NymCard is a next generation issuer processor payment platform, which is reinventing payment cards through state-of-the-art infrastructure offered to banks and other financial institutions in Africa and the Middle East. We enables financial institutions to issue innovative digital payment products in regions that have historically dealt with extremely low penetration of payment cards. Utilizing powerful open API’s and Mobile SDK’s, our clients can now offer plastic, virtual, or tokenized cards to mobile end-users in as little as 8 weeks.
Foodics is a company that provides a cloud-based restaurant management system utilizing iPad technology, designed specifically for the food service industry. Founded in 2014 and headquartered in AlKhobar, Saudi Arabia, Foodics offers a comprehensive suite of tools including a point-of-sale system, inventory management, employee scheduling, and customer loyalty programs. The platform supports both English and Arabic, catering to a diverse clientele in the Middle East, which includes restaurants, food trucks, cafes, and fast-food chains. With a focus on enhancing operational efficiency, Foodics enables its clients to manage transactions and analyze performance through its management dashboard and various add-on applications. The company has established five locations across the region and serves over a thousand customers, facilitating the processing of more than a billion orders.
Insider is a growth management platform that assists digital marketers in enhancing their customer engagement throughout the marketing funnel, from acquisition to retention and revenue generation. The platform utilizes real-time predictive segmentation powered by artificial intelligence and machine learning, enabling marketers to create personalized customer journeys across various channels, including web, mobile apps, and advertising. Designed for ease of implementation, Insider's unified data layer eliminates the need for complex integrations, allowing marketers to focus on driving growth without inefficiencies. The company aims to optimize marketing effectiveness by improving return on ad spend, driving conversions, and facilitating product discovery. Founded in 2012 and headquartered in Singapore, Insider has expanded its presence globally with offices in multiple cities, including London, Tokyo, and Dubai. The company has received recognition for its innovative solutions and leadership, including listings in prestigious startup rankings.
Sary operates a digital business-to-business marketplace that links small businesses with suppliers of fast-moving consumer goods (FMCG) in Saudi Arabia. Established in 2018 and headquartered in Riyadh, the platform facilitates seamless transactions through its mobile and web applications. Sary's offerings include a wide range of FMCG products such as milk, tea, coffee, water, soft drinks, juices, oils, and chocolates. The company primarily serves small and medium-sized enterprises, mini-market chains, hotels, restaurants, and convenience shops in key cities like Riyadh, Jeddah, and Dammam. Sary aims to improve supply chain efficiency within the wholesale industry, enabling customers to place orders ranging from small boxes to large truckloads with just a few clicks, often with delivery in as little as three hours. Since its inception, Sary has served over 20,000 customers, completed more than 50,000 shipments, and partnered with over 100 brands and wholesalers to facilitate significant sourcing volumes.
MRSOOL is an on-demand delivery service based in Riyadh, Saudi Arabia, founded in 2015. The company enables consumers to place orders for various products from any store within its operational cities, facilitating the transportation of goods directly to their homes. MRSOOL connects users with nearby individuals who assist in fulfilling these delivery tasks, effectively offering a crowd-sourced concierge service that is accessible to a wide audience.
Akinon develops cloud-based Omnichannel applications for the retail industry. Its portfolio includes Akinon OMS, an order management system that functions as the control unit for various eCommerce operations; Akinon Instore App that allows to combine and access inventories from physical stores and warehouses; Omnitron, a solution that allows to access advanced catalogue and product management systems; Akinon Commerce, an eCommerce platform that offers conversion rates with a tailor-made storefront; and Akinon Native AppBuilder, a tool that allows to customize and sync new sales channel with the user’s devices. The company was founded in 2016 and is based in Istanbul, Turkey with additional offices in London, United Kingdom; Dubai, United Arab Emirates; and Athens, Greece.
Foodics is a company that provides a cloud-based restaurant management system utilizing iPad technology, designed specifically for the food service industry. Founded in 2014 and headquartered in AlKhobar, Saudi Arabia, Foodics offers a comprehensive suite of tools including a point-of-sale system, inventory management, employee scheduling, and customer loyalty programs. The platform supports both English and Arabic, catering to a diverse clientele in the Middle East, which includes restaurants, food trucks, cafes, and fast-food chains. With a focus on enhancing operational efficiency, Foodics enables its clients to manage transactions and analyze performance through its management dashboard and various add-on applications. The company has established five locations across the region and serves over a thousand customers, facilitating the processing of more than a billion orders.
