Story Ventures

Story Ventures is an early-stage venture capital firm based in New York, founded in 2016. The firm focuses on investing in technology companies across the United States that are leveraging data and innovative technologies to transform human interactions. Story Ventures targets sectors such as sensory systems, data infrastructure, and intelligent software, seeking to support entrepreneurs with ambitious visions that can lead to substantial changes in the marketplace.

Brian Yormak

Managing Partner

Jacob Yormak

Managing Partner

43 past transactions

Petal

Venture Round in 2023
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

Particle Health

Series B in 2022
Particle Health Inc. specializes in providing blockchain-based technology solutions that enable the anonymization and sharing of clinical information for research and payment purposes. The company has developed a Smart Consent tool that facilitates the tracking and unlocking of patient information, catering to needs in clinical trials and life insurance underwriting. By offering a HIPAA-compliant application programming interface (API), Particle Health connects digital healthcare solutions to essential patient health data, serving various sectors including telemedicine, pharmacy, and virtual health companies. Founded in 2017 and headquartered in Manhattan, New York, Particle Health's platform supports healthcare organizations, including those involved in COVID-19 screening, by streamlining access to vital medical data and managing patient consent without relying on third parties.

Zaya Care

Seed Round in 2022
Zaya helps maternity care providers accept insurance thereby providing mothers with access to affordable quality care.

Motorq

Series B in 2022
Motorq, LLC, established in 2015 and headquartered in New York, develops a cloud-based interoperability software platform focused on connected vehicle data. The company's technology allows enterprises, including fleets, insurance companies, and government agencies, to access and analyze vehicle data at scale. By offering tools that enhance operational efficiency and service expansion, Motorq aims to support organizations in adapting to the evolving landscape of mobility. The platform is designed to help businesses integrate vehicle data into their strategies, ensuring they remain competitive and innovative in the connected vehicle ecosystem.

Polymer

Seed Round in 2021
Polymer is a data governance and privacy platform focused on managing sensitive information within third-party SaaS applications such as Slack, Dropbox, Gdrive, Zendesk, and Zapier. The platform aims to protect organizations from data loss and cyber breaches, offering features like data observability, data loss prevention, and human risk management. By providing a centralized interface, Polymer enables organizations to configure, permission, and monitor the usage of sensitive data, ensuring compliance with regulations such as PII, PHI, HIPAA, GDPR, and CCPA. Additionally, the platform facilitates secure cloud migration, supports remote team data access, and allows for safe document sharing and encryption of unstructured data.

NewtonX

Series B in 2021
NewtonX, Inc. is an online marketplace that operates as a B2B market research company, founded in 2016 and based in New York. It connects professional services firms and financial institutions with senior professionals, particularly in the fields of corporate, management consulting, and investment. The company uses advanced technologies, including the NewtonX Graph and a machine learning-based Matching Algorithm, to facilitate real-time access to expert knowledge. This platform enables users to conduct large-scale quantitative surveys, qualitative interviews, and long-term consultations, while also offering customized research plans. By leveraging its sophisticated algorithm, NewtonX provides clients with instant access to verified business expertise, enhancing their ability to gather insights and make informed decisions.

Aether Biomedical

Seed Round in 2021
Aether Biomedical Sp. z o.o operates as a medical robotics company focused on bio signal processing and bionic limbs for upper limb amputees. It offers a product Zeus, a multi-action bionic limb combining ease of control and can be used without any additional coverage or with a silicone glove. The company was founded in 2016 and is based in Poznan, Poland.

Smile Identity Inc.

Series A in 2021
Smile Identity Inc. is a technology company based in San Francisco, California, that focuses on identity verification solutions. Founded in 2016, the company has developed an application called SmartSelfie, which allows users to create a universal biometric for authentication on Android devices. The team comprises engineers and financial services professionals from both the United States and Africa, bringing expertise in global markets with a focus on highly regulated environments. Smile Identity has developed advanced encryption, authentication, and security solutions, as well as image processing technology. The company has experience working with telecoms, lenders, banks, and startups, enabling them to understand the unique challenges faced by consumers and enterprises in Africa. With support from prominent investors in Silicon Valley and Africa, Smile Identity has established a pan-African presence, operating in countries such as South Africa, Nigeria, Kenya, Ghana, and Rwanda.

Zaya Care

Seed Round in 2021
Zaya helps maternity care providers accept insurance thereby providing mothers with access to affordable quality care.

Viaphoton

Venture Round in 2021
viaPhoton, founded in 2020 and based in Aurora, Illinois, specializes in providing fiber solutions tailored for data center environments. The company manufactures a range of communication and networking equipment, including fiber connectivity panels, modules, adaptors, fiber trunks, and patching arrays. These products are designed to meet the diverse connectivity needs of clients, ensuring they have the necessary supplies to facilitate efficient data transmission and infrastructure management.

