Soma Capital

Founded in 2015 and based in San Francisco, Soma Capital is a venture capital firm that backs early-stage software startups. It focuses on B2B software, artificial intelligence, fintech, clean tech, frontier tech, prop-tech, cryptocurrency, health tech, and consumer applications, prioritizing software-enabled businesses. The firm has funded seed-stage companies that have grown into unicorns valued at more than $60 billion collectively, including Cruise, Rappi, Ironclad, Human Interest, Razorpay, Rippling, and Lambda School. Soma Capital aims to partner with founders to help scale ventures through hands-on support and a broad network.

Juan Abundes

Venture Partner

Mir Faiyaz

Investor

Fouad Farhat

Investor

Juliet Fern

Investor

Nikhita Jaaswal

Investor

Past deals in Sales Automation

Artisan AI

Series A in 2025
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Artisan AI

Seed Round in 2024
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Inventive AI

Seed Round in 2024
Inventive AI develops an artificial intelligence platform that automates responses to sales information requests. It uses large language models to generate accurate responses to requests for proposals, questionnaires, and other information reviews, enabling users to accelerate their bidding process and time to revenue.

Rift

Seed Round in 2024
Rift is a technology company specializing in email automation and deliverability solutions. It provides a platform designed to enhance the effectiveness of cold email outreach by generating human-readable emails and replies using artificial intelligence. The company's services include domain warming and authentication, email campaign management, and contact email validation. These tools help businesses automate their sales operations, ensuring that their email communications are both efficient and effective.

Letter AI

Seed Round in 2024
Letter AI is a technology company that provides an all-in-one platform powered by generative AI to help revenue teams close deals more efficiently. The platform offers AI-driven training and coaching, streamlined content management and creation, real-time AI co-pilot support, and engaging deal rooms for buyers. It enables sales teams to improve operational efficiency, collect feedback, and monitor performance.

Artisan AI

Seed Round in 2024
Artisan AI specializes in creating digital workers, known as Artisans, to automate sales processes. Their first Artisan, Ava, handles the entire outbound sales process, from initial contact to scheduling meetings. Ava uses a database of over 270 million contacts to craft personalized email sequences and can be easily set up and managed via Slack. By automating repetitive tasks, Artisan AI allows sales teams to focus on high-value prospects and relationships.

Glencoco

Seed Round in 2023
Glencoco operates a B2B sales marketplace platform that connects enterprise products with potential customers. Its AI-enabled technology facilitates cost-effective lead generation for businesses, while enabling individuals to monetize their sales skills.

Zamp

Seed Round in 2023
Zamp is a company that provides a comprehensive sales tax solution, integrating technology, automation, and human expertise to alleviate the burden of sales tax compliance for its clients. Its software is designed to automate and manage sales tax processes, offering a straightforward pricing model that covers onboarding, support, tax calculations, registrations, and filing. This approach allows clients to efficiently calculate and consolidate their sales tax obligations across various sales channels, simplifying what can often be a complex and time-consuming task.

Tavus

Seed Round in 2023
Tavus is an AI research company that specializes in creating immersive digital experiences that parallel face-to-face interactions. The company develops a video personalization platform that leverages advanced artificial intelligence to generate realistic video content featuring digital avatars. These avatars can mimic customers' gestures and voices, allowing for the creation of personalized videos that enhance outreach efforts for sales teams. Tavus's technology enables clients to record once and subsequently generate customized videos with a single click, streamlining communication and engagement in both asynchronous and real-time settings.

Paperplane

Seed Round in 2022
Paperplane is a technology company that assists builders, plumbers, and timber merchants manage credit risk. It uses predictive analytics to identify customers likely to default up to four weeks before any formal notice or credit report.

Penguin AI

Venture Round in 2022
Penguin AI develops an AI-based productivity platform that helps B2B go-to-market teams automate growth. The solution identifies exact visitors on a website and automates outbound and other actions to convert them into sales pipeline. It also provides guidance for website conversion and supports marketing teams with paid ads, social media, and product photography, enabling the generation of agency-quality visual assets rapidly and cost-effectively.

Village Labs

Pre Seed Round in 2022
Village Labs streamlines modern work by employing AI to automate mundane tasks. It integrates with teams' SaaS tools, creating no-code AI apps that save time and enhance individual productivity.

Tavus

Seed Round in 2022
Tavus is an AI research company that specializes in creating immersive digital experiences that parallel face-to-face interactions. The company develops a video personalization platform that leverages advanced artificial intelligence to generate realistic video content featuring digital avatars. These avatars can mimic customers' gestures and voices, allowing for the creation of personalized videos that enhance outreach efforts for sales teams. Tavus's technology enables clients to record once and subsequently generate customized videos with a single click, streamlining communication and engagement in both asynchronous and real-time settings.

Fathom

Seed Round in 2022
Fathom is a free application that automatically records and transcribes meetings on platforms like Zoom and Google Meet, allowing users to focus on conversations instead of note-taking. It provides instant summaries and highlights key points, streamlining the process of reviewing discussions and action items. This tool enhances communication efficiency for sales teams and professionals by ensuring that critical information is easily accessible.

Jestor

Pre Seed Round in 2021
Jestor is a no-code/low-code platform that lets organizations with complex operations build internal tools and scalable workflows without coding. It integrates with software applications and automates internal processes, including document management and task management across sales, CRM, project management, and ticketing. The platform leverages AI and automation to boost productivity, reduce errors, and streamline operations, enabling teams to customize tools and scale internal operations company-wide.

Battlecard

Seed Round in 2020
Battlecard operates as a platform that enables businesses to organize and document their sales playbooks. It simulates customer voices for fast and straightforward training and can also automate the roleplaying process for effective training.

Alephee

Seed Round in 2019
Alephee is a technology company that empowers brands to manage their online sales across multiple marketplaces such as Mercado Libre, Amazon, and Shopee. Its centralized platform connects brands with resellers, enabling them to share catalogs and inventory, increase sales, grow market share, and optimize logistics costs.

Atrium LTS

Series A in 2017
Atrium builds products and services to help automate legal workflows, innovate new processes within law firms, and help firms identify and attract new clients. Its technology provides a better experience for legal clients than they previously thought possible, increasing communication and speed of service. The company collaborates with forward-thinking lawyers to help determine the direction and decisions for these products.

Upcall

Seed Round in 2017
Upcall, Inc. is a technology company that offers an outbound calling platform designed to help businesses, non-profits, and individuals enhance customer engagement and retention. Founded in 2016 and headquartered in San Francisco, with additional offices in Brussels, Upcall provides access to a network of thousands of vetted U.S.-based callers. Its platform includes features such as script templates, call analytics, and recording capabilities, along with integrations for popular tools like Slack, Salesforce, Google Calendar, and Outlook. By enabling users to manage call campaigns efficiently, Upcall supports organizations in acquiring, qualifying, and converting leads through effective communication strategies. The company has gained recognition as a participant in the Y Combinator startup accelerator.

PartnerStack

Seed Round in 2015
PartnerStack is a company focused on transforming the way businesses engage with customers through channel sales. By providing an affiliate-based marketing and channel management platform, PartnerStack enables organizations to build, manage, and scale their partner programs effectively. The platform serves notable brands, offering tools that facilitate the management of partnerships and the integration of various marketing channels. Clients can utilize features such as promotions and campaign management, along with analytics capabilities, to enhance their marketing efforts and drive growth through collaborations with partners and resellers. PartnerStack's mission is to create a network that connects companies with channel partners, fostering a supportive and innovative environment that prioritizes learning and adaptability.
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