FJ Labs

FJ Labs is a venture capital firm based in New York, founded in 2015 by Fabrice Grinda. The firm is stage-agnostic, focusing on marketplaces and consumer-facing startups, with a particular emphasis on sectors such as B2B, B2C, financial services, mobile technology, advertisement technology, e-commerce, food technology, gaming, health technology, real estate technology, restaurant technology, ridesharing, SaaS, and virtual reality. FJ Labs invests primarily in seed and Series A rounds, with an investment range between $50,000 and $5,000,000. The firm has backed notable companies including Alibaba Group, Beepi, BrightRoll, Betterment, ADORE ME, and Earnest.

Matias Barbero

Venture Capital

Zineb Belghiti

Analyst

Camila Bustamante

Investor

William Guillouard

Operating Partner

Arne Halleraker

Partner

Erez Kalir

Venture Partner

Chris Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Founding Partner

Anshul Ruparell

Founder

Luke Skertich

Investor

Andrea Xu

Investor

Past deals in Smart Home

Rive

Pre Seed Round in 2023
Kodit.io is redefining how people buy, sell, and rent homes by eliminating time-consuming and costly procedures related to every real estate transaction. The company offers instant buying and data-driven brokerage services to home sellers and freshly renovated and safe city apartments for home buyers. Quick, easy, and transparent. Since being founded in 2017, the company has transacted homes worth over 90M euros and raised 121M in funding. The team comes from a colorful range of backgrounds, all the way from entrepreneurship to academics and Nordea to Harvard Business School. As of December 2020, Kodit.io consists of 45+ people from 7 different nationalities. Kodit.io is headquartered in Helsinki and is operating in all the major cities in Finland as well as Warsaw, Poland, and Madrid, Spain. Kodit.io service concept is developed by Homerun Technologies Ltd. You can find more about us: www.kodit.io/en

ROOM

Series A in 2023
ROOM is rethinking the modern workplace through affordable, sustainable and flexible solutions that make more room for people at work by designing modular and creative office products that help companies of all sizes build a better work environment. Launched in May 2018 by serial entrepreneurs Brian Chen and Morten Meisner-Jensen, ROOM is backed by Slow Ventures, a leading venture capital firm that was one of the original investors in Casper. Honored by TIME Magazine as one of the Best Inventions of 2018, ROOM is already building the workplace of tomorrow for over 1,500 customers ranging from high-growth start-ups to Fortune 500 companies including Nike, Google, NASA, Salesforce, Uber, Shopify, Wayfair, and more. Learn more about ROOM at www.room.com.

Freemodel

Series A in 2023
Freemodel specializes in pre-home renovation services aimed at assisting real estate agents in buying or selling properties. The company streamlines the renovation process by offering a comprehensive suite of services, including the selection of finish materials and colors, preparation of construction documentation, creation of build schematics, dynamic visualizations, and development of required permit plans. By managing the entire renovation process, Freemodel reduces complexity and capital requirements for its clients, ultimately helping to maximize the sale price of homes. This approach allows clients to effectively manage and finance remodels and pre-sales preparations, enhancing the overall real estate transaction experience.

HomeOptions

Seed Round in 2022
HomeOptions is a real estate brokerage and home ownership platform designed to connect customers with top agents and service providers. The company simplifies the selling process by offering cash upfront in exchange for the right to sell a home in the future, ensuring a clear and transparent transaction for homeowners. HomeOptions aims to create a comprehensive platform that rewards homeowners at every stage of their journey, which includes purchasing home products, services, and refinancing options. By providing access to elite agents and facilitating transactions without additional costs, HomeOptions empowers homeowners to effectively capitalize on their investments in real estate.

Alfred

Venture Round in 2022
Alfred is an end-to-end resident experience and building management platform that is changing the way people live and transforming the real estate industry. Operating at the intersection of real estate and technology, Alfred builds intuitive, personal support into one of the most important spaces of our lives: our homes. Named one of the Top 50 Most Innovative Companies in the World by Fast Company in the urban development space, Alfred has been recognized in The New York Times, The Financial Times, and Wall Street Journal, as a pioneer in the on-demand economy, following their decision to hire Alfred Home Managers as W-2 employees (complete with benefits, training, and the ability to move up in the organization) and its support of local ecosystems and neighborhood businesses. Hello Alfred was founded in 2014 by Marcela Sapone and Jessica Beck, and is headquartered in New York, New York, United States.

