First Round Capital

First Round Capital is a venture capital firm founded in 2004 and based in San Francisco, California. It specializes in seed-stage investments, primarily focusing on technology, healthcare, and consumer sectors. The firm aims to support early-stage companies, often acting as their first source of outside capital, with typical initial investments around $500,000. First Round Capital takes an active role in its portfolio companies, fostering a community of entrepreneurs through various services, including custom software and unique in-person experiences. The firm has helped its founders raise over $2.5 billion in follow-on capital, showcasing its effective support for burgeoning businesses. Additionally, First Round Capital has initiated a VC-sponsored Exchange Fund, allowing its entrepreneurs to share in the performance of their collective investments. With offices in Philadelphia, San Francisco, and New York, the firm continues to invest nationally, focusing on nurturing innovative ideas and helping small companies grow into significant players in their respective markets.

Meka Asonye

Partner

Hayley Barna

Partner

Brett Berson

Partner

Jeffrey Donnon

CFO

Annie Duke

Special Partner

Molly Fowler

CEO

Amy Fu

Vice President, Investments

Rob Hayes

Partner

Todd Jackson

Partner

Josh Kopelman

Partner

Whitnie Narcisse

Operating Partner

Cory Perkins

Partner Operations Manager

Bill Trenchard

Partner

Liz Wessel

Partner

James Wu

Infrastructure and AI / ML Investor

Past deals in Collaborative Consumption

Highlight

Seed Round in 2022
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.

Honeycomb Labs

Venture Round in 2020
Honeycomb Labs Inc. is a San Francisco-based company that specializes in collaborative parenting software aimed at enhancing the logistics of parenting within trusted communities. Founded in 2019, the company offers a platform that facilitates various parenting activities, such as carpooling, managing kid drop-offs, planning activities and summer camps, and sharing food. By providing these tools, Honeycomb Labs enables families to collaborate effectively, making it easier to share responsibilities and increasing the quality time spent together both in person and virtually. The company's innovative approach fosters trust and simplifies the complexities of parenting logistics through its user-friendly software.

Object

Venture Round in 2020
Object Limited is an online platform specializing in vintage and secondhand goods. It connects consumers with handpicked vendors who source unique items from around the world, offering a curated selection of sustainable treasures for home and wardrobe. The company's shopping application functions as a guide to these vintage finds, emphasizing the charm and value of pre-owned items while promoting environmentally friendly consumption. By streamlining logistics and providing an easy-to-use interface, Object Limited enhances the shopping experience for those seeking distinctive, planet-friendly products.

CrowdJustice

Seed Round in 2017
CrowdJustice allows communities to band together to access the courts to protect their communal assets – like their local hospital – or shared values – like human rights. CrowdJustice pages are optimized to collect as many pledges as possible. Millions of pounds have already been raised through CrowdJustice to fund various kinds of legal action.

Collective Retreats

Seed Round in 2017
Collective Retreats is a hospitality company that specializes in providing luxury tent accommodations and cabins in scenic locations such as Vail, Montana, Hudson Valley, Sonoma, and Hill Country, Texas. Founded in 2015 and based in Denver, Colorado, the company focuses on creating unique guest experiences by offering a range of on-site and off-site dining options, including meals, snacks, and beverages. In addition to accommodations, Collective Retreats organizes various activities for guests, such as winery tours, fly fishing, horseback riding, jeep excursions, zip line adventures, and white-water rafting. The company's asset-light model allows it to operate in vibrant destinations while delivering a high level of comfort and hospitality comparable to five-star hotels.

FlightCar

Series B in 2015
FlightCar, Inc. is an online platform that connects car owners with travelers seeking rental vehicles, primarily at airports. Founded in 2012 and headquartered in San Francisco, California, FlightCar enables individuals who park their cars at airports to rent them out to other approved travelers, thus maximizing the utility of parked vehicles. The service is available in various cities across the United States, including major locations such as Los Angeles, Boston, and Washington D.C. By facilitating this peer-to-peer car rental model, FlightCar offers travelers an economical alternative to traditional car rental services while providing car owners with an opportunity to earn income from their vehicles.

