Google for Startups

Google for Startups is an initiative launched in 2011 that focuses on supporting startups globally by providing access to Google's products, connections, and best practices. The program partners with over fifty leading startup organizations to foster entrepreneurial ecosystems in more than 135 countries. It offers various resources, including financial support and exclusive programming, to help these partners and their startups thrive. Central to this initiative are six Google for Startups Campuses located in London, Tel Aviv, Seoul, Madrid, São Paulo, and Warsaw. These Campuses serve as collaborative spaces where startup founders can access mentorship, educational resources, and networking opportunities within their local communities. Startups benefit from free workspaces, community events, and a network of like-minded entrepreneurs, all aimed at nurturing their growth and innovation across diverse sectors such as healthcare, retail, finance, and technology.

Sundar Pichai

CEO, Google

Past deals in Real Time

LetsData

Pre Seed Round in 2025
LetsData is a company specializing in AI-driven solutions to combat disinformation. It offers real-time monitoring of media and social media across over 50 countries, assisting state agencies, businesses, and civil societies in managing risks associated with misinformation. By leveraging advanced analytical tools, LetsData enables organizations to forecast trends and detect anomalies, which is crucial for developing and evaluating strategic communication campaigns. The company's services empower clients to communicate proactively, providing actionable insights that facilitate data-driven decision-making in response to the challenges posed by misleading information.

Segwise

Non Equity Assistance in 2024
Segwise is a technology company that develops AI-powered observability platforms for game studios. Their AI agents analyze key performance metrics, enabling studios to identify and act on LiveOps opportunities more swiftly. The platform tracks various segments and funnels, alerts about growth opportunities and issues, and integrates with data and code, all in a no-code format.

AIMerch

Non Equity Assistance in 2024
AIMerch is a developer of an artificial intelligence technology designed to build real-time reports with analytics.

LetsData

Non Equity Assistance in 2024
LetsData is a company specializing in AI-driven solutions to combat disinformation. It offers real-time monitoring of media and social media across over 50 countries, assisting state agencies, businesses, and civil societies in managing risks associated with misinformation. By leveraging advanced analytical tools, LetsData enables organizations to forecast trends and detect anomalies, which is crucial for developing and evaluating strategic communication campaigns. The company's services empower clients to communicate proactively, providing actionable insights that facilitate data-driven decision-making in response to the challenges posed by misleading information.

Alma Security

Non Equity Assistance in 2024
Alma Security offers a security solution that integrates with existing observability tools to provide real-time visibility into the application layer, including APIs, microservices, databases, and data flow. Its platform identifies logic-based vulnerabilities and misconfigurations, enabling businesses to achieve comprehensive application protection within a single platform.

truQ

Non Equity Assistance in 2023
truQ operates a tech-enabled logistics platform designed to streamline short-haul and intracity logistics. By leveraging real-time technology, truQ connects individuals and businesses with the nearest available vehicles, facilitating efficient transportation solutions. The platform features a mobile application that allows users to quickly sign up and book trips on demand, enhancing convenience and reducing costs for clients. Additionally, truQ provides a SaaS infrastructure that helps businesses coordinate logistics interactions more effectively, along with access to capital for commercial drivers to support their operations and growth.

Maybein

Non Equity Assistance in 2023
Maybein is a restaurant table booking application that helps users find available tables near their location. The platform automatically searches for canceled reservations, providing real-time alerts and notifications about free tables, preferred dining days, and services. By notifying clients when a table becomes available, Maybein enables them to quickly secure reservations at their desired restaurants. This innovative approach enhances the dining experience by simplifying the reservation process and ensuring that users have access to available tables in their vicinity.

trackNOW

Non Equity Assistance in 2022
trackNOW pvt ltd. is a startup founded by two couples, driven by a shared vision to create practical technology for everyday households. Their flagship product, myskoolbus, is an innovative application designed to track school buses and vans, ensuring that parents can monitor their children's transportation in real-time. The app prioritizes user-friendliness, making it accessible for average users, particularly busy parents. Utilizing advanced location-tracking technology and artificial intelligence, myskoolbus provides instant updates and notifications about vehicle locations, enhancing safety and peace of mind for families. This pioneering solution stands out in the neighborhood as the first of its kind, reflecting the team's commitment to addressing common challenges faced by parents.

TurnSignl

Non Equity Assistance in 2022
TurnSignl is a Black-owned technology company that provides a mobile application connecting drivers to legal representatives via video chat during traffic stops and car accidents. Founded in 2020 by three Black professionals, the company aims to enhance driver safety and empowerment while bridging the gap between residents and law enforcement. The TurnSignl app is designed to facilitate real-time access to legal assistance, allowing users to engage with a lawyer at the touch of a button or through voice command. This service seeks to protect civil rights, de-escalate roadside interactions, and ensure the safety of both drivers and police officers. The application is available for iOS and Android across all 50 states and Washington, D.C.

