The Blue Minds Group

Placense Ltd is a location intelligence company based in Tel Aviv, Israel, that specializes in providing real-time consumer location data and behavioral insights. The company offers metrics related to customer behavior, such as visits, visit duration, visit frequencies, and journey paths, as well as demographic characteristics including gender, age groups, and income levels. Its services cater to various sectors, including supermarkets, restaurants, malls, outdoor advertising, and real estate. Placense emphasizes data privacy through a proprietary algorithm that anonymizes individual data while maintaining the accuracy needed for large-scale insights. This technology transforms app data into actionable insights, allowing businesses to make informed decisions based on detailed consumer behavior linked to physical locations. Backed by organizations like Innogy Innovation Hub and Nielsen research, Placense aims to lead in the Proptech ecosystem by delivering granular location intelligence to stakeholders.

Circunomics GmbH, established in 2019 and headquartered in Mainz, Germany, specializes in the recycling and resale of batteries, leveraging artificial intelligence to provide valuable data about battery life cycles. The company operates additional offices in Shanghai, China, and Boston, Massachusetts. Circunomics offers a Circular Intelligence Platform for the Battery Economy, which forecasts when batteries will be available for reuse or recycling, evaluates their circular value, and connects them with appropriate buyers and recyclers. By implementing scalable digital processes, Circunomics aims to significantly enhance the efficiency of battery management, facilitating the transition of millions of batteries into secondary applications and recycling, and achieving a tenfold improvement over traditional methods.