Drop

Series B in 2015
Drop is a product company that uniquely uses data and insights from enthusiasts to create and curate innovative products that fuel passion. With new, diverse products featured every day, Drop empowers people across the globe to find and follow their interests, learn, share, shop, and participate in product development. Popular Drop categories include audio, tech, apparel, outdoors, and cooking. Founded in 2012, Drop is home to 7 million members. Drop is available on Drop.com and the Drop app.

ModCloth

Series C in 2015
ModCloth.com is a rip-roaringly innovative, rapidly growing e-tailer of vintage-inspired fashion and decor that’s out to shake up the way fashion is discovered, developed, and delivered. Through groundbreaking technology and press-recognized social media, they’re creating a user-empowering platform that’s redefining the face of social commerce. Founded in a CMU dorm room by high school sweethearts Eric & Susan Koger, ModCloth now has over 400 employees and offices in San Francisco, LA, and Pittsburgh.

Move Loot

Series A in 2015
Move Loot Inc. operates an online marketplace for buying and selling new and used furniture in the United States, primarily serving clients in North Carolina, Georgia, New York, and California. The company allows sellers to submit their furniture easily, after which it curates, prices, and lists the items on its platform. Move Loot manages the logistics by arranging pickups from sellers and delivering the items to buyers, ensuring a hassle-free experience. Its extensive range of offerings includes sofas, chairs, tables, beds, and various home décor items. Founded in 2013 and based in San Francisco, Move Loot aims to provide customers with unique and affordable furniture options while facilitating a seamless transaction process.

ShareThis

Series C in 2014
ShareThis, Inc. operates a social data platform that provides tools for consumer engagement and content sharing, enabling publishers and advertisers to leverage first-party data in real time. The company offers a variety of social sharing tools, including share buttons for multiple platforms such as Facebook, Twitter, and Instagram, as well as mobile options like SMS and WhatsApp. These tools are designed to enhance user engagement, increase web traffic, and facilitate personalized experiences. Additionally, ShareThis features a Real-Time Marketing Engine that allows brands to activate audiences across various digital formats. Founded in 2004 and formerly known as Nextumi, Inc., ShareThis has been collecting social share data since 2007, transforming it into actionable insights for marketers and content creators. The company is headquartered in Palo Alto, California, with additional offices in Chicago, Manhattan Beach, New York City, and Boston.

FlightCar

Series A in 2014
FlightCar, Inc. is an online platform that connects car owners with travelers seeking rental vehicles, primarily at airports. Founded in 2012 and headquartered in San Francisco, California, FlightCar enables individuals who park their cars at airports to rent them out to other approved travelers, thus maximizing the utility of parked vehicles. The service is available in various cities across the United States, including major locations such as Los Angeles, Boston, and Washington D.C. By facilitating this peer-to-peer car rental model, FlightCar offers travelers an economical alternative to traditional car rental services while providing car owners with an opportunity to earn income from their vehicles.

Threadflip

Series B in 2014
Threadflip was an online platform designed for women to buy and sell clothing, fostering a peer-to-peer shopping experience. The marketplace aimed to transform how women styled their wardrobes by providing a collaborative and inspirational environment that emphasized efficiency and cost-effectiveness. Although Threadflip ceased operations in January 2015, it had established a partnership with Le Tote, which may have continued its vision in some capacity.

Move Loot

Seed Round in 2014
Move Loot Inc. operates an online marketplace for buying and selling new and used furniture in the United States, primarily serving clients in North Carolina, Georgia, New York, and California. The company allows sellers to submit their furniture easily, after which it curates, prices, and lists the items on its platform. Move Loot manages the logistics by arranging pickups from sellers and delivering the items to buyers, ensuring a hassle-free experience. Its extensive range of offerings includes sofas, chairs, tables, beds, and various home décor items. Founded in 2013 and based in San Francisco, Move Loot aims to provide customers with unique and affordable furniture options while facilitating a seamless transaction process.

