded in 2015 and is based in Beijing, China.

Bit Starlight

Series A in 2019
Bit Starlight is a fashion short video sharing application developer. The company specializes in the short video field. It has a short fashion video sharing community “sugar suit”. Users can watch short fashion videos in the community to understand beauty, life, clothing, matching, etc. In terms of content, at the same time, you can also share short videos, dry goods, and single items.

YuanYou

Seed Round in 2019
Provider of raw material formulation optimization services for the manufacturing industry. The company specializes in offering intelligent manufacturing solutions for raw materials formulation in ceramics and refractory industries.

Petplus

Angel Round in 2019
PetPlus is a cute pet community WeChat applet. Users can share their own cat photos on this small program, test the love index of the pet, the small program will update the cat index every week, and also sell cat-related products such as cat food and claw artifacts. Users provide a platform for entertainment communication.

ULS Robotics

Angel Round in 2019
ULS Robotics is a robot technology company based on an exoskeleton technology platform. The main purpose is to "enable the infinite possibilities of human beings". With the exoskeleton augmentation system and the development of human extreme capacity as the core development direction.The product can make the user's arms, shoulders, waist, lower limbs, etc. more powerful, truly surpass the limits of human strength, improve the user's work comfort

Xingshen Zhineng

Series A in 2019
Changsha Xingshen Intelligent Technology Co., Ltd. is based in Changsha, China.

CBD logistics

Series A in 2019
Meal Beidou is a Chinese catering logistics supply chain brand. The company focused on the operation of the food chain cold chain logistics field, with efficient logistics information system and lean logistics solutions as tools, order-driven cold chain warehousing operations and cold chain transportation resources integration.

Budeng Food

Series A in 2019
Budeng Food is a traditional cooked food product manufacturer.

Hujing Tiaoyue

Seed Round in 2019
Beijing Hujing Tiaoyue Technology Co., Ltd. provides artificial intelligence (AI) sales solutions based on WeChat marketing scenarios. Its AI technology automatically filters the intended users, and provides sales ideas navigation and speech reminders in real time to improve sales efficiency and conversion rate. The company was founded in 2017 and is based in Beijing, China.

Yunding Technology

Series D in 2018
Yunding Network Technology is a developer of smart home security systems, specializing in smart locks in the smart apartment segment under its brands Loock and Yunding.

Dingdong Class

Series A in 2018
Dingdong Ketang is an intelligence (AI)driven online english language learning platform.

DFocus

Series A in 2018
DFocus, founded in 2015 and based in Shanghai, China, specializes in cloud-based software for workspace planning and management. The company develops innovative solutions for smart connected spaces, utilizing human-centered technology embedded in products such as wireless occupancy sensors and sensor networks. By combining these technologies with Azure cloud services, DFocus enables organizations to collect and analyze valuable data on space utilization, employee wellbeing, and productivity. This data-driven approach allows businesses to gain insights into how their work environments can enhance employee experiences and optimize workspace efficiency.

Deep Blue Aerospace

Seed Round in 2018
Deep Blue Aerospace is a commercial carrier rocket developer.

Shunshitong

Angel Round in 2018
Shunshitong is a social networking service application developer.

Aibee

Series A in 2018
Founded by Dr. Yuanqing LIN in November 2017, Aibee is China’s leading AI startup providing AI total solutions, and its mission has been to empower and upgrade vertical industries with AI. At Aibee, they are working to perfect AI technologies for each industry by building total AI solutions that allow closing the loop among data, algorithms, technologies, and product/service. Aibee applies the most advanced and innovative AI technologies (computer vision, speech recognition, natural language understanding, big data analytics, robotics, etc.) to transform efficiency, productivity and business value of their target vertical industries by gaining deep understanding of pain points, needs and objectives of their clients as well as by creating new business opportunities.

Weface

Angel Round in 2018
Weface is a mobile social networking app.

Garden Lis

Angel Round in 2018
GardenLis is a fashion apparel company that focuses on R&D, design, production and sales. Since its establishment, the company has been focusing on the brand “gardenlis”, which produces and sells fashionable large-size women's clothing for people over 25 years old .

CBD logistics

Series A in 2018
Meal Beidou is a Chinese catering logistics supply chain brand. The company focused on the operation of the food chain cold chain logistics field, with efficient logistics information system and lean logistics solutions as tools, order-driven cold chain warehousing operations and cold chain transportation resources integration.

Abox Yihe

Series A in 2018
Abox box is a women's clothing subscription platform.

AIF Entertainment (Asian Idol Factory)

Seed Round in 2018
AIF Entertainment is a incubator company chooses male artists from 17-18 years old.

Yunting Technology

Series A in 2018
Yunting Technology is a mobile game production and development company.

