Mintel

Mintel is a prominent market intelligence agency that specializes in providing high-quality data and market research to support business growth. Founded in 1972, the company has established itself by offering expert analysis that helps clients navigate the consumer landscape. Mintel's focus on market intelligence allows it to deliver unique insights and a clear roadmap for businesses looking to understand and respond to consumer trends effectively. By continuously refining its methodologies, Mintel empowers its clients with the knowledge needed to make informed decisions in a dynamic market environment.

Jon Butcher

CEO Of Mintel Americas

1 past transactions

Pathmatics

Corporate Round in 2018
Pathmatics, Inc., established in 2011 and headquartered in Santa Monica, California, specializes in providing a comprehensive digital advertising intelligence platform. This platform offers insights into the performance of brands, competitors, and industries across various advertising channels such as display, social, video, mobile, and native. By utilizing Pathmatics' technology, clients can optimize their media spending, strategically position their marketing efforts, and anticipate competitor moves. The company's data powers offerings by Nielsen and Kantar Media, and is used by prominent agencies like Mindshare, Mediacom, and Possible.
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