Google for Startups

Google for Startups is an initiative supporting global startups. It offers access to Google's products, connections, and best practices through a network of partners in over 135 countries. The program aims to help determined startups succeed.

Matthew Brittin

President, EMEA

Sundar Pichai

CEO, Google

Past deals in Personal Accessories

Timpers

Non Equity Assistance in 2022
Timpers is a footwear brand dedicated to accessibility for visually impaired users. The company develops shoes featuring tactile design elements, high-quality materials, and ergonomic construction to offer comfortable, stylish footwear while promoting universal design principles that enhance usability and representation in fashion.

Ooia

Non Equity Assistance in 2022
Ooia is a female health company specializing in reusable menstrual and leak-proof underwear. Its products aim to provide long-term sustainable solutions while promoting social change for women.

Clube da Preta

Venture Round in 2021
Clube da Preta is a digital subscription-based platform that empowers Afro-entrepreneurs and consumers in the fashion and accessories market. It offers signature accessories and fashion items, while also providing social support through consulting, curation, mentoring, and business management assistance to its partner suppliers.

Ben & Frank

Non Equity Assistance in 2021
Ben & Frank operates an online optical store aiming to disrupt the traditional market. It offers a wide range of fashionable glasses with various coatings such as anti-reflective, polycarbonate, anti-scratch, polarized, and UV-resistant, providing consumers access to affordable eyewear.

Balagan

Non Equity Assistance in 2021
Balagan Studio is a direct-to-consumer company specializing in the design and production of handcrafted leather goods. Their product range includes shoes, belts, bags, and accessories, all crafted from high-quality leather. Balagan Studio operates an online platform, allowing customers to purchase these products directly from the manufacturer via a web browser or mobile app.

Calypsa

Non Equity Assistance in 2021
Calypsa is a manufacturer of swimwear and activewear focused on helping women move freely with confidence. The company offers fashionable collections designed to fit well and provide comfort across various activities and settings. Product development emphasizes customer input and data-driven design to produce swimwear that aligns with user preferences and addresses common fit and comfort concerns. The name Calypsa evokes the sea goddess Calypso and conveys a sense of ease associated with wearing the brand. Calypsa positions itself as a provider of versatile, well-fitting swimwear and activewear that combines style with practicality for everyday wear and leisure.

Petitpeu

Non Equity Assistance in 2021
Petitpeu is an online platform for customizing and sending personal care gifts.

Minishoes

Non Equity Assistance in 2021
Minishoes is a Spanish manufacturer of children's footwear offering a range of locally produced shoes for babies, girls, and boys, including sneakers, boots, sandals, moccasins, and school shoes. The products are made from materials such as leather and cloth and are designed for durability and comfort, reflecting an artisan-crafted approach to locally manufactured footwear for the kids' market.

Ania Kruk

Non Equity Assistance in 2019
Ania Kruk is an e-commerce company specializing in the retail and design of jewelry. It offers a curated selection of gold and silver ornaments, including necklaces, bracelets, rings, earrings, and piercings, catering to current trends. Customers can browse and purchase these products directly from the seller through the company's website or mobile application.
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