Eyewa is the first dedicated online eyewear store for the Middle East. We have thousands of different eyeglasses, sunglasses, color contact lenses and prescription contact lenses for you to choose from. On Eyewa, you’ll find quintessentially cool brands like Ray-Ban and Emporio Armani, heritage brands like Burberry and Persol, high-fashion brands like Fendi, Dolce & Gabbanaand Prada sporty brands like Nike and Lacoste and everything in between. Discover their brands portfolio with thousands of styles here.
Insider is a growth management platform that assists digital marketers in enhancing their customer engagement throughout the marketing funnel, from acquisition to retention and revenue generation. The platform utilizes real-time predictive segmentation powered by artificial intelligence and machine learning, enabling marketers to create personalized customer journeys across various channels, including web, mobile apps, and advertising. Designed for ease of implementation, Insider's unified data layer eliminates the need for complex integrations, allowing marketers to focus on driving growth without inefficiencies. The company aims to optimize marketing effectiveness by improving return on ad spend, driving conversions, and facilitating product discovery. Founded in 2012 and headquartered in Singapore, Insider has expanded its presence globally with offices in multiple cities, including London, Tokyo, and Dubai. The company has received recognition for its innovative solutions and leadership, including listings in prestigious startup rankings.
TruKKer is a Digital Freight Network that integrates Demand & Supply for land freight services. The network is built on real-time data analytics that creates reliability, transparency, and utilization based savings for Shippers and thousands of transporters. The network’s rapid growth and scale is creating multiple opportunities through data monetization and consolidated procurement
Bayzat is a technology company that provides insurance and HR solutions.
They help individuals and companies compare, buy, and use their health insurance. With Bayzat Benefits, their technology platform, they are able to streamline the policy placement process for their clients and help them understand their policy. More importantly, Bayzat Benefits automates administrative work for HR professionals and ensures that all HR processes are centralized, accessible, and secure.
Today AWOK.com has close to 700 employees with its own courier service fleet, which enables the company to keep control on the quality of service delivered to customers as well as timely delivery. The company sells its products in at least 120 countries through its cross border services and has its own fulfillment center and logistics. Offering approximately 70,000 products across 30 plus categories, the vision has always been to be the preferred E-Commerce channel across all locations that the company operates in, where customers are assured of affordable, effortless and seamless shopping experience. At Awok.com, we believe that in order to create the best shopping experience and deliver highest quality of customer satisfaction technology needs to exploited to the fullest. With this in mind we have built a reliable and scalable technology network and are constantly looking to innovate with the help of our highly skilled and creative team.
Kitopi Catering Services LLC operates as a managed cloud kitchen platform that partners with restaurants to expand their delivery reach. The company enables restaurants to open delivery-only locations by providing the infrastructure and software. The company’s in-house suite of applications optimizes all aspects of kitchen operations in real-time to operate ghost kitchens in Dubai, Abu Dhabi, London, Kuwait, Riyadh, and New York. The company was founded in 2018 and is based in New York, New York.
Private Equity Round in 2018
PropertyFinder owns and operates real estate portals across Dubai. Available in both English and Arabic, its websites provide visitors with search facilities covering residential and commercial properties for rent or for sale, real estate news, home advice, and buying and selling guides. PropertyFinder provides its users with the tools to help consumers find the properties that fit their needs. It works with brokers to list properties in one convenient site, and make it easier to see all of the information about those properties while browsing from its users’ desktop or on the move.
Unifonic Inc. specializes in cloud communication solutions, offering a range of services including SMS, voice, phone number verification, and real-time roaming detection. Founded in 2006 and based in Riyadh, Saudi Arabia, the company aims to make cloud communications more accessible and cost-efficient. Unifonic simplifies the integration of powerful messaging and voice capabilities by providing single APIs that connect clients directly to their cloud platform, eliminating the need for hardware or network operators. The company has partnered with notable clients such as Haier, Aramex, Easy Taxi, Careem, Medgulf, and Arabia Insurance. Additionally, Unifonic has collaborated with Facebook to support the WhatsApp Business API for enterprises, enhancing its offerings in the communication sector.
Blueground is a corporate hospitality company that specializes in leasing and managing residential properties across various locations, including Greece, Turkey, and the United Arab Emirates. Founded in 2013 and headquartered in Kifisia, Greece, the company provides fully furnished and equipped apartments designed for corporate travelers, expatriates, and leisure visitors. Blueground aims to create a seamless living experience, allowing guests to move in effortlessly for short or long-term stays. With a growing portfolio of over 3,500 apartments in twelve cities, including New York, Los Angeles, and Paris, the company is focused on expanding its reach to 50 cities worldwide, ultimately increasing its offerings to more than 50,000 apartments.
