Plug and Play

Plug and Play, founded in 2006 and based in Sunnyvale, California, operates as a business accelerator and venture capital firm that focuses on early-stage and seed investments in technology startups. The firm runs 12 industry-specific accelerator programs annually, connecting startups with corporate partners and investors to foster collaboration and growth. Plug and Play's investment strategy encompasses a wide range of sectors, including fintech, health and wellness, travel, cybersecurity, and sustainability, allowing it to support diverse startups from any country. The firm provides various resources, including funding, mentorship, office space, and networking opportunities, and has a global presence with offices in North America, Europe, and Asia. Plug and Play has a strong track record, having helped numerous startups secure over $9 billion in funding since its inception. Its programs aim to refine business models and facilitate introductions to potential investors, ultimately contributing to the growth of the startup ecosystem.

Saeed Amidi

Co-Founder & Co-Chief Executive Officer

Kiswana Browne

Associate

Gabriela Dow

Co-Founder and Partner

Matt Helmers

Director of Strategy and Innovation

Alex Roudi

Managing Partner, San Diego

Marc Steiner

General Counsel

Jupe Tan

Managing Partner, Asia Pacific & Senior Vice President, Global Operations

Phillip Vincent

Managing Partner, East Asia

Chen Zhao

Managing Partner, China

Past deals in Outdoor Advertising

Lucky

Seed Round in 2022
Location-Based Marketing Platform that allows brands/retail stores to engage with people via transportation apps.

Traffio

Seed Round in 2013
Traffio is creating the world's first gamified advertising platform for the new web. They believe the future of advertising on the web is about creating content that people love (games) and utilizing technology to deliver it in ways that fit seamlessly within a publisher's site or app. Today, they work with leading e-commerce brands to deliver real-time conversions through interactive game-based engagement across the web, social and mobile. In the future, they will work with top brands and agencies worldwide to build cutting-edge technology solutions for game-driven advertising.

Reachli

Seed Round in 2012
Reachli is the easiest way to spread your visual campaigns via, in-image, in-content, in-text and social networks (relevant ads). Over 1 billion images are shared daily, Reachli makes it easy to spread content across your own social channels (Pinterest, Tumblr, Facebook, Twitter, etc.) with the option to promote it and reach a larger audience through our publisher network.

Enplug

Seed Round in 2012
Enplug, Inc. operates a network of interactive digital displays in high-traffic venues such as restaurants, bars, and clubs across North America. Founded in 2012 and based in Culver City, California, Enplug provides a mini device that transforms any television into an interactive display. The company's software is designed to be user-friendly and features a plug-and-play system, allowing businesses to easily showcase real-time social media content, videos, news, and other applications through its Enplug App Market. This open platform enables business owners to choose from a variety of content options to engage customers and enhance their venue's atmosphere. Over 350 companies, including notable brands like Marriott and Toyota, utilize Enplug's technology to manage and distribute content across their displays, fostering interaction between viewers and brands.

Stiki Digital

Seed Round in 2008
Stiki Digital enables companies to offer digital content as promotional gifts and point of sales rewards.