Adori

Adori develops innovative technology that transforms audio content by integrating interactive and visual elements, enhancing listener engagement and monetization opportunities for audio creators. Its patented solutions allow podcasters and content creators to add features such as links, social feeds, polls, e-commerce options, and augmented reality to their existing audio formats without compromising quality. This technology also provides valuable metrics for publishers and advertisers, offering insights into attribution, click-through rates, purchases, and ad impressions, which facilitate new monetization strategies. A notable success was observed in a campaign with iHeartRadio, where listener engagement doubled for podcasts enhanced with Adori's technology compared to traditional formats. Additionally, Adori has launched a product called "Gateway To YouTube," which enables the creation and publication of visually enriched podcasts on YouTube, further expanding the reach and impact of audio content.