TQIntelligence

Non Equity Assistance in 2022
TQIntelligence, Inc. operates a platform that measures emotional distress severity through voice-based artificial intelligence technology. Founded in 2016 and headquartered in Atlanta, Georgia, the company integrates various data sources to provide cognitive insights into risk stratification, treatment outcomes, and personalized behavioral health interventions. Its key products include TQ-Intelligence, which utilizes voice and speech analytics alongside psychometrically sound instruments, and TQ Analytics, which leverages existing electronic medical record data to deliver actionable insights. TQIntelligence's machine learning analytics and real-time prediction capabilities support therapists in diagnosing mental health issues, particularly for children and adolescents, including those from BIPOC and LGBTQ communities. By focusing on voice biomarkers, the company aims to enhance treatment planning and reduce care costs while improving outcomes in the behavioral healthcare sector.

Route

Grant in 2022
Route is a business management platform tailored for the commercial cleaning industry, designed to meet the unique needs of service providers. It consolidates essential sales processes into a single cross-platform system, offering tools for bidding, job management, contractor relationships, time and attendance tracking, scheduling, and inventory management. The platform features a web portal and a mobile app with offline capabilities, enabling real-time analytics on team performance and providing workflow guidance during job execution. Additionally, Route’s Walkthrough Builder collects and organizes the scope of work on-site, allowing users to calculate bids and generate customized proposals efficiently. By leveraging these tools, Route aims to enhance operational efficiency, improve service quality, and facilitate contract acquisition in a competitive marketplace.

Gamr

Non Equity Assistance in 2022
Gamr is an online subscription platform dedicated to enhancing the eSports experience for gamers in Africa. The platform connects gamers with tournament organizers, facilitating participation in virtual competitions and events. It offers features that promote interaction among players and provides coaching services using artificial intelligence and real-time performance data. By focusing on building a robust eSports infrastructure, Gamr aims to advance gaming culture and support the development of future professional players in the region.

Empath

Non Equity Assistance in 2022
Empath Inc. is a Tokyo-based company specializing in artificial intelligence applications that detect emotions from voice in real-time, irrespective of language. Founded in 2017, Empath has developed several products, including the Web Empath API/SDK, which integrates vocal emotion recognition into various user services, and My Mood Forecast, an employee assistance program that allows individuals to assess their mood through vocal analysis. Another notable application is Smart Call Center, which visualizes the emotional states of customers and operators during interactions. Empath's technology analyzes multiple physical properties of voice to identify four primary emotions: joy, calm, anger, and sorrow, as well as an energy level. The company has garnered recognition for its innovative solutions, winning awards such as the 1776 Challenge Cup Tokyo and the Accenture Innovation Award at GITEX 2017 in Dubai.

truQ

Non Equity Assistance in 2022
truQ operates a tech-enabled logistics platform designed to streamline short-haul and intracity logistics. By leveraging real-time technology, truQ connects individuals and businesses with the nearest available vehicles, facilitating efficient transportation solutions. The platform features a mobile application that allows users to quickly sign up and book trips on demand, enhancing convenience and reducing costs for clients. Additionally, truQ provides a SaaS infrastructure that helps businesses coordinate logistics interactions more effectively, along with access to capital for commercial drivers to support their operations and growth.

VideoVerse

Non Equity Assistance in 2022
VideoVerse is a video technology company that offers an ecosystem of advanced video editing tools powered by artificial intelligence. It aims to empower both enterprise and individual content creators through its innovative platform. VideoVerse utilizes cutting-edge machine learning technology to analyze live content and generate real-time video highlights, ensuring that users can effectively capture and maximize key moments. Among its flagship products are Magnifi, a cloud-agnostic platform designed for real-time video analysis and highlight generation, and Illusto, a user-friendly web browser-based video editing tool. Through these offerings, VideoVerse enhances the video creation process, making it accessible and efficient for a diverse range of creators.

nearMe

Non Equity Assistance in 2022
NearMe Inc. is a Tokyo-based company that specializes in a mobile application designed for taxi ride-sharing services. Founded in 2017, the application facilitates instant matching of individuals traveling in the same direction, addressing inefficiencies in transportation and commuting. By enabling users to share taxi rides in real time, NearMe aims to improve the commuting experience and promote a more sustainable community. The platform addresses social inefficiencies by connecting users with similar travel interests, ultimately contributing to a more comfortable and efficient commuting solution.

ImIn

Non Equity Assistance in 2022
ImIn is an employee scheduling and hiring platform that streamlines workforce management for organizations. The application empowers teams by allowing them to select their work schedules, enhancing flexibility and efficiency. Additionally, ImIn provides real-time notifications and digital on-demand staffing technology, facilitating connections between employers and top-tier talent. This modern approach to employment enables businesses to easily manage part-time, seasonal, or long-term staffing needs, ultimately saving time and reducing costs in the hiring process. By offering an organized system for recruitment and scheduling, ImIn supports organizations in optimizing their workforce capabilities.

