Heap Inc. develops an analytics infrastructure designed for online businesses, enabling them to capture and analyze web, mobile, and cloud interactions, such as clicks and transactions. Founded in 2012 and headquartered in San Francisco, California, with additional offices in New York and Utah, Heap's solution automates the analytics process, allowing companies to focus on deriving insights and making informed business decisions. The platform provides a comprehensive view of customer data, helping businesses optimize product offerings and enhance user experiences. Heap serves over 6,000 clients across various industries, including e-commerce, financial services, and software as a service (SaaS), with notable customers such as Twilio, LendingClub, and Optimizely.