Ryff

Ryff Inc. is a Los Angeles-based company founded in 2018 that specializes in an artificial intelligence-driven video platform known as Placer. The platform enables real-time manipulation of products, people, backgrounds, and images within both live and pre-recorded video content. Led by CEO Roy Taylor, a veteran of the entertainment industry, Ryff aims to revolutionize the $23 billion branded entertainment sector by integrating advanced video game technology with photorealistic 3D models. This innovative approach addresses the inefficiencies of traditional branded entertainment, which is often a manual process that limits brands' adaptability in media. By leveraging AI and visual computing, Ryff offers a flexible solution that allows creators and advertisers to dynamically integrate and modify branded content, providing consumers with premium content options without the burden of traditional advertising models. The company's vision is to modernize branded entertainment, thereby creating a new business model that benefits both brands and audiences.