IRIS Ventures

IRIS VENTURES is the advisor to IRIS Fund I F.C.R.E. a €100 million consumer growth equity fund backing brands and tech-enabled solutions that make our lives healthier, happier and more convenient. IRIS provides capital, strategic guidance and industry-specific resources to help the most promising consumer brands and mission-driven founders reach their full potential. The fund is an active investor in the Health, Wellness, Family, Lifestyle, Beauty, Nutrition, Education, Daily Tech and Modern Commerce, with a focus on community, branding, innovation, technology.

Inés Ures

Partner

10 past transactions

Superlativa

Seed Round in 2024
Superlativa is a wellness company specializing in the development and distribution of nutraceutical products. Their offerings include clinically tested supplements designed to promote mental well-being and physical health. Key areas of focus include stress and anxiety reduction, enhanced energy levels, improved sleep quality, and cognitive function support. The company's products utilize high-quality ingredients, providing natural health alternatives to a broad range of consumers seeking overall wellness.

Maurten

Venture Round in 2024
Maurten is a Swedish company specializing in the production of carbohydrate-rich sports drinks and foods. Their products are designed to provide energy, hydration, and recovery for athletes, using only natural ingredients.

Essentialist

Series A in 2024
Founded in Spain in 2012, Essentialist is an exclusive, members-only travel service that designs personalized itineraries for global destinations based on individual preferences. It offers access to curated reviews and itineraries through a platform operated by concierge-type planners.

Biomel

Seed Round in 2023
Biomel is an e-store that offers probiotic drinks, gut powders, prebiotics, and FODMAP fibre supplements for gut health care.

Mammaly

Series A in 2023
Mammaly is a pet health startup focused on developing snacks that support aging dog health. The company produces healthy pet food and snacks using natural ingredients, with a grain-free formulation and no added sugar or artificial preservatives. Snacks are developed with veterinary input and feature regional ingredients that emphasize higher protein and lower fat. Mammaly also provides guidance on dog health to help owners care for their pets and make informed nutrition choices. By combining functional treats with health-focused counseling, Mammaly aims to promote holistic well-being for dogs.

VICIO

Series A in 2023
VICIO operates a cloud kitchen specializing in gourmet burgers. Customers can order customized burgers, fries, and beverages through the company's online platform.

Olistic

Series A in 2022
Olistic is a company that specializes in clinically effective hair growth and care solutions, aiming to assist individuals at every stage of their hair journey. By employing a multi-factorial approach, Olistic addresses the six root causes of hair thinning through science-backed, medical-grade products. The company offers a range of natural and vegan ingredients that provide a drinkable treatment for hair loss, designed for both men and women. These products focus on strengthening hair from the root, boosting growth, and enhancing density and resistance. Olistic is committed to empowering individuals to become the best versions of themselves, driven by a passion for innovation, growth, and wellness.

Apricity

Series B in 2022
Apricity is the world's first virtual fertility clinic, designed to enhance the fertility treatment experience for women and couples facing challenges in conception. By integrating data and artificial intelligence, Apricity seeks to improve the chances of pregnancy success while providing a patient-centric approach. The company combines advanced technology with personalized care, offering at-home services and virtual appointments to streamline the treatment process. Led by a team of experienced entrepreneurs, medical professionals, and data scientists, Apricity aims to disrupt traditional fertility care by making it more accessible and efficient for patients.

Artemest

Series B in 2022
Artemest s.r.l. is an online marketplace based in Milan, Italy, specializing in handmade luxury products crafted by Italian artisans. Founded in 2015, the platform offers a diverse collection of items, including home décor, fine art, and jewelry. Customers can explore a wide range of products such as furniture, lighting, textiles, and decorative art, alongside lifestyle items like bicycles, candles, and leather goods. Artemest distinguishes itself by providing a unique shopping experience that includes curated editorial content and videos that showcase the artisans and their craft. By connecting connoisseurs with exceptional craftsmanship, Artemest promotes the rich tradition of Italian artistry and allows customers worldwide to acquire one-of-a-kind pieces while gaining insight into the creative processes behind them.

Saysh

Series A in 2022
Saysh is a performance footwear brand founded by Allyson Felix, a highly accomplished track and field athlete, and her brother Wes Felix. The company specializes in designing sneakers specifically for women, taking into account the unique proportions of a woman's foot, in contrast to conventional sneakers that are often based on men's sizing. Saysh aims to create a sporting future that empowers women by promoting equality and celebrating female creativity and athleticism. In addition to its footwear line, the brand offers a membership-based community that provides workout videos and lifestyle content, fostering a supportive environment where women's voices and experiences are valued.
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