Techstars

Techstars Central LLC, founded in 2006 and based in Boulder, Colorado, operates as a startup accelerator and venture capital firm focused on supporting early-stage technology-oriented companies. It specializes in a mentorship-driven accelerator program, selecting ten startups each summer to participate in a three-month incubation period, offering funding of $120,000 in exchange for equity. Techstars invests primarily in sectors such as fintech, artificial intelligence, blockchain, augmented reality, and IoT, while avoiding investments in medical devices, healthcare technology, and local service-oriented businesses. In addition to its primary accelerator, Techstars has various specialized programs, including those focused on music, retail, mobility, and social impact, with global reach extending to regions such as Africa, Asia, and Latin America. The firm prefers taking minority stakes, typically between six and ten percent, without seeking board representation or investor rights. Techstars has built a robust network of entrepreneurs, mentors, and corporate partners to foster innovation and growth within its portfolio, which includes over 1,000 companies with a significant collective market capitalization.

Ethan Austin

MD of the Techstars Western Union Accelerator

Mark Tortorella

Advisor

Nathanial Zola

MD

Past deals in Outdoor Advertising

Visual Feeder

Seed Round in 2022
Visual Feeder Corporation operates an online marketplace that connects landlords with an opportunity to monetize their vacant space by projecting branded visual experiences on their windows space. It offers WindowScape street level digital campaign in stores, shopping malls, and high traffic retail locations. The company is based in Chicago, Illinois.

Visual Feeder

Pre Seed Round in 2020
Visual Feeder Corporation operates an online marketplace that connects landlords with an opportunity to monetize their vacant space by projecting branded visual experiences on their windows space. It offers WindowScape street level digital campaign in stores, shopping malls, and high traffic retail locations. The company is based in Chicago, Illinois.

LOUIS

Seed Round in 2019
Louis- Design Marketing & Consultants”, is a emerging company engaged in trading and supplying Commercial, Decorative, and Architectural LED Lighting range. Our products are known for their longer life, high illumination and easy installation. What we are proud of ourselves is the product quality and innovation, along with honest and informed customer service, that serve as the keystones of our company's philosophy.

LOUIS

Pre Seed Round in 2018
Louis- Design Marketing & Consultants”, is a emerging company engaged in trading and supplying Commercial, Decorative, and Architectural LED Lighting range. Our products are known for their longer life, high illumination and easy installation. What we are proud of ourselves is the product quality and innovation, along with honest and informed customer service, that serve as the keystones of our company's philosophy.

StreetMetrics, INC.

Pre Seed Round in 2018
You wouldn’t pay for digital advertising without receiving analytics and actionable performance data. We think the same principle should apply for Moving Out Of Home (MOOH) ads. That’s why we developed a suite of measurement and attribution tools specifically for the MOOH industry. StreetMetrics bridges the gap between the physical and digital worlds for MOOH marketers. We enable marketers to plan, track, and prove the impact of their MOOH ad campaigns with our digital measurement and attribution tools.

Blindspot

Pre Seed Round in 2018
TPS Engage is making digital out of home smarter, better and open to anyone. By taking unsold inventory from Digital Out of Home networks and giving access to any type of business to buy OOH at an hourly base rather than exclusive long term deals, TPS Engage gives a much needed breath of fresh air to the industry. This, combined with enhanced analytics and the possibility to deliver contextual content at the click of the button, makes TPS a perfect solution for networks, SMBs and large scale advertisers.

Pollen

Seed Round in 2016
Pollen is a developer of an advertising platform aimed at assisting small and medium-sized online retailers in acquiring new customers through targeted advertising. The platform utilizes consumers' browsing, buying, and abandonment behavior to serve highly relevant ads across Facebook and Display networks. By leveraging actual browsing data, Pollen enables retailers to engage effectively with potential customers interested in their specific products, ultimately enhancing customer acquisition and boosting revenue.

Rally Networks

Seed Round in 2016
Rally Networks provides location-based marketing services for mobile companies. It offers its services through multiple platforms: Wi-Fi, smartphone charging, digital display, and proximity beacons. It seeks to engage customers with contextual messaging. The company’s partner locations include bars, restaurants, coffee shops, malls, stadiums, and hotels. Rally Networks was co-founded by Cory Azzalino, Duncan Swezey, and Jeff Walker in 2013 and is based in Venice Beach, California.