Motorq

Series A in 2020
Motorq, LLC, established in 2015 and headquartered in New York, develops a cloud-based interoperability software platform focused on connected vehicle data. The company's technology allows enterprises, including fleets, insurance companies, and government agencies, to access and analyze vehicle data at scale. By offering tools that enhance operational efficiency and service expansion, Motorq aims to support organizations in adapting to the evolving landscape of mobility. The platform is designed to help businesses integrate vehicle data into their strategies, ensuring they remain competitive and innovative in the connected vehicle ecosystem.

Wellory

Seed Round in 2020
Wellory Inc. is a nutrition and wellness application company based in Brooklyn, New York, established in 2018. The Wellory app enables users to create personalized nutrition plans and health goals with the assistance of nutritionists, dietitians, and health coaches. It emphasizes one-on-one relationships through a live messaging platform, allowing for ongoing communication and support. Users benefit from personalized meal planning, photo-based meal logging, and tailored feedback, fostering the development of healthy eating habits. Wellory's approach combines certified expertise with data-rich profiles that track consumer health and behavior trends over time. The company also offers subscription services to enhance accessibility and affordability in healthy eating.

Phood

Seed Round in 2020
Phood is a startup company developing a food waste prevention platform that aims to reduce food waste. The platform utilizes data analytics and artificial intelligence to capture the food that businesses, such as restaurants, are purchasing, preparing, and are stored in refrigerators or on shelves to cut food waste in half and helps food businesses build a more resilient food system and supply chain. IN 2015, Luc Dang and Nick Kruczek established the company New York, New York.

True Footage

Seed Round in 2020
Developer of a real estate data authentication platform designed to streamline residential transactions. The company uses video, computer vision, and machine learning to offer products such as square footage certification, floor plans, and property data capture, enabling lenders to save time and standardize data.

Aware Healthcare

Pre Seed Round in 2020
Aware Healthcare is a VC-backed digital healthcare startup on a mission to build the “thermometer for the mind”: a digital medical device that delivers real-time measures of clinical risk at the moments patients and providers need it most. We envision a world where we all have the self-awareness to identify when we’re heading down a dark path, vocabulary to describe how we’re mentally feeling, and tools to get help in minutes not weeks.

Aspireship

Pre Seed Round in 2020
Aspireship is a career development and hiring platform for the SaaS industry. We train and match high potential sales candidates with great SaaS companies looking to hire. We do this through an exclusive network of candidates who prove themselves through our proprietary training and assessment process, and also by providing tools to help companies better discover talent within their existing network. Learn more at www.aspireship.com.

Particle Health

Series A in 2020
Particle Health Inc. specializes in providing blockchain-based technology solutions that enable the anonymization and sharing of clinical information for research and payment purposes. The company has developed a Smart Consent tool that facilitates the tracking and unlocking of patient information, catering to needs in clinical trials and life insurance underwriting. By offering a HIPAA-compliant application programming interface (API), Particle Health connects digital healthcare solutions to essential patient health data, serving various sectors including telemedicine, pharmacy, and virtual health companies. Founded in 2017 and headquartered in Manhattan, New York, Particle Health's platform supports healthcare organizations, including those involved in COVID-19 screening, by streamlining access to vital medical data and managing patient consent without relying on third parties.

Mercado Labs

Seed Round in 2020
Mercado Labs is a supply chain company that provides a cloud-based platform designed to enhance connectivity among all participants in the supply chain. Founded in 2018 and headquartered in Dallas, Texas, the platform facilitates collaboration among teams, business departments, suppliers, partners, and service providers. By automating the global supply chain and integrating various entities onto a single platform, Mercado Labs simplifies the processes of buying, shipping, and selling products. This approach allows businesses and entrepreneurs to identify inefficiencies in their supply chains and improves the intelligence of their import operations.

Aspireship

Pre Seed Round in 2019
Aspireship is a career development and hiring platform for the SaaS industry. We train and match high potential sales candidates with great SaaS companies looking to hire. We do this through an exclusive network of candidates who prove themselves through our proprietary training and assessment process, and also by providing tools to help companies better discover talent within their existing network. Learn more at www.aspireship.com.

Summer​

Series A in 2019
Summer combines innovative technology and policy expertise to serve student loan borrowers across the country. Founded in partnership with Yale University, we’re registered as a public benefit corp (PBC) as part of our commitment to helping all borrowers improve their financial health through smart repayment strategies.

Nemedio

Venture Round in 2019
Nemedio is a medical device manufacturing company that provides solutions to accelerate development times for medical technologies. It also provides the framework, process, tools, knowledge, and connections to go from prototype to market for traditional, high-tech, and robotic medical devices. The company was founded in 2017 and headquartered in Brooklyn, New York.

Smile Identity Inc.