Boxed

Series A in 2014
Founded in 2013, Boxed has taken the best elements of the wholesale shopping experience and folded it into one innovative, cutting edge mobile app that allows consumers direct-to-their-door access to all of their favorite warehouse club products, without membership fees. Boxed brings convenience and savings to on-the-go consumers who don’t have the time, means or patience to shop at a brick and mortar big box club. The elegantly designed iPhone and Android app offers bulk-sized goods at pint-sized prices, and is completely free to download and use. Boxed does all the heavy lifting, delivering a rich array of wholesale items directly to doorsteps across the continental United States in two days or less. The brand’s innovative discovery-based design recreates the fun of the treasure hunt experience with a curated selection of everyday essentials that consumers love including household staples, health and beauty supplies, office pantry and grocery items, and a wide variety of organic and green products.

Splice

Seed Round in 2013
Splice designs and develops a technology platform for music creators streamlines the fragmented process of creating and sharing music. It also provides artists with means to connect with fans and other artists to solicit feedback throughout every step of the process. The company was founded in 2013 and headquartered in New York City.

Drop

Seed Round in 2013
Drop is a product company that uniquely uses data and insights from enthusiasts to create and curate innovative products that fuel passion. With new, diverse products featured every day, Drop empowers people across the globe to find and follow their interests, learn, share, shop, and participate in product development. Popular Drop categories include audio, tech, apparel, outdoors, and cooking. Founded in 2012, Drop is home to 7 million members. Drop is available on Drop.com and the Drop app.

Cluster

Seed Round in 2013
Cluster Labs is a mobile application that allows its users to create albums and share photos with friends and family members. The application enables its users to create a Cluster by adding a set of photos of an event or topic and tag people who were present at the event, allowing them to contribute photos to the album. It enables brides to collect photos from wedding guests; parents to collect photos of their children; students to build photo collections of each year; travelers to collect photos from travel companions; and more. Cluster Labs was launched in January 2013 and is based in San Francisco, California.

CustomMade

Series B in 2013
CustomMade Ventures Corp. is an online marketplace that connects consumers seeking unique, customized home furnishings and other personalized items with professional makers. Founded in 1996 and based in Cambridge, Massachusetts, the platform features a diverse range of products, including furniture, jewelry, home décor, and outdoor furnishings. Over the years, CustomMade has expanded its network from a small community of carpenters to over 12,000 skilled makers across various trades. The company aims to provide a seamless experience for buyers by combining personalized customer service with the expertise of its makers, making custom goods accessible and efficient to procure.

ShareThis

Series C in 2013
ShareThis, Inc. operates a social data platform that provides tools for consumer engagement and content sharing, enabling publishers and advertisers to leverage first-party data in real time. The company offers a variety of social sharing tools, including share buttons for multiple platforms such as Facebook, Twitter, and Instagram, as well as mobile options like SMS and WhatsApp. These tools are designed to enhance user engagement, increase web traffic, and facilitate personalized experiences. Additionally, ShareThis features a Real-Time Marketing Engine that allows brands to activate audiences across various digital formats. Founded in 2004 and formerly known as Nextumi, Inc., ShareThis has been collecting social share data since 2007, transforming it into actionable insights for marketers and content creators. The company is headquartered in Palo Alto, California, with additional offices in Chicago, Manhattan Beach, New York City, and Boston.

NiftyThrifty

Venture Round in 2012
NiftyThrifty is an online thrift shop that specializes in vintage and pre-owned clothing. The platform serves as a destination for consumers looking to purchase used garments at attractive prices. NiftyThrifty curates collections of pre-owned and vintage items, making them accessible to its members on a daily basis. The company's e-commerce model not only facilitates the buying of second-hand clothing but also enables users to sell their items, fostering a sustainable shopping experience within the clothing industry.

CasaHop

Seed Round in 2012
CasaHop is a social home-exchange platform that facilitates home exchanges between users for various purposes, including vacations and business trips. By leveraging social networks, CasaHop helps individuals find trustworthy partners for exchanging homes, allowing them to stay in each other's residences. This service caters to travelers seeking unique accommodations and local experiences, enabling them to connect with others around the world.