ResponsiveAds

Pre Seed Round in 2016
ResponsiveAds, Inc. is a New York-based company that specializes in programmatic, direct, and native advertising solutions. Founded in 2012, it offers innovative products such as STRETCH, a banner advertising platform that allows a single advertising creative to function seamlessly across various digital environments, and NarratorStudio, a self-service cloud application for creating precise HTML5 responsive ads. The company's technology enables advertisers and publishers to enhance the performance of their existing ads on mobile, tablet, and desktop platforms. ResponsiveAds also features its Fully-Fluid™ creative management platform, which allows marketers to produce dynamic HTML5 creatives that can adapt to any screen size. This capability not only simplifies the ad creation process but also optimizes revenue generation by delivering premium creatives that can fit any ad slot. With a focus on high-quality standards and performance, ResponsiveAds has successfully served billions of impressions for notable brands and agencies, positioning itself as a leader in advanced advertising solutions.

rublys

Seed Round in 2015
Classic advertising is often perceived as boring and annoying. The idea behind rublys was to create a channel in which users interact proactively and above all voluntarily with companies and their products via the smartphone - always and everywhere. Of course, digital scratch cards are perfect.

TheGreatOut

Convertible Note in 2015
TheGreatOut is a full-service, digital performance platform exclusively for businesses serving clients in the Great Outdoors. We specialize in serving the marketing needs of hunting, fishing, adventure sports outfitters, lodges, and guides. Visit greatout.com for a free demo or visit blog.greatout.com for helpful articles and content Our platform helps outdoor businesses like fishing, hunting, and adventure guides: - Generate more leads - Improve search engine rankings - Nurture prospects to become lifetime clients - Engage with customers to keep them coming back - Save time on the boring, repetitive tasks associated with outdoor businesses

Magnet

Pre Seed Round in 2014
Magnet to focus on an exciting new product.

SocialSign.in

Seed Round in 2014
SocialSign.in, Inc. offers wireless internet access at various venues such as grocery stores and theaters, facilitating connections between businesses and their customers. Founded in 2011 and based in Greenwich, Connecticut, the company provides a platform that allows users to log in with their online accounts to access personalized offers and promotions. Through its services, customers can connect via different internet-enabled devices and engage with businesses, enhancing customer relationships. SocialSign.in helps venues grow their marketing reach by building customer mailing lists, improving social media engagement, and driving app downloads. Additionally, the company offers valuable metrics on customer behavior, such as visitation frequency, which are typically challenging and costly for physical venues to obtain. Their proprietary software also supports network authentication for partners and organizations, optimizing guest Wi-Fi networks for commercial use.

BrightMove Media

Seed Round in 2013
BrightMove Media is provides real-time and geo-targeted digital outdoor advertising solutions. The company offers TaxiCast, a digital advertising service that broadcasts targeted and relevant digital advertising from a dual-sided LED screen mounted on the roof of licensed London black taxis.

frintit

Seed Round in 2012
frintit allows direct mail advertisers to serve targeted ads to potential customers based on their interests and likelihood of purchase, thus raising conversion rates from <0.5% to 13%

ADstruc

Seed Round in 2010
ADstruc, Inc. is a technology services provider for the outdoor advertising industry, focused on enhancing the efficiency of media planning and buying. Founded in 2010 and headquartered in New York, the company offers its proprietary software, Drive, which automates the out-of-home (OOH) media planning process for agencies and advertisers. This platform allows users to issue multi-market requests for proposals across various formats, including wallscapes and digital networks. In addition to its software solution, ADstruc operates Project X, a managed services division that employs data-driven strategies to optimize OOH campaigns, helping brands effectively engage with consumers. By streamlining the entire advertising process—from planning to execution—ADstruc aims to simplify and elevate outdoor advertising for its clients.

ADstruc

Seed Round in 2010
ADstruc, Inc. is a technology services provider for the outdoor advertising industry, focused on enhancing the efficiency of media planning and buying. Founded in 2010 and headquartered in New York, the company offers its proprietary software, Drive, which automates the out-of-home (OOH) media planning process for agencies and advertisers. This platform allows users to issue multi-market requests for proposals across various formats, including wallscapes and digital networks. In addition to its software solution, ADstruc operates Project X, a managed services division that employs data-driven strategies to optimize OOH campaigns, helping brands effectively engage with consumers. By streamlining the entire advertising process—from planning to execution—ADstruc aims to simplify and elevate outdoor advertising for its clients.

ADstruc

Seed Round in 2010
ADstruc, Inc. is a technology services provider for the outdoor advertising industry, focused on enhancing the efficiency of media planning and buying. Founded in 2010 and headquartered in New York, the company offers its proprietary software, Drive, which automates the out-of-home (OOH) media planning process for agencies and advertisers. This platform allows users to issue multi-market requests for proposals across various formats, including wallscapes and digital networks. In addition to its software solution, ADstruc operates Project X, a managed services division that employs data-driven strategies to optimize OOH campaigns, helping brands effectively engage with consumers. By streamlining the entire advertising process—from planning to execution—ADstruc aims to simplify and elevate outdoor advertising for its clients.