Seed Round in 2019
Smile Identity Inc. is a technology company based in San Francisco, California, that focuses on identity verification solutions. Founded in 2016, the company has developed an application called SmartSelfie, which allows users to create a universal biometric for authentication on Android devices. The team comprises engineers and financial services professionals from both the United States and Africa, bringing expertise in global markets with a focus on highly regulated environments. Smile Identity has developed advanced encryption, authentication, and security solutions, as well as image processing technology. The company has experience working with telecoms, lenders, banks, and startups, enabling them to understand the unique challenges faced by consumers and enterprises in Africa. With support from prominent investors in Silicon Valley and Africa, Smile Identity has established a pan-African presence, operating in countries such as South Africa, Nigeria, Kenya, Ghana, and Rwanda.

FreightWaves

Series B in 2019
FreightWaves is a data and content forum that provides market participants with near-time analytics on the state of the freight market. The company offers current digital intelligence and context to the freight community on a central platform. The company's​ SaaS product, SONAR, is a freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. The platform is mode agnostic and has time-series and geo-based data from all modes of freight, including truck, rail, ocean, air, and warehouse. FreightWaves was founded to provide transparency and risk-management products to the freight markets. As a provider of aggregated data-sets across the North American freight markets, FreightWaves' SaaS platform helps companies take action based on the signals in the market.

Petal

Series B in 2019
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

Inspiren

Seed Round in 2019
Inspiren is a Brooklyn-based company founded in 2016 that specializes in automated patient monitoring solutions. Utilizing machine learning, computer vision, and deep learning, Inspiren's platform is designed to enhance the safety and care of patients by monitoring medical environments and recognizing body movements. The system communicates critical patient information and alerts to medical staff, aiming to reduce preventable harm caused by human error. By providing real-time data about activities in hospital rooms, Inspiren empowers clinicians to improve patient outcomes and satisfaction.

Summer​

Seed Round in 2018
Summer combines innovative technology and policy expertise to serve student loan borrowers across the country. Founded in partnership with Yale University, we’re registered as a public benefit corp (PBC) as part of our commitment to helping all borrowers improve their financial health through smart repayment strategies.

FreightWaves

Series A in 2018
FreightWaves is a data and content forum that provides market participants with near-time analytics on the state of the freight market. The company offers current digital intelligence and context to the freight community on a central platform. The company's​ SaaS product, SONAR, is a freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. The platform is mode agnostic and has time-series and geo-based data from all modes of freight, including truck, rail, ocean, air, and warehouse. FreightWaves was founded to provide transparency and risk-management products to the freight markets. As a provider of aggregated data-sets across the North American freight markets, FreightWaves' SaaS platform helps companies take action based on the signals in the market.

Motorq

Seed Round in 2018
Motorq, LLC, established in 2015 and headquartered in New York, develops a cloud-based interoperability software platform focused on connected vehicle data. The company's technology allows enterprises, including fleets, insurance companies, and government agencies, to access and analyze vehicle data at scale. By offering tools that enhance operational efficiency and service expansion, Motorq aims to support organizations in adapting to the evolving landscape of mobility. The platform is designed to help businesses integrate vehicle data into their strategies, ensuring they remain competitive and innovative in the connected vehicle ecosystem.

Petal

Series A in 2018
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

FreightWaves

Seed Round in 2017
FreightWaves is a data and content forum that provides market participants with near-time analytics on the state of the freight market. The company offers current digital intelligence and context to the freight community on a central platform. The company's​ SaaS product, SONAR, is a freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. The platform is mode agnostic and has time-series and geo-based data from all modes of freight, including truck, rail, ocean, air, and warehouse. FreightWaves was founded to provide transparency and risk-management products to the freight markets. As a provider of aggregated data-sets across the North American freight markets, FreightWaves' SaaS platform helps companies take action based on the signals in the market.

Jiko

Seed Round in 2017
Jiko Technologies, Inc., based in Oakland, California, is a fintech company that provides a unique debit card experience through its Jiko Solid product, which features no name or card number to enhance privacy and security. The company offers cash back on every transaction and provides single-use virtual cards, with no minimum balance requirements, making it an accessible option for consumers. Jiko's platform automatically invests users' funds in liquid US government-backed securities, such as treasury bills, while also serving as a financial portal for digital transactions. Founded in 2016, Jiko enables users to effectively manage their money by keeping track of their expenses and investments in a streamlined manner.

Petal

Seed Round in 2017
Petal Card, Inc. is a credit card company focused on providing financial access to individuals without traditional credit histories, such as students and immigrants. Founded in 2015 and based in New York, the company utilizes machine learning to analyze users' digital financial records, allowing for cash flow underwriting as an alternative to conventional credit scoring. This innovative approach enables Petal to offer higher credit limits and lower rates compared to competing credit cards. The company's flagship product, the Petal Visa, is designed to promote responsible spending and credit-building, accompanied by a user-friendly digital application for managing payments. Petal aims to make credit more honest, simple, and accessible, fostering a financial environment that encourages users to succeed.

