Electronic Arts (EA) is a prominent American developer and publisher of interactive entertainment software, specializing in video games, content, and online services for various platforms, including consoles, personal computers, and mobile devices. Established in 1982 and headquartered in Redwood City, California, EA is known for a diverse portfolio of popular game franchises, such as The Sims, Madden NFL, EA SPORTS FIFA, Battlefield, Dragon Age, and Need for Speed. The company develops games across multiple genres, including sports, action, role-playing, and simulation, while also licensing popular brands like FIFA and Star Wars. In addition to game development, EA provides advertising services and engages in partnerships for game distribution and operation. The company's products are marketed through both digital and retail channels, ensuring broad accessibility to its gaming content.