Souqalmal.com LLC FZ operates a leading financial comparison website in the Middle East, providing consumers in the UAE and Saudi Arabia with the tools to search and compare various financial products. Founded in 2012 and headquartered in Dubai, the platform offers detailed information on credit cards, personal loans, car loans, bank accounts, mortgages, and various insurance options, including car, home, travel, and SME insurance. Users can obtain real-time quotes for insurance in under 60 seconds and have their policies issued within an hour. Souqalmal.com has also expanded its services to include mobile phone and broadband plans, as well as educational options like schools and nurseries. The company has received multiple awards for its innovative approach and has grown its insurance business significantly. With backing from notable investors and a proven track record, Souqalmal.com continues to empower consumers to make informed financial decisions.
Altibbi Ltd. operates a digital health platform for doctors and users in the Middle East. Its platform provides information on various topics, including hypertension, eyes illnesses, allergy allergic, herbalists, and malignant tumors, as well as heart, dental, skin diseases. The company’s solution also includes medical dictionary, articles, guide, and news; and videos, encyclopedia of medicines, and questions and answers. In addition, the company provides services through its mobile applications. Altibbi Ltd. was founded in 2008 and is based in Dubai, United Arab Emirates.
Vezeeta is the digital healthcare platform in MEA that connects patients with healthcare providers and health services.
Patients are able to search, compare, book and review the best doctors in Egypt, Saudi Arabia, Jordan, and Lebanon. It also provides innovative SaaS solutions to healthcare providers in the region. Vezeeta empowers millions of patients through data and the ability to better access healthcare in the region. With over 200,000 verified reviews, patients are able to search, compare, and book the best doctors in just 1 minute. Doctors also provide Patients with seamless healthcare experiences through our clinic management software.
Blueground is a corporate hospitality company that specializes in leasing and managing residential properties across various locations, including Greece, Turkey, and the United Arab Emirates. Founded in 2013 and headquartered in Kifisia, Greece, the company provides fully furnished and equipped apartments designed for corporate travelers, expatriates, and leisure visitors. Blueground aims to create a seamless living experience, allowing guests to move in effortlessly for short or long-term stays. With a growing portfolio of over 3,500 apartments in twelve cities, including New York, Los Angeles, and Paris, the company is focused on expanding its reach to 50 cities worldwide, ultimately increasing its offerings to more than 50,000 apartments.
UTURN.ME is an Arabic entertainment network based in Jeddah, Saudi Arabia, that primarily operates on YouTube. Founded in 2010, the company creates a diverse range of video content aimed at Arabic-speaking audiences worldwide, encompassing categories such as entertainment, vlogging, gaming, children's content, and lifestyle. UTURN.ME is known for its edgy and interactive approach, delivering professional-grade videos that resonate with local viewers while engaging with the broader internet community.
Webedia Arabia is a digital Arab network, through pillars of fashion & beauty, pop culture, food, parenting, and gaming/esports.
Mumzworld.com operates an online shopping site that sells products for kids, babies, and moms. The company offers diapers, feeding products, toys, outdoor products, bathing solutions, clothes, safety products, nursery equipment, and books. It serves customers in the United Arab Emirates, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, Jordan, Lebanon, and internationally. The company was founded in 2011 and is based in Dubai, United Arab Emirates with representative offices in the United Arab Emirates and Saudi Arabia.
Fetchr helps local merchants and global brands build, launch and grow profitable eCommerce businesses with an easy to use proprietary shipping and logistics solution. With our app and a simple tap, we can locate your exact location allowing us to deliver packages to your phone faster and more efficiently. Fetchr solves the problem of no physical addresses in emerging markets.
Yemeksepeti is Turkey's leading online food ordering platform, allowing users to conveniently order meals from a wide selection of nearly 8,000 partner restaurants across 58 provinces. The service ensures timely delivery, typically within 30 to 45 minutes, directly to customers' doorsteps. In addition to its strong presence in Turkey, Yemeksepeti has expanded its operations to the Middle East under the brand Foodonclick.com, serving countries such as the UAE, Oman, Qatar, Saudi Arabia, Lebanon, and Greece. The platform aggregates restaurant options, making it easy for users to find and enjoy their favorite dishes.