Sary operates a digital business-to-business marketplace that links small businesses with suppliers of fast-moving consumer goods (FMCG) in Saudi Arabia. Established in 2018 and headquartered in Riyadh, the platform facilitates seamless transactions through its mobile and web applications. Sary's offerings include a wide range of FMCG products such as milk, tea, coffee, water, soft drinks, juices, oils, and chocolates. The company primarily serves small and medium-sized enterprises, mini-market chains, hotels, restaurants, and convenience shops in key cities like Riyadh, Jeddah, and Dammam. Sary aims to improve supply chain efficiency within the wholesale industry, enabling customers to place orders ranging from small boxes to large truckloads with just a few clicks, often with delivery in as little as three hours. Since its inception, Sary has served over 20,000 customers, completed more than 50,000 shipments, and partnered with over 100 brands and wholesalers to facilitate significant sourcing volumes.