SFC Capital is a venture capital firm based in London, United Kingdom, that specializes in early-stage investments, particularly in pre-seed and seed-stage startups. Founded in 2012, it is recognized as one of the UK's most active seed investors, providing capital and support to promising British startups across various sectors, including software, technology, e-commerce, consumer products, and hospitality. SFC Capital operates a unique investment model that combines its Angel Network and Seed Funds, allowing investors to engage with SEIS- and EIS-qualifying businesses either directly or through managed diversified portfolios. The firm also received a £10 million allocation from Business Investments as part of the Regional Angels Programme to further its mission of supporting early-stage companies throughout the UK. As an Appointed Representative of SFC Capital Partners Ltd, it is authorized and regulated by the UK Financial Conduct Authority.
Sobi Analytics gives you access to all the information you need to make strategic business decisions. Our Analytics Engine gathers data from a range of sources, sorts it, analyzes it and formats it to produce Business Sector Metrics in real-time.
We provide unique sampling solutions for beauty brands to target customers through our online platform and our devices. We develop curated experiences to engage with customers, and through powerful recommendation tools, the most relevant product is suggested. The customer receives the sample and is invited to share their feedback, allowing brands to gain insights into the preferences of their customers.
DeepSearch Labs specializes in developing intelligent search engine platforms that cater to various industries. The company utilizes its proprietary research engine technology to analyze extensive data sets, identifying themes and research topics effectively. By leveraging advanced machine learning techniques, DeepSearch Labs processes diverse information, including images and text, to extract valuable insights. This enables organizations to navigate vast amounts of data and transform it into actionable insights at scale and in real-time. The firm's focus on quantifying trends, growth, and risk impacts helps businesses make informed decisions based on comprehensive analysis.
We provide unique sampling solutions for beauty brands to target customers through our online platform and our devices. We develop curated experiences to engage with customers, and through powerful recommendation tools, the most relevant product is suggested. The customer receives the sample and is invited to share their feedback, allowing brands to gain insights into the preferences of their customers.
Our product comprises algorithms that assess how robust the models employed by our business clients are, based on a deep understanding of the factors which constitute best practice definitions of fairness and accuracy. Our analysis, testing and modelling process is then able to provide uniquely practical solutions to mitigate the biases identified, resulting in greater market opportunities, and decreased compliance and reputational risk for our clients. Our target clients are a range of financial companies which are under increasing regulatory pressure to use models that make fair decisions, under competitive pressure to leverage the best returns from their customer data, and increasingly using algorithmic decision making. ETIQ is well positioned to provide a significant return on investment due to the favourable combination of: the attractive size of the financial sector; the lack of competition and solutions in this space; growing pressure to ensure fairness as defined both within legal/regulatory and business frameworks; and the typically favourable profit margin achieved by software companies.
Reallm Limited, established in 2018 and located in East Dulwich, United Kingdom, specializes in providing business intelligence solutions tailored for marketplace businesses. The company has developed a platform that addresses the critical issue of liquidity in marketplaces by simulating supply and demand dynamics. This platform offers actionable insights and models various "what if" scenarios, enabling businesses to make informed decisions about where to onboard or engage supply. By creating large-scale simulations, Reallm helps business development teams identify strategic opportunities to maximize revenue, ultimately facilitating a better balance between supply and demand.
Greendeck Technologies Limited is a London-based company founded in 2017 that specializes in providing enterprise-level intelligence solutions for brands and retailers. The company utilizes artificial intelligence to deliver insights into competitive pricing, product assortments, and promotional strategies. Greendeck's platform offers real-time data on competitor pricing, markdowns, and consumer purchasing trends, enabling users to optimize their pricing strategies and make informed decisions. By tracking market dynamics and competitors' digital presence, Greendeck assists clients in enhancing their pricing and promotional tactics, ultimately leading to increased revenue and profitability.
Winning Minds is a developer of an artificial intelligence-based conversational analysis tool designed to enhance understanding of team dynamics and interpersonal relationships. The platform generates insights by analyzing group interactions and behaviors during meetings, allowing organizations to capture tacit knowledge about decision-making processes, problem resolution, and risk management. It provides valuable metrics on key information exchanged, alternative solutions considered, and alignment with team objectives. Additionally, Winning Minds offers behavioral consultancy services that assess cognitive and emotional skills, while also addressing gender dynamics and promoting inclusive behaviors within teams. By leveraging data that has previously gone unmonitored, the tool equips teams with actionable insights to improve productivity and decision-making quality.
DanDan Digital is a growth marketing lab with a focus on the startup and early stage business market. They employ proven methods to grow your business and borrow innovative approaches from the successful ideas in the market.
With steady growth in the UK Ice Cream & Dessert market, Sweet Joe’s is initially targeting its cookie dough recipe at Millennials who enjoy socialising around food and are participating in “makeaways” – i.e. home-preparing popcorn, nachos and pizzas. The product is frozen and can be backed to finished product or added to dessert recipes and ice cream.
The Prosperous Shop presents business data back to clients in an easy to read and quick to grasp format. It delivers recommendations on what actions businesses should take to maximise growth prospects.
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