Google for Startups is an initiative launched in 2011 that focuses on supporting startups globally by providing access to Google's products, connections, and best practices. The program partners with over fifty leading startup organizations to foster entrepreneurial ecosystems in more than 135 countries. It offers various resources, including financial support and exclusive programming, to help these partners and their startups thrive. Central to this initiative are six Google for Startups Campuses located in London, Tel Aviv, Seoul, Madrid, São Paulo, and Warsaw. These Campuses serve as collaborative spaces where startup founders can access mentorship, educational resources, and networking opportunities within their local communities. Startups benefit from free workspaces, community events, and a network of like-minded entrepreneurs, all aimed at nurturing their growth and innovation across diverse sectors such as healthcare, retail, finance, and technology.
Brainactive is an AI-driven platform that streamlines the access to vital insights used by companies to make sound business decisions, by enabling them to directly interview their current and potential customers, regardless of their expertize in sociology, past experience with market research, size of their team, or their market research budget. Integrated with a pool of 300+ million vetted and engaged consumers around the world, the platform allows companies to get relevant answers to their questions in minutes, with assistance from advanced conversational and generative LLM trained on market research, available along the way. Putting businesses in direct contact with their customers essentially removes the need for any intermediaries in the process and brings the costs and time down to a mere fraction of what traditional market research typically requires. At the same time, companies get to keep sensitive concepts and prototypes tested entirely secured, since no one else is involved, at any stage.
Medreddie
Non Equity Assistance in 2024
Medreddie is a company that focuses on streamlining the procurement of medical equipment and conducting market research to enhance healthcare delivery. Its platform leverages artificial intelligence to analyze the competitive landscape, formulate fair request for proposal (RFP) questions, and facilitate effective communication with vendors and peers. By improving the procurement process, Medreddie enables hospitals to acquire essential equipment, ultimately aiming to enhance patient outcomes.
Lengo
Non Equity Assistance in 2023
Lengo is an AI-based intelligence platform focused on the fast-moving consumer goods (FMCG) sector in Africa. The platform aggregates data from various sources, including retail sales information, to provide a comprehensive database on consumer goods. By analyzing this data, Lengo generates insights into consumer behavior, market trends, and the competitive landscape. This enables FMCG companies to make informed decisions regarding their marketing, sales, and distribution strategies, ultimately enhancing their operational effectiveness and market positioning.
Kimoyo Insights
Non Equity Assistance in 2022
Kimoyo Insights operates a research logistics platform that aids businesses worldwide in collecting consumer feedback. The company specializes in supporting global product teams, particularly those focused on the African market, by facilitating user testing and managing critical aspects of the research process, including participant recruitment, scheduling, and payments. Clients such as Microsoft, Chipper Cash, and the BBC utilize Kimoyo’s platform to conduct research studies, enabling them to gain valuable insights from various consumer touchpoints and enhance their product development efforts. Through its comprehensive services, Kimoyo Insights empowers organizations to make informed decisions based on real user experiences.
Estate Intel
Grant in 2022
Estate Intel is a data platform focused on the African real estate and construction sectors, addressing the critical need for reliable and centralized information. The platform enables companies to access structured data on historical rental and sale prices, vacancy rates, and market trends, facilitating accurate forecasts and lead generation. By offering comprehensive market analysis and a directory of properties, Estate Intel empowers organizations to make informed decisions in a landscape where data is often fragmented, unstructured, and costly. Through its web application, Estate Intel aims to provide instant access to actionable real estate insights, enhancing the ability of stakeholders to navigate the complexities of the market effectively.
Kapsule
Non Equity Assistance in 2022
Kapsule is a data analytics company specializing in African healthcare markets. It aggregates and analyzes data from various sources such as hospitals, pharmacies, insurers, and healthtech companies across multiple African countries. This data is used to provide clients with a comprehensive understanding of diseases and treatments, aiding them in market research, product development, market entry strategies, and funding allocation.
Tribal
Non Equity Assistance in 2022
Tribal is a technology-driven financial services provider, specializing in offering small and medium-sized businesses in emerging markets access to modern payment methods and financing solutions. The company's platform enables SMBs to utilize multi-currency physical and virtual business credit cards, local and international wire transfers, short-term financing, and a comprehensive spend management tool, all integrated into a single, user-friendly interface. Tribal has secured funding from prominent investors such as SoftBank Latin America Fund, QED Investors, and Coinbase Ventures, and has been recognized by Visa as part of their FinTech Fast Track program.
Dathic
Grant in 2022
Dathic, Inc. specializes in developing artificial intelligence and data analytics software tailored for consumer packaged goods (CPG) companies, with a focus on the Hispanic market. Founded in 2020 and based in New York, the company offers a suite of products and services, including Dathic growth, Dathic locator, consultancy, and Dathic ads. These tools provide deep insights and AI-driven analytics that assist research, marketing, and sales teams in understanding the diverse needs and cultural characteristics of multicultural consumers across the United States. By enabling CPGs and their distributors to optimize their sales and marketing strategies, Dathic seeks to help brands authentically connect with this rapidly growing demographic.
Irys
Grant in 2022
Irys is a community engagement platform that utilizes AI-driven tools to enhance real-time visibility and data analytics for urban stakeholders. By centralizing critical information, Irys facilitates seamless collaboration between businesses, organizations, and their respective communities. The platform allows clients to remotely gather data and feedback from their target audience, empowering them to make informed decisions and communicate effectively. Through its integrated approach, Irys helps clients streamline project management and improve stakeholder engagement, ultimately fostering better products, services, and sustainable communities.
