Pebble is a wearable, hardware, and software company that develops a technology designed for smart watches to connect with iPhone and Android smartphones using Bluetooth. The first model, InPulse, was created in April 2012 while the second generation, Pebble, was launched on the Kickstarter crowdfunding platform, where it became the most successful crowdfunded project in Kickstarter’s history, surpassing $10 million. Today, the company also sells accessories including leather, steel link and metal bands along with its popular collection of watches.