Coralogix

Non Equity Assistance in 2022
Coralogix Ltd., founded in 2013 and based in Tel Aviv-Yafo, Israel, provides a machine learning-powered log analytics platform designed for modern engineering teams. Its innovative Streama technology enables real-time insights and long-term trend analysis without the need for storage or indexing, addressing the challenges of data growth in large-scale systems. The platform centralizes data from various sources, allowing teams to manage, monitor, and receive alerts on their applications effectively. As data is ingested, Coralogix's algorithms identify common patterns among millions of events, facilitating deeper insights and quicker troubleshooting. This dynamic monitoring system adapts to data patterns, triggering alerts when deviations occur, thus eliminating the need for static thresholds or pre-configurations. Coralogix empowers users to autonomously manage and analyze data in cloud applications, transforming cluttered log data into valuable insights to resolve production issues efficiently.

Coralogix

Non Equity Assistance in 2021
Coralogix Ltd., founded in 2013 and based in Tel Aviv-Yafo, Israel, provides a machine learning-powered log analytics platform designed for modern engineering teams. Its innovative Streama technology enables real-time insights and long-term trend analysis without the need for storage or indexing, addressing the challenges of data growth in large-scale systems. The platform centralizes data from various sources, allowing teams to manage, monitor, and receive alerts on their applications effectively. As data is ingested, Coralogix's algorithms identify common patterns among millions of events, facilitating deeper insights and quicker troubleshooting. This dynamic monitoring system adapts to data patterns, triggering alerts when deviations occur, thus eliminating the need for static thresholds or pre-configurations. Coralogix empowers users to autonomously manage and analyze data in cloud applications, transforming cluttered log data into valuable insights to resolve production issues efficiently.

Emergency Response Africa

Grant in 2021
Emergency Response Africa (ERA) is a health technology company dedicated to transforming emergency medical care in Africa. Founded in 2018 and based in Lagos, Nigeria, with an additional location in Kitchener, Canada, ERA integrates training, technology, and transportation to enhance emergency response. The company provides tailored emergency medical services for individuals, families, businesses, communities, and insurers. Its innovative technology platform employs intelligent dispatch and communication systems to facilitate quick and effective emergency responses, connecting individuals experiencing medical emergencies to a vast network of first responders, emergency vehicles, and hospitals within minutes. This approach ensures that patients receive immediate care and are transferred to appropriate medical facilities for prompt treatment.

EngageRocket

Non Equity Assistance in 2021
EngageRocket is a cloud-based software company founded in 2016 and headquartered in Singapore. It focuses on enhancing employee experience through a strategy and action platform that leverages timely and relevant people data. By automating employee feedback and analytics, EngageRocket provides management insights that help improve employee performance and workplace culture. The platform utilizes artificial intelligence to analyze real-time feedback and streamline the administration of employee surveys. As the first venture-backed HR Tech startup in Southeast Asia, EngageRocket aims to transform the human experience at work, positioning organizations to succeed by effectively managing their most valuable asset—people. In 2018, it was recognized as one of Singapore's 20 hottest startups by Singapore Business Review.

Emergency Response Africa

Non Equity Assistance in 2021
Emergency Response Africa (ERA) is a health technology company dedicated to transforming emergency medical care in Africa. Founded in 2018 and based in Lagos, Nigeria, with an additional location in Kitchener, Canada, ERA integrates training, technology, and transportation to enhance emergency response. The company provides tailored emergency medical services for individuals, families, businesses, communities, and insurers. Its innovative technology platform employs intelligent dispatch and communication systems to facilitate quick and effective emergency responses, connecting individuals experiencing medical emergencies to a vast network of first responders, emergency vehicles, and hospitals within minutes. This approach ensures that patients receive immediate care and are transferred to appropriate medical facilities for prompt treatment.

nēdl

Non Equity Assistance in 2021
nēdl is an AI-powered audio platform designed to enhance the accessibility and discoverability of live audio content. By utilizing patented technology, it allows users to quickly initiate live call-in radio shows, which are then transcribed and monetized in real-time. Listeners can search for specific keywords spoken during these broadcasts, enabling them to engage with content more effectively. Additionally, creators can share custom URLs with their followers, facilitating live listening and text alerts, even for those who do not have the app. Through these features, nēdl aims to democratize access to information and optimize the experience of audio creation and discovery.

