Google for Startups

Google for Startups is an initiative supporting global startups. It offers access to Google's products, connections, and best practices through a network of partners in over 135 countries. The program aims to help determined startups succeed.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in API

lideflow

Non Equity Assistance in 2025
Lideflow provides a powerful API that connects cross-chain stablecoins with traditional financial systems, ensuring secure, fast and cost-effective global payments.

Cleanster

Non Equity Assistance in 2024
Cleanster connects property owners and managers with top-rated cleaners for homes, short-term rentals, and offices. It integrates with Airbnb and other management software systems for automated cleaning services.

Alma Security

Non Equity Assistance in 2024
Alma Security offers a security solution that integrates with existing observability tools to provide real-time visibility into the application layer, including APIs, microservices, databases, and data flow. Its platform identifies logic-based vulnerabilities and misconfigurations, enabling comprehensive application protection within a single platform.

Authologic

Non Equity Assistance in 2024
Founded in 2020 by Krzysztof Klimczak, Jarek Sygitowicz, and Marek Rogoziński, Authologic is a Polish company specializing in digital identity verification. It offers solutions that enable secure and simplified identity checks across online platforms, utilizing decentralized identity attestations and privacy-preserving data control mechanisms.

Izifin

Non Equity Assistance in 2023
IziFin is a developer of a configurable and affordable Embedded Intelligence Operating System aimed at providing flexible Embedded Banking products to a wide range of companies, regardless of their size or sector. The company seeks to simplify the complexities and high costs traditionally associated with such financial solutions. Additionally, IziFin's platform incorporates artificial intelligence to enhance business intelligence capabilities, allowing clients to effectively leverage their data through seamless integration with existing software and processes. This adaptability enables businesses to access and utilize their software efficiently, facilitating improved operational performance.

Botco.ai

Grant in 2023
Botco.ai offers an AI-powered conversational marketing platform that enables automated chats with customers across web and messaging channels. The platform supports customizable conversation templates, answers to common questions, and real-time analytics through an integrated dashboard that tracks chat campaigns. An API-based interface allows the transfer of leads, transcripts, and data to enterprise marketing automation systems such as Salesforce, HubSpot, Adobe Marketing Cloud, and Zoho. The GenAI Chat Cloud uses fine-tuned language models to enhance conversational interactions and can be deployed at scale for various industries. The solution provides on-demand, automated chat and integrated workflows that guide customers through the marketing process, reducing the need for extensive data science resources. Botco.ai was founded in 2016 and is based in Milpitas, California.

Eskuad

Pre Seed Round in 2023
Eskuad develops a no-code platform focused on streamlining field operations in natural resources sectors. Its platform enables efficient data entry, storage, synchronization, and report generation, even offline, enhancing field operators' experience and facilitating better communication with leadership.

HeptaPay

Non Equity Assistance in 2023
HeptaPay is a bill payment application serving customers in the East African region.

Chimoney

Grant in 2023
Chimoney provides infrastructure and an API that enables value transfer across currencies, ledgers, and protocols. It offers a secure, simple payment platform for businesses and developers to send and receive cross-border payments in multiple currencies and via various methods, aiming to unlock global payment capabilities and streamline financial operations. The company handles the payment chain and financial activities, supporting seamless value movement between systems and enabling projects to realize their potential.

Docosan

Non Equity Assistance in 2022
Docosan is a tech startup focused on enhancing access to quality healthcare in Vietnam. Its digital marketplace allows patients to compare healthcare providers across various specialties, schedule appointments online at any time, communicate with primary care assistants, and manage their health data without cost. The platform benefits providers by offering tools to manage patients and expand their client base. Docosan's services are designed to improve access to primary healthcare, coordinate care effectively, and generate valuable public health data. The platform adheres to HIPAA compliance standards and employs internationally-recognized protocols such as HL7 FHIR and DICOM to ensure the portability of health records across different electronic health record systems. Docosan is committed to improving healthcare outcomes for the Vietnamese population.

