Scentbird
Scentbird Inc. is a New York-based company that offers an online subscription service for luxury fragrance samples. For a monthly fee of $14.95, subscribers can choose from a wide selection of designer and niche perfumes, allowing them to experience different scents before making a purchase. The platform employs an algorithm that categorizes consumers into one of eight fragrance archetypes, providing personalized recommendations to enhance the shopping experience. By catering to both men and women, Scentbird aims to disrupt the $40 billion perfume market, offering affordable access to a diverse range of fragrances while achieving high profit margins.
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