Techstars

Techstars Central LLC, founded in 2006 and based in Boulder, Colorado, operates as a startup accelerator and venture capital firm focused on supporting early-stage technology-oriented companies. It specializes in a mentorship-driven accelerator program, selecting ten startups each summer to participate in a three-month incubation period, offering funding of $120,000 in exchange for equity. Techstars invests primarily in sectors such as fintech, artificial intelligence, blockchain, augmented reality, and IoT, while avoiding investments in medical devices, healthcare technology, and local service-oriented businesses. In addition to its primary accelerator, Techstars has various specialized programs, including those focused on music, retail, mobility, and social impact, with global reach extending to regions such as Africa, Asia, and Latin America. The firm prefers taking minority stakes, typically between six and ten percent, without seeking board representation or investor rights. Techstars has built a robust network of entrepreneurs, mentors, and corporate partners to foster innovation and growth within its portfolio, which includes over 1,000 companies with a significant collective market capitalization.

Ethan Austin

MD of the Techstars Western Union Accelerator

Mark Tortorella

Advisor

Nathanial Zola

MD

Past deals in Marketing and advertising

ToMarket

Non Equity Assistance in 2022
To Market is a platform that connects purveyors of local edible goods directly to restaurants and chefs that need them the most. The company serves as a simple online marketplace for sourcing and selling the highest quality local goods. For farmers, the company allows them to track their inventory online and it automatically becomes available to local Chefs for easy online ordering. Meanwhile for the chefs, they can have and order the finest products from the local farms, just a click away with easy online ordering and tracking.

Vervet

Pre Seed Round in 2020
Vervet is a manufacturing company that specializes in retail, sales, and distribution of beer and cocktails.

LOUIS

Seed Round in 2019
Louis- Design Marketing & Consultants”, is a emerging company engaged in trading and supplying Commercial, Decorative, and Architectural LED Lighting range. Our products are known for their longer life, high illumination and easy installation. What we are proud of ourselves is the product quality and innovation, along with honest and informed customer service, that serve as the keystones of our company's philosophy.

LOUIS

Pre Seed Round in 2018
Louis- Design Marketing & Consultants”, is a emerging company engaged in trading and supplying Commercial, Decorative, and Architectural LED Lighting range. Our products are known for their longer life, high illumination and easy installation. What we are proud of ourselves is the product quality and innovation, along with honest and informed customer service, that serve as the keystones of our company's philosophy.

Epinium

Seed Round in 2017
In 2016, the world’s top 500 consumer brands spent over $800 billion extending, developing, commercializing and marketing their products. Almost 80% of these same companies experienced a decline in market share that year. Global brands need a faster, more effective and less expensive way to make data-driven marketing decisions in an omnichannel world. Epinium lets brands discover their next best seller based on Big Data and Machine Learning. They are their personal CDO (Chief Data officer), driving commercial decision-making faster with less risks and higher probabilities of success.

Pollen

Seed Round in 2016
Pollen is a developer of an advertising platform aimed at assisting small and medium-sized online retailers in acquiring new customers through targeted advertising. The platform utilizes consumers' browsing, buying, and abandonment behavior to serve highly relevant ads across Facebook and Display networks. By leveraging actual browsing data, Pollen enables retailers to engage effectively with potential customers interested in their specific products, ultimately enhancing customer acquisition and boosting revenue.

Contellio

Convertible Note in 2016
Contellio analyses and takes marketers' existing content and converts it into visuals like presentations, animations, and infographics.

rublys

Seed Round in 2015
Classic advertising is often perceived as boring and annoying. The idea behind rublys was to create a channel in which users interact proactively and above all voluntarily with companies and their products via the smartphone - always and everywhere. Of course, digital scratch cards are perfect.

Good Audience

Seed Round in 2014
Good Audience provides online services to reach and get the brand, product, or service in front of various active social media users. Its services include campaigns, intelligent targeting, social strategy, active content posting, and cross promotion. The company is based in the United States.

Crowdly

Seed Round in 2013
Crowdly is an advocate marketing platform empowering large consumer brands to build a base of authentic advocates, activate them, and learn from their behavior to increase word-of-mouth promotion and brand advocacy. It specializes in the fields of finance, social media, advertising, and social media marketing. The company was founded in 2011 and headquartered in Boston, Massachusetts.

BrightMove Media

Seed Round in 2013
BrightMove Media is provides real-time and geo-targeted digital outdoor advertising solutions. The company offers TaxiCast, a digital advertising service that broadcasts targeted and relevant digital advertising from a dual-sided LED screen mounted on the roof of licensed London black taxis.

Linksy

Seed Round in 2012
Linksy helps busy marketers tap their employees, customers, and fans to spread their message on social sites.

Crowdly

Pre Seed Round in 2012
Crowdly is an advocate marketing platform empowering large consumer brands to build a base of authentic advocates, activate them, and learn from their behavior to increase word-of-mouth promotion and brand advocacy. It specializes in the fields of finance, social media, advertising, and social media marketing. The company was founded in 2011 and headquartered in Boston, Massachusetts.

Crowdly

Seed Round in 2010
Crowdly is an advocate marketing platform empowering large consumer brands to build a base of authentic advocates, activate them, and learn from their behavior to increase word-of-mouth promotion and brand advocacy. It specializes in the fields of finance, social media, advertising, and social media marketing. The company was founded in 2011 and headquartered in Boston, Massachusetts.