MedTrans Go

Non Equity Assistance in 2022
MedTrans Go is a technology company that offers a B2B platform for healthcare providers to reduce appointment cancellations. The portal bundles services such as non‑emergency medical transportation, language interpretation, home health care, and delivery into a single digital interface. By addressing the root causes of missed appointments, the platform helps practices, hospitals and other facilities improve patient access and operational efficiency.

XpressRun

Pre Seed Round in 2022
XpressRun is a cloud-based delivery solution provider that specializes in same-day and next-day delivery services tailored for e-commerce businesses. The platform connects local e-commerce companies with last-mile delivery services, ensuring an efficient and cost-effective delivery experience. With a network of nearly 4 million verified drivers and a commitment to 97% estimated time of arrival accuracy, XpressRun leverages a unified last-mile delivery API to facilitate seamless integration with popular e-commerce platforms like Shopify, WooCommerce, and Squarespace. The company focuses on providing clients with quick delivery options while maintaining end-to-end ownership of the delivery process.

TQIntelligence

Non Equity Assistance in 2022
TQIntelligence, Inc., established in 2016 and based in Atlanta, Georgia, specializes in voice-based artificial intelligence for mental health assessment. The company's platform integrates diverse data sources to provide cognitive insights, enabling risk stratification, tracking treatment outcomes, and personalized behavioral interventions. Key products include TQ-Intelligence, which offers insights from voice/speech analytics and other psychometrically validated instruments, and TQ Analytics, leveraging existing EMR data for actionable insights. The platform features machine learning analytics, knowledge graph, and real-time prediction capabilities to support healthcare professionals in diagnosing mental health issues more effectively, particularly for children who may struggle to communicate their distress.

Eskuad

Funding Round in 2022
Eskuad develops a no-code platform focused on streamlining field operations in natural resources sectors. Its platform enables efficient data entry, storage, synchronization, and report generation, even offline, enhancing field operators' experience and facilitating better communication with leadership.

iAccess Innovations

Grant in 2022
iAccess Innovations, is developing a mobile application that will allow the mobility impaired as well as their family and friends to rate and review establishments based on how accessible they are. Pulling from Google's API, we have created a location service based application that will let users give 1 - 5 star ratings on how accessible each establishments parking, entrance, seating, and bathrooms are for people with wheelchairs, walkers, etc. Our hope is that we will not only help people be more conscientious of their companions by allocating this information in one central location but we hope that eventually establishments with low ratings will try to improve their establishments parking lots, entrances, bathrooms, and seating arrangements to accommodate everyone. Eventually we plan to build integrations with airlines, hotels and sporting venues to provide our users everything they need to create stress free, memorable moments with their loved ones.

Airpals

Pre Seed Round in 2022
Airpals is a B2B platform that automates intralogistics for businesses. Its AI-powered shipping system streamlines corporate and industrial shipping tasks, allowing operational staff to concentrate on strategic initiatives.

Taxtastic

Non Equity Assistance in 2022
Taxtastic is a technology company that specializes in tax-related software services. It offers an API that can understand and categorize tax-relevant expenses, linking them to specific professions and assessing their tax relevance. The platform also provides automated tax calculations, integrated filing systems, and real-time updates on tax regulations, helping businesses and individuals efficiently manage their tax obligations and ensure compliance with local and international tax laws.

Pivo

Non Equity Assistance in 2022
Pivo is a financial platform designed to democratize access to financial services for small and medium-sized businesses across Africa. By providing a comprehensive suite of tools tailored for the supply chain sector, Pivo enables clients to efficiently access various financial services from a single hub. This approach fosters a more streamlined and effective means for businesses to engage with borderless financial solutions, ultimately enhancing their operational capabilities and growth potential.

Pindo

Non Equity Assistance in 2022
Pindo facilitates customer engagement by bridging language barriers through its cloud-based platform. It enables businesses to communicate directly with customers via SMS and popular social media platforms such as WhatsApp, Telegram, Facebook Messenger, and voice calls. The platform offers features like route matching, phone number lookup, geo-mirroring, retry priority, real-time analytics, and APIs for developers, aiming to improve customer experience, drive financial inclusion, and reduce operational costs.

