SoftBank Investment Advisers

SoftBank Investment Advisers is a venture capital firm based in London, United Kingdom, that specializes in growth equity and late-stage investments. It is a subsidiary of SoftBank Group Corp. The firm focuses primarily on the technology sector, targeting areas such as artificial intelligence, robotics, internet-of-things, telecommunications, computational biology, cloud technologies, fintech, consumer internet, and healthcare. SoftBank Investment Advisers typically invests a minimum of $100 million in both minority and majority stakes in private or public companies, with a strong emphasis on opportunities in the United States and globally. Established in 2017, the firm aims to leverage its operational expertise and extensive global network to foster innovation and drive growth in its portfolio companies.

Eric Chen

Managing Partner

Serena Dayal

Investment Director

Angela Du

Partner, Americas

Colin Fan

Managing Partner, Americas, Asia

Ted Fike

Director, Americas

Vishal Gupta

Director

Lydia Jett

Partner

Sumer Juneja

Partner and Head of India

Robert Kaplan

Partner, Americas

Greg Moon

Managing Partner, Asia

Karol Niewiadomski

Partner

Shu Nyatta

Managing Partner

Max Ohrstrand

Director

Vikas Parekh

Partner

Yanni Pipilis

Managing Partner

Kirthiga Reddy

Executive Partner

Brett Rochkind

Managing Partner

Ram Trichur

Partner

Bryant Wang

Investor

Aaron Wong

Vice President

Andrew Zloto

Partner, Americas

Past deals in Leasing

Roofstock

Series E in 2022
Roofstock, Inc. is an online marketplace that facilitates investment in leased single-family rental homes. Founded in 2015 and headquartered in Oakland, California, the company provides investors with access to independently certified properties, complete with research, analytics, and market insights. This platform allows users to evaluate properties based on their investment potential and cash flow without the complexities of managing vacant homes that require repairs and leasing. Roofstock aims to simplify the real estate investment process by enabling clients to treat their property investments similarly to stock portfolios, emphasizing asset allocation. The marketplace also assists sellers in marketing tenant-occupied properties, minimizing income loss and tenant disruption.

Esusu

Series B in 2022
Esusu is a financial technology platform focused on empowering tenants and enhancing property performance through innovative data solutions. Its rent reporting platform captures rental payment data and reports it to credit bureaus, enabling tenants to build their credit scores. This service benefits property owners by attracting tenants, reducing turnover, improving collections, and ultimately increasing revenue. Esusu operates across the United States, covering over 500,000 rental units in 35 states. By connecting tenant financial health with property management, Esusu aims to create a more equitable and sustainable rental ecosystem.

Pacaso

Series C in 2021
Pacaso is a platform that modernizes co-ownership of second homes, making the process of buying and selling more accessible and efficient. It allows prospective buyers to specify their desired location, budget, and anticipated time spent in the property. Pacaso collaborates with real estate agents to help find suitable homes and establishes a professionally managed LLC tailored for co-ownership. Buyers can purchase a share of a home, ensuring access for a designated period each year, while Pacaso temporarily acquires the remaining share before reselling it to qualified buyers. The company manages the property and offers a mobile app to facilitate easy scheduling and coordination among co-owners, effectively reducing the complexities and costs associated with traditional homeownership.

Lula

Series A in 2021
Lula operates a peer-to-peer marketplace that connects vehicle owners with individuals seeking to rent those vehicles. It allows vehicle owners to list their vehicles for rent and facilitates direct communication and transactions between owners and renters. Lula does not own or manage the vehicles and does not engage in the contracts formed between owners and renters. Additionally, Lula provides insurance technology solutions tailored for various sectors, including car rental companies and logistics firms. Their offerings include policy management, risk assessment tools, and claims handling services, which help clients streamline their insurance processes and reduce operational costs.

