Pathmatics
Corporate Round in 2018
Pathmatics, Inc., established in 2011 and headquartered in Santa Monica, California, specializes in providing a comprehensive digital advertising intelligence platform. This platform offers insights into the performance of brands, competitors, and industries across various advertising channels such as display, social, video, mobile, and native. By utilizing Pathmatics' technology, clients can optimize their media spending, strategically position their marketing efforts, and anticipate competitor moves. The company's data powers offerings by Nielsen and Kantar Media, and is used by prominent agencies like Mindshare, Mediacom, and Possible.
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