EasyKnock

Series C in 2022
EasyKnock, Inc. is a real estate technology company founded in 2016 and headquartered in New York, with an additional office in Charlotte, North Carolina. The company specializes in sale-leaseback programs, allowing homeowners in the United States to access their home equity without needing to move. Its primary offerings include the Sell and Stay program, which enables homeowners to receive cash for the value of their home while retaining the option to buy it back or move at their convenience, and MoveAbility, designed for those planning a near-term relocation. Through these programs, EasyKnock aims to provide homeowners with financial flexibility and support in managing their housing needs.

Aptuno

Seed Round in 2021
Aptuno S.A.S. operates an online search platform for apartments and houses for rent in Colombia. The company was founded in 2019 and is based in Bogota, Colombia.

June Homes

Series B in 2021
June Homes operates a network of fully furnished private rooms in prime locations across major American cities, including New York and Washington, DC. The company focuses on providing flexible month-to-month rental terms, making it easier for individuals to find and secure living arrangements without the burden of broker fees. By utilizing a property technology platform, June Homes aims to modernize the apartment rental experience, offering reasonable prices and a hassle-free process for both renters and landlords.

Model Living

Seed Round in 2021
Model Living is a tech-enabled renovation platform based in Toronto, Ontario, established in 2020. The company allows homeowners to design their spaces online, obtain upfront pricing, and connect with local builders, facilitating a streamlined renovation process. It specializes in home improvement services for areas such as bathrooms, kitchens, bedrooms, flooring, and painting, utilizing 3D drawings and projections for accurate planning. Model Living's integrated self-service design and e-commerce platform not only enhances the renovation experience for homeowners but also improves work conditions for contractors. By providing access to high-quality projects without the burdens of bidding, planning, or unreliable payments, the company creates a mutually beneficial relationship between clients and skilled contractors, all at mid-market prices.

Aptuno

Seed Round in 2021
Aptuno S.A.S. operates an online search platform for apartments and houses for rent in Colombia. The company was founded in 2019 and is based in Bogota, Colombia.

Hometree

Series A in 2020
Hometree Marketplace Limited is a UK-based company that specializes in providing home improvement and energy services to homeowners. Established in 2015 and headquartered in London, the company offers a variety of services including annual boiler maintenance, plumbing, electrical work, and home energy solutions. Hometree provides comprehensive home cover plans that protect against breakdowns in heating, plumbing, and electrical systems, as well as installation and financing options for renewable energy technologies. This range of services is designed to simplify home management for homeowners, giving them greater control and peace of mind regarding their home maintenance and energy consumption.

ROOM

Series A in 2020
ROOM is rethinking the modern workplace through affordable, sustainable and flexible solutions that make more room for people at work by designing modular and creative office products that help companies of all sizes build a better work environment. Launched in May 2018 by serial entrepreneurs Brian Chen and Morten Meisner-Jensen, ROOM is backed by Slow Ventures, a leading venture capital firm that was one of the original investors in Casper. Honored by TIME Magazine as one of the Best Inventions of 2018, ROOM is already building the workplace of tomorrow for over 1,500 customers ranging from high-growth start-ups to Fortune 500 companies including Nike, Google, NASA, Salesforce, Uber, Shopify, Wayfair, and more. Learn more about ROOM at www.room.com.

EasyKnock

Series B in 2020
EasyKnock, Inc. is a real estate technology company founded in 2016 and headquartered in New York, with an additional office in Charlotte, North Carolina. The company specializes in sale-leaseback programs, allowing homeowners in the United States to access their home equity without needing to move. Its primary offerings include the Sell and Stay program, which enables homeowners to receive cash for the value of their home while retaining the option to buy it back or move at their convenience, and MoveAbility, designed for those planning a near-term relocation. Through these programs, EasyKnock aims to provide homeowners with financial flexibility and support in managing their housing needs.

TrueHome

Series A in 2020
TrueHome Holdings, S.A.P.I. de C.V. is a Mexican real estate company based in Mexico City that offers a range of services to both businesses and individuals in the real estate sector. Founded in 2017, TrueHome aims to enhance the selling experience for homeowners by providing comprehensive support throughout the entire process. The company offers two payment plans: a single payment option that includes professional photography, a 360º property tour, architectural layout plans, sale brochures, and legal advice, and a "pay when selling" option that provides similar services without an exclusive commission. TrueHome also operates an online platform that facilitates property listings and assists clients in navigating the complexities of real estate transactions, ensuring transparency and efficiency in the process.

Buena

Series A in 2020
Home HT GmbH develops a property management mobile application for landlords. The company was founded in 2016 and is headquartered in Berlin, Germany.

