The Next Web is a technology-focused media company that operates online publications covering international technology news, business, and culture. It manages multiple brands and initiatives, including TNW Blog, TNW Events, TNW Deals, and TNW Academy, and expands its reach through content syndication, events, and new channels developed through The Next Web Labs. The company runs a global edition network with audiences in Europe, Latin America, and North America, attracting millions of monthly visits and page views. It organizes tech conferences and smaller events such as Startup Awards and Kings of Code, and offers an online marketplace for software, e-learning, designer assets, gadgets, and related services. Through its platforms that enable readers to engage with published content, it provides brands and partners with opportunities to drive visibility in the tech ecosystem. The Next Web focuses on delivering innovation content to a global audience while building community through events and online education.
Wakoopa is a provider of passive metering solutions that captures high-quality behavioral data across multiple devices, including desktops, tablets, and smartphones. The company specializes in developing consumer insights software that monitors user behavior, tracking website visits, ad exposure, and application usage. By partnering with online access panels and market research firms, Wakoopa creates user-centric behavioral datasets in 25 global markets. This data supports innovative research methodologies, including consumer journey studies, segmentation, and audience profiling, ultimately enhancing the consumer insights industry with advanced tracking technology and effective data distribution models.
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