Threadflip

Series A in 2012
Threadflip was an online platform designed for women to buy and sell clothing, fostering a peer-to-peer shopping experience. The marketplace aimed to transform how women styled their wardrobes by providing a collaborative and inspirational environment that emphasized efficiency and cost-effectiveness. Although Threadflip ceased operations in January 2015, it had established a partnership with Le Tote, which may have continued its vision in some capacity.

ModCloth

Series C in 2012
ModCloth.com is a rip-roaringly innovative, rapidly growing e-tailer of vintage-inspired fashion and decor that’s out to shake up the way fashion is discovered, developed, and delivered. Through groundbreaking technology and press-recognized social media, they’re creating a user-empowering platform that’s redefining the face of social commerce. Founded in a CMU dorm room by high school sweethearts Eric & Susan Koger, ModCloth now has over 400 employees and offices in San Francisco, LA, and Pittsburgh.

CustomMade

Series B in 2012
CustomMade Ventures Corp. is an online marketplace that connects consumers seeking unique, customized home furnishings and other personalized items with professional makers. Founded in 1996 and based in Cambridge, Massachusetts, the platform features a diverse range of products, including furniture, jewelry, home décor, and outdoor furnishings. Over the years, CustomMade has expanded its network from a small community of carpenters to over 12,000 skilled makers across various trades. The company aims to provide a seamless experience for buyers by combining personalized customer service with the expertise of its makers, making custom goods accessible and efficient to procure.

Threadflip

Seed Round in 2012
Threadflip was an online platform designed for women to buy and sell clothing, fostering a peer-to-peer shopping experience. The marketplace aimed to transform how women styled their wardrobes by providing a collaborative and inspirational environment that emphasized efficiency and cost-effectiveness. Although Threadflip ceased operations in January 2015, it had established a partnership with Le Tote, which may have continued its vision in some capacity.

TaskRabbit

Series B in 2011
TaskRabbit, Inc. operates a same-day service platform that connects clients with taskers for a variety of home services. Founded in 2008 and based in San Francisco, the platform allows users to book assistance for tasks such as minor repairs, installation, furniture assembly, moving, packing, cleaning, yard work, and general home improvement. The idea for TaskRabbit originated when founder Leah Busque needed help obtaining dog food, leading to the creation of a marketplace that facilitates connections among neighbors for everyday tasks. Taskers on the platform are fully vetted professionals who aim to help individuals save time and manage their daily responsibilities more effectively. TaskRabbit has been a subsidiary of INGKA Holding B.V. since 2017.

CustomMade

Series A in 2011
CustomMade Ventures Corp. is an online marketplace that connects consumers seeking unique, customized home furnishings and other personalized items with professional makers. Founded in 1996 and based in Cambridge, Massachusetts, the platform features a diverse range of products, including furniture, jewelry, home décor, and outdoor furnishings. Over the years, CustomMade has expanded its network from a small community of carpenters to over 12,000 skilled makers across various trades. The company aims to provide a seamless experience for buyers by combining personalized customer service with the expertise of its makers, making custom goods accessible and efficient to procure.

Clipboard

Seed Round in 2011
Clipboard was founded by Gary William Flake in January 2011 with the simple goal of helping people save and share the parts of the Web that they care about. Since the Internet is more than two decades old, doesn't it seem strange that the typical way to save something online is to put it into an email or a document? We think so too, which is why we built an easy and powerful tool to help you. All of this may sound simple, but we think it's actually quite significant. We believe that someday soon everyone will be saving and organizing their online life in a way that is easy, fun and reflective of themselves. It is a world where everyone is highly engaged and active in saving their life experiences online. We are here for you and we are in this for the long haul. Our mission is to help you organize your online life. Please read more about us and our values at https://clipboard.com/about Stats on Clipboard: In close to 2 years before Clipboard was acquired in May 2013 140,000 people created 3 million clips.

