Oryx Fund

Penny Software, founded in 2020 and based in Riyadh, Saudi Arabia, specializes in developing a cloud-based procure-to-pay system known as Penny. This platform streamlines the entire procurement process, enabling organizations to digitize and manage their procurement cycle from request to approval. Key features of Penny include an action-driven dashboard, budget tracking, customizable reporting, a product comparison tool, and a structured timeline. The system is designed to simplify procurement activities, allowing users to manage requests for quotations, compare vendor offers, issue purchase orders, and process payments efficiently. Penny Software caters primarily to mid-sized enterprises, offering a modular and customizable solution that supports both private and public marketplaces, as well as procurement shared services.

Hala is the first car insurance product in the UAE that incentivizes safe driving by rewarding users with hala coins for each day they drive without accidents. These coins can be redeemed for various services, including meals, gym memberships, and hotel stays, promoting a culture of safety among drivers. Hala operates within the insurtech sector, utilizing innovative approaches to enhance customer engagement and provide a unique value proposition in the insurance market. The service is designed to encourage responsible driving behavior while offering tangible rewards, thus making car insurance a more appealing and interactive experience for users.

Alma Health is a digitally-native chronic illness management platform serving an addressable market of 20m patients in GCC. Through its cloud pharmacy and virtual doctor consultations, Alma Health is translating patient behavior and insights into personalized services and products like digital treatments and at home monitoring systems. Alma Health is based in Hub71-Abu Dhabi.