Ziroom

Venture Round in 2020
Ziroom Shenghuo Asset Management owns and operates an online long-term apartment leasing service platform. The products include Ziru Youjia which provides shared accommodation, Ziru Zhengzu that offers independent accommodation; Ziru Yu, a facility for serviced apartments; and Ziru Luxury. The platform also provides travel accommodation products Ziroom Guest House and Ziroom B&B. The company was founded in 2011 and is based in Beijing, China.

Ziroom

Secondary Market in 2020
Ziroom Shenghuo Asset Management owns and operates an online long-term apartment leasing service platform. The products include Ziru Youjia which provides shared accommodation, Ziru Zhengzu that offers independent accommodation; Ziru Yu, a facility for serviced apartments; and Ziru Luxury. The platform also provides travel accommodation products Ziroom Guest House and Ziroom B&B. The company was founded in 2011 and is based in Beijing, China.

Fair

Debt Financing in 2019
Fair is a car leasing company based in Santa Monica, California, founded in 2016. It offers a mobile application that simplifies the vehicle leasing process, allowing users to shop for, get approved for, and pay for a car using only their driver's license and bank account. By pioneering the car-as-a-service concept, Fair provides customers with the freedom to choose their vehicle and the flexibility to lease it for as long as desired, without the long-term commitments associated with traditional financing or leasing options. This innovative approach aims to enhance access to personal mobility for a wide range of consumers.

QuintoAndar

Series D in 2019
QuintoAndar Serviços Imobiliários Ltda. is a Brazilian company that offers online services for property rental and sales, aiming to simplify the process for both landlords and renters. Founded in 2012 and headquartered in São Paulo, the company has expanded its presence with offices in multiple cities across Brazil, including Rio de Janeiro, Belo Horizonte, and Brasilia, among others. QuintoAndar leverages advanced practices and tools to enhance the rental experience, focusing on providing a streamlined and user-friendly platform. The company is known for its informal work environment and horizontal hierarchy, emphasizing autonomy and efficiency in decision-making. Through its innovative approach, QuintoAndar seeks to positively impact the lives of its customers by making real estate transactions more accessible and efficient.

Fair

Series B in 2018
Fair is a car leasing company based in Santa Monica, California, founded in 2016. It offers a mobile application that simplifies the vehicle leasing process, allowing users to shop for, get approved for, and pay for a car using only their driver's license and bank account. By pioneering the car-as-a-service concept, Fair provides customers with the freedom to choose their vehicle and the flexibility to lease it for as long as desired, without the long-term commitments associated with traditional financing or leasing options. This innovative approach aims to enhance access to personal mobility for a wide range of consumers.

Reonomy

Venture Round in 2018
Reonomy is a commercial real estate data and analytics platform that integrates extensive property information to assist professionals in sourcing deals and making informed decisions. By utilizing big data, partnerships, and machine learning, Reonomy connects various fragmented aspects of the commercial real estate market, offering users access to comprehensive property intelligence. The platform provides valuable insights by combining data on properties, companies, and individuals, enabling lenders, brokers, and investors to identify opportunities and engage with real estate owners effectively. Through its innovative approach, Reonomy empowers users to navigate the complexities of the real estate landscape with greater clarity and confidence.

Housing.com

Venture Round in 2016
Housing.com is an Indian online real estate listing portal established in 2012 and headquartered in Mumbai. The platform aims to simplify the process of finding, renting, and selling homes across India. It offers a user-friendly interface that features a visual map displaying available properties for rent or sale. Additionally, Housing.com provides innovative tools, including 3D models for new projects and 360-degree views of listed land, enhancing the home search experience for users.

Housing.com

Venture Round in 2016
Housing.com is an Indian online real estate listing portal established in 2012 and headquartered in Mumbai. The platform aims to simplify the process of finding, renting, and selling homes across India. It offers a user-friendly interface that features a visual map displaying available properties for rent or sale. Additionally, Housing.com provides innovative tools, including 3D models for new projects and 360-degree views of listed land, enhancing the home search experience for users.
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