Pricer24
Non Equity Assistance in 2022
Pricer24 is an analytical service that specializes in providing real-time market information to vendors, distributors, and online stores. The company collects data from e-commerce platforms regarding prices, availability, product content, reviews, and promotions. By offering straightforward reports and multifunctional dashboards, Pricer24 enables clients to quickly adapt to changing market conditions. Their software facilitates data-driven pricing strategies, assortment analysis, competitor insights, and market analysis, helping businesses enhance profitability, improve pricing, discover new niches, and streamline operations. The company emphasizes clarity in decision-making, encapsulated in their philosophy that "one glance should be enough to make a decision."
Pilotly
Non Equity Assistance in 2022
Pilotly, Inc. is a consumer insight research platform based in Oakland, California, that facilitates meaningful engagement between content creators and their audiences. Founded in 2013, the company provides a multi-platform video portal, APIs, and interactive engagement tools that allow users to watch TV shows and films prior to their public release, offering feedback to creators and networks. Pilotly enables media publishers to conduct digital focus groups at scale, with precise audience segmentation and real-time data collection displayed on an online dashboard. This approach helps content creators make informed business decisions based on viewer preferences, reducing the financial risk associated with video production and distribution. By continuously updating reports with actionable insights and fostering viewer engagement over time, Pilotly aims to build a comprehensive big data pipeline for the media entertainment industry.
Gauge (Gauge.AI)
Non Equity Assistance in 2021
Gauge is a Toronto-based company that specializes in a door-to-door sales performance platform. Formerly known as Sales Ninja, Gauge focuses on mobile market research, engaging influential consumers to facilitate better decision-making and reduce costly mistakes. Additionally, it offers a cultural insight platform that aids in testing ideas, content, campaigns, and strategies with prominent cultural voices. This capability allows clients to effectively navigate a rapidly evolving cultural landscape by leveraging insights from diverse leaders who shape its trajectory.
Edison.ai
Non Equity Assistance in 2021
Edison.ai specializes in creating cashier-free store management solutions utilizing artificial intelligence and image analysis. The company develops a platform that employs advanced image recognition and motion sensors to analyze products, calculate costs, and facilitate financial transactions. By automating the shopping experience, Edison.ai provides store owners with the infrastructure necessary to enhance efficiency and streamline operations. In addition to its retail focus, the company also offers a range of services including market research, social media analytics, and big data analytics, positioning itself as a versatile provider of innovative solutions in the advertising and analytics sectors.
Transparent
Non Equity Assistance in 2020
Transparent is a leading provider of data intelligence for the vacation rental industry, offering an online data analytics platform designed to support short-term rental markets. The platform aggregates and analyzes data from various sources to deliver insights on occupancy rates, pricing, inventory management, and market share. This enables property managers, investors, and hospitality companies to make informed decisions regarding revenue, distribution, and investment strategies. Additionally, Transparent's services assist public institutions in assessing the effects of the sharing economy, thereby enhancing overall market understanding and opportunities within the sector.
Gofind
Non Equity Assistance in 2020
Gofind is a company established in 2015 and headquartered in Joinville, Santa Catarina. It specializes in organizing company information and enabling users to locate nearby stores along with product availability. The firm has developed a decision intelligence platform that harnesses artificial intelligence to gather retail sales data. This platform calculates product availability in both physical and online stores, offering valuable insights that assist companies in making informed corporate decisions and supporting strategic planning based on accurate data.
Lean Survey
Non Equity Assistance in 2017
Lean Survey conducts market research using thousands of crowdsourcing researchers to collect data from the offline world. Our mission is to democratize market research. We want to make it possible for any company to contract a search with a level of quality similar to the surveys conducted by Kantar Millward Brown / Gallup / Ipsos through a simple, agile and affordable platform for a small / medium company. The Lean Survey uses a mobile app, which can be installed on any mobile phone, for the collection of market research data. Our thousands of researchers are recruited through crowdsourcing and the entire training and auditing process is done remotely using innovative technology and methods. For the user, the Lean Survey is a smartphone app that pays money in exchange for you interviewing others. For businesses, the Lean Survey is a platform for engaging face-to-face or telephone market research in a streamlined and agile way. It is faster, cheaper and simpler than hiring a traditional institute with an equal / superior quality. With just under 3 years of company, the Lean Survey has already won clients such as Ambev, Kroton, Magazine Luiza and reached the mark of more than $ 1 million in revenue in 2017. Other than that, we raised 3 funding rounds with Angels and Seed Capital funds. We were recently invested by Canary (http://canary.vc/) and Harvard Angels
MarketMind Technologies
MarketMind Technologies is a company that specializes in corporate communication software. It develops AI-driven chatbots to help public companies manage their investor relations and control their narrative across various online platforms, including social media, stock message boards, and investment research sites. The platform synthesizes clients' corporate materials and uses predictive analytics to generate chatbot content, providing retail investors with accurate and in-depth insights into the companies' operations. Additionally, it offers personalized investor updates, easy access to data points and commentary on ESG reports, and asset valuation services.
Numr
Numr is a developer of a customer experience management platform that integrates predictive analytics, big data, and customer feedback from various sources. The platform aims to bridge the gap between customer experience and traditional market research by providing businesses with tools to collect and analyze customer experience data. Utilizing artificial intelligence and the expertise of data scientists, Numr enables companies to forecast business outcomes and make informed, customer-centric decisions. This approach empowers employees to take real-time actions that can positively influence a company's overall performance and growth rate.
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