June Homes

Series B in 2020
June Homes operates a network of fully furnished private rooms in prime locations across major American cities, including New York and Washington, DC. The company focuses on providing flexible month-to-month rental terms, making it easier for individuals to find and secure living arrangements without the burden of broker fees. By utilizing a property technology platform, June Homes aims to modernize the apartment rental experience, offering reasonable prices and a hassle-free process for both renters and landlords.

HomeLane

Series D in 2019
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Habi

Pre Seed Round in 2019
Habi operates a proprietary pricing algorithm and platform to simplify the homeownership lifecycle throughout Latin America. The company provides middle-class customers buy and sell their homes more quickly and efficiently, without the uncertainty of traditional real estate transactions. Habi was founded in 2019 and is headquartered in Bogotá, Colombia.

Rive

Series A in 2019
Kodit.io is redefining how people buy, sell, and rent homes by eliminating time-consuming and costly procedures related to every real estate transaction. The company offers instant buying and data-driven brokerage services to home sellers and freshly renovated and safe city apartments for home buyers. Quick, easy, and transparent. Since being founded in 2017, the company has transacted homes worth over 90M euros and raised 121M in funding. The team comes from a colorful range of backgrounds, all the way from entrepreneurship to academics and Nordea to Harvard Business School. As of December 2020, Kodit.io consists of 45+ people from 7 different nationalities. Kodit.io is headquartered in Helsinki and is operating in all the major cities in Finland as well as Warsaw, Poland, and Madrid, Spain. Kodit.io service concept is developed by Homerun Technologies Ltd. You can find more about us: www.kodit.io/en

EasyKnock

Series A in 2019
EasyKnock, Inc. is a real estate technology company founded in 2016 and headquartered in New York, with an additional office in Charlotte, North Carolina. The company specializes in sale-leaseback programs, allowing homeowners in the United States to access their home equity without needing to move. Its primary offerings include the Sell and Stay program, which enables homeowners to receive cash for the value of their home while retaining the option to buy it back or move at their convenience, and MoveAbility, designed for those planning a near-term relocation. Through these programs, EasyKnock aims to provide homeowners with financial flexibility and support in managing their housing needs.

Zolo

Series B in 2019
Zolo is a provider of managed co-living spaces aimed at students and young professionals seeking shared accommodation options. Founded in 2015 and headquartered in Bangalore, Karnataka, India, Zolo enhances the traditional concepts of paying guest accommodations and hostels by offering a range of living amenities, from basic to luxury. Its fully furnished rooms come with essential services such as hygienic food, daily housekeeping, internet access, and security, creating a hassle-free long-term living experience. By catering specifically to the needs of individuals relocating to new cities, Zolo provides a flexible and supportive living environment.

Domio

Series A in 2018
Domio is revolutionizing the group travel experience in order to connect the world through travel. Domio's curated end-to-end guest experience, driven by technology, data, and human connections every step of the way, is what allows it to craft the most delightful experiences for its guests. Whether it’s in one of Domio's upscale apartment-hotels in New Orleans, penthouses in Nashville, or ocean-side homes in San Diego, guests can expect a distinguished level of style and comfort, round-the-clock concierge services at their disposal, and ample space to connect with friends and family. With Domio, guests can feel at home anywhere in the world.

EasyKnock

Seed Round in 2018
EasyKnock, Inc. is a real estate technology company founded in 2016 and headquartered in New York, with an additional office in Charlotte, North Carolina. The company specializes in sale-leaseback programs, allowing homeowners in the United States to access their home equity without needing to move. Its primary offerings include the Sell and Stay program, which enables homeowners to receive cash for the value of their home while retaining the option to buy it back or move at their convenience, and MoveAbility, designed for those planning a near-term relocation. Through these programs, EasyKnock aims to provide homeowners with financial flexibility and support in managing their housing needs.

KitchenMate

Seed Round in 2018
Reshaping your food experience with the only automated restaurant for your workplace. Stay safe, stay on-site with real food, cooked anytime powered by our plug-&-play Smart Cooking System.

Hometalk

Series A in 2018
With a dynamic, engaged community of 13 million members (40 million monthly visits, 300 million monthly pageviews, and 1 billion video views), Hometalk has become the world’s leading DIY Home & Garden knowledge hub. Homeowners, bloggers and professionals use Hometalk to share their DIY projects, ask questions and become inspired - all in consonance with Hometalk’s mission of enabling people to improve their living spaces through DIY.

LoftSmart

Series A in 2018
LoftSmart, Inc. operates an online platform that enables users to search for apartments. The company is based in New York, New York.