Get Satisfaction

Series B in 2011
Based in San Francisco, Get Satisfaction provides an online community platform connecting companies with customers to foster relationships that unlock new value for both sides. Companies of all sizes and industries—from Kellogg's and P&G to [Sonos](/organization/sonos), [HootSuite](/organization/hootsuite) and [SugarCRM](/organization/sugarcrm)—rely on Get Satisfaction to deliver online communities that modernize customer support, accelerate sales, differentiate their brand and inspire new innovations. Get Satisfaction's community platform offers the fastest time to value for companies ready to embrace the way today’s customers want to engage.

TaskRabbit

Series A in 2011
TaskRabbit, Inc. operates a same-day service platform that connects clients with taskers for a variety of home services. Founded in 2008 and based in San Francisco, the platform allows users to book assistance for tasks such as minor repairs, installation, furniture assembly, moving, packing, cleaning, yard work, and general home improvement. The idea for TaskRabbit originated when founder Leah Busque needed help obtaining dog food, leading to the creation of a marketplace that facilitates connections among neighbors for everyday tasks. Taskers on the platform are fully vetted professionals who aim to help individuals save time and manage their daily responsibilities more effectively. TaskRabbit has been a subsidiary of INGKA Holding B.V. since 2017.

catchfree

Series A in 2011
CatchFree is an online platform designed to assist users in finding and comparing the best free solutions tailored to their specific needs. By systematically organizing feedback from active users, CatchFree provides valuable insights into the performance of various products, enabling informed decision-making. The platform focuses on simplifying the search process for effective online tools, making it easier for individuals and businesses to identify suitable options without incurring costs.

Plastic Jungle

Series C in 2010
Plastic Jungle (www.plasticjungle.com) is the web's largest secured gift card exchange, giving consumers the choice and flexibility to convert their gift cards into other forms of spending power including cash, online balances to use for purchases at the millions of merchants that accept PayPal, Facebook Credits, and more and to stretch their shopping dollars at their favorite merchants. Plastic Jungle's patent-pending marketplace and payment applications aim to safely unlock the estimated $30 billion in unredeemed gift cards trapped in the economy for the benefit of consumers and merchants alike. Based in San Jose, California, the company is privately held, with venture backing from Shasta Ventures, Redpoint Ventures, Jafco Ventures, First Round Capital, Bay Partners, Harrison Metal and Western Technology Investment.

tlee.com

Venture Round in 2010
was an online resource for building, managing, and researching professional reputation, using community-contributed, professional reviews. Users can create or claim their profile, request reviews from colleagues and respond to comments. .

Get Satisfaction

Series A in 2010
Based in San Francisco, Get Satisfaction provides an online community platform connecting companies with customers to foster relationships that unlock new value for both sides. Companies of all sizes and industries—from Kellogg's and P&G to [Sonos](/organization/sonos), [HootSuite](/organization/hootsuite) and [SugarCRM](/organization/sugarcrm)—rely on Get Satisfaction to deliver online communities that modernize customer support, accelerate sales, differentiate their brand and inspire new innovations. Get Satisfaction's community platform offers the fastest time to value for companies ready to embrace the way today’s customers want to engage.

TaskRabbit

Seed Round in 2010
TaskRabbit, Inc. operates a same-day service platform that connects clients with taskers for a variety of home services. Founded in 2008 and based in San Francisco, the platform allows users to book assistance for tasks such as minor repairs, installation, furniture assembly, moving, packing, cleaning, yard work, and general home improvement. The idea for TaskRabbit originated when founder Leah Busque needed help obtaining dog food, leading to the creation of a marketplace that facilitates connections among neighbors for everyday tasks. Taskers on the platform are fully vetted professionals who aim to help individuals save time and manage their daily responsibilities more effectively. TaskRabbit has been a subsidiary of INGKA Holding B.V. since 2017.

ModCloth

Series B in 2010
ModCloth.com is a rip-roaringly innovative, rapidly growing e-tailer of vintage-inspired fashion and decor that’s out to shake up the way fashion is discovered, developed, and delivered. Through groundbreaking technology and press-recognized social media, they’re creating a user-empowering platform that’s redefining the face of social commerce. Founded in a CMU dorm room by high school sweethearts Eric & Susan Koger, ModCloth now has over 400 employees and offices in San Francisco, LA, and Pittsburgh.

