BrightContext
Venture Round in 2013
BrightContext is a provider of a cloud-based data stream processing platform designed for high-visibility applications. The platform facilitates real-time stream analytics, live visualization, monitoring, and alert generation from various high-volume data sources, including web and mobile activity data, social media, audience sentiment, point-of-sale transactions, and other transactional data. BrightContext's user-friendly, self-service solution allows enterprises to efficiently harness and analyze vast amounts of data, enabling them to gain immediate insights in a rapidly evolving, data-driven landscape.
Veenome
Seed Round in 2012
Veenome Inc., established in 2011 and headquartered in Fairfax, Virginia, specializes in video intelligence solutions for ad networks, publishers, and video platforms. It offers services such as Veenome Categorization to classify videos, Veenome Brand Safety to detect offensive or copyright content, Veenome Viewability to assess video visibility, and Veenome Blacklist to identify publishers with significant brand safety and viewability issues. Through its client-facing dashboard, Veenome provides users with comprehensive summaries of video performance metrics. The company operates as a subsidiary of Integral Ad Science Inc., focusing on enhancing CPMs through targeting, reducing fraud via viewability detection, and ensuring brand safety by eliminating objectionable content concerns.
Venga
Venture Round in 2012
Venga, Inc. is a business intelligence and customer relationship management platform specifically designed for restaurants and fitness studios. Founded in 2010 and headquartered in Washington, D.C., Venga offers a suite of tools that help businesses track and analyze customer purchasing behavior, preferences, and habits. Its products include VengaIntel Reserve, which integrates reservation systems with point-of-sale data to deliver guest insights; Venga Instant Feedback, allowing guests to provide real-time feedback while on-site; and VengaIntel Engage, which facilitates customer engagement through mobile interactions, enabling guests to track points and claim incentives. By leveraging data analytics, Venga aids businesses in building detailed customer profiles that enhance targeted marketing and personalized service, ultimately leading to increased customer satisfaction, retention, and revenue generation. The company has amassed data on over 100 million customers and $6 billion in consumer purchases, positioning itself as a key player in the restaurant technology sector.
Lemur IMS
Venture Round in 2012
Lemur IMS, founded in 2011 and based in Arlington, Virginia, provides a cloud-based software platform designed for in-store retail management. The company specializes in helping retailers manage seasonal and slow-moving inventory through its flagship product, Lemur Retail. This application incorporates a Retail Intelligence Engine that analyzes a variety of data, including market, retail, customer, and community information, to enhance operational efficiency and optimize results at individual locations. With a team of experienced professionals from retail, design, and programming backgrounds, Lemur IMS focuses on delivering a straightforward and effective solution to mitigate the financial impact of aged inventory on retailers.
SocialToaster
Series A in 2012
SocialToaster, Inc. operates an enterprise-level fan engagement platform that leverages social media to amplify a brand's messaging. Founded in 2009 and based in Baltimore, Maryland, the company provides a custom web-based application that enables users to identify, recruit, and activate their most passionate supporters. This platform allows brands to engage their fans authentically and reach new audiences through third-party endorsements. By empowering super fans to easily share content across their social networks, SocialToaster enhances fan advocacy and loyalty. The platform includes tools for managing social media campaigns, marketing emails, contests, and gamification, all supported by real-time reporting to assess campaign effectiveness and highlight top influencers.