Spotahome

Series B in 2018
Spotahome, S.L. is an online platform that facilitates the direct booking of mid to long-term accommodation for individuals moving abroad, particularly focusing on expats, students, and professionals. Based in Madrid, Spain, the company offers a range of personally verified properties across major cities in Spain, Italy, France, Belgium, Ireland, and the UK, including options such as rooms, apartments, and student dorms. The platform features comprehensive property descriptions, high-quality photographs, HD video tours, and floor plans, allowing tenants to make informed decisions without needing to conduct in-person viewings. Spotahome aims to streamline the rental process for both tenants and landlords, enhancing accessibility and efficiency in securing accommodations.

KitchenMate

Seed Round in 2018
Reshaping your food experience with the only automated restaurant for your workplace. Stay safe, stay on-site with real food, cooked anytime powered by our plug-&-play Smart Cooking System.

Hometree

Seed Round in 2018
Hometree Marketplace Limited is a UK-based company that specializes in providing home improvement and energy services to homeowners. Established in 2015 and headquartered in London, the company offers a variety of services including annual boiler maintenance, plumbing, electrical work, and home energy solutions. Hometree provides comprehensive home cover plans that protect against breakdowns in heating, plumbing, and electrical systems, as well as installation and financing options for renewable energy technologies. This range of services is designed to simplify home management for homeowners, giving them greater control and peace of mind regarding their home maintenance and energy consumption.

Hometree

Seed Round in 2017
Hometree Marketplace Limited is a UK-based company that specializes in providing home improvement and energy services to homeowners. Established in 2015 and headquartered in London, the company offers a variety of services including annual boiler maintenance, plumbing, electrical work, and home energy solutions. Hometree provides comprehensive home cover plans that protect against breakdowns in heating, plumbing, and electrical systems, as well as installation and financing options for renewable energy technologies. This range of services is designed to simplify home management for homeowners, giving them greater control and peace of mind regarding their home maintenance and energy consumption.

Home61

Seed Round in 2016
Home61 operates as an online real estate company based in Miami, Florida, specializing in residential properties such as houses, apartments, condos, and penthouses available for rent and sale. Founded in 2014, the company facilitates property listings for individuals, landlords, management companies, and brokers, allowing them to connect with potential buyers and renters. Home61 leverages technology to enhance the real estate experience, providing clients with confidence in buying and selling significant assets. The firm also supports real estate agents by offering tools and resources to help them succeed in a competitive market. Through its innovative approach, Home61 aims to improve the overall efficiency and effectiveness of transactions in the Miami real estate market.

Second Home

Convertible Note in 2016
Second Home Ltd. is a workspace provider that leases and operates office spaces tailored for entrepreneurs, innovators, and social enterprises. Founded in 2014 by Rohan Silva, Samuel Aldenton, and Robin Klein, the company is headquartered in London, United Kingdom. In addition to its London base, Second Home has expanded its presence to Lisbon and Los Angeles, offering unique environments designed to foster creativity and collaboration among its members. The company's commitment to supporting entrepreneurs and creative businesses is reflected in its innovative workspace solutions.

Second Home

Series A in 2016
Second Home Ltd. is a workspace provider that leases and operates office spaces tailored for entrepreneurs, innovators, and social enterprises. Founded in 2014 by Rohan Silva, Samuel Aldenton, and Robin Klein, the company is headquartered in London, United Kingdom. In addition to its London base, Second Home has expanded its presence to Lisbon and Los Angeles, offering unique environments designed to foster creativity and collaboration among its members. The company's commitment to supporting entrepreneurs and creative businesses is reflected in its innovative workspace solutions.

The Happy Home Company

Seed Round in 2015
The Happy Home Company provides personal home management services designed to simplify the complexities of home maintenance for homeowners. Through its online platform, the company connects clients with affordable Personal Home Managers who assist in scheduling maintenance and cleaning tasks. Supported by advanced technology and a trusted network of vetted specialists, The Happy Home Company enables homeowners to efficiently manage their properties while ensuring that their homes remain in excellent condition. By streamlining the process of home care, the company addresses the challenges of time, expense, and organization that often accompany home ownership.

Porch

Series B in 2015
Porch.com, Inc. operates an online platform that connects homeowners with local home repair services, facilitating the arrangement of setup and installation for purchased goods. The company serves as a resource for home improvement professionals and helps homeowners make informed decisions about home projects. Porch is available nationwide through its website and mobile app, and it is also the exclusive in-store resource in over 1,720 Lowe's locations across the United States. In addition to its core services, Porch offers a tool called Service Attach, which allows customers to add installation or assembly services to their online shopping carts. The company has a strategic partnership with Cinch Home Services Inc. Established in 2011, Porch is headquartered in Seattle, Washington.
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