Stickybits

Series A in 2010
Stickybits operates as a social object network, bridging the gap between the digital and physical realms. The company offers unique barcodes known as "stickybits," which can be scanned using iPhone or Android devices. These codes allow users to augment their experiences with user-generated content, enabling them to receive notifications when their codes are scanned, modified, or relocated by others. Stickybits also provides a product line that includes a pack of aesthetically designed stickers available for purchase on Amazon, alongside the option for users to print their own codes at home through the company's website.

Plastic Jungle

Series B in 2010
Plastic Jungle (www.plasticjungle.com) is the web's largest secured gift card exchange, giving consumers the choice and flexibility to convert their gift cards into other forms of spending power including cash, online balances to use for purchases at the millions of merchants that accept PayPal, Facebook Credits, and more and to stretch their shopping dollars at their favorite merchants. Plastic Jungle's patent-pending marketplace and payment applications aim to safely unlock the estimated $30 billion in unredeemed gift cards trapped in the economy for the benefit of consumers and merchants alike. Based in San Jose, California, the company is privately held, with venture backing from Shasta Ventures, Redpoint Ventures, Jafco Ventures, First Round Capital, Bay Partners, Harrison Metal and Western Technology Investment.

PackLate.com

Seed Round in 2010
PackLate.com is a last minute vacation rental marketplace where consumers watch prices change as the check-in date nears. PackLate.com empowers consumers to save money, find and track great deals, and confidently book closer to their vacation date while realizing they are not alone in their quest to find what they want at a great price. The company launched its first geography, The US Rockies, in January 2010. PackLate.com is backed by Genacast Ventures, First Round Capital, ETF Venture Funds, and several angel investors.

Plastic Jungle

Series A in 2009
Plastic Jungle (www.plasticjungle.com) is the web's largest secured gift card exchange, giving consumers the choice and flexibility to convert their gift cards into other forms of spending power including cash, online balances to use for purchases at the millions of merchants that accept PayPal, Facebook Credits, and more and to stretch their shopping dollars at their favorite merchants. Plastic Jungle's patent-pending marketplace and payment applications aim to safely unlock the estimated $30 billion in unredeemed gift cards trapped in the economy for the benefit of consumers and merchants alike. Based in San Jose, California, the company is privately held, with venture backing from Shasta Ventures, Redpoint Ventures, Jafco Ventures, First Round Capital, Bay Partners, Harrison Metal and Western Technology Investment.

Get Satisfaction

Seed Round in 2009
Based in San Francisco, Get Satisfaction provides an online community platform connecting companies with customers to foster relationships that unlock new value for both sides. Companies of all sizes and industries—from Kellogg's and P&G to [Sonos](/organization/sonos), [HootSuite](/organization/hootsuite) and [SugarCRM](/organization/sugarcrm)—rely on Get Satisfaction to deliver online communities that modernize customer support, accelerate sales, differentiate their brand and inspire new innovations. Get Satisfaction's community platform offers the fastest time to value for companies ready to embrace the way today’s customers want to engage.

ModCloth

Seed Round in 2008
ModCloth.com is a rip-roaringly innovative, rapidly growing e-tailer of vintage-inspired fashion and decor that’s out to shake up the way fashion is discovered, developed, and delivered. Through groundbreaking technology and press-recognized social media, they’re creating a user-empowering platform that’s redefining the face of social commerce. Founded in a CMU dorm room by high school sweethearts Eric & Susan Koger, ModCloth now has over 400 employees and offices in San Francisco, LA, and Pittsburgh.

Get Satisfaction

Seed Round in 2007
Based in San Francisco, Get Satisfaction provides an online community platform connecting companies with customers to foster relationships that unlock new value for both sides. Companies of all sizes and industries—from Kellogg's and P&G to [Sonos](/organization/sonos), [HootSuite](/organization/hootsuite) and [SugarCRM](/organization/sugarcrm)—rely on Get Satisfaction to deliver online communities that modernize customer support, accelerate sales, differentiate their brand and inspire new innovations. Get Satisfaction's community platform offers the fastest time to value for companies ready to embrace the way today’s customers want to engage.
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