Planless

Non Equity Assistance in 2021
Always know that you have the best organization in place. Planless.io leverages Artificial intelligence to constantly, instantly and automatically calculate who on your team should do what/when and when things will be done. START DELIVERING Stop assigning tasks Describe the skills of your team and what skill is required to perform a task. Planless takes care of the planning for you by finding who on your team is the best suited to perform a task depending on his knowledge and availability. AUTOMATIC PLANNING Instantly adapt to change Things move fast and change every day, teams need to be agile and reactive. In planless, every time something changes, our intelligent engine recalculates instantly and automatically the best organization for you. STAY ON TRACK Start seeing real results With planless, you’ll get a 360° visibility on what is happening on your projects. Embrace uncertainty and hit your deadline while having an eye on what can improve your business. All-in-one place, safe and available All details about your projects, from documents to teammates' discussions in one single place. Planless gives you all the tools you need to securely find what you need instantly and successfully manage all your projects! Try for free for 15 days and discover how you, like thousands of our users, can be more efficient and automate your teamwork.

Native

Non Equity Assistance in 2021
Native is a developer of a multilingual messaging platform that focuses on real-time text translation, allowing users to communicate seamlessly across more than 100 languages. The platform aims to eliminate language barriers and enhance global conversations, enabling people to connect, share, and collaborate effectively, regardless of their linguistic backgrounds. Utilizing AI-powered technology, Native's application transforms the way individuals interact, fostering collaboration across various languages and regions. The platform is available for download on both Android and iOS devices, making it accessible to a wide audience.

MindRight Health

Non Equity Assistance in 2020
MindRight Health, Inc., founded in 2019 and based in Newark, New Jersey, offers mental health coaching through text messaging to support communities in overcoming trauma. The company aims to enhance health equity by providing accessible and inclusive mental health care, particularly for communities of color and low-income families. MindRight partners with healthcare payers and providers to deliver culturally-responsive coaching, ensuring that members receive support seven days a week throughout the year. By matching users with specific coaches based on their profiles, MindRight creates a continuum of nonclinical support tailored to youth who may avoid traditional clinical services due to stigma and accessibility issues. Additionally, the company supplies partners with real-time data on mental health needs within the community, helping to anticipate and prevent potential mental health crises.

PSYGIG

Non Equity Assistance in 2020
PSYGIG Inc. is a Tokyo-based company that specializes in big data infrastructure solutions aimed at enhancing the development of autonomous devices, including robotics, drones, and Internet of Things (IoT) applications. The company provides a cloud-based analytics platform that enables real-time data visualization, event analysis, and anomaly detection, allowing engineers to identify and address software issues efficiently. PSYGIG offers a multiplatform software development kit (SDK) that captures raw measurements from hardware and sensors, facilitates the transmission of control logs and error reports to the cloud, and tracks the navigation and interactions of robots with their environment. Through its tools and services, PSYGIG aims to accelerate the creation of safer Mobility IoT solutions.

Singular Perturbations

Non Equity Assistance in 2020
Singular Perturbations is a developer of a crime detection system that utilizes a unique algorithm to analyze real-time crime-related data. This system offers various features, including crime risk visualization, safe route proposals, security personnel planning, and crime factor analysis. By providing these tools, Singular Perturbations enables organizations to detect potential criminal activities and take preventive measures, ultimately contributing to enhanced public safety and security. The company aims to create a significant impact in society through its innovative approach to crime prevention.

Renderro

Non Equity Assistance in 2019
Renderro is a cloud-based software provider focused on simplifying video editing, graphic design, and animation for content creators. By offering a platform that allows filmmakers, graphic designers, and animators to create and collaborate in the cloud, Renderro eliminates the need for expensive hardware and software upgrades. This innovative solution enables users to work from anywhere, fostering real-time collaboration among diverse and remote teams. The platform provides a user-friendly workspace for developing audio-visual content, allowing clients to store, edit, and share their projects seamlessly. Renderro aims to empower creatives by granting them access to advanced tools, enabling them to concentrate on the creative process without being constrained by technical limitations.

Retina Vision

Non Equity Assistance in 2018
Retina Vision specializes in mobility technology by providing a vehicle tracking system that utilizes advanced computational vision and intelligent cameras. These cameras are strategically positioned to monitor traffic, allowing for real-time tracking of vehicles and the identification of stolen cars. The system is integrated with the National Stolen Vehicle System (SINESP), which aids law enforcement agencies in enhancing public safety. By employing license plate reading technology, Retina Vision offers a cost-effective solution for vehicle monitoring that supports authorities in their efforts to combat vehicle theft.

Hand Talk

Non Equity Assistance in 2018
Hand Talk is a mobile translator that converts content into Brazilian sign language in real-time on smartphones and tablets. Founded in 2012 and based in Maceió, Brazil, Hand Talk aims to provide digital and automatic translation to improve access to information and communication for the deaf community. By offering a solution that complements the work of Libras interpreters, Hand Talk strives to make communication more inclusive and accessible for all.
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