Cool Math

Series A in 2018
Founded in January 2018, Beijing Tianfutong Education Technology Co., Ltd. is an excellent technical and operational talent from education companies such as New Oriental, Good Future, and Gaosi, as well as outstanding technical talents from Internet companies such as Baidu, Sohu, and Meituan. Founded a new online education brand. Based on original quality education content and technology-driven, we provide high-quality online mathematics thinking learning content and services for children aged 3-12.

MydreamPlus

Series C in 2018
MyDreamPlus is a co-working space startup established in May 2015, focusing on providing a technologically advanced working environment. The company integrates space design, smart office management, and community operations to create high-quality shared office spaces. MyDreamPlus has developed an innovative management system that allows users to address various office-related tasks via their smartphones, such as unlocking doors, booking meeting rooms, and sharing Wi-Fi passwords. With over 20 locations primarily in major cities like Beijing and Chengdu, MyDreamPlus serves more than 300 enterprises, 90% of which are established companies, including notable names like COFCO, Chinese TAL Education Group, and Airbnb. The company's approach caters to a diverse clientele, including startups, freelancers, small and medium enterprises, and corporate teams, offering them a versatile and modern workspace experience.

Xiangwushuo

Series B in 2018
Xiangwushuo operates an online platform that enables users to buy and sell unused items, facilitating the effective use of idle consumer goods. Based in Beijing, China, the platform also allows business owners to promote and sell their products online. Users can give away their products by providing information to the platform, while others can acquire these items by paying delivery fees and using reward points known as Little Red Flower. This system not only encourages transactions but also incentivizes user engagement through activities like inviting friends to join. Xiangwushuo thus promotes a circular economy by connecting individuals and businesses in the exchange of goods.

Haoyiku

Series B in 2018
Haoyiku, founded in 2017 by Qiangqiang Wu and based in Hangzhou, China, operates as a community-based e-commerce platform specializing in apparel. The company is part of the Webuy/Jingling Group, which includes various brands and focuses on social e-commerce. Haoyiku allows merchants to share links to items for sale through WeChat, enabling customers to make direct purchases within the app. This business model leverages social media to enhance the shopping experience and facilitate connections between merchants and consumers.

Haoyiku

Series B in 2018
Haoyiku, founded in 2017 by Qiangqiang Wu and based in Hangzhou, China, operates as a community-based e-commerce platform specializing in apparel. The company is part of the Webuy/Jingling Group, which includes various brands and focuses on social e-commerce. Haoyiku allows merchants to share links to items for sale through WeChat, enabling customers to make direct purchases within the app. This business model leverages social media to enhance the shopping experience and facilitate connections between merchants and consumers.

The Good Stuff

Series B in 2018
Founded in 2016, The Good Stuff is a top community-based e-commerce startup that makes premium products and services accessible to middle-class Chinese consumers. It leverages China's upward trend in consumption and delivers a value of quality, wellness and fun. Their Curators search the world for premium offerings, from good farmers and artisanal producers, and deliver to their Stylists, mostly young parents who are opinion leaders in their communities - they select their favorites, share with the people around them and earn a commission for the value they produce.

eBroker

Series C in 2018
eBroker (e-Proxy) is an internet finance company focused on overseas asset allocation and an industry internet company dedicated to improving the efficiency of the industry. As a sales crowdsourcing platform, e-Agent sells directly through high-quality overseas assets and first-tier elites through innovative business models and through intermediation. Currently, the number of service financial management division is as high as 10W +, and it has won the capital injection and endorsement of tens of millions of US dollars in dozens of investment institutions including Xianfeng Evergreen, Guangshen Anzhen, Yunjiu Capital, Lippo Group, Xianfeng Group and Shin Kong Group.

Yunding Technology

Series C in 2018
Yunding Network Technology is a developer of smart home security systems, specializing in smart locks in the smart apartment segment under its brands Loock and Yunding.

InYard

Seed Round in 2018
InYard is a E-commerce company.

Lanjinrong

Series C in 2018
Lanjinrong is a Beijing Based Fintech Start Up.

Weier Technology

Seed Round in 2018
Weier Technology is a Shanghai based AR/VR Start Up.

Haoyiku

Series A in 2018
Haoyiku, founded in 2017 by Qiangqiang Wu and based in Hangzhou, China, operates as a community-based e-commerce platform specializing in apparel. The company is part of the Webuy/Jingling Group, which includes various brands and focuses on social e-commerce. Haoyiku allows merchants to share links to items for sale through WeChat, enabling customers to make direct purchases within the app. This business model leverages social media to enhance the shopping experience and facilitate connections between merchants and consumers.

