JamJar Investments

JamJar Investments LLP is a venture capital firm based in London, United Kingdom, focusing on seed and early-stage investments in high-growth consumer brand businesses across both digital and non-technical sectors, including food and drink. Founded by the creators of innocent drinks, the firm leverages over 14 years of operational and commercial experience to support entrepreneurs throughout their journeys. JamJar typically invests between £0.15 million and £1 million in initial funding rounds, with the capacity to provide follow-on investments. The firm prefers to work with teams of more than one person and often leads or co-invests alongside other partners. Its primary focus is on European businesses, aiming to foster innovation and growth in the consumer services and products market.

Adam Balon

Partner

Ella Wales Bonner

Investor

Victoria Imerelli

Investor

Kirsty Macdonald

Principal

Katie Marrache

Partner

Richard Reed

Partner

Jon Wright

Partner

Past deals in Beverages

Vertosa

Seed Round in 2019
Vertosa Inc. is a cannabis technology company based in Oakland, California, established in 2018. Formerly known as Nanogen Labs Inc., the company specializes in manufacturing active ingredients for makers of infused products. Vertosa offers customized nano- and micro-emulsions tailored to meet the specific needs of its clients, enabling the creation of homogenous and stable products. Their pre-suspended aqueous solutions enhance bioavailability, clarity, and taste, ensuring high-quality end products. Vertosa collaborates closely with its customers and laboratory partners throughout the manufacturing process to achieve desired potency and expedite product development, positioning itself as a leader in the infused product market.

Blue Bottle Coffee

Series A in 2012
Blue Bottle Coffee is a coffee roaster and retailer platform that delivers coffee subscriptions to doorsteps nationwide. Blue Bottle Coffee is a passionate team of hundreds around the world, united by the simple purpose of getting great coffee to everyone who asks for it whether that be in our cafes or at home. Blue Bottle is headquartered in Oakland, California, and has retail and business operations in the Bay Area, Los Angeles, New York, and Tokyo.