CreditAIs

Non Equity Assistance in 2022
CreditAIs specializes in developing credit scoring tools tailored for micro businesses and individuals who are underserved by traditional credit scoring models. The company focuses on digitizing the credit application process for microlenders, enhancing their ability to provide credit to these borrowers. By leveraging machine learning, CreditAIs generates predictive insights that empower lenders to refine their lending conditions. This innovative approach not only facilitates access to credit for those outside conventional scoring systems but also supports wealth-building opportunities for individuals and small businesses.

Empath

Non Equity Assistance in 2022
Empath Inc., established in Tokyo, Japan in 2017, specializes in developing artificial intelligence software that identifies emotion from human voice in real-time, regardless of language spoken. The company's primary product is Web Empath API/SDK, which integrates vocal emotion AI into users' products and services. Additionally, they offer My Mood Forecast, an employee assistance program application for mood tracking via voice analysis, and Smart Call Center, a tool that visualizes customers' and operators' emotions in real-time during calls. Empath's technology has been recognized with awards such as the 1776 Challenge Cup Tokyo 2017 and Accenture Innovation Award at GITEX 2017 in Dubai.

Jiffsy

Non Equity Assistance in 2022
Founded in 2021, Jiffsy is a Kyiv-based company offering a no-code frontend platform for e-commerce. Its AI-driven solution transforms online stores into engaging, social media-like experiences, featuring product feeds and mobile-first designs to boost mobile traffic and conversions.

Uelz

Non Equity Assistance in 2022
Uelz is a cloud-based billing platform that serves recurring-revenue businesses by recording, controlling, and analyzing customer and sales data, while enabling management of payments, subscriptions, and customers from a single interface. The solution automates payment collection by integrating with multiple payment gateways to support SMBs operating globally and reconciling income in one place, helping clients save time, streamline operations, and grow their online business.

Autoro

Non Equity Assistance in 2022
Autoro is a customer business automation company that specializes in enhancing work efficiency through its robotic platform. By integrating browser automation, application programming interface linkage, and machine learning, Autoro automates a variety of routine office tasks. The platform streamlines processes such as report preparation, accounting, document creation, risk investigations of business partners, email management, travel expense settlements, time attendance system oversight, and data updates across multiple systems. Through these capabilities, Autoro enables clients to automate simple yet time-consuming tasks, significantly accelerating their daily operations and improving overall productivity.

Antidote Health

Non Equity Assistance in 2021
Antidote Health is a telemedicine company that offers an AI-driven health platform aimed at enhancing the medical treatment process for patients. The platform streamlines patient screening and supports doctors in their decision-making, minimizing administrative burdens and improving the quality of interactions between healthcare providers and patients. By integrating features that address social health aspects, Antidote Health fosters a positive ripple effect within communities, ultimately benefiting patients, doctors, and their families. The company is dedicated to making premium healthcare accessible and affordable for all, ensuring a comprehensive approach to health that extends beyond individual care.

Harbiz

Non Equity Assistance in 2021
Harbiz is a software company that provides an all-in-one productivity and fitness management platform for wellness and fitness professionals. The solution digitizes and professionalizes fitness businesses by offering features for training delivery, client management, automated notifications, personalized nutrition plans, and payment automation, along with progress tracking and customization to tailor services. It enables professionals in the fitness sector to connect with clients, monitor performance, and streamline administrative tasks.

Ayana Therapy

Non Equity Assistance in 2021
Ayana Therapy is a telehealth platform that connects marginalized communities with licensed therapists via virtual communication. It uses a smart matchmaking algorithm based on cultural experiences and identity traits to ensure compatibility, addressing the lack of access to mental health services for people of color and LGBTQ+ individuals.