Taozugong

Seed Round in 2018
Hangzhou Taozugong Technology Co., Ltd. is an electronics leasing company based in Hangzhou, China, primarily focused on providing a rental platform for branded appliances. Founded in 2017, the company has developed mechanisms to assess user trustworthiness, notably through collaboration with the Alipay credit scoring platform, Zhima Credit. By leveraging this partnership, Taozugong aims to enhance the security and reliability of its rental services, ensuring a positive experience for both renters and service providers.

Haoyiku

Series A in 2018
Haoyiku, founded in 2017 by Qiangqiang Wu and based in Hangzhou, China, operates as a community-based e-commerce platform specializing in apparel. The company is part of the Webuy/Jingling Group, which includes various brands and focuses on social e-commerce. Haoyiku allows merchants to share links to items for sale through WeChat, enabling customers to make direct purchases within the app. This business model leverages social media to enhance the shopping experience and facilitate connections between merchants and consumers.

Yuanding

Series A in 2018
An Education Platform based in Beijing,China.

Tangshi Logistics

Series A in 2018
Hangzhou based Logistics company.

Intengine Technology

Series A in 2018
Beijing based Robotics company.

Quan5.com

Series B in 2018
Quan5.com is an industrial internet platform that focuses on home software. It is committed to industrial informational and empowers channel participants to realize one-stop home softcover solutions.

Eyebright

Series C in 2018
Eye Bright Medical Technology Co., Ltd. develops a range of ophthalmic medical products. Its products include surgical implants and instruments, equipment, optometric lenses, eye drops, etc. for the treatment of ophthalmic diseases and vision problems, such as cataract, glaucoma, refractive errors, and other ophthalmic diseases. The company was founded in 2010 and is based in Beijing, China.

lecarlink

Series A in 2018
Beijing Lecarlink Technology Co., Ltd. is a company based in Beijing, China, specializing in transportation data services. The firm operates in the logistics sector, offering software-as-a-service (SaaS) solutions that enhance the efficiency and management of transportation operations. By leveraging technology, Lecarlink aims to streamline logistics processes and provide valuable insights to its clients, contributing to improved decision-making and operational performance in the transportation industry.

INXX

Series B in 2018
Hangzhou INXX Fashion Co,. Ltd. retails apparels and accessories through the Internet. The company is based in Hangzhou, China.

AiLink

Venture Round in 2018
Airlink is an social Platform Based on Blockchain.AiLink, which is based in Singapore, is a trusted open social platform based on blockchain, which is going to restructure the trust system, break through six degrees of separation, let users build connection and transfer value with lower cost and build a social ecology platform in blockchain era.AiLink will break through six degrees of separation to create a trusted social ecosystem across borders, allow users to establish low trust costs on the blockchain network by artificial intelligence technology and connect or reach deals, and cover all social scenes and complete service ecology.

Kufangwuyou

Series A in 2018
Kufangwuyou provides industrial real estate leasing platform. Its platform provides vacant warehouse factory premises, site analysis report, limited time rental, rent staging, and enterprise post-service. Kufangwuyou provides site management services by dividing large rental areas into smaller ones. The company is based in Shanghai, China.

DFocus

Venture Round in 2018
DFocus, founded in 2015 and based in Shanghai, China, specializes in cloud-based software for workspace planning and management. The company develops innovative solutions for smart connected spaces, utilizing human-centered technology embedded in products such as wireless occupancy sensors and sensor networks. By combining these technologies with Azure cloud services, DFocus enables organizations to collect and analyze valuable data on space utilization, employee wellbeing, and productivity. This data-driven approach allows businesses to gain insights into how their work environments can enhance employee experiences and optimize workspace efficiency.

The Good Stuff

Series B in 2018
Founded in 2016, The Good Stuff is a top community-based e-commerce startup that makes premium products and services accessible to middle-class Chinese consumers. It leverages China's upward trend in consumption and delivers a value of quality, wellness and fun. Their Curators search the world for premium offerings, from good farmers and artisanal producers, and deliver to their Stylists, mostly young parents who are opinion leaders in their communities - they select their favorites, share with the people around them and earn a commission for the value they produce.

Aibee

Angel Round in 2018
Founded by Dr. Yuanqing LIN in November 2017, Aibee is China’s leading AI startup providing AI total solutions, and its mission has been to empower and upgrade vertical industries with AI. At Aibee, they are working to perfect AI technologies for each industry by building total AI solutions that allow closing the loop among data, algorithms, technologies, and product/service. Aibee applies the most advanced and innovative AI technologies (computer vision, speech recognition, natural language understanding, big data analytics, robotics, etc.) to transform efficiency, productivity and business value of their target vertical industries by gaining deep understanding of pain points, needs and objectives of their clients as well as by creating new business opportunities.