NewtonX

Seed Round in 2017
NewtonX, Inc. is an online marketplace that operates as a B2B market research company, founded in 2016 and based in New York. It connects professional services firms and financial institutions with senior professionals, particularly in the fields of corporate, management consulting, and investment. The company uses advanced technologies, including the NewtonX Graph and a machine learning-based Matching Algorithm, to facilitate real-time access to expert knowledge. This platform enables users to conduct large-scale quantitative surveys, qualitative interviews, and long-term consultations, while also offering customized research plans. By leveraging its sophisticated algorithm, NewtonX provides clients with instant access to verified business expertise, enhancing their ability to gather insights and make informed decisions.

WaystoCap

Seed Round in 2017
WaystoCap is a B2B marketplace where businesses in Africa can buy and sell products. Beyond just product discovery and verification, WaystoCap helps businesses in obtaining financing and insurance, managing their shipments, and ensuring payments security. WaystoCap facilitates the whole trading operation so that its buyers can find the most competitive products and obtain financing; and its suppliers can access new markets and trade in a secure environment.

STAE

Seed Round in 2017
Stae is a company that collaborates with local governments to enhance their data-sharing capabilities and improve operational efficiency. By providing municipalities with tools to integrate and manage diverse data sources, Stae helps cities derive meaningful insights that support compliance, taxation, and procurement processes. The company's platform aims to foster innovation and drive performance, giving cities a competitive advantage in managing their technological and ecological resources effectively. Through these partnerships, Stae empowers urban areas to leverage data for better decision-making and improved service delivery.

Sayspring

Seed Round in 2017
Sayspring, Inc. is a software development company that focuses on creating voice interfaces for platforms such as Amazon Alexa and Google Assistant. Established in 2016 and based in New York, the company allows designers to build voice-enabled applications without requiring coding expertise, facilitating a smoother transition to development teams. In April 2018, Sayspring became a subsidiary of Adobe Inc.

Muse

Venture Round in 2017
Muse is an international company focused on developing advanced artificial intelligence to enhance the understanding of video content. In a landscape where the production of online video is outpacing human consumption, Muse aims to create search and knowledge discovery tools that benefit a wide audience. The company offers a cloud-based video platform that employs machine learning to transform data and optimize interface design, allowing users to easily search, curate, and organize video content for bite-sized consumption across various platforms. By improving accessibility and engagement with audio-visual material, Muse empowers users to upload, search, and share content in a more efficient manner.

Summer​

Seed Round in 2017
Summer combines innovative technology and policy expertise to serve student loan borrowers across the country. Founded in partnership with Yale University, we’re registered as a public benefit corp (PBC) as part of our commitment to helping all borrowers improve their financial health through smart repayment strategies.

ApplePie Capital

Series B in 2016
ApplePie Capital, Inc. is a financial services company based in San Francisco, California, that specializes in providing financing solutions for franchise businesses. Founded in 2013, the company operates an online marketplace that connects franchisees with various loan options to support their growth and operational needs. These loans can be used for opening new franchises, acquiring existing locations, retrofitting current sites, and refinancing existing debts. ApplePie Capital's platform also offers investors the opportunity to earn fixed-income returns by investing in established franchise brands. The company's mission is to enhance financial efficiencies for entrepreneurs, enabling them to successfully start and expand their franchise operations.

Pinn

Seed Round in 2016
Pinn operates a retail payment platform. It was formerly known as DebitForward. The company is based in the United States.

Jiko

Venture Round in 2016
Jiko Technologies, Inc., based in Oakland, California, is a fintech company that provides a unique debit card experience through its Jiko Solid product, which features no name or card number to enhance privacy and security. The company offers cash back on every transaction and provides single-use virtual cards, with no minimum balance requirements, making it an accessible option for consumers. Jiko's platform automatically invests users' funds in liquid US government-backed securities, such as treasury bills, while also serving as a financial portal for digital transactions. Founded in 2016, Jiko enables users to effectively manage their money by keeping track of their expenses and investments in a streamlined manner.

Nanit

Seed Round in 2016
Nanit is a company that specializes in developing advanced monitoring devices utilizing artificial intelligence and computer vision to track and analyze baby sleep behavior and patterns. Their innovative products include a camera that provides real-time monitoring and analysis of sleep, offering parents valuable insights, behavioral analysis, expert advice, and nightly video summaries. This technology is designed to enhance the parenting experience by delivering smarter and safer solutions for caring for infants. The Nanit team is composed of experts from diverse backgrounds, including scientists, designers, and professionals from prominent companies, all dedicated to creating tools that support parents during the early months of a child's life.
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