Uelz

Non Equity Assistance in 2021
Uelz is a cloud-based billing platform that serves recurring-revenue businesses by recording, controlling, and analyzing customer and sales data, while enabling management of payments, subscriptions, and customers from a single interface. The solution automates payment collection by integrating with multiple payment gateways to support SMBs operating globally and reconciling income in one place, helping clients save time, streamline operations, and grow their online business.

Take

Non Equity Assistance in 2021
Take is a Platform business that enhances the way brands interact with customers. We have more than 400 clients in Brazil, with 70 of them among the 500 largest in Brazil. Currently we have more the 7 million active users interacting with our platform and this number is growing in a pace bigger than 10% MoM. BLiP, our platform is exponential and we already have more than 350 APIs endpoints available on that. We were told by WhatsApp that we are their TOP 1 Business API solution provider worldwide. Besides WhatsApp, we are official partners of Google, Apple, Amazon, Facebook and Instagram. We are one of the Apple global partners for Apple Business Chat, and the only one in Brazil. We have a powerful culture and believe that Our team is the most relevant asset of our company. This year we are elected the 14th best company to work in Brazil and the second one in our estate, Minas Gerais, by the Global recognized Great Place to Work Rank and because of BLiP, our platform, we were selected as one few Cool Vendors in Brazil by Gartner in 2017.   Take is an API communication platform that enhances the way clients interact with customers by connecting several corporate workflows (CRM, Customer Service, Analytics, etc.) with all conversational channels such as WhatsApp, Apple Business Chat, Facebook Messenger, Google Assistant, etc. We are similar to LivePerson and Twilio in the US and currently integrate more than 350+ API, and we are profitable ;)

WEimpact.AI

Non Equity Assistance in 2021
WEimpact.AI is a voice solution for the content creator platform. They meet in person and connect remotely to talk about exciting artificial intelligence. They provide products that include transcription, data labeling, speech analysis, subtitles, ASR, and speech recognition.

Nama

Non Equity Assistance in 2020
Nama is an automated chat platform founded in Brazil in 2014, that utilizes advanced artificial intelligence to streamline customer service functions. The platform offers a proprietary AI API and an open-source framework for developing chatbots, facilitating faster and more convenient interactions for customers. By integrating human intelligence with machine capabilities, Nama helps businesses effectively manage increasing customer expectations at scale. Its systems are designed to prototype and document conversational assistants, enhancing the overall consumer experience while providing valuable customer service reports. As digital communication becomes more prevalent, Nama addresses the growing demand for chat solutions that blend the efficiency of chatbots with the personal touch of live agents, thus reducing the significant costs associated with poor customer service.

Cogent Labs

Non Equity Assistance in 2020
Cogent Labs Inc. is a Tokyo-based company established in 2015 that specializes in the development of artificial intelligence software aimed at enhancing data input and API documentation processes. The company focuses on bridging advanced AI technologies with practical applications to improve the quality of life for users. Cogent Labs engages in both fundamental and applied AI research, offering solutions in various fields, including time-series forecasting, information extraction, natural language processing, and reinforcement learning. Its innovative tools are designed to automate document scanning and transform handwritten content into digital text, thereby streamlining data entry. By providing predictive analysis products and a natural language understanding engine, Cogent Labs enables clients to minimize manual data entry efforts and optimize business operations through efficient data processing and historical analysis.

BotHub

Non Equity Assistance in 2020
BotHub is an open platform for predicting, training and sharing NLP datasets in multiple languages.

Idoven

Non Equity Assistance in 2020
Idoven develops an AI-powered cardiology-as-a-service platform that enhances the diagnostic capabilities of cardiologists and non-cardiology clinicians. It partners with prominent organizations like AstraZeneca, Abbott, and GE Healthcare to improve patient care. Idoven has received significant recognition for its innovative technology, including awards from the European Innovation Council and CB Insights.

Deep Medi

Non Equity Assistance in 2019
Deep Medi provides information and resources related to healthcare, particularly in the areas of medical research and clinical practise. They provide products that include API, haley, and, always, BP.

