FJ Labs

FJ Labs is a U.S.-based investment firm established in 2015 by Fabrice Grinda. The firm operates with a stage-agnostic approach, primarily targeting marketplaces and consumer-facing startups. FJ Labs focuses its investments on seed and Series A rounds, with a financial commitment ranging from $50,000 to $5,000,000. The firm has invested in a variety of notable companies, including Alibaba Group, beepi, BrightRoll, Betterment, and ADORE ME.

Matias Barbero

Investor

Zineb Belghiti

Associate

Camila Bustamante

Analyst

Andres Santos Cantu

Entrepreneur-in-Residence and Investor

Agapitos Diakogiannis

Entrepreneur-in-Residence and Investor

Nancy Dong

Entrepreneur-in-Residence and Investor

Vivian Graves

Entrepreneur-in-Residence and Investor

Fabrice Grinda

Founding Partner

William Guillouard

Venture Partner

Arne Halleraker

Partner

Mark Lurie

Venture Partner

Jose Marin

Founding Partner

Martin Pustilnick

Entrepreneur-in-Residence and Investor

Guimar Vaca Sittic

Venture Partner

Luke Skertich

Investor

Kelly Tully

Head of Platform / Investor

Jeff Weinstein

Partner

Andrea Xu

Entrepreneur-in-Residence and Investor

Past deals in Brazil

Shopper

Series B in 2021
Industry leading NPS, Shopper.com.br is the best replenishment system for Brazilian consumers. "Reducing our loss of time and money with repetitive activities" Shopper.com.br is a startup whose mission is to build a more efficient world, where essential products arrive at people's homes as easily as water arrives at the tap. Our view of "efficiency" is complete: we look at both the waste of resources along the production and distribution chain of products and services (which generate unnecessarily high prices for the final consumer), and the waste of resources and time that end consumers spend to find, buy and enjoy these products and services. Our mission is to build a more efficient world in this direction. A world where people lose less money and time with monotonous, routine, everyday, unnecessary activities. We want to build such a world using innovative technology and business models, always with highly qualified and committed people on the team. Our first challenge is to improve the efficiency of the distribution chain and supply of essential consumer products: cleaning products, personal hygiene and non-perishable food. We do this through our online platform for monthly sales and deliveries of grocery products. Our recurrence model allows us to have no inventory and have high predictability of demand, generating efficiency, which is passed on to consumers in the form of lower prices (~10% cheaper).

Letz

Series A in 2021
Letz is a corporate transport company based in São Paulo, Brazil, founded in 2019. The company specializes in providing safe and comfortable transportation services for workers, facilitating daily commutes between home and the workplace. Letz operates an online platform that connects self-employed drivers with individuals seeking transportation. Its services include professional drivers, fixed travel routes, and the flexibility to update or cancel rides, ensuring convenience and security for employees.

bxblue

Series A in 2021
bxblue is a marketplace for personal loans in Brazil explicitly targeting pensioners and Government workers because they can they take loans secured by their guaranteed income. Because of that banks can deduct the payment directly from the paycheck, leading to an apr 10x lower than credit cards. Payroll secured loans are the most affordable personal loan in Brazil, and they represent 60% of the personal loans in the country. It is a 40bn dollar/year marke, completely offline. We are taking this entire market online.

Shopper

Series A in 2020
Industry leading NPS, Shopper.com.br is the best replenishment system for Brazilian consumers. "Reducing our loss of time and money with repetitive activities" Shopper.com.br is a startup whose mission is to build a more efficient world, where essential products arrive at people's homes as easily as water arrives at the tap. Our view of "efficiency" is complete: we look at both the waste of resources along the production and distribution chain of products and services (which generate unnecessarily high prices for the final consumer), and the waste of resources and time that end consumers spend to find, buy and enjoy these products and services. Our mission is to build a more efficient world in this direction. A world where people lose less money and time with monotonous, routine, everyday, unnecessary activities. We want to build such a world using innovative technology and business models, always with highly qualified and committed people on the team. Our first challenge is to improve the efficiency of the distribution chain and supply of essential consumer products: cleaning products, personal hygiene and non-perishable food. We do this through our online platform for monthly sales and deliveries of grocery products. Our recurrence model allows us to have no inventory and have high predictability of demand, generating efficiency, which is passed on to consumers in the form of lower prices (~10% cheaper).

Mandaê

Series B in 2018
Mandaê Serviços de Consultoria em Logística LTDA provides air logistics services for packing and delivery. The company was incorporated in 2014 and is based in São Paulo, Brazil.

Loft

Series A in 2018
Loft Holdings Ltd operates Loft, a digital platform designed to streamline the buying and selling of residential real estate in Brazil. Established in 2018 and headquartered in São Paulo, Loft serves as the country's first transactional marketplace for this sector. It enables users to sell their apartments, receive offers, exchange properties, and purchase from a curated selection of listings. The platform utilizes proprietary transaction data and a comprehensive digital workflow to modernize the homebuying experience, aligning it with contemporary e-commerce practices. Additionally, Loft collaborates with individuals, brokers, and publicly listed real estate investment trusts to facilitate transactions, while also integrating various related services to enhance customer experience.

Méliuz

Series B in 2017
MÉLIUZ S.A. operates a cashback program in Brazil. Its portal that offers free of charge, discount coupons from the online stores and returns part of the amount spent directly to the bank account. The company was founded in 2011 and is based in Belo Horizonte, Brazil.

Méliuz

Series A in 2016
MÉLIUZ S.A. operates a cashback program in Brazil. Its portal that offers free of charge, discount coupons from the online stores and returns part of the amount spent directly to the bank account. The company was founded in 2011 and is based in Belo Horizonte, Brazil.

Méliuz

Seed Round in 2015
MÉLIUZ S.A. operates a cashback program in Brazil. Its portal that offers free of charge, discount coupons from the online stores and returns part of the amount spent directly to the bank account. The company was founded in 2011 and is based in Belo Horizonte, Brazil.

VivaReal

Seed Round in 2011
VivaReal is an online real estate marketplace that connects buyers, sellers, and renters with properties in Brazil. It enables its users to sell, buy, rent, or invest in residential and commercial properties, vacation homes, beachfront properties, and investment properties. VivaReal lists approximately 5 million properties on its site and has over 15 million visits every month. The company was launched in 2009 and is based in São Paulo, Brazil.

55social

Seed Round in 2011
55social is a content optimization platform for social networks that helps brands manage their social media and analyze their results. It also helps firms reach out and monetize their social media. The company was founded in 2011 by IG Expansion, Brazilian entrepreneurs and Redpoint Ventures to provide tech-based solutions for the Brazilian social media market, which was, and still is, growing. The company has offices in Brazil and Argentina. Its Brazilian office has commercial and customer service operations, with approximately 40 employees. In Argentina, is located the software development operations, with approximately 30 employees.