Heracles Capital

Heracles Capital is a venture capital firm founded in 2021 and based in Austin, Texas. The firm provides funding to early- and growth-stage startups, with a focus on advertising technology and mobile applications.

Eric Seufert

Founder and General Partner

13 past transactions

ContextSDK

Seed Round in 2024
ContextSDK develops a contextual intelligence platform that boosts mobile app engagement and revenue. The platform gathers real-time insights about users' environments and behaviors, allowing product teams to adapt interfaces and features dynamically for enhanced user satisfaction and increased conversions.

Arya

Seed Round in 2024
Arya is building the Couples Wellness category, poised to become the next billion-dollar cornerstone in the global wellness market. Couples are falling into routine and many are experiencing increased loneliness. While billions are spent on fitness, mindfulness, and sleep, emotional and physical intimacy is often neglected. We invest in swiping for the right partner and then trying to fix it (or spend a fortune divorcing them)... but not much in between. Arya's AI concierge makes it radically easy for couples to invest in their relationship and love life, both inside and outside the bedroom - a crucial ingredient to a successful relationship.

Punchup.live

Pre Seed Round in 2023
Punchup is developing innovative tools to allow live entertainers to own and activate the relationship with their fans

Made on Earth Games

Seed Round in 2023
Made on Earth Games is a mobile game development company established in 2021, focusing on the creation of immersive and engaging strategy games. The company aims to deliver high-quality art and deep creative gameplay through the use of modern technologies, thereby enhancing the gaming experience on mobile devices worldwide. By breaking down barriers between devices, Made on Earth Games seeks to reach a broader audience and make complex strategy gaming more accessible. The collaborative environment at the company allows all team members to contribute to the final product, fostering a sense of ownership and creativity among its staff.

Scenario

Seed Round in 2023
Scenario is a developer of generative AI technology that produces game assets. Its platform uses custom‑trained models to generate style‑consistent assets from concept to runtime, allowing studios to create, collaborate, share, and socialize. The API‑first approach integrates into game engines and design software, streamlining workflows and reducing development time.

Spindl

Seed Round in 2022
Spindl develops a blockchain-based attribution system aimed at accelerating user growth for businesses. The company provides analytics on customer behavior, retention rates, and the return on investment from token drops, as well as metrics on customer acquisition costs from advertising spend and wallet conversion rates, enabling data-driven marketing decisions.

Incrmntal

Seed Round in 2022
Incrmntal Ltd. is a technology company based in Ramat Gan, Israel, founded in 2020, specializing in incrementality measurement software for online advertisers. The company's innovative platform utilizes artificial intelligence to measure the true effectiveness of advertising budgets, helping marketers understand the incremental value of their creatives, campaigns, and traffic sources. Designed with privacy in mind, the platform operates without the need for user-level data, device identifiers, or cookies. It offers a self-service, hands-free experience, allowing marketers to seamlessly integrate it with existing marketing tools such as attribution, analytics, and CRM solutions. This functionality empowers advertisers to conduct recommended tests and derive actionable insights, ultimately enhancing the value of their marketing expenditures.

SCiFi Foods

Series A in 2022
SCiFi Foods is a food technology company focused on developing a sustainable and ethical alternative to conventional meat through the production of cultivated meat. By combining lab-grown meat cells with plant-based ingredients, the company aims to create burgers that closely replicate the taste and sensory experience of traditional beef. SCiFi Foods has achieved significant milestones, including the successful growth of beef cells in suspension, which has the potential to dramatically reduce production costs. Co-founded by CEO Joshua March and CTO Kasia Gora, PhD, the company leverages advanced bioengineering techniques to provide a nutritious and animal-free meat experience. With a commitment to transforming the food landscape, SCiFi Foods has attracted substantial investment from prominent venture capital firms.

Arya

Pre Seed Round in 2022
Arya is building the Couples Wellness category, poised to become the next billion-dollar cornerstone in the global wellness market. Couples are falling into routine and many are experiencing increased loneliness. While billions are spent on fitness, mindfulness, and sleep, emotional and physical intimacy is often neglected. We invest in swiping for the right partner and then trying to fix it (or spend a fortune divorcing them)... but not much in between. Arya's AI concierge makes it radically easy for couples to invest in their relationship and love life, both inside and outside the bedroom - a crucial ingredient to a successful relationship.

Gotiva

Pre Seed Round in 2021
Gotiva develops a creator platform that enables digital content creators to monetize their work within applications through integrations that publish content and generate revenue, helping artists, designers, and digital entrepreneurs expand their reach and income.

EQL Finance

Pre Seed Round in 2021
EQL Finance is a fintech lender that specializes in providing an online lending platform for small loans without interest or fees. The company focuses on offering interest-free loans that can be repaid over a few months, making it accessible for working families and individuals. In addition to its lending services, EQL Finance provides training and insights into financial management and purchase behavior, helping users enhance their financial literacy and build credit. This comprehensive approach aims to empower individuals to improve their financial management skills and achieve greater financial stability.
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