Tickitto

Non Equity Assistance in 2019
Tickitto AI Ltd, trading as Tickitto, is a UK-based technology company established in 2017. It specializes in developing and operating tools that connect ticketing platforms and travel distributors. Tickitto's core offering is an API solution, enabling partners to access inventory, pricing, and availability from suppliers through a single integration point. Additionally, Tickitto provides a web application for consumers to purchase tickets for various events, including music, sports, theatre, and tours, as well as a real-time commission tracking dashboard for API users. The company was founded by Dana Lattouf and is headquartered in Bath, United Kingdom.

Mona

Non Equity Assistance in 2018
Mona is a developer of an AI monitoring platform tailored for AI-driven companies and teams that require continuous adaptation and optimization of their production environments. Founded in late 2018 by former product leaders from Google and McKinsey & Co., the company's platform helps machine learning teams track data and model performance metrics while providing alerts for potential drifts, biases, and integrity issues. This capability allows organizations to identify business risks and implement timely improvements. Mona's platform serves a diverse range of industries, supporting various applications such as fraud detection, data-driven healthcare, e-commerce marketing optimization, and revenue intelligence, thereby enabling data science teams to gain essential insights and transparency regarding their data and models in production.

Teravoz

Non Equity Assistance in 2018
Teravoz is a hosted PBX Platform for SMBs and Call Centers, and telephony APIs. Teravoz was born from the dream of providing VoIP services so that every company, regardless of its size and resources, can be as productive as large companies. We achieved this through state-of-the-art technologies, so we were able to build a solution package called Virtual PBX. Its clients are from the most different segments, serving fintech startups, e-commerce and logistics startups, offices, coworking spaces, offices, technical support teams, tourism agencies and others.

Autenti

Non Equity Assistance in 2017
Autenti operates a platform for online document authorization and contracting. The service enables digital authentication, electronic signatures, e-identification, and secure delivery of documents, streamlining the signing of agreements and other paperwork. It supports sending documents, certifying transactions with digital certificates, and generating links tied to payments, reducing the need for traditional courier methods. The platform is designed to accelerate business workflows by enabling fast, compliant, and verifiable online signing of documents and agreements.

Oscar Senior

Non Equity Assistance in 2017
Oscar Senior provides a digital remote care platform that connects care providers with elderly and disabled clients, enabling remote and in-person support through video conversations, messaging, and other touchpoints. The platform helps users age in place and maintain independence by offering features such as auto-answer calls, a voice assistant, medication management, and integration with smart devices including sensors, alarm buttons, remote locks, and cameras to monitor safety and support timely interventions by caregivers.

XCHANGER.IO

Non Equity Assistance in 2017
Xchanger develops global API for payments in fiat&crypto enabling our clients to provide cheapest, fastest and most convenient cross borders payments with few lines of code, without own infrastructure.

Yoller

Non Equity Assistance in 2016
Yoller is a social planning platform that facilitates the organization of events among friends and peers. It offers a mobile application designed to streamline the planning process for various social occasions, such as reunions and adventure trips. By focusing on quick consensus regarding the details of a plan—who, what, where, and when—Yoller enables users to transform ideas into actual gatherings with ease. The platform leverages clean design principles, group psychology, and machine learning to enhance the planning experience, ensuring that users can arrange spontaneous meet-ups without unnecessary complications.

WealthKernel

Non Equity Assistance in 2016
WealthKernel is a London-based platform that provides a go-to API for automated financial services, enabling UK and EU mass affluent clients to access financial advice through human guidance or a user-friendly digital interface. The company offers a wealth management platform that supplies investment management and infrastructure support tools to assist advisers with risk profiling and portfolio management, helping institutions distribute investment products digitally, develop wealth management services, and reach beyond traditional market segments. Positioned as a scalable infrastructure for savings, investments and pensions, WealthKernel functions as a centralized platform that firms plug into rather than build in-house. Founded in 2015, WealthKernel focuses on compliance and distribution as a service, delivering adviser support and digital distribution capabilities to the financial services sector.
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